Centre Relations Clients

What Centre Relations Clients does

Centre Relations Clients (CRC) is a French Business Process Outsourcing (BPO) provider founded around 1989–1990 and headquartered in Ahuy, near Dijon, operating as a subsidiary of the FIMADEV Group. The company delivers outsourced customer relationship management (CRM) services to enterprise and mid-market clients across six verticals: automotive, banking and insurance, goods and services, institutional/government, transport, and health/mutuals. Named clients include PSA Retail (since 2011), Groupe APICIL (since 2016), Pôle Emploi (BMO survey operations across 8 French regions), Bergère de France, CFA BTP, Groupe Guyot Automobile, and Résidences Services Villa Médicis. The company employs 120 staff across Ahuy and a secondary site in Autun, with reported average tenure of ~7 years.

The company's core service portfolio spans six lines: multichannel customer service outsourcing, business development and loyalty campaigns, lead management, studies and surveys, a cloud-based contact centre offering, and training/management services. Its underlying technology stack combines a proprietary digital application called SAM (Sales Activity Manager) for multi-source lead centralisation with SAM CALL for real-time call tracking and supervision, both developed and maintained by an internal IT team. These proprietary tools are integrated with Vocalcom's Hermès platform for inbound/outbound campaign execution, and with CRM and business systems via the cloud contact centre layer. The technology functions as workflow and visibility infrastructure for human agents rather than as a differentiated AI stack. The company also operates CRC Academy, an in-house apprenticeship training centre (CFA d'entreprise) launched in September 2022 in partnership with Selforme, offering the Level 4 "Conseiller Relation Client à Distance" professional certification with a CDI employment pathway.

CRC's business model is professional services BPO: pricing is quote-based and project-scoped (no public pricing), delivered through dedicated teams on enterprise mandates (e.g., the PSA Retail 20,000-files/month after-sales mission) and shared-resource models for survey and campaign work. Go-to-market is sales-led and direct, targeting French enterprise and mid-market buyers across the six verticals. Marketing relies on a mix of content (an expert blog), organic social (LinkedIn, Facebook, Instagram, YouTube), industry events/webinars, and an online self-assessment funnel tool. The company is privately held under FIMADEV (also encompassing Inlingua, Fimainfo and Excelliance), with leadership held by the Gautheron family; Pascal Gautheron serves as Gérant. No external funding rounds, public listing or venture backing are disclosed.

Name

Centre Relations Clients

Legal name

SAS Société Centre Relations Clients

Website

https://centrerelationsclients.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

51–100 employees

Short description

Centre Relations Clients is a French BPO and call-centre specialist founded ~1989, delivering outsourced customer relationship management (service client, lead management, surveys, cloud contact centre) to enterprise clients across automotive, banking/insurance, institutional, transport, healthcare, and retail verticals. It operates 120 staff across Ahuy and Autun under the FIMADEV group.

Ownership category

akta.pro rank

Product category

Contact Center BPO Services

NAICS

Telephone Call Centers (56142), Telemarketing Bureaus and Other Contact Centers (561422)

SIC

Services-Facilities Support Management Services (8744), Services-Management Services (8741)

akta.pro primary industry

General Customer Service & Contact Center Operations (BPAAAAAA)

akta.pro secondary industries

Customer Service, Support & Contact Center CRM (HDAEAFAC), Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK)

Keywords

• Contact center services
• Customer relationship management
• BPO outsourcing services
• Lead management services
• Telemarketing surveys

Headquarters

HQ city

Ahuy

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. BPO/Outsourcing Services: Externalization of customer service, lead management, telemarketing, and survey operations. Services are priced based on project scope, volume, and duration with quote-based pricing.
2. Studies and Surveys: Telephone and multichannel survey services including satisfaction surveys, market studies, concept tests, and opinion polling for institutional and corporate clients.
3. Training Services: CRC Academy provides alternation training programs for customer relationship certification, with potential for CDI employment upon completion.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Centre Relations Clients (CRC) is a French BPO and customer relationship management company that provides outsourced multichannel customer service, lead management, telemarketing, and large-scale telephone survey services. With over 120 staff across sites in Ahuy (Dijon) and Autun, it serves enterprise clients across automotive, banking, insurance, healthcare, transport, and institutional sectors, leveraging proprietary SAM and SAM CALL applications integrated with Vocalcom Hermès call center technology.

