McBeard
- Company typePrivate
- Founded2008
- HeadquartersThousand Oaks, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
McBeard firmographics
Firmographics- Name
- McBeard
- Website
- https://mcbeardmedia.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
McBeard industry classification
Industry- Product category
- Social Media Branded Content Production
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Multi-Channel Networks (MCNs) & Creator Management Platforms (MPACABAH)
- akta.pro secondary industry
- Digital Asset Management (DAM) for Media/Creative (MPAHAGAB)
Keywords
Where McBeard is headquartered
LocationHeadquarters
- HQ city
- Thousand Oaks
- HQ country
- United States
- HQ region
- North America
Markets served
McBeard business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
McBeard product offering
Product offeringCore offering
McBeard is a social-media studio that creates branded content for entertainment and media clients including Netflix, 20th Century Fox, and NBCUniversal. The studio produces social-first branded content assets that promote entertainment IP and brands across major social platforms for its business clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Branded Social Media Content Studio Services End-to-end branded social media content production for entertainment and media clients, including the creation of social-first video and digital assets that promote client IP. Targeted at major entertainment and media companies needing specialized social media marketing support.
Companies that use McBeard
Customer profileIdeal customer profiles1 record
McBeard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
McBeard competitors and assessment
Company assessmentBroad incumbents
- Maker Studios: Multi-channel network and creator management platform, now under Disney. Comparable to McBeard in operating at the intersection of content production, creators, and major entertainment brands, but at much larger scale and as a broader MCN.
- Legendary Entertainment: Film and entertainment company with a sizable digital/social content division producing branded and franchise-driven content for major IP holders. Overlaps with McBeard's social-media content production for studios but operates at far broader scale.
- Fullscreen: Multi-channel network and creator management company with branded content capabilities for major advertisers and media partners. Comparable in connecting entertainment brands with digital audiences, though broader in scope than McBeard.
Direct peers
- Portal A: Social-first content studio producing short-form video and branded social campaigns for major entertainment and consumer brands. Directly comparable in offering, customer base, and delivery model to McBeard.
- Whistle Sports: Digital media company producing sports-themed social and short-form video content with brand partners. Comparable as a digital-first content studio monetizing through brand integrations, though focused on sports rather than entertainment.
- Jukin Media: User-generated video content licensing and production company that produces branded social content for entertainment and advertising clients. Comparable in social video production and licensing model, though distinct in sourcing from UGC creators.
- ATTN: Social-first media company producing short-form video and branded content for platforms and partners. Directly comparable in target audience (digital natives), format (social video), and brand-partner monetization model.
- Whalerock Industries: Digital media and production company developing content, branded entertainment, and social/video programs for media partners. Comparable as a studio producing multi-platform digital content for major entertainment brands.
- Hello Sunshine: Media company producing scripted, unscripted, and branded social/digital content around lifestyle and entertainment IP. Closely comparable as a content studio that develops and produces brand-driven entertainment assets for distribution partners.
- AwesomenessTV: Digital-first content studio and producer of social and short-form video for brands and entertainment IP. Comparable in creating social-native branded content for entertainment clients, with similar audience-targeting expertise.
Market position
Customer concentration
McBeard social profiles
Digital presenceMcBeard financial estimates
Financial estimateRevenue estimate
Valuation estimate
McBeard leadership team
Management profileNumber of profiles
McBeard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McBeard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McBeard
What does McBeard do?
McBeard is a social-media studio that creates branded content for entertainment and media clients including Netflix, 20th Century Fox, and NBCUniversal. The studio produces social-first branded content assets that promote entertainment IP and brands across major social platforms for its business clients.
When was McBeard founded?
McBeard was founded in 2008. It employs 251 to 500 people.
Where is McBeard based?
McBeard is headquartered in Thousand Oaks, United States, in the North America region.
Who are McBeard's main competitors?
Broad incumbents on record are Maker Studios, Legendary Entertainment and Fullscreen. Direct peers are Portal A, Whistle Sports, Jukin Media, ATTN:, Whalerock Industries, Hello Sunshine and AwesomenessTV.
Does McBeard have an API?
No public API is recorded for McBeard.
What industry is McBeard in?
McBeard's product category is Social Media Branded Content Production. Its primary akta.pro industry code is MPACABAH, Multi-Channel Networks (MCNs) & Creator Management Platforms, with a secondary code of MPAHAGAB, Digital Asset Management (DAM) for Media/Creative. Its NAICS code is 5162 and its SIC code is 7330.