nokisaki.com

What nokisaki.com does

Nokisaki (軒先株式会社 / Nokisaki Inc.) is a Tokyo-based space-sharing marketplace company founded in April 2008 that operates two principal platforms: 軒先パーキング (Nokisaki Parking), a peer-to-peer parking reservation service, and 軒先ビジネス (Nokisaki Business), a short-term retail and pop-up store space marketplace. The company serves three primary constituencies: (i) local governments and event organizers facing acute parking shortages and traffic congestion during peak demand periods such as firework festivals, sports matches, and seasonal tourism events; (ii) space owners — property owners, businesses, and individuals with idle parking or retail space they wish to monetize; and (iii) small businesses, mobile vendors, and aspiring entrepreneurs seeking affordable short-term access to retail or kitchen space.

The underlying platform combines a web and mobile booking experience with payment processing and, more recently, an IoT-enabled smart gate system branded aQmo (developed in partnership with IHI Corporation in 2018) for automated parking access control. The platform integrates with major payment providers (PayPay, Apple Pay), car navigation systems (NAVITIME, Mapion, ECLIPSE), large parking operators (Meitetsu Kyosho, NTT Ru Paruku), insurance carriers (Sony Sompo, Aioi Nissay Dowa), and 17+ Japanese municipalities. Sub-brands include magari (restaurant space sharing, reaching 200 venues by March 2019), TicketPass (event ticketing and bundled parking launched as a full service in June 2025), 車泊 (kurumahaku, car-camping at 50+ spots nationwide by 2022), and 軒先シェアサイクル (personal bike sharing, launched July 2013).

Nokisaki generates revenue primarily through a 38.5% system fee on usage fees collected from space owners, plus a 10% service fee and a 300-yen insurance administration fee charged per booking to renters; the company also operates an insurance agency business. Go-to-market combines self-serve digital onboarding, channel partnerships with J-League and B.League sports teams, municipal contracts, retail chain shelf-space partnerships (Matsumoto Kiyoshi, Bookoff, DCM, Aeon Town, APA Hotels), and Japan Automobile Federation (JAF) member promotion. As of July 17, 2024, Nokisaki operates as a subsidiary of Taiwan-based USPACE, which acquired the company to extend its presence in the Japanese market.

Name

nokisaki.com

Legal name

軒先株式会社

Website

https://www.nokisaki.com/

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Nokisaki (Nokisaki Inc.) operates 軒先パーキング, a Japanese peer-to-peer parking reservation marketplace, and 軒先ビジネス, a pop-up store and short-term retail space marketplace. It serves municipalities, event organizers, sports teams, idle space owners, and small business entrepreneurs across Japan.

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Parking Sharing Commission: Nokisaki charges space owners a system usage fee of 38.5% of monthly space usage fees collected. Parking users pay the space usage fee plus a service fee of 10% and a 300 yen insurance administration fee per use. This is the primary revenue stream.
2. Pop-up Store Space Sharing Commission: Space owners pay a 38.5% system fee on usage fees collected. Space renters pay a 10% service fee plus a 300 yen insurance fee per booking. No registration or monthly fees for either party.
3. Insurance Agency: The company also operates an insurance agency business as part of its services, providing coverage related to space sharing activities.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Nokisaki operates a two-vertical space-sharing marketplace platform in Japan. 軒先パーキング (Nokisaki Parking) lets private owners list idle parking spaces for hourly/daily reservation by drivers, used heavily at fireworks festivals and sports events. 軒先ビジネス (Nokisaki Business) lists short-term retail and pop-up space for entrepreneurs and small businesses, including the magari restaurant time-slot matching service and TicketPass event ticketing with bundled parking. The company earns a 38.5% system fee on collected space usage fees plus a 10% service fee on renter bookings.

