GL events
- Company typePublic
- Founded1978
- HeadquartersRio De Janeiro, Brazil
- Headcount101–250
- GTM typeB2B
- OfferingServices
GL events firmographics
Firmographics- Name
- GL events
- Legal name
- GL events Support
- Website
- https://gleventsbrasil.com.br
- Company type
- Public
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
GL events industry classification
Industry- Product category
- Event Management Services
- NAICS
- Convention and Trade Show Organizers (56192), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)
Keywords
Where GL events is headquartered
LocationHeadquarters
- HQ city
- Rio De Janeiro
- HQ country
- Brazil
- HQ region
- Latin America
Offices18 records
Markets served
GL events business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Exhibition Organization (Exhibitions Division): Organizing and producing trade shows, professional exhibitions, and public-facing events globally through multiple subsidiaries including Première Vision, FISA, CACLP, and other exhibition companies.
- Venue Management and Rental (Venues Division): Managing and renting out a network of 60+ event venues across France, Europe, South America, Asia and South Africa including convention centers, exhibition centers, reception venues, and multi-purpose halls.
- Live Events Services (Live Division): Providing event production services from conception to execution including technical operations, audiovisual, furniture, logistics, catering, and equestrian/sports event management through various specialized subsidiaries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise solutions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
GL events product offering
Product offeringCore offering
GL events provides integrated event management services through three divisions: Live (event production from conception to execution including audiovisual, technical, and logistics), Venues (a network of 60+ managed convention and exhibition centres globally), and Exhibitions (organization of professional trade shows such as Première Vision and public-facing exhibitions). The company serves corporations, institutions, and governments with customized end-to-end event solutions across sports, cultural, professional, and political event categories in more than 20 countries.
Product overview
GL events is a global event management company operating as a 360° event provider structured around three complementary divisions: Live (event production and services), Venues (network of 60+ event venues worldwide), and Exhibitions (trade shows and public exhibitions). The Live division provides event conception, production and execution services. The Venues network manages convention centres, exhibition centres, reception venues, and multi-purpose halls across France, Europe, South America, Asia and South Africa. The Exhibitions division organizes professional and public trade shows including Première Vision (fashion), Paysalia-Rocalia (landscape/stone), CACLP (in vitro diagnostics), and Aquasur (aquaculture). The company serves corporations, institutions, and local governments with integrated solutions from event conception through execution.
Differentiator
Problem solved
Functional benefit
Brands
- Live: Event production division providing conception to execution services, including product supply and event services
- Venues
- Exhibitions
- GL events Venues
- GL events Live
- GL events Exhibitions
Products and services
- GL events Live
Quantifiable outcome
- Venues division: €514.1M turnover, 4,380+ hosted events, 2.4M+ square metres of public space
- +1 more outcomes
Companies that use GL events
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles3 records
GL events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
GL events partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and regional.
- Cosmetic ValleycoreStrategic partnership announced July 2, 2026 between GL events Fashion Division and Cosmetic Valley to create bridges between French fashion and beauty industries. Partnership will feature Cosmetic Village at Première Vision Paris starting September 2026. Aims to foster new cooperation between companies, creators, manufacturers, brands, suppliers, entrepreneurs, and innovation actors across both industries.
- Visit.BrusselsregionalInitiative led by SQUARE Brussels Convention Centre in partnership with Visit.Brussels to transform Brussels city center into an integrated congress district. Brussels Convention Street initiative brings together multiple cultural and event venues for seamless event experiences.
- BOZAR, KBR, Musées royaux des Beaux-Arts de Belgique, Musée BELvueregionalCultural institutions partnering in Brussels Convention Street initiative, offering over 25,000 m² of event spaces, more than 9,000 seats, and 42 meeting rooms across the Mont des Arts district.
- SQUARE - Brussels Convention CentrecoreFlagship venue within GL events Venues network leading the Brussels Convention Street initiative as territorial operator connecting existing cultural venues.
- AGEFIPHcoreThree-year convention signed April 2026 between GL events and AGEFIPH (main French actor for professional inclusion of people with disabilities). Partnership aims to structure GL events' Diversity & Inclusion policy, strengthen actions, and guarantee an accessible and adapted work environment. Includes network of Disability Relays across French territory and 2 days paid leave for medical appointments.
