nushu
nushu GmbH operates a membership-based female business network in Germany, offering professional women an integrated ecosystem of online learning, in-person events, a mobile community app, and a corporate job-matching portal serving 2,000+ members across 18+ industries.
- Company typePrivate
- Founded2018
- HeadquartersMunich, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What nushu does
nushu GmbH is a Munich/Hamburg-based membership community platform founded in 2018 that targets professional women in Germany with networking, education, and career-support services. The company bundles four interlocking product surfaces into a single paid membership: an Online Academy (8-week Learning Journeys and 24 annual digital Masterclasses on topics such as strategic networking, visibility, leadership, and AI), the nushu connect mobile app (member profiles, event registration, in-app chat, and a 'nushu power' collective-intelligence feature), an event flatrate covering 50+ annual live events across German cities plus three monthly digital community meetings, and a job-matching portal with corporate employer pitch events. Signature in-person experiences include the annual nushuvention conference (1.5 days, ~200 attendees) and nushu Circle, supported by five industry-specific verticals (finance, moms, legal, tech force, startups).
The business operates a community-led go-to-market, acquiring members through free 'meet nushu' info sessions, a flagship podcast (Female Business: Der nushu podcast, 222+ episodes since 2020), an online Magazin, and active social channels (Instagram, LinkedIn, YouTube, Facebook) plus a weekly newsletter. Revenue is generated primarily through recurring membership subscriptions (€399.99/year or €32.99 per four weeks for consumers, with annual minimum terms and automatic renewal), supplemented by one-time fees for Learning Journeys (€199) and signature events (€249). Corporate partnerships with Siemens Energy, Accenture, Unilever, Deutsche Bahn, eBay, McDonald's, BearingPoint, Horváth, Lavazza, and others provide employer-branding and recruitment channels rather than disclosed direct revenue contracts. The platform is built on third-party infrastructure (Unidy for identity/subscriptions, Stripe for payments, HubSpot for marketing automation, Zoom for virtual events), and nushu operates as a bootstrapped, founder-led private company (nushu GmbH) under a shared-leadership model with two co-CEOs, Melanie Schütze (Gründerin) and Karolin Wisch (Geschäftsführerin).
nushu firmographics
Firmographics- Name
- nushu
- Legal name
- nushu GmbH
- Website
- https://teamnushu.de
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- nushu GmbH operates a membership-based female business network in Germany, offering professional women an integrated ecosystem of online learning, in-person events, a mobile community app, and a corporate job-matching portal serving 2,000+ members across 18+ industries.
- Ownership category
- akta.pro rank
Where nushu is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
nushu business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Membership Subscriptions: Recurring membership fees provide access to the nushu community, events, learning programs, and job portal. Pricing tiers include monthly (32.99€ per 4 weeks incl. VAT for consumers) and annual options (399.99€ per year). The membership is the primary revenue stream.
- Learning Journeys: 8-week intensive growth programs on topics like strategic networking and visibility. Priced at 199€ incl. VAT per journey. Includes worksheets, reflection phases, and completion certificate.
- Events (Signature): Premium signature events like nushuvention (annual conference) and nushu circle are priced separately. The nushuvention 2026 is priced at 249€ incl. VAT for the 1.5-day event.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Membership - Four-weekly payment (Consumer) |
| Subscription | Annual | Membership - Annual payment (Consumer) |
| Subscription | Annual | Membership - Annual payment (Business) |
| One time/ perpetual license | Pay-as-you-go | Learning Journey |
| One time/ perpetual license | Pay-as-you-go | nushuvention Signature Event |
| Freemium | Pay-as-you-go | Info Session (meet nushu) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
nushu product offering
Product offeringCore offering
nushu operates a paid membership-based female business network and community in Germany that bundles an online academy (8-week Learning Journeys and 24 annual Masterclasses), the nushu connect mobile app for 24/7 peer networking and sparring, an event flatrate covering 50+ live events annually across German cities, a corporate job portal, signature conferences (nushuvention, nushu Circle), and industry verticals (finance, moms, legal, tech, startups). The membership serves as the single entry point to all educational, networking, event, and career-matching services for professional women.
Product overview
nushu operates as a female business network and community platform offering a membership-based ecosystem that combines curated learning, networking, and career support services for women in Germany. The core product is the nushu Membership, which provides unified access to the Online Academy (featuring Learning Journeys and Masterclasses), the nushu connect mobile app for 24/7 community access and peer support, an event flatrate covering 50+ annual live events across German cities plus regional hubs and monthly digital gatherings, job matching services, and access to signature events including the annual nushuvention conference and nushu Circle format. Supporting content products include the Female Business podcast (222 episodes on career and empowerment topics), the online Magazin with articles on entrepreneurship and AI, and targeted verticals (finance, moms, legal, tech, startups). The platform connects 2,000+ members across 18+ represented industries and is supported by corporate partners including Siemens Energy, McDonald's, eBay, Deutsche Bahn, and Unilever.
Differentiator
Problem solved
Functional benefit
Products and services
- nushu Membership Paid annual membership that bundles access to the online academy (Learning Journeys and Masterclasses), the nushu connect app for 24/7 community networking and messaging, an event flatrate covering 50+ live events per year across Germany plus monthly digital meetups, the corporate job portal, and access to signature events. Priced at €32.99 per 4 weeks or €399.99 per year for consumers and €399.99+VAT per year for business/entrepreneur members, with a minimum contract term of one year.
- Learning Journeys 8-week intensive digital learning programs delivered in small cohorts covering topics such as strategic networking ('Strategisch Netzwerken') and visibility with conviction ('Sichtbarkeit mit Haltung'). Each journey includes expert and role model knowledge, worksheets, reflection phases, digital live sessions, and a completion certificate. Priced at €199 incl. VAT per journey and available to nushu members.