Product overview

軒先株式会社（Nokisaki Inc.）は、SpaceTech/Sharing Economy企業として、2つの主要サービスを提供しています。「軒先パーキング」は社会問題を解決するシェア型パーキングサービスとして、駐車場の所有者が出退自由・予約可能な駐車場を共有できます。「軒先ビジネス」は1日から出店できるポップアップストア用のスペース検索・予約サイトで、特に飲食店の間借りサービス「magari（軒先シェアレストラン）」を含みます。「TicketPass」はイベント主催者向けチケット販売支援サービスで、2025年6月から本格提供を開始しました。これらのサービスはすべて、遊休スペースの有効活用を通じて地方創生と都市課題解決に貢献しています。

Differentiator

Problem solved

Functional benefit

Products and services

• Nokisaki Parking (軒先パーキング) A sharing-economy parking platform where individuals and businesses can list idle parking spaces and land for hourly or daily reservation by drivers. Enables online search, booking, and payment, and is used extensively to address parking shortages at events and tourist destinations.
• Nokisaki Business (軒先ビジネス) A short-term retail and pop-up store space marketplace allowing anyone to open a temporary shop from one day onward. Lists storefronts, vacant retail, and event spaces at retail chains and commercial properties across Japan, including the magari restaurant time-slot sub-service.
• magari (Nokisaki Share Restaurant / 軒先シェアレストラン)

Quantifiable outcome

• Reduced parking shortage and congestion at Nagaoka Fireworks Festival (1M+ attendees) by managing 4,600 parking spots with 90%+ utilization rate
• +3 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

37 partnerships are on record, tiered core and minor.

