EP Grupo
EP Grupo is a privately held Brazilian media and events company that publishes digital magazines, a podcast, and organizes LicensingCon Latam and Anime Friends events for the licensing, toy, and stationery industries across Latin America.
- Company typePrivate
- Founded2003
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What EP Grupo does
EP Grupo is a privately held Brazilian media, events, and consulting company founded in 2003 and headquartered in São Paulo. The company operates three editorial segments — toys and stationery (Brinquedo e Papelaria), brands and characters (Marcas e Personagens), and zero-to-three/early childhood — and serves brand owners, manufacturers, retailers, and creative-economy professionals across the Latin American licensing ecosystem. Its core deliverables include two recurring digital magazines (Revista Licensing Brasil and Revista Espaço Brinquedo e Papelaria, distributed via the Publuu flip-book platform), the EP Cast podcast, and two flagship events: LicensingCon Latam, the primary B2B business-meeting event for the licensing industry in Latin America (60+ exhibitors, 2,500+ qualified visitors at the 2026 edition), and Anime Friends, an Asian pop culture event covering anime, manga, games, cosplay, and k-pop.
Underlying technology is intentionally light: a WordPress-based publishing stack, Publuu-hosted flip-book magazines, and a broad social footprint (Facebook, Instagram, LinkedIn, TikTok, YouTube, Flickr). The company's competitive position rests on its 20+ year editorial archive, its role as the organizer of LicensingCon Latam, and recurring relationships with major global IP holders (Warner Bros. Discovery, Mattel, Netflix) participating as anchor exhibitors.
EP Grupo monetizes through four streams: digital-magazine subscriptions and advertising, exhibitor/sponsorship fees from LicensingCon Latam and Anime Friends, B2B licensing consultancy (Consultoria), and content/mentorship programs. Pricing for consultancy and content services is not publicly disclosed. Go-to-market is event-driven and community-led — the company's principal commercial engine is the annual LicensingCon Latam, supplemented by content marketing and an active social presence targeting Latin American licensing professionals. The company reports 11-50 employees and no public funding, revenue disclosures, or AI/ML capabilities.
EP Grupo firmographics
Firmographics- Name
- EP Grupo
- Legal name
- EP GRUPO
- Website
- https://epgrupo.com.br
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- EP Grupo is a privately held Brazilian media and events company that publishes digital magazines, a podcast, and organizes LicensingCon Latam and Anime Friends events for the licensing, toy, and stationery industries across Latin America.
- Ownership category
- akta.pro rank
EP Grupo industry classification
Industry- Product category
- Industry Media and Events (Licensing)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Services-Membership Organizations (8600)
- akta.pro primary industry
- Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)
- akta.pro secondary industries
- Sponsorship, Exhibitor & Partnership Management Services (THAHACAK), Corporate Conferences & Sales Kickoffs (MPAGAGAC)
Keywords
Where EP Grupo is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
EP Grupo business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Magazine Subscriptions: EP Grupo publishes digital magazines including Licensing Brasil and Espaço Brinquedo e Papelaria, available through flip-book format subscriptions
- Event Organization: Organizes LicensingCon Latam, a major licensing industry event in São Paulo, generating revenue through exhibitor fees and attendance
- Consultancy Services: Provides industry consultancy services to brands, manufacturers, and retailers in the licensing and entertainment sectors
- Content and Mentorship: Offers content and mentorship programs for industry professionals and businesses
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
EP Grupo product offering
Product offeringCore offering
EP Grupo is a media, events, and consulting company serving the Latin American licensing, toy, stationery, and entertainment industries. It publishes two digital magazines (Licensing Brasil and Espaço Brinquedo e Papelaria), produces the EP Cast podcast, organizes the LicensingCon Latam and Anime Friends events, and offers consultancy to brands, manufacturers, and retailers on licensing strategy and market positioning. Its mission is to inform, document, facilitate business meetings, and establish partnerships across the regional licensing ecosystem.
Product overview
EP Grupo operates as a multi-platform media and consulting company focused on the licensing, entertainment, toy, and stationery industries in Brazil and Latin America. The portfolio includes two digital magazines (Revista Licensing Brasil and Revista Espaço Brinquedo e Papelaria), the EP Cast podcast, event properties (LicensingCon Latam and Anime Friends), and consulting services. The company serves the licensing ecosystem by informing, documenting, facilitating business meetings, and establishing partnerships across three main segments: toy & stationery, brands & characters, and zero to three.
Differentiator
Problem solved
Functional benefit
Products and services
- Revista Licensing Brasil Digital magazine covering licensing industry news, trends, brands, and entertainment properties in Latin America, distributed in flip-book format and targeted at licensing professionals, manufacturers, retailers, and brand owners.
- Revista Espaço Brinquedo e Papelaria Digital magazine focused on the toy and stationery industry, covering product launches, retail trends, and market news for manufacturers, retailers, and industry professionals in Brazil and Latin America.
- LicensingCon Latam The main business meeting for the licensing market in Latin America, held annually at the Transamerica Expo Center in São Paulo. Brings together brand owners, manufacturers, retailers, and creative-economy professionals for networking, deal-making, and showcase of entertainment brands.
- Anime Friends Large-scale Asian pop culture event in Latin America featuring anime, manga, games, cosplay, K-pop, and entertainment licensing, targeting fans and licensing industry participants.
- EP Cast Official podcast of EP Grupo expanding conversations on licensing, entertainment, consumption, retail, and innovation markets, featuring specialists, executives, and creators, distributed via YouTube and audio platforms.
- Consultoria (Licensing Consultancy Services) Consulting services provided by EP Grupo to help brands and companies with licensing strategies, market positioning, and business development in the Brazilian and Latin American markets.
