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S&R Seniors Living

Full company profile

uuid002ltl4

Namestring
S&R Seniors Living
Legal namestring
S&R Seniors Living
Company typeenum
Private
Founded yearint
1963
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersSarnia, Canada
HQ citystring
Sarnia
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Offices9 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
senior living communities, independent living apartments, assisted living services, enriched care services, retirement living
Industry3 codes
1Market-Rate Independent Living (Private Pay) Communities
CodeHLADAAAAPrimaryYes
2Senior Social Clubs & Community-Based Day Programs (Non-Clinical)
CodeHSABANAKPrimaryNo
3Active Adult / Senior Community Association Management
CodeBPAJAHAJPrimaryNo
NAICS code3 codes
  • Assisted Living Facilities for the Elderly623312
  • Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly6233
  • Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly62331
SIC code1 code
  • Services-Nursing & Personal Care Facilities8050
Product category
Senior Living Services
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model4 records
1Monthly Rent - Independent Living
TypeSubscription Recurring
Description

Monthly rental fees for independent living suites including 1, 2, or 3-bedroom apartments with full kitchen facilities. Rent is typically increased yearly with 90 days written notice.

srseniorsliving.ca
2Monthly Rent - Senior Living Villages
TypeSubscription Recurring
Description

Monthly rental fees for village suites (Studio, 1, 2 Bedroom) that include meals, housekeeping, laundry, transportation, wellness programs, and social activities. Care levels range from independent to enriched care.

srseniorsliving.ca
3Care Services Add-ons
TypeSubscription Recurring
Description

Additional fees for enhanced care services including medication management, personal assistance, and nursing oversight as residents' needs evolve.

srseniorsliving.ca
4Concierge and Guest Services
TypeTransaction Fee
Description

Additional charges for concierge services including maintenance requests, housekeeping upgrades, catering events, gift certificates, and beauty salon services.

srseniorsliving.ca
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales
Pricing details4 tiers
1Independent Living - Senior Living Apartments
ModelSubscriptionBilling cadenceMonthly
Notes

1, 2, or 3-bedroom apartment suites with fully equipped kitchens, private bathrooms, and balcony/patio. Includes 24-hour response, housekeeping, laundry, transportation, and social activities.

srseniorsliving.ca
2Independent Living - Senior Living Villages
ModelSubscriptionBilling cadenceMonthly
Notes

Studio, 1 and 2-Bedroom suites with meals, 24-hour response, wellness programs, medication management, personal housekeeping, laundry, transportation, and FUN social activities.

srseniorsliving.ca
3Independent Supportive Living
ModelSubscriptionBilling cadenceMonthly
Notes

Assistance with daily routines and medications while maintaining independence. Includes all meals, housekeeping, and wellness services.

srseniorsliving.ca
4Enriched Care
ModelSubscriptionBilling cadenceMonthly
Notes

Enhanced personal assistance, daily living support, nursing oversight, and medication administration in a comfortable, home-like environment.

srseniorsliving.ca
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

S&R Seniors Living operates senior living communities across Southwestern Ontario, offering two main product lines: Senior Living Apartments with 1, 2, or 3-bedroom independent suites (kitchens, housekeeping, transportation, social activities), and Senior Living Villages providing a continuum of care from independent living through independent supportive living and enriched care, with meals, 24-hour response, medication management, housekeeping, laundry, transportation, and social programming. The company also provides Concierge Services supporting maintenance, housekeeping, wellness appointments, and food services across all village communities.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Residents report improved quality of life and optimism after moving
+1 more record
Product overview1 text field

S&R Seniors Living operates a network of senior living communities across Southwestern Ontario, offering two primary product lines: Senior Living Apartments for independent seniors seeking freedom with support services, and Senior Living Villages providing a continuum of care from independent living through enriched care. Both product lines include dining services, housekeeping, transportation, wellness programs, and social activities organized by dedicated FUN Coordinators. The company also offers Concierge Services as a support mechanism for residents across all communities.

