Lawrence Board of Realtors

What Lawrence Board of Realtors does

Lawrence Board of REALTORS® (LBOR) is a nonprofit trade association operating as the local chapter of the National Association of REALTORS® and the Kansas Association of REALTORS® in Lawrence and Douglas County, Kansas. It provides professional services, advocacy, and infrastructure for licensed real estate agents and brokers, with an operating model centered on the Lawrence Multiple Listing Service (Paragon platform) plus standardized forms, lockbox and showing-scheduling technology, professional development, and Code of Ethics enforcement. Its core technology stack combines Paragon MLS with ShowingTime appointment scheduling, SentriLock electronic lockboxes, REALTORS® Property Resource, and a forms layer spanning DocuSign, Dotloop, SkySlope, and soon ZipForms/TransAct.

Revenue is generated through a mix of recurring membership dues (local LBOR plus pass-through KAR and NAR dues), semi-annual MLS subscription fees, quarterly lockbox system fees, affiliate membership dues from industry partners (lenders, title companies, inspectors), event sponsorships (e.g., Charity Classic tiers up to $2,500), and newsletter advertising ($50-$200 placements). The organization's 501(c)(3) arm, the Lawrence REALTORS® Community Foundation, runs fundraisers whose proceeds (over $271,000 cumulatively since 2018) are distributed to local housing programs. Go-to-market is community-led: recruitment occurs through industry events, referral networks, and community involvement, with members gaining access to MLS data, training, advocacy, and member benefits under a Code of Ethics compliance requirement.

Name

Lawrence Board of Realtors

Legal name

Lawrence Board of REALTORS®

Website

https://lawrencerealtor.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Lawrence Board of REALTORS® is a nonprofit trade association serving real estate professionals in Lawrence and Douglas County, Kansas, operating the local Multiple Listing Service (Paragon platform) and providing advocacy, professional development, standardized forms, and Code of Ethics enforcement as a chartered chapter of the National Association of REALTORS®.

Ownership category

akta.pro rank

Headquarters

HQ city

Lawrence

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. REALTOR Membership Dues: Annual membership dues for Primary Membership include local (LBOR), state (KAR), and national (NAR) dues, prorated monthly for new members. Also includes MLS subscription fees, SentriLock lockbox system fees (prorated quarterly), and mandatory Consumer Advertising Campaign assessment ($45 for 2024).
2. MLS Subscription Fees: Fees for MLS access are due semi-annually (January 1 and July 1). Late fees of $100 apply for payments more than 10 days overdue. MLS fees are non-refundable.
3. Affiliate Membership Fees: Annual membership dues for affiliate members (industry partners such as lenders, title companies, home inspectors) who have a working relationship with area REALTORS®.
4. Event Sponsorships and Registrations: Revenue from sponsorship packages and event registrations for member events including Charity Classic Golf Tournament, Installation & Awards Dinner, Ready Set Spring Education Summit, and Casino Night fundraisers.
5. Affiliate Advertising: Newsletter advertising options including banner ($50), column/row ($100), and full page ($200) placements.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Lawrence Board of REALTORS® (LBOR) is a nonprofit professional trade association that provides Multiple Listing Service (MLS) access, standardized contracts and forms, continuing education, and advocacy for private property rights to licensed real estate professionals in Lawrence and Douglas County, Kansas. As the local chapter of the National Association of REALTORS® and Kansas Association of REALTORS®, LBOR also operates a community foundation that mobilizes REALTORS® and partners to stabilize local housing.

