What 20dB Hearing does

20dB Hearing, founded in 2002 in Cheras, Malaysia, by Mr. Mok Yong Yaw as Gnosis Professional Hearing Services, operates the largest network of professional hearing care centres in Malaysia and Singapore, with 35+ branches in Malaysia, 11+ in Singapore, and a workforce of 80+ audiologists licensed by the Malaysian Allied Health Professions Council. The company is privately held under GPHS Management Sdn. Bhd. in Malaysia and Digi-Sound Hearing Care Centre Pte. Ltd. in Singapore, with headquarters in Kuching, Sarawak.

Its core offering combines clinical audiology services (adult, paediatric, newborn, tinnitus, and industrial audiometry assessments; cochlear implant consultation) with hardware retail across four major hearing aid brands — Phonak, Unitron, Signia, and Resound — plus Advanced Bionics cochlear implants. Differentiated services include in-house Earlab Support for repairs, a 20-day risk-free take-home hearing aid trial with 30-day refund, a subscription Hearing Aid Protection Plan, home-visit services, and Therapy Tree (clinical psychology, counselling, and speech therapy).

Revenue is generated through three streams: hearing aid and cochlear implant hardware sales, professional clinical services, and managed aftercare. Distribution is omnichannel, combining physical retail, home visits, Lazada and Shopee e-commerce storefronts, and card-member promotional partnerships with DBS/POSB and UOB. The company holds Malaysia's first ISO 9001:2015 certification in hearing care, GDPMD medical device certification, and Ministry of Health registration.

Name

20dB Hearing

Legal name

GPHS Management Sdn. Bhd.

Website

https://20dbhearing.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

20dB Hearing operates the largest audiologist-led hearing care centre network in Malaysia and Singapore, offering hearing assessments, hearing aids, cochlear implants, and therapy services through 46+ branches and home-visit services.

Ownership category

akta.pro rank

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)

Keywords

• Hearing care services
• Hearing assessments
• Hearing aid solutions
• Cochlear implant services
• Audiology services

Headquarters

HQ city

Kuching

HQ country

Malaysia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hearing Aid Sales: Sale of hearing aids from major brands including Phonak, Unitron, Signia, and Resound. The company also offers cochlear implants in partnership with Advanced Bionics.
2. Clinical Services: Hearing assessments and evaluations for adults, children, and newborns. Includes tinnitus assessment, cochlear implant consultation, and industrial audiometry.
3. Hearing Aid Aftercare: Ongoing support including follow-up sessions, fine-tuning, repairs through Earlab Support, and the Hearing Aid Protection Plan.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

20dB Hearing operates a network of professional audiology-led hearing care centres that deliver hearing assessments (adult, pediatric, newborn, tinnitus, industrial), fit and dispense multi-brand hearing aids (Phonak, Unitron, Signia, Resound), provide cochlear implant consultation and aftercare (Advanced Bionics), and run supplementary therapy (speech therapy, counseling, clinical psychology). The company also retails hearing aid accessories and protective devices through its own stores and Shopee/Lazada storefronts.

Product overview

20dB Hearing operates as a comprehensive hearing care center network offering a unified platform of hearing healthcare services. The core offering centers on professional hearing assessments (adult, pediatric, newborn, tinnitus, industrial audiometry) and hearing solutions comprising hearing aids from multiple brands (Phonak, Unitron, Signia, Resound) and cochlear implants (Advanced Bionics). Supplementary services include Therapy Tree (clinical psychology, counseling, speech therapy), home visit services, and hearing aid accessories/protective devices. The company operates physical care centers across Malaysia and Singapore with e-store presence on Lazada and Shopee marketplaces. Key product differentiators include AI-powered hearing aids with adaptive noise reduction and 360-autofocus sound, plus exclusive launches such as the first rechargeable custom hearing aid with Bluetooth connectivity.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Free premium hearing aid trial up to 20 days with full refund within 30 days
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Advanced BionicscoreTechnology or Integration · 1 January 2020Partnership for cochlear implant solutions, bringing Advanced Bionics cochlear implant products to patients in Malaysia. 20dB Hearing provides consultation, fitting, and ongoing support services for cochlear implant recipients.
• PhonakcoreTechnology or IntegrationExclusive distributor and service provider for Phonak hearing aids including the smallest first rechargeable ITE hearing aid, Phonak Virto Infinio, and Audéo Lumity series.
• UnitroncoreTechnology or IntegrationAuthorized dealer for Unitron hearing aids including Moxi Vivante series. Exclusive launch partner for Unitron Smile in Singapore.
• SigniacoreTechnology or IntegrationAuthorized dealer for Signia hearing aids in Malaysia, offering another brand option for patients seeking hearing solutions.
• ResoundcoreTechnology or IntegrationAuthorized dealer for Resound hearing aids in Malaysia, providing patients with access to another leading hearing aid brand.
• DBS/POSBminorGTM or Marketing PartnerExclusive card member offers for DBS and POSB cardholders on hearing aids and services.
• United Overseas Bank (UOB)minorGTM or Marketing PartnerExclusive card member offers for UOB cardholders on hearing aids and services.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Demant: Owner of Oticon, Bernafon, Sonic and Philips Hearing Solutions, plus retail chains. Demant is comparable to 20dB Hearing on the manufacturer-distributor dimension and represents the type of integrated competitor that could challenge 20dB's regional channel position.
• GN Hearing: Parent of Resound, one of 20dB Hearing's authorised hearing aid brands. GN is comparable both as a manufacturing partner and as an integrated competitor with its own retail and audiology services portfolio globally.
• Sonova: Parent company of Phonak — 20dB Hearing's key exclusive launch partner — and a vertically integrated manufacturer-plus-retailer (AudioNova retail chain). Comparable as both a product supplier and as an integrated retail competitor benchmark for 20dB Hearing's premium positioning.
• Cochlear Limited: Global leader in cochlear implant systems and a competitor to 20dB Hearing's Advanced Bionics partnership in the implant category. Comparable as a benchmark for the high-end surgical and implantable hearing solutions segment that 20dB Hearing services.
• WS Audiology: Parent of Signia, Widex and other hearing aid brands, plus retail operations. WS Audiology is another manufacturer-retailer hybrid comparable to 20dB Hearing's supplier relationships and a potential integrated competitor in the region.
• Starkey Hearing Technologies: US-based hearing aid manufacturer with growing retail and audiology-services presence. Comparable to 20dB Hearing as both a device maker and as a vertically integrated operator, especially relevant for cochlear and premium-device segments.

Direct peers

• Amplifon: Global market leader in hearing care retail with ~9,000 stores across 26 countries. Amplifon operates the same core model of audiologist-led clinics selling devices from multiple manufacturers plus aftercare services, and is the most direct comparable to 20dB Hearing at scale.
• Miracle-Ear: One of the largest dedicated hearing care retail networks in North America, operating franchise and company-owned clinics with employed audiologists. Comparable as a pure-play retail hearing care chain operating at scale in a defined geography.
• Hidden Hearing: Leading UK and Ireland hearing care retailer with 300+ clinics providing assessments, fittings and aftercare. Closely comparable to 20dB Hearing on retail-clinic-led audiology model and serves as a useful benchmark for mature regional hearing care operators.
• Specsavers: Global optical and hearing care retail chain with thousands of locations, including hearing services operated alongside optical stores. Specsavers is a direct competitor model — high-street retail hearing care with employed audiologists — and is the type of well-capitalised chain that could enter Malaysia or Singapore.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/20dBMalaysia
• LinkedInlinkedin.com/company/20db-hearing

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 20dB Hearing