• Seibu Gas (西部ガス)coreStrategic or Co-development Partner · 22 November 2024Launched 'Seibu Gas Share Car Port powered by Nokisaki' shared parking service, integrating Nokisaki Parking with Seibu Gas's real estate assets.
• NTT DocomocoreTechnology or Integration · 26 September 2019Joint proof-of-concept with NTT Docomo to integrate Nokisaki Parking with Docomo's 'Smart Parking Peasy' service for connected parking solutions.
• B.League - Multiple Teams (Chiba Jets, Yokohama B-Corsairs, etc.)coreGTM or Marketing Partner · 28 November 2018Parking partnerships with multiple B.League basketball teams including Chiba Jets (B1), Akita Northern Happinets (B1), Yokohama B-Corsairs (B1), Earth Friends Tokyo Z (B1), and others for arena event-day parking.
• IHI CorporationcoreTechnology or Integration · 25 September 2018Development partnership with IHI to create 'aQmo', an IoT smart gate system for automated parking access control using IHI's technology.
• NTT Ru Paruku (NTTル・パルク)coreTechnology or Integration · 1 June 2018Partnership enabling Nokisaki Parking users to use NTT Ru Paruku coin parking facilities through the platform.
• Shizuoka Gas (静岡ガス)coreStrategic or Co-development Partner · 28 November 2017Parking sharing partnership with Shizuoka Gas, creating 'SHIZGAS Enelia Parking powered by Nokisaki' to utilize idle gas company properties for parking.
• Meitetsu Kyosho (名鉄協商)coreTechnology or Integration · 30 June 2017Parking sharing partnership with Meitetsu Kyosho, one of Japan's largest parking operators, integrating Nokisaki's platform with their existing parking inventory.
• J.League - Multiple Clubs (Sanfrecce Hiroshima, Shimizu S-Pulse, etc.)coreGTM or Marketing Partner · 13 May 2017Parking partnerships with multiple J.League football clubs including Sanfrecce Hiroshima (J1), Fujieda MYFC (J2), Vanford Kofu (J2), Kyoto Sanga FC (J2), and others for match-day parking reservation services.
• PayPaycoreTechnology or IntegrationIntegrated PayPay mobile payment for parking settlements on the Nokisaki Parking platform, enabling cashless transactions for users.
• Niigata Albirex BB (新潟アルビレックスBB)coreGTM or Marketing PartnerOfficial parking reservation partnership with Niigata Albirex BB basketball team for match-day parking management.
• Takano Real Estate (高野不動産)coreStrategic or Co-development PartnerPartnership with Takano Real Estate for the Nagaoka Fireworks Festival parking project, coordinating private parking inventories in the Nagaoka area.
• Tokyu Housing Lease (東急住宅リース)minorStrategic or Co-development PartnerPartnership for utilizing managed residential properties for space sharing purposes.
• ORIX Carshare (オリックスカーシェア)minorChannel Partner/ Reseller/ DistributorPartnership with ORIX Carshare for combined car rental and parking services.
• JAF (日本自動車連盟)coreGTM or Marketing PartnerPartnership with JAF (Japan Automobile Federation) with 18.2 million members, promoting Nokisaki Parking to the JAF member base through JAF Mate and JAF PLUS publications.
• Nissan Rental Car (日产レンタカー)coreGTM or Marketing PartnerCross-promotion partnership offering Nissan Rental Car customers a 10% discount on Nokisaki Parking plus a parking ticket gift, distributed through Nissan booking screens and 5 Tokyo outlets.
• Yoshinoya Holdings (吉野家ホールディングス)minorStrategic or Co-development PartnerBusiness partnership with Yoshinoya Holdings for restaurant-related space utilization.
• Washington Hotel (ワシントンホテル)minorStrategic or Co-development PartnerPartnership to utilize idle Washington Hotel spaces through the Nokisaki Business platform.
• MIMARU HotelsminorStrategic or Co-development PartnerPartnership to utilize MIMARU hotel vacant spaces for pop-up stores and events, leveraging aparthotel locations in urban areas.
• FamilyMart (ファミリーマート)minorStrategic or Co-development PartnerEat-in space lending experiment conducted at 2 FamilyMart stores in Tokyo, allowing Nokisaki Business users to operate in-store eating spaces.
• Toyota Mobility Tokyo (トヨタモビリティ東京)minorChannel Partner/ Reseller/ DistributorPop-up space listings available at Toyota Mobility Tokyo dealership locations for promotional sales and events.
• Japan Parking Development (日本駐車場開発)coreStrategic or Co-development PartnerCapital and business partnership for Nokisaki Parking business development with Japan's leading parking development company.
• Sony Sompo Insurance (ソニー損保)coreOthersPreferential services for Sony Sompo Insurance policyholders, offering discounts and benefits on Nokisaki Parking.
• Aioi Nissay Dowa Insurance (あいおいニッセイ同和損害保険)coreOthersInsurance services provided through the platform for space sharing activities, as referenced in the privacy policy as a partner insurance company.
• Kyushu Round Tourism Activation Consortium (九州周遊観光活性化コンソーシアム)coreStrategic or Co-development PartnerConsortium partner for car camping (kurumahaku) remote work pilot projects, involving ANA and multiple Kumamoto and Nagasaki municipalities.
• Meisei University (明星大学)coreStrategic or Co-development PartnerOngoing industry-academia collaboration since 2017 including student food business entrepreneurship programs, seminars, and joint research activities. Multiple annual iterations documented.
• Multiple Japanese Municipalities (湯沢市, 秋田市, 大仙市, 長岡市, 勝浦市, 喜多方市, 犬山市, 東近江市, 下関市, 日田市, etc.)coreGTM or Marketing PartnerPartnerships with over 17 municipalities for space sharing, including dedicated parking solutions for fireworks festivals, cherry blossom viewing events, and tourist destinations. Akita City, Yuzawa City, Daisen City, Nagaoka City, Katsuura City, Kitakata City, Inuyama City, Higashiomi City, Shimonoseki City, Hita City, and others.
• Bookoff (ブックオフ)minorChannel Partner/ Reseller/ DistributorPop-up space listings available at Bookoff used bookstore locations across Japan.
• Matsumoto Kiyoshi (松本キヨシ)minorChannel Partner/ Reseller/ DistributorPop-up space listings available at Matsumoto Kiyoshi pharmacy chain store fronts.
• DCM Holdings (DCM)minorChannel Partner/ Reseller/ DistributorPop-up space listings at DCM home improvement store locations, including multiple spaces at the Namba store.
• Aeon Town (イオンツールダウン)minorChannel Partner/ Reseller/ DistributorPop-up space listings at Aeon Town shopping center locations.
• APA Hotels (APA)minorChannel Partner/ Reseller/ DistributorPop-up space listings at APA hotel locations.
• Yellow Hat (イエローハット)minorChannel Partner/ Reseller/ DistributorPop-up space listings at Yellow Hat auto parts and car accessories chain locations.
• POTLUCKminorStrategic or Co-development PartnerPartnership with POTLUCK event platform for restaurant space sharing, specifically noted for reaching 200 registered restaurant spaces.
• Kitchen Starter (キッチンスターター)minorGTM or Marketing PartnerJapan's first restaurant-focused crowdfunding platform partnership for the Nokisaki restaurant sharing service.
• Street Academy (ストリートアカデミー)minorGTM or Marketing PartnerPartnership with Street Academy, a hobby/lesson portal, for promoting class and workshop spaces.
• Food Truck Company (フードトラックカンパニー)minorGTM or Marketing PartnerJoint project with Food Truck Company to support kitchen truck entrepreneurs by providing space to operate.
• Aso Rock Festival Production Committee (阿蘇ロックフェスティバル製作委員会)minorGTM or Marketing PartnerParking partnership for the Aso Rock Music Festival in Kumamoto, managing festival-day parking for attendees.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Park+: India-based connected-vehicle and parking marketplace providing reservation, payments, and smart-parking integrations. Compares on the digital marketplace + IoT angle that Nokisaki also addresses through its aQmo smart-gate system.
• ParkBee: European parking marketplace focused on converting private garage spaces into bookable parking inventory. Comparable technology platform and supply-side aggregator model to Nokisaki's space-sharing approach, with overlapping event/urban use cases.

