FirstAED
- Company typePrivate
- Founded2012
- HeadquartersRudkøbing, Denmark
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
FirstAED firmographics
Firmographics- Name
- FirstAED
- Legal name
- FirstAED ApS
- Website
- https://firstaed.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
FirstAED industry classification
Industry- Product category
- Emergency Response Software
- NAICS
- Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621), Telephone Call Centers (56142), Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Telephone Interconnect Systems (7385), Services-Prepackaged Software (7372), Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- Medical Alert / PERS Monitoring (Emergency Response) (BPAKAFAD)
- akta.pro secondary industries
- Dispatch, Communications & Medical Control Centers (PSAP/ECC) (HLAFANAK), Edge-Based Clinical Decision Support & Alerts (On-Device/On-Prem Analytics) (HLACAPAL), Two-Way Voice Emergency Communication Devices & Services (HSAHAHAF)
Keywords
Where FirstAED is headquartered
LocationHeadquarters
- HQ city
- Rudkøbing
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
FirstAED business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- System Licensing and Implementation: FirstAED provides its intelligent alerting system to government authorities and emergency dispatch centers through licensing agreements and implementation contracts. The system is customized for each region's dispatch infrastructure and volunteer network.
- Hardware Sales (AEDs, cabinets, accessories): The FirstAED webshop sells AEDs (defibrillators), batteries, electrodes, cabinets, and accessories for use with the system.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise/Government Licensing |
| Unit Pricing | Pay-as-you-go | AED Hardware and Accessories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
FirstAED product offering
Product offeringCore offering
FirstAED provides an intelligent smartphone-based alerting system that integrates with emergency dispatch center CAD systems to automatically locate and notify the nearest volunteer first responders and CPR-trained bystanders when a cardiac arrest occurs. The system activates simultaneously with ambulance dispatch, identifies the nine closest volunteers, alerts the three who accept, and assigns roles with nearest AED routing. The company also operates a webshop selling AEDs, batteries, electrodes, cabinets, and accessories.
Product overview
FirstAED is a unified smartphone-based emergency response system consisting of a core intelligent alerting platform that integrates with dispatch center CAD systems, paired with dedicated mobile applications for iOS and Android. The system automatically alerts and coordinates volunteer first responders and CPR-trained bystanders during cardiac arrests by leveraging GPS-based location tracking to identify the nine nearest responders and nearest AEDs. The product suite includes the main platform, mobile apps, and case reporting functionality.
Differentiator
Problem solved
Functional benefit
Products and services
- FirstAED System An intelligent smartphone-based alerting system that integrates with AMK (emergency dispatch center) CAD systems to automatically alert and coordinate volunteer first responders and CPR-trained bystanders during cardiac arrest emergencies. It identifies the nine nearest responders, alerts the three who accept, assigns roles, and routes responders to the nearest AED. Designed for government emergency dispatch centers and regional health authorities.
- FirstAED Webshop (AEDs and Accessories) Online webshop offering AED (Automated External Defibrillator) devices, batteries, electrodes, protective cabinets, and related accessories for individual and organizational buyers to deploy in public locations and support community-based first responder programs.
Quantifiable outcome
- Response times to cardiac arrest reduced by 50%
- +3 more outcomes
Companies that use FirstAED
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
FirstAED technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature6 records
FirstAED partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered research, core, minor and regional.
- Rettungskette 5G ConsortiumresearchFirstAED was part of the Rettungskette 5G research project (ended 2024) exploring integration with 5G networks for improved first responder coordination and emergency response.
- Region SjællandcoreRegional health authority in Denmark that partnered with FirstAED for the 'Danmark Redder Liv' (Denmark Saves Lives) project covering the entire Region Sjælland area. The project combined training and quality assurance with smartphone alerting for cardiac arrest response.
- Region SyddanmarkcoreRegional health authority in Denmark (1.2 million population) that partnered with FirstAED for the 'Danmark Redder Liv' project. FirstAED won the tender for this implementation in 2014.
- ØstifterneminorDanish foundation that collaborated on the 'Danmark Redder Liv' project with FirstAED and regional health authorities.
- Dansk Folkehjælp (Danish Peoples Aid)coreDanish humanitarian organization that partnered on the 'Danmark Redder Liv' project to train thousands of lay first responders in BLS (Basic Life Support) for dispatch via the FirstAED system.
- Odense University HospitalresearchDepartment of Cardiology at Odense University Hospital partnered with FirstAED for a EUR 150,000 research project studying smartphone-based first responder activation and cardiac arrest outcomes.
- Region of ZealandcoreDanish region with 1 million population that decided to implement the FirstAED system in 2017 as part of the Denmark Saves Lives initiative.
- Freiburg - Region of LifesaverscoreGerman project announced at the annual congress of the European Resuscitation Council. FirstAED serves as the alerting system technology for this regional first responder program in Freiburg, Germany.
- Marburg, GermanyregionalMunicipality in the German federal state of Hessen that decided to implement the FirstAED system in 2016.