Product and service3 records
1Senior Living Apartments
CategoryIndependent Living
Description

Independent living apartments offering spacious 1, 2, or 3-bedroom suites with fully equipped kitchens, private bathrooms, and balcony or patio. Includes 24-hour response, housekeeping, laundry, transportation, and social activities organized by dedicated FUN Coordinators; targeted at active seniors who want maintenance-free, social independent living.

2Senior Living Villages
CategorySenior Living with Continuum of Care
Description

Multi-care senior living communities offering Studio, 1, and 2-bedroom suites with independent living, independent supportive living, and enriched care options. Includes 24-hour response, wellness programs with medication management, housekeeping, laundry, transportation, and social activities; designed for seniors whose needs range from independent to higher levels of personal and nursing care.

3Concierge Services
CategoryResident Support Services
Description

On-site concierge support for residents and families at S&R Seniors Living communities, handling maintenance requests, housekeeping needs, wellness appointments, food services coordination, and other on-site support requests, complementing the core independent, supportive, and enriched care offerings.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierParent CompanyTypeOthers
Description

S&R Seniors Living is part of the Steeves & Rozema Group, a privately owned family business founded in 1963 by Don Steeves and John Rozema. The Group has developed 100+ buildings across Southwestern Ontario including commercial, multi-residential, seniors living, and long-term care communities.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Canadian home and community health services provider. Adjacent comparable as it serves seniors in Southwestern Ontario with home-based care and could partner with or compete against S&R's enriched care tier.

TypeDirect peer
Description

Canadian operator of retirement residences and long-term care communities with multiple Ontario locations. Comparable to S&R in providing continuum-of-care senior living in Ontario markets.

TypeDirect peer
Description

Canadian provider of long-term care and retirement living with operations across Ontario. Directly comparable to S&R's enriched care and retirement residence offerings in the Ontario market.

TypeDirect peer
Description

Canadian operator of assisted living and memory care retirement communities with several Ontario locations. Comparable in target segment (private-pay seniors), offering, and Ontario geographic focus.

TypeDirect peer
Description

Major Canadian operator of retirement residences, long-term care, and home health services. Closely comparable to S&R in serving Ontario seniors with continuum-of-care models including independent living and enriched care.

6Responsive Health Management
TypeRegional player
Description

Ontario operator of retirement residences and long-term care homes. Comparable in operating private-pay and supported senior living communities across Southern Ontario with similar service tiers.

TypeDirect peer
Description

Canadian operator of boutique-style retirement residences in Ontario and British Columbia. Directly comparable as a private-pay senior living operator with independent and assisted living offerings.

TypeDirect peer
Description

Canadian publicly traded operator of senior living and long-term care communities, with significant Ontario presence. Comparable to S&R in offering retirement residences and care services to Ontario seniors, though at larger scale.

TypeDirect peer
Description

Canada's largest senior living operator with a portfolio of retirement residences across multiple provinces including Ontario. Directly comparable in product offering (independent, assisted, memory care) and target customer (private-pay Canadian seniors).

TypeDirect peer
Description

Canadian operator of premium independent and assisted living residences, with locations in Ontario and Western Canada. Comparable to S&R in serving private-pay Canadian seniors in a continuum-of-care setting.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

S&R Seniors Living

Senior Living Servicessrseniorsliving.ca

S&R Seniors Living firmographics

Firmographics
Name
S&R Seniors Living
Legal name
S&R Seniors Living
Website
https://srseniorsliving.ca
Company type
Private
Founded year
1963
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

S&R Seniors Living industry classification

Industry
Product category
Senior Living Services
NAICS
Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)
SIC
Services-Nursing & Personal Care Facilities (8050)
akta.pro primary industry
Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)
akta.pro secondary industries
Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK), Active Adult / Senior Community Association Management (BPAJAHAJ)

Keywords

  • Senior living communities
  • Independent living apartments
  • Assisted living services
  • Enriched care services
  • Retirement living

