What Taga does

Taga is an Israeli industrial design and product development firm headquartered in Tel Aviv, founded in 2002 and operating with a staff of 11–50 employees. The company provides end-to-end product development services spanning six practice areas: Industrial Design, UX/UI Design, Engineering (including mechanical, electronic, and AI-oriented work), Medical Design (with clinical research and regulatory compliance), Production (prototyping through mass production), and Strategy (user research and business development). Its stated portfolio exceeds 1,000 products delivered across medical devices, consumer products, and professional equipment, including notable projects such as the Mazor X robotic spine surgery system for Medtronic, the Vuze XR dual-mode camera for HumanEyes, the GeneoX facial treatment device for Pollogen, the Renova neurostimulator for Bluewind, the B-Matrix IVD platform for Picodya Technologies, and the SPECT/CT imaging system for Molecular Dynamics.

The business model is B2B professional services: Taga is engaged directly by enterprises and startups on a project basis for design, engineering, and production support, with pricing that is custom and not publicly disclosed. The company does not operate a software product, platform, or SaaS layer; revenue is generated through design consulting engagements. Distribution is direct sales to enterprise clients, supplemented by a website portfolio, LinkedIn presence, and industry referrals. In 2026 the firm also launched Spark Labs, an in-house innovation accelerator that supports industrial companies together with the Israel Innovation Authority, marking a modest expansion beyond pure fee-for-service consulting.

Taga's customer base is concentrated in medical device companies, with secondary exposure to consumer electronics, consumer products, and professional/industrial equipment. Its co-owners serve as Vice Presidents of Marketing/Strategy and Engineering/Production, indicating a tightly-held private ownership structure with no disclosed external investors or funding rounds. The firm has received Red Dot Design Award recognition, including a 2026 award for the Nanox.ARC X 3D digital tomosynthesis imaging system. Overall, Taga positions itself as a multi-disciplinary boutique design partner rather than a scaled product company, monetizing deep domain expertise across regulated and consumer-facing product categories.

Name

Taga

Legal name

Taga

Website

https://tagapro.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Taga is an Israeli industrial design and product development firm offering design, engineering, UX/UI, medical design, production, and strategy services to medical device, consumer product, and professional equipment companies. Founded in 2002, it has delivered over 1,000 products for clients including Medtronic.

Ownership category

akta.pro rank

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Product Design and Development Services: Taga generates revenue through professional services engagements where they design and develop products for clients in medical devices, consumer products, and professional equipment sectors. Services include industrial design, UX/UI, engineering, medical design, production support, and strategic consulting.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Taga provides end-to-end product design and development services, including industrial design, UX/UI design, mechanical and electronic engineering, medical device design with regulatory compliance, prototyping and production support, and product strategy consulting. The firm serves medical device, consumer product, and professional equipment companies, having delivered more than 1,000 products for clients such as Medtronic, Pollogen, and Nanox Imaging.

Product overview

Taga is an award-winning innovation, design, research and development firm that offers comprehensive services including Industrial Design, UX/UI Design, Engineering, Medical Design, Production, and Strategy services. The company has developed and designed more than 1000 products across medical devices, consumer products, and professional equipment. Their portfolio includes notable projects such as Mazor X (robotic spine surgery system for Medtronic), Vuze XR (dual mode camera for HumanEyes), GeneoX (facial treatment device for Pollogen), BNA (brain health mapping for Elminda), Apollo (digital garment printing for Kornit), Renova (neurostimulator implant for Bluewind), B-Matrix (IVD platform for Picodya Technologies), SPECT/CT (imaging system for Molecular Dynamics), and the Taga 2.0 family bike. They also operate Spark Labs, an innovation accelerator supporting industrial companies in partnership with the Israel Innovation Authority.

Differentiator

Problem solved

Functional benefit

Brands

• Spark Labs: TAGA's innovation accelerator that supports industrial companies together with the Israel Innovation Authority

Products and services

• Industrial Design Services Concept initiation, human engineering, visual language development, innovation-driven processes, and 2D/3D study models for product development, delivered to enterprise clients across medical, consumer, and professional equipment categories.
• UX/UI Design Services User experience design, visual language design, workflow design, interactive prototypes, and front-end development for client products.
• Engineering Services Research and development, mechanical engineering, electronic engineering and AI, plastics solutions, and design for serial production for client products.
• Medical Design Services Holistic healthcare approach, clinical research, medical product development, medical digital design, and regulatory compliance for medical device clients.
• Production Services Models and prototypes, tooling production, mass production, assembly, and quality assurance support for client products moving toward serial production.
• Strategy Services User needs research, competitive analysis, technological research, product strategy, and business development consulting for client engagements.

Quantifiable outcome

• Developed and designed more than 1000 products in medical devices, consumer products, and professional equipment

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Israel Innovation AuthoritycoreStrategic or Co-development PartnerSpark Labs, TAGA's innovation accelerator, supports industrial companies together with the Israel Innovation Authority, providing funding and support for industrial innovation projects.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Frog Design: Storied industrial design and innovation consultancy working across consumer electronics, medical devices and professional equipment. Directly comparable to Taga in vertical mix and project-based, concept-to-production model.
• IDEO: Global design and innovation firm offering industrial design, UX, engineering and strategy across consumer, medical and technology categories. Closest comparable to Taga in service mix and end-markets, though materially larger.
• Bould Design: Industrial design and engineering firm focused on consumer electronics, medical devices, and connected products. Highly comparable to Taga in vertical mix and product-development depth.
• Ammunition Group: Boutique industrial design and brand strategy firm working on consumer products, wearables and professional equipment. Closely comparable in size, positioning, and cross-disciplinary practice to Taga.
• Aruliden: Design and innovation studio combining industrial design, UX/UI, and brand strategy for consumer, healthcare and technology clients. Comparable in service mix, scale, and award-driven positioning to Taga.
• Box Clever: Industrial design and product development consultancy serving consumer, hardware and medical clients. Comparable in studio scale, end-to-end service scope, and project-based revenue model.
• Whipsaw: Industrial design and engineering firm specializing in consumer electronics, medical devices, and robotics. Highly comparable to Taga's medical-device and consumer-electronics portfolio, with similar concept-through-production offering.
• NewDealDesign: San Francisco-based industrial design and product development firm with deep medical-device and consumer-electronics work. Comparable to Taga across service categories and target verticals.
• Starfish: Product design and engineering consultancy (formerly Artefact) serving medical, consumer and industrial clients. Comparable in service stack and end-markets to Taga's design-plus-engineering offering.

Broad incumbents

• Lunar (McKinsey Design): Originally an independent Scandinavian design and innovation firm, now part of McKinsey's design practice. Overlaps with Taga in industrial design and product strategy, but operates within a much larger consultancy portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Taga.Product.Design
• LinkedInlinkedin.com/company/taga-design
• Instagraminstagram.com/taga.design

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Taga