Unearthed Productions

What Unearthed Productions does

Unearthed Productions is a Singapore-based full-service event management company founded in 2007 that delivers end-to-end 360° event solutions for government, enterprise, and consumer clients across Asia. It operates under parent UPGroup Asia through three core service subsidiaries: Live Productions (technical AV production with L-Acoustics A15 loudspeakers, P2.5mm LED video walls, theatrical lighting, and broadcast capabilities), Spectaworks (certified pyrotechnics and stage effects), and UP Media (creative services including marketing campaigns, social media, design/branding, and video production, led by Executive Creative Director Bryan Chng). The flagship facility is the Hybrid Experience Centre @ Suntec Singapore, a broadcast-ready studio with 4K cameras, an 8m LED video wall backdrop, and a 32ft x 24ft x 12ft green screen for virtual and hybrid events.

The company's underlying technology stack centres on premium AVL equipment, concert-grade line-array audio, large-format LED walls deployed at lengths up to 45m, and VMix/OBS-enabled virtual event production compatible with Facebook Live, YouTube Live, and Zoom. Its venue network includes an exclusive partnership with Suntec Singapore (over 12,000 sqm of event space), preferred AVL partnerships with NTUC Centre, Pan Pacific, Carlton Hotel, PARKROYAL on Beach Road, Fairmont Singapore/Swissôtel (Raffles City Convention Centre), METT Singapore, and Warehouse on River Promenade. Selected in late 2022 from 87 respondents for the Whole-of-Government VITAL panel (Ministry of Finance), it produces 100+ events annually and has delivered large-scale events such as the 130,000-attendee Christmas Eve Street Party on Orchard Road and Artbox 2023 (60,184 visitors).

Revenue is generated through professional-services project fees on a quote-based pricing model, with a recommended 6-8 week lead time and no publicly disclosed pricing. GTM is enterprise field sales targeting government agencies (VITAL panel), major corporations, and consumer brands, augmented by venue partnerships, RFP processes, tender wins, industry awards (Marketing Events Awards 2024 winner), and earned media (over 289 mentions for Artbox 2023). The company is privately held, undisclosed funding, with no external institutional investment identified in sources, and is currently expanding regionally under the UPGroup Asia brand with a new enterprise-events partnership (The MasterPlan LLP, February 2026) and an AVS certification programme (NTUC LearningHub, July 2025).

Name

Unearthed Productions

Legal name

Unearthed Productions

Website

https://unearthedproductions.com.sg

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Unearthed Productions is a Singapore-based full-service event management agency delivering end-to-end 360° event solutions, including production, AV technology, stage effects, creative services, and venue management, for government, enterprise, and consumer clients across Singapore and Asia.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Performing Arts Companies (7111), Other Performing Arts Companies (711190), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Motion Picture & Video Tape Production (7812), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

akta.pro secondary industries

Video/IMAG & LED Wall Production (MPAGAKAD), Virtual Event Platforms & Production Services (Streaming, Engagement, Moderation) (MPAGAOAO), Special Effects (Pyro, Lasers, Confetti, Fog) (MPAGAKAF)

Keywords

• Event management services
• Event production
• Audio visual solutions
• Hybrid virtual events
• Stage effects pyrotechnics

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Event Management and Production Services: Full-service event agency revenue generated through professional event management and production service fees. Services span the entire event lifecycle including research, creative, production, AV technology, venue management, and post-event video content. Revenue is project-based, varying by event scale, format (in-person, hybrid, virtual), type, duration, and venue. The company operates on a quote-based pricing model tailored to each client engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Unearthed Productions is a Singapore-based full-service event management agency that delivers end-to-end event solutions spanning pre-event research and creative, event-day production and AV technology, and post-event video content. Its offerings are delivered through in-house arms — Live Productions (audio-visual production), Spectaworks (pyrotechnics and stage effects), and UP Media (creative services) — and operated across an integrated venue network anchored by the Hybrid Experience Centre @ Suntec Singapore and partnerships with multiple hotels and venues in Singapore and Asia.

Product overview

Unearthed Productions is a full-service event management agency delivering a 360-degree suite of event solutions. The company operates through distinct service arms including Live Productions (technical AV production), Spectaworks (stage effects/pyrotechnics), and UP Media (creative services including marketing campaigns, social media, video production, and content development). Their flagship facility is the Hybrid Experience Centre @ Suntec Singapore, a broadcast-ready production studio. They produce over 100 events annually across employee engagement events (award ceremonies, dinner experiences, town halls) and audience engagement events (conferences, placemaking, brand activations, festivals). Core capabilities span research, content development, creative design, event production, event technology (LED walls, spatial audio, theatrical lighting), and post-event video content.