Where S&R Seniors Living is headquartered

Location

Headquarters

HQ city
Sarnia
HQ country
Canada
HQ region
North America

Offices9 records

Markets served

S&R Seniors Living business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

  1. Monthly Rent - Independent Living: Monthly rental fees for independent living suites including 1, 2, or 3-bedroom apartments with full kitchen facilities. Rent is typically increased yearly with 90 days written notice.
  2. Monthly Rent - Senior Living Villages: Monthly rental fees for village suites (Studio, 1, 2 Bedroom) that include meals, housekeeping, laundry, transportation, wellness programs, and social activities. Care levels range from independent to enriched care.
  3. Care Services Add-ons: Additional fees for enhanced care services including medication management, personal assistance, and nursing oversight as residents' needs evolve.
  4. Concierge and Guest Services: Additional charges for concierge services including maintenance requests, housekeeping upgrades, catering events, gift certificates, and beauty salon services.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyIndependent Living - Senior Living Apartments
SubscriptionMonthlyIndependent Living - Senior Living Villages
SubscriptionMonthlyIndependent Supportive Living
SubscriptionMonthlyEnriched Care

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

S&R Seniors Living product offering

Product offering

Core offering

S&R Seniors Living operates senior living communities across Southwestern Ontario, offering two main product lines: Senior Living Apartments with 1, 2, or 3-bedroom independent suites (kitchens, housekeeping, transportation, social activities), and Senior Living Villages providing a continuum of care from independent living through independent supportive living and enriched care, with meals, 24-hour response, medication management, housekeeping, laundry, transportation, and social programming. The company also provides Concierge Services supporting maintenance, housekeeping, wellness appointments, and food services across all village communities.

Product overview

S&R Seniors Living operates a network of senior living communities across Southwestern Ontario, offering two primary product lines: Senior Living Apartments for independent seniors seeking freedom with support services, and Senior Living Villages providing a continuum of care from independent living through enriched care. Both product lines include dining services, housekeeping, transportation, wellness programs, and social activities organized by dedicated FUN Coordinators. The company also offers Concierge Services as a support mechanism for residents across all communities.

Differentiator

Problem solved

Functional benefit

Products and services

  • Senior Living Apartments Independent living apartments offering spacious 1, 2, or 3-bedroom suites with fully equipped kitchens, private bathrooms, and balcony or patio. Includes 24-hour response, housekeeping, laundry, transportation, and social activities organized by dedicated FUN Coordinators; targeted at active seniors who want maintenance-free, social independent living.
  • Senior Living Villages Multi-care senior living communities offering Studio, 1, and 2-bedroom suites with independent living, independent supportive living, and enriched care options. Includes 24-hour response, wellness programs with medication management, housekeeping, laundry, transportation, and social activities; designed for seniors whose needs range from independent to higher levels of personal and nursing care.
  • Concierge Services On-site concierge support for residents and families at S&R Seniors Living communities, handling maintenance requests, housekeeping needs, wellness appointments, food services coordination, and other on-site support requests, complementing the core independent, supportive, and enriched care offerings.

Quantifiable outcome

  • Residents report improved quality of life and optimism after moving
  • +1 more outcomes

Companies that use S&R Seniors Living

Customer profile

Named customers10 records

Segments4 records

Ideal customer profiles3 records

S&R Seniors Living technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

S&R Seniors Living partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Steeves & Rozema Groupparent companyOthersS&R Seniors Living is part of the Steeves & Rozema Group, a privately owned family business founded in 1963 by Don Steeves and John Rozema. The Group has developed 100+ buildings across Southwestern Ontario including commercial, multi-residential, seniors living, and long-term care communities.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

S&R Seniors Living competitors and assessment

Company assessment

Emerging players

  • Bayshore HealthCare: Canadian home and community health services provider. Adjacent comparable as it serves seniors in Southwestern Ontario with home-based care and could partner with or compete against S&R's enriched care tier.

