M4P Media
M4P Media is a Warsaw-based media buying agency founded in 2016 that runs CPA campaigns for direct advertisers, self-funding ad spend and claiming capacity for 1,000 daily sales across global geos.
- Company typePrivate
- Founded2016
- HeadquartersWarsaw, Poland
- Headcount51–100
- GTM typeB2B
- OfferingServices
M4P Media firmographics
Firmographics- Name
- M4P Media
- Website
- https://m4pmedia.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- M4P Media is a Warsaw-based media buying agency founded in 2016 that runs CPA campaigns for direct advertisers, self-funding ad spend and claiming capacity for 1,000 daily sales across global geos.
- Ownership category
- akta.pro rank
M4P Media industry classification
Industry- Product category
- Performance Marketing Services
- NAICS
- Media Buying Agencies (541830), Media Buying Agencies (54183), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Media Planning, Buying & Optimization (BPAFAAAC)
- akta.pro secondary industries
- Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB), Affiliate & Partner Media Buying (BPAFABAJ)
Keywords
Where M4P Media is headquartered
LocationHeadquarters
- HQ city
- Warsaw
- HQ country
- Poland
- HQ region
- Europe
Markets served
M4P Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- CPA-Based Media Buying: M4P Media generates revenue through a Cost Per Action (CPA) model, investing their own budgets into client products and earning revenue when specific actions (sales, leads) are delivered. The agency works with direct advertisers only and operates on a performance-based arrangement where payment is tied to actual conversions rather than impressions or clicks.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
M4P Media product offering
Product offeringCore offering
M4P Media is a media buying agency that runs performance-based campaigns on a Cost Per Acquisition (CPA) basis for direct advertisers. The agency invests its own budgets into client products, sources traffic through undisclosed channels, and is remunerated only when a defined action (sale or lead) is delivered. The offering is positioned around high-volume traffic, transparent terms, and a win-win risk-sharing model with advertisers.
Differentiator
Problem solved
Functional benefit
Products and services
- CPA-Based Media Buying Services Performance-based media buying service for direct advertisers, run on a Cost Per Acquisition (CPA) basis. M4P Media invests its own budgets into advertiser products, sources traffic through its own channels, and is paid per delivered action (sale or lead), targeting high-volume, ROI-driven campaigns on transparent win-win terms.
Companies that use M4P Media
Customer profileSegments1 record
Ideal customer profiles1 record
M4P Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
M4P Media partnerships and signals
Strategic signalScale indicators1 record
M4P Media competitors and assessment
Company assessmentBroad incumbents
- Adsterra: Adsterra is a global ad network offering CPA, CPC, and CPM solutions across multiple formats including display, pop-up, and push traffic. A broader incumbent with overlapping performance media buying capabilities compared to M4P Media's CPA focus.
- Clickadu: Clickadu is a global ad network offering pop-up, push notification, and display traffic on CPA and CPM models. Operates in an adjacent performance media buying space with overlap in CPA campaign execution similar to M4P Media.
Regional players
- SalesDoubler: SalesDoubler is a performance marketing network operating primarily in Eastern Europe and CIS, offering CPA-based campaigns and affiliate marketing solutions. Regionally adjacent to M4P Media's Poland base with overlapping CPA media buying services.
- Olimob: Olimob is a performance marketing agency operating primarily in CIS and Eastern European markets, offering CPA-based media buying. Similar geographic and operational profile to M4P Media with comparable service offerings.
Direct peers
- ClickDealer: ClickDealer is a global CPA affiliate network and media buying agency offering performance-based campaigns across multiple verticals. Directly comparable to M4P Media as both operate CPA media buying with a focus on direct advertiser relationships and performance guarantees.
- Mobytico: Mobytico operates a CPA affiliate network focused on mobile performance marketing and app installs on a cost-per-action basis. Comparable to M4P Media in its CPA-centric performance buying approach and direct advertiser engagement.
- Zorka.Network: Zorka.Network is a CPA marketing network providing performance-based media buying and affiliate marketing services, primarily serving direct advertisers. Operates a comparable self-funded, CPA-focused model to M4P Media.
- TerraLeads: TerraLeads is a CPA affiliate network focused on direct advertiser relationships and performance campaigns across multiple verticals. Shares the same direct-advertiser, CPA-based performance marketing model as M4P Media.
- Adcombo: Adcombo is a CPA affiliate network specializing in nutra and e-commerce verticals, working on a Cost Per Action basis with global advertisers. Comparable to M4P Media in its CPA-driven, performance-based media buying model targeting direct advertisers.
- A4D (Affiliate for Domains): A4D is a performance marketing agency specializing in CPA-based media buying and affiliate marketing for direct advertisers. Shares the same performance-driven, direct-advertiser focused business model as M4P Media.
Market position
Customer concentration
M4P Media social profiles
Digital presenceM4P Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
M4P Media leadership team
Management profileNumber of profiles
Profiles1 record
M4P Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M4P Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M4P Media
What does M4P Media do?
M4P Media is a media buying agency that runs performance-based campaigns on a Cost Per Acquisition (CPA) basis for direct advertisers. The agency invests its own budgets into client products, sources traffic through undisclosed channels, and is remunerated only when a defined action (sale or lead) is delivered. The offering is positioned around high-volume traffic, transparent terms, and a win-win risk-sharing model with advertisers.
When was M4P Media founded?
M4P Media was founded in 2016. It employs 51 to 100 people.
Where is M4P Media based?
M4P Media is headquartered in Warsaw, Poland, in the Europe region.
How does M4P Media make money?
One revenue line is on record: CPA-Based Media Buying.
Who are M4P Media's main competitors?
Broad incumbents on record are Adsterra and Clickadu. Regional players are SalesDoubler and Olimob. Direct peers are ClickDealer, Mobytico, Zorka.Network, TerraLeads, Adcombo and A4D (Affiliate for Domains).
Does M4P Media have an API?
No public API is recorded for M4P Media.
What industry is M4P Media in?
M4P Media's product category is Performance Marketing Services. Its primary akta.pro industry code is BPAFAAAC, Media Planning, Buying & Optimization, with a secondary code of BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio). Its NAICS code is 541830 and its SIC code is 7311.