- Marcas e Personagens (Content Portal) Content aggregation platform featuring news and analysis about brands, characters, entertainment properties, and their licensing strategies in the Brazilian and Latin American markets, targeted at industry professionals.
- Brinquedo e Papelaria (Content Portal) Content platform focused on the toy and stationery industry, covering product launches, retail trends, and market news for these sectors in Brazil and Latin America.
Companies that use EP Grupo
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
EP Grupo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EP Grupo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Warner Bros. DiscoverycoreWarner Bros. Discovery is a major exhibitor at LicensingCon Latam 2026, organized by EP Grupo. The company participates in the event to showcase its entertainment brands and connect with licensing partners across Latin America.
- MattelcoreMattel participates as a major exhibitor at LicensingCon Latam 2026, connecting with manufacturers and retailers in the Latin American market for its portfolio including Barbie, Hot Wheels, and other licensed properties.
- NetflixcoreNetflix participates as an exhibitor at LicensingCon Latam 2026, showcasing its content portfolio and exploring licensing opportunities with manufacturers and retailers in the region.
- LicensingCon Latam ExhibitorscoreOver 60 exhibitors participate in LicensingCon Latam 2026, including international brands and local manufacturers seeking licensing partnerships and business connections.
- Transamerica Expo CenterminorVenue partner for LicensingCon Latam 2026 in São Paulo, providing the event space at Transamerica Expo Center.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
EP Grupo competitors and assessment
Company assessmentBroad incumbents
- GL Events: French-headquartered global event management and venue operator with strong Latin American presence. Comparable as a peer in regional trade show production and a potential acquirer/competitor for LatAm licensing events.
- Informa Markets: Major global exhibitions and events business within Informa plc, running consumer and licensing-adjacent trade shows. Comparable as a potential competitor for Latin American licensing events and as a benchmark for event-monetization strategy.
- Reed Exhibitions (RX): Global B2B trade show organizer operating hundreds of events worldwide. Directly comparable as the type of large incumbent that could (or already does) compete for licensing/toy industry events in Latin America.
- Clarion Events: UK-based trade and consumer event organizer with a portfolio spanning licensing-adjacent verticals (toy, gaming, brands). Comparable as another global event operator that could extend licensing events into Latin America.
Direct peers
- Licensing Expo (Las Vegas): The largest dedicated licensing trade show globally, run by Informa/Licensing International. Comparable as the global flagship licensing event that EP Grupo's LicensingCon Latam mirrors for the Latin American market, and a direct competitor for international exhibitor mindshare.
- Licensing International: Global trade association for the licensing industry, organizer of Licensing Expo (Las Vegas) and regional programming. Comparable as the global counterpart running flagship licensing industry events and content that EP Grupo mirrors at the LatAm level.
- Spielwarenmesse (Nuremberg Toy Fair): World-leading international toy trade fair organized by Spielwarenmesse eG. Comparable as the global benchmark for B2B toy-industry events, which is one of EP Grupo's verticals (alongside licensing).
- Toy Fair (NY) — operated by The Toy Association: Major North American toy industry trade show run by the Toy Association. Comparable as a peer trade event in the toy segment that EP Grupo's Espaço Brinquedo e Papelaria brand and LicensingCon Latam serve regionally.
Regional players
- Anime Friends' adjacent events — Japan Expo (US/Europe): Major European anime/manga/pop-culture convention run by the same organizing group. Comparable as a direct peer event for the Anime Friends property, sharing the anime/Asian pop-culture licensing ecosystem.
- Brasil Game Show: Largest gaming trade fair in Latin America, held in São Paulo. Comparable as a fellow Brazilian B2B consumer/IP event organizer competing for sponsor and exhibitor relationships in the same regional market.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
EP Grupo social profiles
Digital presenceEP Grupo financial estimates
Financial estimateRevenue estimate
Valuation estimate
EP Grupo leadership team
Management profileNumber of profiles
EP Grupo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EP Grupo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EP Grupo
What does EP Grupo do?
EP Grupo is a media, events, and consulting company serving the Latin American licensing, toy, stationery, and entertainment industries. It publishes two digital magazines (Licensing Brasil and Espaço Brinquedo e Papelaria), produces the EP Cast podcast, organizes the LicensingCon Latam and Anime Friends events, and offers consultancy to brands, manufacturers, and retailers on licensing strategy and market positioning. Its mission is to inform, document, facilitate business meetings, and establish partnerships across the regional licensing ecosystem.
Is EP Grupo a public or private company?
EP Grupo is a private company. It is classified as unknown and is currently operating.
When was EP Grupo founded?
EP Grupo was founded in 2003. It employs 11 to 50 people.
Where is EP Grupo based?
EP Grupo is headquartered in São Paulo, Brazil, in the Latin America region.
How does EP Grupo make money?
Four revenue lines are on record. Digital Magazine Subscriptions are the primary driver. The others are event Organization, consultancy Services and content and Mentorship.
Who are EP Grupo's main competitors?
Broad incumbents on record are GL Events, Informa Markets, Reed Exhibitions (RX) and Clarion Events. Direct peers are Licensing Expo (Las Vegas), Licensing International, Spielwarenmesse (Nuremberg Toy Fair) and Toy Fair (NY) — operated by The Toy Association. Regional players are Anime Friends' adjacent events — Japan Expo (US/Europe) and Brasil Game Show.
Does EP Grupo have an API?
No public API is recorded for EP Grupo.
What industry is EP Grupo in?
EP Grupo's product category is Industry Media and Events (Licensing). Its primary akta.pro industry code is MPAGAGAM, Conferences & Conventions Operations Services (Registration, AV, Logistics), with a secondary code of THAHACAK, Sponsorship, Exhibitor & Partnership Management Services. Its SIC code is 2721.