Direct peers

• JustPark: UK-based peer-to-peer parking marketplace serving events, airports, and city centers. Direct analog to Nokisaki Parking in business model (marketplace commission on individual space owners) and target use cases (event-driven parking demand).
• akippa: Japan's leading peer-to-peer parking sharing marketplace, founded in 2009. Akippa directly competes with Nokisaki Parking in the same Japanese B2C/B2B parking-sharing category, with similar transaction-fee economics and event/venue use cases.
• SpotHero: Leading North American parking marketplace connecting drivers with reservable parking near venues, airports, and event locations. Comparable to Nokisaki Parking in its marketplace model, take-rate economics, and event-focused demand drivers.

Broad incumbents

• Nippon Parking Development (NPD): Japan-based parking operator with nationwide facilities and an established capital/business partnership with Nokisaki. A major incumbent in the same Japanese parking market that could either remain a partner or expand its own digital marketplace.
• USPACE: Taiwan-based parking technology operator and Nokisaki's parent company since July 2024. USPACE operates its own parking-sharing marketplace in Taiwan and broader Asia, overlapping directly with Nokisaki's business model and serving as both corporate parent and strategic adjacent operator.
• Park24: Japan's largest parking operator, listed on TSE Prime, with over 20,000 time-based parking facilities nationwide. Park24 is a broad incumbent whose inventory and digital features (TimesPay, etc.) compete with Nokisaki's marketplace, especially at high-traffic urban and event venues.
• Times24 / Times Service: Major Japanese parking operator running the Times network of coin/credit parking facilities. Operates an existing digital parking platform and competes with Nokisaki for event and tourist-area parking volume across Japan.
• Meitetsu Kyosho: One of Japan's largest parking operators and a current Nokisaki integration partner. Operates extensive coin-parking inventory that competes directly with Nokisaki's sharing inventory, illustrating the threat of incumbents expanding into sharing-economy models.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nokisakiinc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about nokisaki.com