- Finnish Red CrosscoreFinnish Red Cross partnered with FirstAED and Helsinki EMS for a EUR 400,000 Market Development Fund project in Helsinki, Finland.
- Helsinki EMScoreEmergency Medical Services in Helsinki, Finland that implemented the FirstAED system with Finnish Red Cross, funded by EUR 400,000 Market Development Fund.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
FirstAED competitors and assessment
Company assessmentBroad incumbents
- ZOLL Medical: Large US-based manufacturer of AEDs, defibrillators, and resuscitation equipment with broader EMS and monitoring product lines. Comparable because AED hardware is part of FirstAED's ecosystem and many peer EMS customers buy both alerting and defibrillator solutions.
- HeartSine Technologies (Stryker): AED manufacturer (now part of Stryker) focused on compact public-access defibrillators. Comparable as an incumbent AED supplier whose hardware is often deployed in communities that are also prospects for FirstAED's responder-alerting layer.
- Motorola Solutions (CommandCentral / CAD): Major supplier of computer-aided dispatch (CAD) and emergency communications systems to public safety agencies. Comparable because FirstAED's value depends on integrating with these incumbent CAD platforms (e.g., AMK environments) used by FirstAED's government customers.
- Laerdal Medical: Norwegian-headquartered global supplier of CPR training, AEDs, and resuscitation education. Comparable as a Nordic incumbent in the cardiac-arrest response ecosystem and as a partner for community-CPR programs that feed responder networks.
- Philips HeartStart: Philips' AED/public-access defibrillator line, frequently deployed alongside volunteer responder programs. Comparable as a hardware incumbent that FirstAED's webshop competes and partners against in the AED-procurement portion of the cardiac-arrest response stack.
- Stryker (Physio-Control / LIFEPAK): Stryker's emergency-care division (formerly Physio-Control) supplies LIFEPAK defibrillators and AEDs widely used by EMS. Comparable as an incumbent in the cardiac-arrest response equipment market and a frequent partner/competitor at the dispatch-center level.
Emerging players
- RapidSOS: Emergency response data platform that connects connected devices, apps, and sensors directly to 911/ECC dispatchers. Overlaps with FirstAED's CAD-integration thesis and responder-side data delivery, though broader in scope (not cardiac-arrest specific).
- Priority Dispatch: Provider of emergency medical dispatch (EMD) protocols and software used by EMS/PSAPs to triage calls. Comparable at the dispatch-center workflow layer and adjacent to FirstAED's CAD-integration and cardiac-arrest call-routing use case.
Direct peers
- GoodSAM: UK-based platform that alerts nearby trained responders (including off-duty medics) to medical emergencies and integrates with ambulance dispatch. Comparable in core use case (volunteer first-responder activation) and in targeting emergency medical services as primary customers.
- PulsePoint: US-based non-profit/company operating a smartphone alerting system that notifies nearby trained responders and AED locations during cardiac arrest. Closest direct functional equivalent to FirstAED, with similar CAD/dispatch integration and volunteer alerting mechanics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
FirstAED social profiles
Digital presenceFirstAED compliance and trust
Trust signalCompliance1 record
FirstAED financial estimates
Financial estimateRevenue estimate
Valuation estimate
FirstAED leadership team
Management profileNumber of profiles
Profiles7 records
FirstAED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FirstAED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FirstAED
What does FirstAED do?
FirstAED provides an intelligent smartphone-based alerting system that integrates with emergency dispatch center CAD systems to automatically locate and notify the nearest volunteer first responders and CPR-trained bystanders when a cardiac arrest occurs. The system activates simultaneously with ambulance dispatch, identifies the nine closest volunteers, alerts the three who accept, and assigns roles with nearest AED routing. The company also operates a webshop selling AEDs, batteries, electrodes, cabinets, and accessories.
Is FirstAED a public or private company?
FirstAED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FirstAED founded?
FirstAED was founded in 2012. It employs 1 to 10 people.
Where is FirstAED based?
FirstAED is headquartered in Rudkøbing, Denmark, in the Europe region.
How does FirstAED make money?
Two revenue lines are on record. System Licensing and Implementation is the primary driver. The others are hardware Sales (AEDs, cabinets, accessories).
Who are FirstAED's main competitors?
Broad incumbents on record are ZOLL Medical, HeartSine Technologies (Stryker), Motorola Solutions (CommandCentral / CAD), Laerdal Medical, Philips HeartStart and Stryker (Physio-Control / LIFEPAK). Emerging players are RapidSOS and Priority Dispatch. Direct peers are GoodSAM and PulsePoint.
Does FirstAED have an API?
No public API is recorded for FirstAED.
What industry is FirstAED in?
FirstAED's product category is Emergency Response Software. Its primary akta.pro industry code is BPAKAFAD, Medical Alert / PERS Monitoring (Emergency Response), with a secondary code of HLAFANAK, Dispatch, Communications & Medical Control Centers (PSAP/ECC). Its NAICS code is 56162 and its SIC code is 7373.