- Paris 2024coreGL events was official partner and provider for Paris 2024 Olympic and Paralympic Games, providing event management services and expertise. Participated in Paris 2024 Recruitment Forum to recruit technical and operational staff including electrical engineers, technical project managers, and site managers.
- MatmutcoreNaming rights partner for Matmut Stadium (formerly Stade de Gerland) in Lyon. Partnership with LOU Rugby and GL events Sports, with naming rights extended until 2031. Matmut is the stadium's main sponsor and naming partner.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
GL events competitors and assessment
Company assessmentDirect peers
- MCH Group (now Messe Basel): Swiss venue and exhibition operator with flagship Basel facilities. Similar venue + exhibition model to GL events' Venues and Exhibitions divisions.
- Koelnmesse: German trade fair and exhibition venue operator with global portfolio. Comparable to GL events in owning and operating large convention/exhibition venues while hosting trade shows.
- Comexposium: Paris-based trade show and event organiser competing directly with GL events in France and internationally across B2B and consumer exhibitions.
- Fira de Barcelona: Spanish venue and exhibition operator managing two major Barcelona venues. Comparable European venue + event management business to GL events.
- Informa (Informa Markets / Informa Connect): Global B2B events and exhibitions giant operating major brands across industries. Highly comparable to GL events' combination of trade show organisation, conferences, and venue-linked events.
- Messe Frankfurt: German-headquartered global exhibition organiser with extensive venue portfolio. Matches GL events' integrated venue + event model, particularly in Europe and Asia.
- Reed Exhibitions (RELX): One of the world's largest trade show organisers, operating hundreds of events annually across multiple industries. Directly comparable to GL events' Exhibitions division with similar B2B trade show focus and global reach.
- Clarion Events: London-based global events organiser with a diverse exhibition portfolio. Comparable to GL events' Exhibitions division in B2B trade show ownership and operation.
- dmg events: International exhibition and event organiser with strong presence in emerging markets. Direct competitor to GL events in B2B trade shows across multiple verticals.
Broad incumbents
- AEG (Anschutz Entertainment Group): Global sports and live entertainment venue operator (Staples Center, The O2). Comparable to GL events' stadium and arena operations (Stade de France, Matmut Stadium), though operating at significantly larger scale and broader entertainment portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
GL events social profiles
Digital presenceGL events compliance and trust
Trust signalCompliance4 records
GL events financial estimates
Financial estimateRevenue estimate
Valuation estimate
GL events leadership team
Management profileNumber of profiles
Profiles3 records
GL events subsidiaries and ownership
Company hierarchySubsidiaries16 records
GL events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GL events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GL events
What does GL events do?
GL events provides integrated event management services through three divisions: Live (event production from conception to execution including audiovisual, technical, and logistics), Venues (a network of 60+ managed convention and exhibition centres globally), and Exhibitions (organization of professional trade shows such as Première Vision and public-facing exhibitions). The company serves corporations, institutions, and governments with customized end-to-end event solutions across sports, cultural, professional, and political event categories in more than 20 countries.
Is GL events a public or private company?
GL events is a public company. It is classified as public and is currently operating.
When was GL events founded?
GL events was founded in 1978. It employs 101 to 250 people.
Where is GL events based?
GL events is headquartered in Rio De Janeiro, Brazil, in the Latin America region.
How does GL events make money?
Three revenue lines are on record. Exhibition Organization (Exhibitions Division) is the primary driver. The others are venue Management and Rental (Venues Division) and live Events Services (Live Division).
Who are GL events's main competitors?
Direct peers on record are MCH Group (now Messe Basel), Koelnmesse, Comexposium, Fira de Barcelona, Informa (Informa Markets / Informa Connect), Messe Frankfurt, Reed Exhibitions (RELX), Clarion Events and dmg events. AEG (Anschutz Entertainment Group) is listed as a broad incumbent.
Does GL events have an API?
No public API is recorded for GL events.
What industry is GL events in?
GL events's product category is Event Management Services. Its primary akta.pro industry code is MPAGAGAM, Conferences & Conventions Operations Services (Registration, AV, Logistics). Its NAICS code is 56192 and its SIC code is 7900.