What Rotherham Hospice does

Rotherham Hospice is an independent UK charity (Registered Charity No. 700356; Company Limited by Guarantee No. 2234222) that provides palliative and end-of-life care to people with terminal illnesses and their families in Rotherham, South Yorkshire. Founded in 1988 and now in its 30th year of operation, the hospice operates a 14-bed Inpatient Unit at Broom Road, Rotherham, a 24/7 Hospice at Home service, Day Services, Bereavement Support (including the Sunbeams children's programme), and therapy services — all delivered free of charge. In 2025/26 the Hospice at Home team completed 12,320 home visits and 10,956 telephone contacts, and reported 1,428 GP appointments and 1,363 hospital admissions avoided. Approximately 1,700 local people with terminal illness are cared for each year, supported by a workforce of 51-100 staff and over 600 volunteers.

The hospice funds roughly £10M+ of annual operating cost from a mix of NHS statutory funding (covering only ~37% of costs), individual donations and regular giving, the Local Hospice Lottery partnership (projected to raise over £1M over five years), 9+ charity shops, two cafés (Hospice Café and Something Rother Tasty in Swinton), an eBay online storefront, legacies and wills, merchandise (including a limited-edition Henderson's Relish bottle), and corporate partnerships — notably a 2025 front-of-shirt sponsorship across all three Rotherham United FC kits funded by six Diamond Partners. Technology infrastructure is minimal: Stripe processes online donations and the hospice participates in the Yorkshire & Humber Care Record for shared patient information. The hospice has no proprietary software or AI/ML capabilities.

In 2025, under CEO Mat Cottle-Shaw, the hospice achieved its first-ever Care Quality Commission 'Outstanding' overall rating (with 'Outstanding' in 'Well-led' and 'Caring'), and was shortlisted in 2026 for four national Palliative Care & End of Life Care Awards. The hospice operates with a stated £1.1M planned deficit and is governed by a Board of Trustees chaired by Bruce Warner.

Name

Rotherham Hospice

Legal name

Rotherham Hospice

Website

https://rotherhamhospice.org.uk

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

51–100 employees

Short description

Rotherham Hospice is an independent UK charity providing free palliative and end-of-life care to ~1,700 terminally ill patients and families annually in South Yorkshire, via a 14-bed inpatient unit, Hospice at Home, and bereavement services, funded ~37% by the NHS and the balance through charitable donations, shops, and lottery income.

Ownership category

akta.pro rank

Product category

Hospice and Palliative Care Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Inpatient Hospice (General Inpatient Care) (HLADAHAB)

akta.pro secondary industries

Bereavement & Grief Support Services (Hospice-Affiliated/Independent) (HLADAHAL), Home Hospice Agencies (HLAFAEAC), End-of-Life 24/7 In-Home Care (Hospice Support) (HSABAHAG), Palliative Care, Hospice & Serious Illness Support (BPAGACAK)

Keywords

• Palliative care services
• Hospice care
• End-of-life care
• Bereavement support
• Community nursing care

Headquarters

HQ city

Yorkshire

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. NHS Statutory Funding: NHS funding covers only approximately 37% of running costs. The hospice is heavily reliant on charitable income to fund the remainder of services, despite palliative care being a statutory requirement under NICE guidance.
2. Donations and Fundraising: One-off and regular donations from individuals, families, and supporters. Regular giving programme with monthly contributions. Fundraising events including Midnight Walk, Great North Run, Yorkshire Three Peaks, skydives, and community events.
3. Lottery Income: Partnership with Local Hospice Lottery generates regular weekly income. Membership costs £5 per month. The partnership is projected to raise over £1 million over five years.
4. Charity Retail: Multiple charity shops across Rotherham and surrounding areas. Cafés including Hospice Café and Something Rother Tasty Swinton. Free furniture collection service. eBay online store.
5. Legacies and Wills: Gifts in wills and legacy donations form a significant part of charitable income, helping ensure future sustainability of hospice services.
6. Merchandise and Product Sales: Sale of branded merchandise including limited edition products such as the Henderson's Relish bottle (£4 per bottle with donation to hospice) and other items.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels10 records

Core offering

Rotherham Hospice is a local charity providing compassionate, holistic palliative and end-of-life care for people with terminal illnesses and their families, all delivered free of charge. Core services include a 14-bed Inpatient Unit, 24/7 Hospice at Home community nursing, Day Services, therapy services, and bereavement support including the Sunbeams children's programme. The hospice is funded through a combination of NHS statutory funding (~37% of running costs) and extensive charitable fundraising including donations, charity shops, cafés, a lottery partnership, legacies, and corporate partnerships.