Product overview

Lawrence Board of REALTORS operates as a business association offering a unified platform centered on the Paragon MLS system as its core product, complemented by multiple integrated modules and services. The primary offering includes the Paragon MLS Platform (web and mobile versions), which provides listing management, property search, contact management, and collaboration tools. This core MLS is enhanced by ShowingTime Appointment Scheduler for automated showing management, SentriLock Lockbox System for secure property access, and REALTORS Property Resource for nationwide property data. The organization also provides standardized forms and contracts through DocuSign, Dotloop, and SkySlope integrations, MLS listing syndication to Realtor.com, Homes.com, and Listhub.com, and IDX/VOW website capabilities via MLS Grid. Additional member services include the Member Info Hub portal, Keepin' it Real Podcast (a local real estate podcast series), monthly market statistical reports in partnership with Wichita State University, annual housing market forecast events, C2EX professionalism endorsement, and the Lawrence REALTORS Community Foundation for charitable initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• Lawrence REALTORS® Community Foundation (LRCF): The community foundation arm of LBOR, established to create a stronger community through housing. Its mission is mobilizing REALTORS® and Community Partners to stabilize housing needs within Douglas County. Became a 501(c)(3) in July 2018.

Products and services

• Paragon MLS Platform Primary Multiple Listing Service (MLS) software platform providing listing input, property search, contact management, IDX/VOW capabilities, and a Collaboration Center for real estate professionals in Lawrence and Douglas County.
• ShowingTime Appointment Scheduler Automated appointment scheduling service with mobile app, provided free to all Lawrence MLS Subscribers to coordinate property showings.
• SentriLock Lockbox System Electronic lockbox system including SentriLock lockboxes, SentriKey electronic keys, software administration, and a built-in safety feature in the SentriLock App for secure property access during showings.
• Standardized Forms and Contracts Platform Online interactive forms library providing standardized Kansas real estate contracts and forms in PDF and Word formatting, hosted through Dotloop, DocuSign, and SkySlope, with annual legal review.
• Monthly MLS Statistical Reports Monthly 23-page market reports with MLS data, charts, and graphs in median and average values, produced in partnership with Wichita State University Center for Real Estate for Lawrence and Douglas County.
• Annual Housing Market Forecast Annual forecast event featuring Dr. Stan Longhofer (Wichita State University Center for Real Estate) presenting housing market, labor, and economic predictions for Lawrence and Kansas, complimentary to members.
• C2EX Commitment to Excellence NAR-endorsed professionalism program that empowers REALTORS® to evaluate and showcase their level of professionalism, available to members at no cost.
• Lawrence REALTORS® Community Foundation 501(c)(3) foundation mobilizing REALTORS® and Community Partners to stabilize housing needs within Douglas County; organizes fundraisers including the Charity Classic Golf Tournament and All-In for the Community Poker Tournament.
• Keepin' it Real Podcast Podcast series covering real estate topics in Lawrence, KS, available on YouTube, Spotify, and Apple Podcasts, featuring local experts discussing housing, market trends, and community topics.

Quantifiable outcome

• Over $271,000 awarded to local housing programs since 2018
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature4 records

Partnerships

18 partnerships are on record, tiered major, minor and core.