Product overview

Centre Relations Clients is a French customer relationship management (CRM) and call center services company with over 35 years of experience. The company offers a comprehensive suite of services organized around six core offerings: Customer Service outsourcing, Business Development & Loyalty, Lead Management, Studies & Surveys, Cloud Contact Center, and Training & Management. Their proprietary platforms include SAM for sales activity management, SAM CALL for call tracking, and CRC Academy for staff training. The company operates across multiple industry verticals including automotive, banking/insurance, healthcare, institutional, and transportation sectors, serving clients throughout France.

Differentiator

Problem solved

Functional benefit

Products and services

• Service Client (Customer Service Outsourcing)

Quantifiable outcome

• 4.6/5 customer satisfaction score
• +4 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability5 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• SelformecoreStrategic or Co-development Partner · 19 September 2022Partnership with Selforme, a training organization and CFA (Centre de Formation des Apprentis), to launch the CRC Academy program offering professional certification 'Conseiller Relation Client à Distance' through apprenticeship or professionalization contracts. The collaboration enables internal CFA operations for training customer relationship experts.
• VocalcomcoreTechnology or IntegrationTechnology partnership using Vocalcom's Hermès platform for call center campaign management. Hermès enables complex outbound and inbound campaign execution with configuration capabilities adapted to client needs.
• PSA RetailflagshipStrategic or Co-development PartnerHistoric partnership with PSA since 2011 covering after-sales operations (4,500+ cases), quality calls, Unicap Hermès Net platform, Lead Management tool development, and SAM-OPV constructor integration. Current mission since July 2021 processes 20,000 client files monthly for after-sales appointments and quotes.
• Groupe FimadevcoreOthersParent company group including Centre Relations Clients, Inlingua (language training), Fimainfo (IT hosting), and Excelliance. Annual group events and shared resources for synergistic operations across group companies.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Others

• Vocalcom: Technology partner of CRC (provides Hermès call center platform), Vocalcom also sells cloud contact center and omnichannel solutions to BPOs and enterprises. Comparable through its cloud contact center product that overlaps with CRC's Centre de Contacts Cloud offering.

Broad incumbents

• Webhelp (now Concentrix + Webhelp): French-founded global BPO/contact center major that competes with CRC for French enterprise outsourcing contracts. Operates at vastly greater scale across multiple geographies and verticals, offering customer experience management, lead generation, and digital services similar to CRC's portfolio.
• Teleperformance: Global leader in outsourced customer experience management and digital integrated business services, headquartered in France. Competes with CRC for large enterprise BPO mandates across verticals like automotive, banking/insurance, and public sector with multilingual, multi-shore capabilities CRC cannot match.
• Sitel Group (Foundever): Global customer experience/BPO company offering outsourced contact center services, lead management, and digital customer engagement. Competes with CRC across multiple verticals and operates multilingual, multi-shore delivery at much larger scale.
• Majorel (now part of Teleperformance): Global customer experience company specializing in customer service outsourcing, digital commerce, and trust & safety. Direct overlap with CRC's lead management, customer service, and surveys offerings, particularly in automotive and BFSI verticals.

Direct peers

• Intelcia: France-based international BPO/contact center operator providing customer service outsourcing, telemarketing, and back-office services across multiple verticals. Competes with CRC for French and pan-European enterprise customer experience contracts.
• B2S (Business Support Services): French BPO specializing in customer relationship management, telemarketing, lead qualification, and after-sales service. Closely comparable regional French competitor targeting mid-market enterprises with similar omnichannel service offerings.
• Comdata Group: European-headquartered BPO/customer experience provider offering inbound/outbound contact center services, lead generation, and customer care across multiple industries. Comparable in scale and service mix to CRC's French BPO operations.
• Acticall (Sitel France): French contact center and customer relationship management BPO (now part of Sitel/Foundever), offering customer service, telemarketing, and technical support. Head-to-head competitor for French enterprise BPO contracts in verticals like retail, banking, and telecom.
• Armatis: French BPO/contact center company offering outsourced customer relationship management, telemarketing, lead generation, and surveys across France and North Africa. Closely comparable in service mix (customer service, prospection, études) and target French mid-market clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/centre-relations-clients

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centre Relations Clients