Product overview

Rotherham Hospice is a local charity providing compassionate, holistic palliative and end-of-life care for those with terminal illnesses and their families. The organization operates a single-site hospice model centered on its 14-bed Inpatient Unit and community-based services including Hospice at Home and Day Services. Core clinical services include bereavement support (with the Sunbeams children's program), therapy services, and patient and family wellbeing programs. As an independent charity requiring approximately £10 million annually, with £6 million needing to come from charitable sources, the hospice operates extensive fundraising operations including charity shops, cafés (Something Rother Tasty), lottery programs, regular giving, events, and corporate partnerships. The hospice participates in the Yorkshire & Humber Care Record for coordinated healthcare delivery. All clinical services are provided free of charge to patients and families.

Differentiator

Problem solved

Functional benefit

Brands

• Hospice at Home: Community-based palliative care service delivering expert care in patients' homes
• Sunbeams
• Something Rother Tasty
• Butterfly Appeal
• Memory Tree
• Light Up a Life

Products and services

• Inpatient Unit A modern 14-bed Inpatient Unit providing round-the-clock, compassionate specialist palliative care in a welcoming environment. All services are free of charge to patients and families.
• Hospice at Home Expert, compassionate end-of-life and palliative care delivered directly in patients' own homes, care facilities, or family members' homes 24/7, enabling patients to remain in familiar surroundings. Completed 12,320 home visits and 10,956 telephone contacts in 2025/26.
• Day Services Community day services supporting patients in their usual place of residence, staffed by healthcare professionals and volunteers.
• Bereavement Support Compassionate guidance for families coping with loss, including the dedicated Sunbeams group for children and young people, providing a safe space to share experiences and process grief.
• Therapy Services Therapies, activities, and spaces that bring joy and comfort to patients, including wellbeing therapies now available to the public.
• Charity Shops Multiple charity retail stores across the Rotherham area (Parkgate, Dinnington, Herringthorpe, Manvers, Rotherham Town Centre, Swinton, Wath, Wickersley) selling donated goods to raise funds for the hospice.
• Something Rother Tasty Café Community café located in Swinton, providing refreshments while supporting the hospice's fundraising efforts. Operated alongside the on-site Hospice Café (open 7 days a week).
• Local Hospice Lottery Lottery membership programme in partnership with Local Hospice Lottery providing weekly prize draws with guaranteed £2,000 prize and £1,000 rollover prize reaching up to £25,000. Membership costs £5 per month.
• Regular Giving Monthly donation programme allowing supporters to contribute consistently to hospice services.
• Events and Challenges Fundraising events including Midnight Walk, Yorkshire Three Peaks, Great North Run, Skydive, and Summer Fair.
• Memory Tree Tribute initiative allowing donors to dedicate leaves or messages in memory of loved ones.
• Butterfly Appeal Tribute initiative in memory of loved ones, featuring a Meadow of Memories at Wentworth Woodhouse.
• Legacies and Wills Planned giving programme allowing supporters to leave gifts to the hospice in their wills, helping ensure future sustainability of hospice services.
• Corporate Partnerships Business partnership programme including Diamond Partners (AESSEAL, Hughie Construction, IPM Group, Mears Group, SteelPhalt, TMG Mortgage Network) supporting the hospice through sponsorship and fundraising.
• eBay Online Shop Online retail storefront on eBay selling donated and new items to generate charitable income.