- nushuvention Annual signature conference bringing together approximately 200 women from the nushu network for 1.5 days of keynotes, panels, and interactive sessions focused on female leadership and career growth. Held at partner venues such as Mindspace in D\u00fcsseldorf and priced separately at €249 incl. VAT for the 1.5-day event.
- nushu Circle
Quantifiable outcome
- 2,000+ members actively using the platform
- +3 more outcomes
Companies that use nushu
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
nushu technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature1 record
nushu partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Siemens EnergycoreSiemens Energy is a corporate partner of nushu, providing exclusive job opportunities for members. The partnership connects nushu's female professional network with Siemens Energy's talent acquisition and diversity initiatives. Featured in podcast discussions about career paths at the company.
- AccenturecoreAccenture maintains a presence in the nushu network as a corporate partner, engaging with female professionals for recruitment and employer branding purposes.
- McDonald's GermanyminorFeatured in nushu podcast discussing franchise entrepreneurship. Valeria Meluzio, McDonald's franchise entrepreneur, appeared on the podcast to discuss entrepreneurship paths for women.
- eBay GermanyminoreBay partnered with nushu to support women entrepreneurs in starting online businesses. Featured in podcast episode about women selling on eBay, with the eBay Durchstarterprogram helping women launch online ventures.
- Deutsche BahnminorDeutsche Bahn partners with nushu to promote women in STEM careers. Featured in podcast episode 'All Aboard' discussing how DB supports women in technical fields.
- MindspaceminorMindspace, a flexible workspace provider, partners with nushu to host signature events like nushuvention. The partnership provides venues for nushu's physical events in Germany.
- beehiveminorBeehive is a flexible workspace partner featured in the podcast discussing remote onboarding best practices. Provides coworking spaces for nushu members.
- INES AnalyticsminorINES Analytics collaborates with nushu female business on initiatives to make the economy more fair and equitable. Featured in magazine article about joint efforts.
- HorváthminorManagement consulting firm Horváth is featured in the nushu podcast. Partnerin Dr. Stephanie Nöth-Zahn appeared discussing risk management topics with nushu members.
- LavazzaminorLavazza's DEI approach was featured in a nushu podcast episode. Alexandra Ebert-Wudi discussed Lavazza's diversity and inclusion initiatives with the nushu community.
- UnilevercoreUnilever is listed among nushu's corporate partners, engaging with the female professional network for talent and leadership development.
- BearingPointminorBearingPoint consultant Jenny Strom appeared on the nushu podcast discussing career development and saying no as a career strategy. Active presence in the nushu network.
- Unidy GmbHcoreUnidy provides the technical platform infrastructure for nushu's member accounts and subscription management. Listed in privacy policy as the technical platform operator.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
nushu competitors and assessment
Company assessmentBroad incumbents
- MasterClass: Subscription-based premium education platform featuring expert-led courses and a strong community layer. Comparable to nushu's Learning Journeys and masterclass content model and the recurring subscription revenue mechanics.
- Zonta International: Long-established global service organization of professionals that supports women through local clubs, events, and scholarships. Comparable in the membership-organization model, but operates more as a service/philanthropy entity than a commercial consumer membership.
Direct peers
- Chief: Private membership network of senior female executives focused on leadership, peer support, and career advancement. Comparable to nushu's premium-membership, peer-network, and event-driven value proposition, albeit at a higher seniority and price point.
- Ellevate Network: Global membership-based community for professional women offering networking, events, and learning programs. Closely matches nushu's membership + events + learning model, with a broader geographic footprint.
- Ladies Drive: German women-in-business platform featuring interviews, events, and a community for female professionals and leaders. Comparable to nushu in target audience (professional women in Germany) and content-plus-events model.
- Edition F: German women-in-business media brand and community that combines editorial content (magazine), events, and a membership-style program. Closely mirrors nushu's blend of content, community, and career-development services for professional women in Germany.
- Female Founders e.V. Germany-based network and community supporting female founders and professionals, with events, programs, and a corporate partner ecosystem. Directly comparable to nushu's mission, audience, and community-led GTM in the DACH market.
- The Business Women: Community and event series focused on female business leaders and entrepreneurs. Comparable in its focus on visibility, networking, and leadership development for women in business.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights6 records
Customer concentration
nushu social profiles
Digital presencenushu compliance and trust
Trust signalCompliance1 record
nushu financial estimates
Financial estimateRevenue estimate
Valuation estimate
nushu leadership team
Management profileNumber of profiles
Profiles3 records
nushu funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
nushu M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about nushu
What does nushu do?
nushu operates a paid membership-based female business network and community in Germany that bundles an online academy (8-week Learning Journeys and 24 annual Masterclasses), the nushu connect mobile app for 24/7 peer networking and sparring, an event flatrate covering 50+ live events annually across German cities, a corporate job portal, signature conferences (nushuvention, nushu Circle), and industry verticals (finance, moms, legal, tech, startups). The membership serves as the single entry point to all educational, networking, event, and career-matching services for professional women.
Is nushu a public or private company?
nushu is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was nushu founded?
nushu was founded in 2018. It employs 1 to 10 people.
Where is nushu based?
nushu is headquartered in Munich, Germany, in the Europe region.
How does nushu make money?
Three revenue lines are on record. Membership Subscriptions are the primary driver. The others are learning Journeys and events (Signature).
Who are nushu's main competitors?
Broad incumbents on record are MasterClass and Zonta International. Direct peers are Chief, Ellevate Network, Ladies Drive, Edition F, Female Founders e.V. and The Business Women.
Does nushu have an API?
No public API is recorded for nushu.