Jaclyn Smith Properties
- Company typePrivate
- Founded2014
- HeadquartersClayton, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Jaclyn Smith Properties firmographics
Firmographics- Name
- Jaclyn Smith Properties
- Legal name
- RiverWILD Real Estate of HomeTowne Realty
- Website
- https://jaclynsmithproperties.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Jaclyn Smith Properties industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Residential Property Managers (531311)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industry
- Real Estate Buyer Representation (FSAEAJAG)
Keywords
Where Jaclyn Smith Properties is headquartered
LocationHeadquarters
- HQ city
- Clayton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Jaclyn Smith Properties business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Real Estate Commission: The company earns commission on residential real estate transactions for both buyers and sellers, representing the primary revenue stream. Transactions include existing home sales and new construction purchases.
- Property Management Services: Property management services for rental properties, including tenant placement, rent collection, and property maintenance coordination, generating recurring management fees.
- Builder Referral and Promo Programs: Partnership revenue from builder promotions offering exclusive deals on new construction homes, including closing cost assistance and deposit incentives to drive buyer volume.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Real estate transaction services (buy/sell) |
| Subscription | Monthly | Property management services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Jaclyn Smith Properties product offering
Product offeringCore offering
Jaclyn Smith Properties (operating as RiverWILD Real Estate) is a full-service residential real estate brokerage assisting home buyers, sellers, renters, and new construction purchasers across Johnston, Wake, and Nash Counties in North Carolina. The firm provides agent-led buying and selling representation, rental listings and leasing, and a dedicated property management division operated through the AppFolio platform.
Product overview
Jaclyn Smith Properties (operating as RiverWILD Real Estate) is a real estate brokerage providing a comprehensive suite of services centered around home buying, selling, and rental management in Johnston, Wake, and Nash County, North Carolina. The core offering consists of traditional real estate agent services for buying and selling existing and new construction homes. These are supplemented by complementary modules including a property management division (RiverWILD Property Management via AppFolio), a new construction sub-brand (RiverWILD Homes), builder promotional programs, floor plan libraries, weekly market intelligence (Market Monday Stats), featured neighborhood directories, a VIP early-access list, relocation resources, and the Hometowne Hero program for military/first responders. The company operates as a division of HomeTowne Realty and is distinguished as a top-producing real estate team in Johnston County.
Differentiator
Problem solved
Functional benefit
Brands
- RiverWILD Homes: New construction home building partnership with local builder offering quality craftsmanship homes in Johnston and Wake County
Products and services
- Home Buying Services
Companies that use Jaclyn Smith Properties
Customer profileSegments4 records
Ideal customer profiles3 records
Jaclyn Smith Properties technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Jaclyn Smith Properties partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- HomeTowne RealtycoreRiverWILD Real Estate operates as a service of HomeTowne Realty, using the Hometowne Realty branding and license. This affiliation provides brokerage infrastructure and brand association for the company's real estate operations.
- Local Builder PartnercoreRiverWILD partners with 'one of the area's finest local builders' to sell new construction homes throughout Johnston and Wake County. The partnership enables community-driven building, quality craftsmanship, and personalized service for home buyers seeking new construction.
- Preferred LendersminorNetwork of preferred lenders recommended to home buyers for financing new construction and existing home purchases. Part of the builder program to streamline the home buying process.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Jaclyn Smith Properties competitors and assessment
Company assessmentBroad incumbents
- Redfin: Technology-driven residential brokerage; competes in the same Triangle market with a different cost structure and buyer-side rebate positioning, putting pressure on traditional commission economics.
- Compass: National tech-forward residential brokerage with an active Triangle-area agent network; broadly comparable business model (commission-based agent representation) but at much larger scale with proprietary platform tools.
- Coldwell Banker: National residential franchise competing for Triangle-area buyer/seller representation; relevant peer due to overlapping service offering and shared reliance on third-party tech platforms rather than proprietary tools.
- eXp Realty: Cloud-based national residential brokerage model; comparable as a competitor for agent recruitment in the Triangle region and a structural threat to traditional team-based brokerages.
- Berkshire Hathaway HomeServices: National residential brokerage franchise with Triangle-area affiliates; comparable residential brokerage model with established brand equity that competes for higher-end and relocation buyer segments.
- Keller Williams Realty: Large national residential franchise with established Triangle-area market centers; comparable in core service offering (residential buy/sell representation) but operates at significantly greater scale.
Others
- AppFolio: Property management software platform already integrated into RiverWILD's rental operations; relevant as an enabling technology vendor and a structural template for what scale property management roll-ups could look like in this category.
Direct peers
- HomeTowne Realty: Parent brokerage under which RiverWILD operates; shares the same NC Triangle-area service footprint and brokerage infrastructure. Directly comparable because RiverWILD functions as a team division of HomeTowne.
Regional players
- Fonville Morisey Realty: Major Triangle-area residential brokerage; comparable as a regional incumbent competing for the same Wake/Johnston County buyer pool and new construction business.
- Howard Perry & Walston Realty: Long-established residential brokerage headquartered in the Raleigh/Triangle market; directly competes for buyer and seller representation in Wake and Johnston Counties with comparable full-service residential focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Jaclyn Smith Properties social profiles
Digital presenceJaclyn Smith Properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jaclyn Smith Properties leadership team
Management profileNumber of profiles
Jaclyn Smith Properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jaclyn Smith Properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jaclyn Smith Properties
What does Jaclyn Smith Properties do?
Jaclyn Smith Properties (operating as RiverWILD Real Estate) is a full-service residential real estate brokerage assisting home buyers, sellers, renters, and new construction purchasers across Johnston, Wake, and Nash Counties in North Carolina. The firm provides agent-led buying and selling representation, rental listings and leasing, and a dedicated property management division operated through the AppFolio platform.
Is Jaclyn Smith Properties a public or private company?
Jaclyn Smith Properties is a private company. It is classified as corporate owned and is currently operating.
When was Jaclyn Smith Properties founded?
Jaclyn Smith Properties was founded in 2014. It employs 11 to 50 people.
Where is Jaclyn Smith Properties based?
Jaclyn Smith Properties is headquartered in Clayton, United States, in the North America region.
How does Jaclyn Smith Properties make money?
Three revenue lines are on record. Real Estate Commission is the primary driver. The others are property Management Services and builder Referral and Promo Programs.
Who are Jaclyn Smith Properties's main competitors?
Broad incumbents on record are Redfin, Compass, Coldwell Banker, eXp Realty, Berkshire Hathaway HomeServices and Keller Williams Realty. AppFolio is listed as an others. HomeTowne Realty is listed as a direct peer. Regional players are Fonville Morisey Realty and Howard Perry & Walston Realty.
Does Jaclyn Smith Properties have an API?
No public API is recorded for Jaclyn Smith Properties.
What industry is Jaclyn Smith Properties in?
Jaclyn Smith Properties's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of FSAEAJAG, Real Estate Buyer Representation. Its NAICS code is 5312 and its SIC code is 6531.