Quantifiable outcome

• 12,320 home visits and 10,956 telephone contacts completed by Hospice at Home team in 2025/26
• +6 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Rotherham United Football ClubcoreStrategic or Co-development Partner · 1 January 2025Landmark charity partnership during the club's Centenary season (2025/26) places the Rotherham Hospice logo on the front of all three Rotherham United kits (home, away, and third). Made possible through the Diamond Partnership programme. Raises national visibility for the hospice and community awareness. The partnership also included Rotherham United's 'Game of the Century' which raised £58,500 for the hospice and the Community Trust.
• Chantry BreweryminorStrategic or Co-development Partner · 1 January 2025Craft brewery that created a special edition beer 'Breck 80/81' in honour of John Breckin (Rotherham Hospice ambassador). £1 per pint donated to the hospice for pints sold in Chantry pubs, 10p per pint in other venues. 65 barrels brewed (72 pints each). Available at Cutlers Arms, New York Tavern (Rotherham), Chantry Inn (Sheffield), and Brewery Bar at Parkgate.
• Luke Horton (Luke Horton Art)minorGTM or Marketing Partner · 1 January 2025Yorkshire-based artist and creative founder of Luke Horton Art. Appointed as official Rotherham Hospice Ambassador in 2025 (30th anniversary year). Created the limited edition Henderson's Relish bottle design for the anniversary. Also collaborated on the Butterfly Appeal at Wentworth Woodhouse.
• Local Hospice LotterycoreGTM or Marketing Partner · 6 June 2022Rotherham Hospice partnered with Local Hospice Lottery (a not-for-profit, hospice-owned society lottery) to significantly increase lottery income. From 6th June 2022, Rotherham Hospice is one of 29 hospices benefitting from weekly draws. For each £1 entry, 60-80% of profits go to the hospice. Projected to raise over £1 million for the hospice over five years.
• Wickersley Old Village Cricket Club (WOVCC)minorStrategic or Co-development Partner · 1 January 2022Annual charity cricket match against Rotherham United FC, organised by hospice ambassador John Breckin. The 2022 match raised £8,857.09. Known as 'The Hospice Cup'.
• John BreckincoreGTM or Marketing Partner · 1 January 2022Former Rotherham United player, Honorary Life President of the club, and long-term hospice ambassador. Has driven multiple fundraising initiatives including the annual cricket match, 'Red Glove Day' raising £10,060, and the Millermen re-recording event. His wife's death at the hospice in 2006 sparked his ongoing support.
• Yorkshire & Humber Care RecordcoreTechnology or IntegrationRotherham Hospice participates in the Yorkshire & Humber Care Record, a shared system allowing healthcare staff to access up-to-date patient information. Processing is necessary for provision of health or social care treatment. Participating organisations include GP practices, acute hospitals, community healthcare, mental health trusts, hospices, and adults' and children's social care services.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Barnsley Hospice: Independent South Yorkshire hospice providing inpatient and community palliative care, structurally and operationally near-identical to Rotherham Hospice including NHS funding dependence and community fundraising model.
• Doncaster St John’s Hospice: Independent hospice in neighbouring Doncaster offering inpatient palliative care, Hospice at Home, and family support — directly comparable service mix, scale, and funding model.
• St Luke's Hospice (Sheffield): Adjacent South Yorkshire hospice delivering inpatient, Hospice at Home, and bereavement services with comparable CQC oversight and charitable funding mix — a direct regional peer serving a neighbouring catchment.

Broad incumbents

• Macmillan Cancer Support: National charity funding palliative care nurses and specialist services within NHS settings; complementary rather than directly competitive, but highly relevant to the palliative and end-of-life care ecosystem and donor pool.
• Marie Curie: National end-of-life charity operating hospices and a community nursing service across the UK; comparable in service offering (palliative and end-of-life care, bereavement support) but at much greater scale and national footprint.
• Sue Ryder: National palliative and bereavement charity operating hospices and homecare services; directly comparable service lines including inpatient palliative care, Hospice at Home, and bereavement support across a broader national footprint.

Regional players

• Bluebell Wood Children's Hospice: South Yorkshire-based children's hospice operating a comparable charity-funded, community-supported palliative care model with retail and lottery income; relevant peer given overlapping donor pool and South Yorkshire catchment.
• Lindsey Lodge Hospice: North Lincolnshire hospice offering inpatient, day therapy, and Hospice at Home services under a similar charity-funded model; comparable in size and operating structure though in a different region.

Others

• Hospice UK: National membership and umbrella body for UK hospices; not a direct competitor but a sector-shaping association that influences NHS funding policy, workforce standards, and benchmarking relevant to Rotherham Hospice's operating environment.
• Local Hospice Lottery: Not-for-profit hospice-owned lottery operator in which Rotherham Hospice is a participating partner; not a competitor but a strategic income-generation partner directly tied to Rotherham Hospice's recurring revenue model.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/rotherhosp
• Facebookfacebook.com/rotherhamhospice123
• LinkedInlinkedin.com/company/the-rotherham-hospice
• Instagraminstagram.com/rotherhamhospice/?hl=en

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rotherham Hospice