Direct peers

  • All Seniors Care Living Centres: Canadian operator of retirement residences and long-term care communities with multiple Ontario locations. Comparable to S&R in providing continuum-of-care senior living in Ontario markets.
  • Extendicare: Canadian provider of long-term care and retirement living with operations across Ontario. Directly comparable to S&R's enriched care and retirement residence offerings in the Ontario market.
  • Seasons Retirement Communities: Canadian operator of assisted living and memory care retirement communities with several Ontario locations. Comparable in target segment (private-pay seniors), offering, and Ontario geographic focus.
  • Revera Inc. Major Canadian operator of retirement residences, long-term care, and home health services. Closely comparable to S&R in serving Ontario seniors with continuum-of-care models including independent living and enriched care.
  • Verve Senior Living: Canadian operator of boutique-style retirement residences in Ontario and British Columbia. Directly comparable as a private-pay senior living operator with independent and assisted living offerings.
  • Sienna Senior Living: Canadian publicly traded operator of senior living and long-term care communities, with significant Ontario presence. Comparable to S&R in offering retirement residences and care services to Ontario seniors, though at larger scale.
  • Chartwell Retirement Residences: Canada's largest senior living operator with a portfolio of retirement residences across multiple provinces including Ontario. Directly comparable in product offering (independent, assisted, memory care) and target customer (private-pay Canadian seniors).
  • Amica Senior Lifestyles: Canadian operator of premium independent and assisted living residences, with locations in Ontario and Western Canada. Comparable to S&R in serving private-pay Canadian seniors in a continuum-of-care setting.

Regional players

  • Responsive Health Management: Ontario operator of retirement residences and long-term care homes. Comparable in operating private-pay and supported senior living communities across Southern Ontario with similar service tiers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

S&R Seniors Living social profiles

Digital presence

S&R Seniors Living financial estimates

Financial estimate

Revenue estimate

Valuation estimate

S&R Seniors Living leadership team

Management profile

Number of profiles

Profiles3 records

S&R Seniors Living funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

S&R Seniors Living M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about S&R Seniors Living

What does S&R Seniors Living do?

S&R Seniors Living operates senior living communities across Southwestern Ontario, offering two main product lines: Senior Living Apartments with 1, 2, or 3-bedroom independent suites (kitchens, housekeeping, transportation, social activities), and Senior Living Villages providing a continuum of care from independent living through independent supportive living and enriched care, with meals, 24-hour response, medication management, housekeeping, laundry, transportation, and social programming. The company also provides Concierge Services supporting maintenance, housekeeping, wellness appointments, and food services across all village communities.

Is S&R Seniors Living a public or private company?

S&R Seniors Living is a private company. It is classified as family owned and is currently operating.

When was S&R Seniors Living founded?

S&R Seniors Living was founded in 1963. It employs 1 to 10 people.

Where is S&R Seniors Living based?

S&R Seniors Living is headquartered in Sarnia, Canada, in the North America region.

How does S&R Seniors Living make money?

Four revenue lines are on record. Monthly Rent - Independent Living is the primary driver. The others are monthly Rent - Senior Living Villages, care Services Add-ons and concierge and Guest Services.

Who are S&R Seniors Living's main competitors?

Bayshore HealthCare is listed as an emerging player. Direct peers are All Seniors Care Living Centres, Extendicare, Seasons Retirement Communities, Revera Inc., Verve Senior Living, Sienna Senior Living, Chartwell Retirement Residences and Amica Senior Lifestyles. Responsive Health Management is listed as a regional player.

Does S&R Seniors Living have an API?

No public API is recorded for S&R Seniors Living.

What industry is S&R Seniors Living in?

S&R Seniors Living's product category is Senior Living Services. Its primary akta.pro industry code is HLADAAAA, Market-Rate Independent Living (Private Pay) Communities, with a secondary code of HSABANAK, Senior Social Clubs & Community-Based Day Programs (Non-Clinical). Its NAICS code is 623312 and its SIC code is 8050.

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