Differentiator

Problem solved

Functional benefit

Brands

• Live Productions: Technical production arm of Unearthed Productions providing audio-visual solutions, event technology, and production services.
• Spectaworks
• UP Media
• Hybrid Experience Centre

Products and services

• Event Management Services Full-service event management covering the complete event lifecycle including research, content development, creative design, licenses and permits, integrated marketing communications, event production, event technology, venue management, and post-event video content for corporate, government, and brand clients.
• UP Media Dedicated creative services arm of Unearthed Productions offering marketing campaigns, social media management, design and branding, video production, and content development for event organisers and brand clients.
• Hybrid Experience Centre @ Suntec Singapore Broadcast-ready hybrid production studio at Suntec Singapore providing in-house virtual and hybrid event production capabilities for enterprise clients running conferences and livestreamed events.
• Live Productions In-house technical production arm of Unearthed Productions providing audio-visual solutions including P2.5mm LED walls, L-Acoustics A15 loudspeakers, theatrical lighting, and event technology support for clients.
• Spectaworks In-house stage effects arm of Unearthed Productions providing pyrotechnics, fireworks, dramatic fog, and confetti effects, with staff trained and certified to safely deploy spectacles at events.
• Video Production Post-event video content service offering highlight reels and behind-the-scenes content to reinvigorate audience engagement after events for corporate, government, and brand clients.
• AVS Certification Programme (WSQ Fundamentals of Audio, Visual, and Lighting Systems) 16-hour WSQ-certified Audio Visual Specialist (AVS) training programme for Singapore's MICE and hospitality workforce, jointly delivered with NTUC LearningHub and endorsed by SACEOS and Singapore Tourism Board.

Quantifiable outcome

• 70% waste reduction and 30% energy consumption reduction
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

19 partnerships are on record, tiered core and major.

• METT SingaporecoreStrategic or Co-development Partner · 17 April 2026UPGroup Asia and The MasterPlan signed a venue partnership with METT Singapore. UPGroup Asia serves as the preferred AVL (audio, visual, lighting) partner, providing production solutions and activating its Venue Management Programme. The MasterPlan serves as preferred B2B event agency and programme partner. METT Singapore features an 950-square-metre Grand Ballroom, 360-square-metre Junior Ballroom, and outdoor terrace spaces.
• The MasterPlan LLPcoreStrategic or Co-development Partner · 16 February 2026UPGroup Asia and The MasterPlan LLP entered a strategic partnership to deliver enterprise events across Singapore and Asia Pacific. The partnership combines UPGroup Asia's integrated production capabilities (creative direction, venue strategy, technical production, end-to-end delivery) with The MasterPlan LLP's enterprise account leadership, programme design, and stakeholder management expertise. Both companies remain independent.
• Tuan Sing Holdings LimitedcoreStrategic or Co-development Partner · 31 July 2025Unearthed Productions signed a venue partnership agreement with Tuan Sing Holdings Limited for Warehouse on River Promenade, establishing Unearthed Productions as the preferred AVL partner for the riverside venue. Unearthed Productions provides comprehensive audio, visual, lighting, and livestream solutions for events at the venue, and Warehouse on River Promenade will tap into UP's Venue Management Programme.
• NTUC LearningHubcoreStrategic or Co-development Partner · 31 July 2025Unearthed Productions, NTUC LearningHub, and SACEOS signed a Partnership Agreement to jointly deliver a new AV certification programme (WSQ Fundamentals of Audio, Visual, and Lighting Systems) to raise industry standards and build stronger AV capabilities within Singapore's MICE and hospitality sectors. Graduates earn the Audio Visual Specialist (AVS) credential. The course is part of Singapore's national WSQ framework.
• Fairmont Singapore & Swissôtel The Stamford (Raffles City Convention Centre)coreStrategic or Co-development Partner · 8 August 2024Strategic partnership with Fairmont Singapore & Swissôtel The Stamford to integrate cutting-edge AVL solutions across the ballrooms and meeting rooms at Raffles City Convention Centre. Throughout 2024, venues are being progressively integrated with high-definition LED video walls and smart meeting solutions built around advanced AI-powered event technology. Goal: position RCCC as the best MICE venue in Asia Pacific.
• PLB Media (PropertyLimBrothers)majorStrategic or Co-development Partner · 29 July 2024Memorandum of Understanding between Unearthed Productions and PLB Media to collaborate on designing experience-led events reshaping how homes in Singapore are marketed. PLB Media leverages proprietary 3D architectural visualisation technology; Unearthed Productions provides high-tech AV solutions including immersive LED walls and concert-grade line arrays. Over the next 2 years, both will co-organise events centred on newest residential developments.
• Northstar Travel GroupmajorGTM or Marketing Partner · 1 April 2024Unearthed Productions appointed as Official Production Partner for the inaugural The Meetings Show Asia Pacific 2024 at Marina Bay Sands. Managed overall technical coordination and event production for the main stage, and set up a dedicated Tech Campfire Stage showcasing exhibitor brands.
• SeedlymajorGTM or Marketing Partner · 21 March 2024Unearthed Productions as Official Production Partner for Seedly Personal Finance Festival 2024 (fifth edition), with a twofold increase in sponsorship commitment. Took over 6,780 sqm at Marina Bay Sands Expo & Convention Centre, conceptualising and executing eight fully customised booth designs for exhibitors.
• HypebeastmajorGTM or Marketing Partner · 14 March 2024Unearthed Productions appointed as Official Production Partner by Hypebeast for Hypebeast Live 2024, transforming TRIFECTA and Somerset Skate Park into a cohesive street culture experience with live music, pop-up booths, and live art.
• UP MediacoreTechnology or Integration · 2 August 2023Unearthed Productions launched UP Media as its dedicated creative services arm, consolidating and expanding creative services to meet evolving needs of event organisers. Services include marketing campaigns, social media management, design and branding, video production, and content development. Led by advertising veteran Bryan Chng as Executive Creative Director.
• ConstellarmajorStrategic or Co-development Partner · 31 May 2023Constellar and Unearthed Productions signed a memorandum of understanding for a strategic alliance to revolutionise festivals and event experiences. Combines expertise, resources, and creative talents to produce extraordinary event experiences, setting new industry standards from festivals to conferences.
• InvademajorStrategic or Co-development Partner · 9 March 2023Invade and Unearthed Productions entered a strategic multi-year partnership to push the transformative power of experiential events. Both companies pool expertise in innovative space activations and creative event production. MOU signed at Artbox 2023, which featured a dual-stage set-up designed by Unearthed Productions.
• L-AcousticscoreTechnology or Integration · 3 January 2023Unearthed Productions took delivery of L-Acoustics' A15 Focus and A15 Wide loudspeakers – the first of any company in the events industry to do so in Singapore. Loudspeakers handed to Live Productions, the technical production arm. Sound engineers at Live Productions undergo training and certification by L-Acoustics.
• Suntec SingaporecoreStrategic or Co-development PartnerExclusive event partner of Suntec Singapore for on-demand event-hosting capabilities. Suntec Singapore provides over 12,000 sqm of event space integrated with Unearthed Productions' leading-edge event technology and production expertise.
• NTUC CentrecoreStrategic or Co-development PartnerDelivers on-demand event-hosting capabilities to NTUC Centre as part of integrated event venue network.
• Pan Pacific Hotels & ResortsmajorStrategic or Co-development PartnerPreferred event partner for Pan Pacific Singapore hotels, providing integrated event solutions.
• Carlton Hotels & SuitesmajorStrategic or Co-development PartnerPreferred event partner for Carlton Hotel Singapore and PARKROYAL on Beach Road, providing integrated event solutions.
• Live ProductionscoreTechnology or IntegrationTechnical production arm of Unearthed Productions, providing in-house AV production capabilities including L-Acoustics loudspeakers, LED walls, and broadcast production. Works in close consultation with event specialists.
• SpectaworkscoreTechnology or IntegrationStage effects arm of Unearthed Productions, providing pyrotechnics and effects expertise including fireworks (shooting 7 storeys into the air), dramatic fog, and confetti. Team trained and certified to safely deploy spectacles.