• Envista Federal Credit UnionmajorGTM or Marketing PartnerTitle Sponsor of the 2025 Charity Classic Golf Tournament. As a credit union partner, they support LBOR community foundation fundraising efforts.
• Security 1st TitlemajorGTM or Marketing Partner19th Hole Sponsor of the 2025 Charity Classic. Supports LBOR community fundraising through event sponsorship.
• Lawyer's Title of KansasmajorGTM or Marketing PartnerPrize Sponsor of the 2025 Charity Classic Golf Tournament.
• Dale Wiley AutomotivemajorGTM or Marketing PartnerHole-in-one Sponsor of the 2025 Charity Classic Golf Tournament.
• Sunflower Bank Mortgage LendingminorGTM or Marketing PartnerPutting Green Sponsor of the 2025 Charity Classic. Also provides podcast co-host Lexie Haskin for the 'Keepin' it Real' podcast.
• Professional Moving & StorageminorGTM or Marketing PartnerBeverage Cart Sponsor of the 2025 Charity Classic.
• CEK InsuranceminorGTM or Marketing PartnerBeverage Cart Sponsor of the 2025 Charity Classic.
• Hemel ElectricminorGTM or Marketing PartnerBrunch Sponsor of the 2025 Charity Classic.
• Alpha RoofingminorGTM or Marketing PartnerScore Card Sponsor of the 2025 Charity Classic.
• National Association of REALTORS® (NAR)coreStrategic or Co-development PartnerNational governing body for REALTORS®. LBOR is the local chapter. Provides Code of Ethics, RPAC political advocacy, member benefits, safety programs, and consumer advertising campaigns. Membership includes access to REALTORS® Property Resource, REALTOR® Magazine, and national training resources.
• Kansas Association of REALTORS® (KAR)coreStrategic or Co-development PartnerState governing body for REALTORS® in Kansas. LBOR members hold dual membership. KAR handles state-level legislative advocacy and Issues Mobilization Fund.
• Wichita State University Center for Real EstatecoreStrategic or Co-development PartnerPartnership for monthly market statistics reports (23-page MLS data reports) and annual Housing Market Forecast presentations. Dr. Stan Longhofer serves as Economist & Director providing market analysis for Lawrence and Kansas.
• Paragon (Black Knight/ICE)coreTechnology or IntegrationMLS software platform provider. LBOR uses Paragon for listing input, search, collaboration center, and syndication to Realtor.com, Homes.com, and Listhub.com.
• ShowingTimecoreTechnology or IntegrationAppointment scheduling technology provided free to all Lawrence MLS Subscribers. Includes automated scheduler service and mobile app.
• SentriLockcoreTechnology or IntegrationLockbox system provider including SentriLock lockboxes, SektriKey electronic keys, software, and administration. Includes safety features via the SentriLock App.
• REALTORS® Property ResourcecoreTechnology or IntegrationNAR member benefit providing property-centric data on any property nationwide, including commercial properties. Integrated directly into Paragon MLS system.
• GrowthZonecoreTechnology or IntegrationWebsite platform and member management system provider. Powers the LBOR website, member portal, event calendar, and registration system.
• Dotloop, DocuSign, SkySlopecoreTechnology or IntegrationOnline interactive forms platforms integrated with LBOR for standardized contracts and forms. Also uses Lone Wolf platforms ZipForms and TransAct.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Kansas Association of REALTORS® (KAR): The state-level REALTOR® trade association of which LBOR is a local chapter. KAR provides state legislative advocacy, professional standards, and Issues Mobilization funding, making it the most direct upstream peer in LBOR's value chain.
• National Association of REALTORS® (NAR): The national umbrella association governing the REALTOR® trademark, Code of Ethics, MLS policy, and RPAC advocacy. LBOR is functionally a franchisee of NAR's brand and policy framework, making NAR the broadest incumbent peer.
• Miami Association of REALTORS®: One of the largest local REALTOR® associations in the U.S., operating the Southeast Florida MLS. Comparable as a local REALTOR association/MLS operator, but at much greater scale and with a broader technology investment profile.
• Houston Association of REALTORS® (HAR): Major local REALTOR® association operating the HAR MLS and consumer-facing HAR.com portal. Comparable to LBOR in mission and core services (MLS, advocacy, professional standards), but with significantly greater resources and direct-to-consumer reach.

Direct peers

• Topeka Area Association of REALTORS®: Local REALTOR® association serving the Topeka, Kansas market. Operates the same chapter model under KAR/NAR and offers directly comparable MLS, advocacy, and member-benefit services to LBOR.
• Wichita Area Association of REALTORS®: Another Kansas-based local REALTOR® board providing MLS access, professional standards, and member benefits to REALTORS® in the Wichita metro. Highly comparable in scope, services, and regulatory structure to LBOR.
• Kansas City Regional Association of REALTORS® (KCRAR): A larger regional REALTOR® association serving the Kansas City metro on both sides of the Kansas/Missouri border. Comparable in core function (MLS, advocacy, member services) but at materially greater scale than LBOR.

Regional players

• Heartland Multiple Listing Service: Regional MLS serving portions of Kansas and Missouri. Comparable as an MLS infrastructure peer (rather than a full-service association) and adjacent to LBOR's Lawrence/Douglas County territory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/lawbor
• YouTubeyoutube.com/channel/UCyvLR9rCSerz9c9KbQ9paJw
• Facebookfacebook.com/lborks
• LinkedInlinkedin.com/company/lborks4150
• Instagraminstagram.com/lborks

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lawrence Board of Realtors