Nara Seguro
Nara Seguro (legal name: Nara Digital) is a Madrid-headquartered Spanish insurtech founded in 2019 that distributes health, life, and retirement insurance products directly to Spanish consumers via its digital platform naradigital.es.
- Company typePrivate
- Founded2019
- HeadquartersMadrid, Spain
- Headcount101–250
- GTM typeB2C
- OfferingServices
Nara Seguro firmographics
Firmographics- Name
- Nara Seguro
- Legal name
- Nara Digital
- Website
- https://naradigital.es
- Company type
- Private
- Founded year
- 2019
- Headcount range
- 101–250 employees
- Short description
- Nara Seguro (legal name: Nara Digital) is a Madrid-headquartered Spanish insurtech founded in 2019 that distributes health, life, and retirement insurance products directly to Spanish consumers via its digital platform naradigital.es.
- Ownership category
- akta.pro rank
Nara Seguro industry classification
Industry- Product category
- Personal Insurance
- NAICS
- Direct Life, Health, and Medical Insurance Carriers (52411), Direct Health and Medical Insurance Carriers (524114)
- SIC
- Life Insurance (6311)
- akta.pro primary industry
- Ancillary Benefits TPA (Dental/Vision/Life/Accident/Critical Illness) (HLAEALAN)
- akta.pro secondary industry
- Group Life Administration/Enrollment Platforms (TPA & Benefits Admin) (FSAIADAJ)
Keywords
Where Nara Seguro is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Markets served
Nara Seguro business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Nara Seguro product offering
Product offeringCore offering
Nara Seguros provides personal health, life, and retirement insurance products to individual consumers in Spain, with coverage sold and serviced through its digital platform at naradigital.es. The offering emphasizes comprehensive coverage, digital ease of purchase and servicing, and tax-advantaged policy structures for Spanish policyholders.
Differentiator
Problem solved
Functional benefit
Products and services
- Health Insurance Health insurance coverage for individual Spanish consumers, delivered through Nara's digital platform with online purchase and servicing.
- Life Insurance Life insurance coverage for individual Spanish consumers, sold and serviced via Nara's digital platform.
- Retirement Insurance Retirement insurance with tax-advantaged structuring for individual Spanish consumers, purchased and managed through Nara's digital platform.
Companies that use Nara Seguro
Customer profileIdeal customer profiles1 record
Nara Seguro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nara Seguro competitors and assessment
Company assessmentDirect peers
- Direct Seguros: Long-standing Spanish direct (phone/online) insurance carrier owned by the Groupama group, selling motor, home and health; most comparable Spanish legacy-direct peer to Nara's digital-first carrier model.
- Wibe: Spanish digital-first insurer offering auto and home insurance via a fully online experience; competes directly with Nara in the Spanish insurtech segment targeting consumers who want to bypass traditional brokers.
- Yago (Sanitas/SegurCaixa Adeslas ecosystem): Spanish online insurance distribution brand focused on health and life products; comparable in product mix (health, life) and digital-only GTM in the Spanish market.
Emerging players
- Clark: Germany-based digital insurance manager/app that helps consumers manage and buy insurance; while a broker-manager rather than a carrier, it is a comparable European insurtech using digital UX to disintermediate traditional distribution.
- Acierto.com: Spanish insurance comparator and broker operating as a digital marketplace for life, health and other insurance products; overlaps with Nara's digital acquisition channel and product categories.
- GetSafe: German digital insurance company offering life, health and other cover via a mobile-first experience; comparable in being a European insurtech combining multi-line products with a digital-only distribution model.
Broad incumbents
- SegurCaixa Adeslas: One of Spain's largest health insurance carriers (joint venture of Mutua Madrileña and CaixaBank); a scaled incumbent whose product portfolio (health, life, dental) directly competes with Nara and sets the pricing/benchmark for the market.
- Mapfre: Spain's largest insurance group with extensive life, health and pension operations; defines the competitive ceiling in Spanish insurance and has been actively investing in digital channels.
- Mutua Madrileña Seguros: Large Spanish multi-line insurer with strong position in auto, home, life and health; broad incumbent whose digital initiatives compete head-on with Nara's value proposition in Spain.
- Sanitas (part of Bupa): Major Spanish health insurer with digital offerings; broad incumbent with overlapping health and life product set and established brand trust in Spain.
Market position
Customer concentration
Nara Seguro social profiles
Digital presenceNara Seguro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nara Seguro leadership team
Management profileNumber of profiles
Nara Seguro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nara Seguro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nara Seguro
What does Nara Seguro do?
Nara Seguros provides personal health, life, and retirement insurance products to individual consumers in Spain, with coverage sold and serviced through its digital platform at naradigital.es. The offering emphasizes comprehensive coverage, digital ease of purchase and servicing, and tax-advantaged policy structures for Spanish policyholders.
When was Nara Seguro founded?
Nara Seguro was founded in 2019. It employs 101 to 250 people.
Where is Nara Seguro based?
Nara Seguro is headquartered in Madrid, Spain, in the Europe region.
Who are Nara Seguro's main competitors?
Direct peers on record are Direct Seguros, Wibe and Yago (Sanitas/SegurCaixa Adeslas ecosystem). Emerging players are Clark, Acierto.com and GetSafe. Broad incumbents are SegurCaixa Adeslas, Mapfre, Mutua Madrileña Seguros and Sanitas (part of Bupa).
Does Nara Seguro have an API?
No public API is recorded for Nara Seguro.
What industry is Nara Seguro in?
Nara Seguro's product category is Personal Insurance. Its primary akta.pro industry code is HLAEALAN, Ancillary Benefits TPA (Dental/Vision/Life/Accident/Critical Illness), with a secondary code of FSAIADAJ, Group Life Administration/Enrollment Platforms (TPA & Benefits Admin). Its NAICS code is 52411 and its SIC code is 6311.