Scale indicators13 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• ATPI Griffinstone: Singapore-headquartered MICE and corporate event management agency serving enterprise clients across Asia. Comparable in offering end-to-end corporate event management with regional delivery capabilities.
• Kingsmen Creatives: Singapore-headquartered, SGX-listed full-service experiential marketing and events group operating across design, fabrication, and event management in Asia. Highly comparable given its integrated event services and regional footprint.
• Koelnmesse: German-headquartered global trade fair organiser that runs gamescom asia in Singapore with Unearthed as production partner. Comparable as a peer producing large-scale consumer/B2B exhibitions and conventions in the same APAC venues.
• Constellar Holdings: Singapore MICE platform operator running major venues (e.g., Suntec Singapore) and producing large-scale exhibitions and events. Comparable because it competes for the same enterprise and government event mandates in Singapore, even while partnering with Unearthed.
• The Meetings Show Asia Pacific / Northstar Travel Group: Organiser of The Meetings Show Asia Pacific and broader MICE industry events. Comparable as a peer producing/trading MICE exhibitions and conferences, even though Unearthed served as its 2024 production partner.
• Invade: Singapore-based experiential events company behind Artbox and large consumer-facing placemaking events. Comparable as a direct Singapore peer producing flagship consumer festivals with overlapping client base.
• Pico Global: Asia-based global experiential marketing and event management group headquartered in Hong Kong/Malaysia, offering brand activation, exhibitions, and event services. Comparable to Unearthed as a regional full-service event agency serving enterprise and government clients.

Broad incumbents

• Freeman: US-headquartered global live event and brand experience agency with extensive AVL and production capabilities. Comparable as a broader incumbent operating in the same end-to-end event services category, but at much larger scale.
• Cvent: US-listed enterprise event management software and services platform with event production and venue sourcing capabilities across APAC. Comparable as a broader incumbent addressing the same enterprise event organisers with hybrid offerings.
• GES (Global Experience Specialists): Large global experiential events and exhibitions services provider serving enterprise clients worldwide. Comparable as a broader incumbent offering overlapping AVL, design, and event production capabilities at global scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/unearthedp
• LinkedInlinkedin.com/company/unearthed-productions

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unearthed Productions