Praxis Consulting
Operates under the OneDigital brand as a subsidiary of Digital Insurance LLC, delivering integrated HR, benefits, insurance, and financial consulting services to over 100,000 employer and individual clients across North America.
- Company typePrivate
- Founded1988
- HeadquartersSacramento, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Praxis Consulting does
The input data contains a significant internal inconsistency worth flagging: the firmographic profile identifies the company as a small Sacramento-based retirement plan consulting firm founded in 1988 with 1-10 employees, while the bulk of the operational data describes a large national HR, benefits, insurance, and financial services consulting firm operating under the OneDigital brand as a subsidiary of Digital Insurance LLC, headquartered in Atlanta, Georgia. Resolving toward the more substantiated operational data, the entity delivers a unified portfolio of HR, benefits, insurance, and financial services through an integrated platform whose core offerings include Employee Benefits, Insurance and Risk Management, Retirement Plan Services, HR Consulting, a Professional Employer Organization (PEO), Executive Benefits, and Financial Education and Guidance, with a separate Wealth Management line for individuals. Underlying technology is not explicitly disclosed; the PEO offering combines proprietary technology with HR compliance expertise, payroll, and benefits administration, and the firm maintains SOC-2 Type II certification for data security. An affiliated entity, OneDigital Investment Advisors LLC, provides investment advisory services.
The business model is a subscription/recurring consulting and brokerage model serving primarily employers and businesses (with a secondary individual segment for wealth management and insurance). Revenue derives from managed service contracts for PEO, benefits brokerage, HR consulting, retirement plan advisory, and executive benefits, with economics that are quote-based and enterprise-negotiated rather than transactionally priced. Go-to-market is sales-led and consultation-driven, anchored by 'Contact Us' and 'Get Started' CTAs, a multi-channel thought leadership and content marketing program (including an AI Hub, insights articles, and events), and direct enterprise field sales backed by multiple physical office locations. Scale claims are 100,000+ clients nationwide, an 82 NPS, and a team that includes 100+ former founders and business owners (all as of 12/31/25). The firm is privately held under Digital Insurance LLC, with no public listing, no disclosed funding rounds, and no recent M&A, leadership, or restructuring events in the source data.
Praxis Consulting firmographics
Firmographics- Name
- Praxis Consulting
- Legal name
- Digital Insurance LLC
- Website
- https://praxisc.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Operates under the OneDigital brand as a subsidiary of Digital Insurance LLC, delivering integrated HR, benefits, insurance, and financial consulting services to over 100,000 employer and individual clients across North America.
- Ownership category
- akta.pro rank
Praxis Consulting industry classification
Industry- Product category
- Employee Benefits and HR Consulting
- NAICS
- Human Resources Consulting Services (541612), Other Management Consulting Services (541618), Portfolio Management and Investment Advice (523940)
- SIC
- Insurance Agents, Brokers & Service (6411), Services-Management Consulting Services (8742), Investment Advice (6282)
- akta.pro primary industry
- Employee Benefits Brokerage & Consulting (FSAEADAC)
- akta.pro secondary industry
- HR Technology (HRIS/HCM) Advisory & Implementation (BPAHAGAG)
Keywords
Where Praxis Consulting is headquartered
LocationHeadquarters
- HQ city
- Sacramento
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Praxis Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Benefits Administration & HR Consulting Services: Recurring consulting fees for employee benefits administration, HR consulting, and workforce solutions. Revenue likely derives from managed service contracts with employers for PEO, benefits brokerage, and advisory services.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Praxis Consulting product offering
Product offeringCore offering
Praxis Consulting is a retirement plan consulting firm that delivers employee benefits, HR consulting, insurance and risk management, retirement plan services, professional employer organization (PEO) services, executive benefits, and financial education to mid-to-large size businesses. For individuals, the firm also provides wealth management, insurance, and financial guidance, uniting benefits, workforce, insurance, and financial strategies into one provider model backed by a team of former founders and business owners.
Product overview
OneDigital offers a unified portfolio of HR, benefits, insurance, and financial services through its integrated platform. The core offerings include Employee Benefits, Insurance & Risk Management, Retirement Plan Services, HR Consulting, Professional Employer Organization (PEO), Executive Benefits, and Financial Education & Guidance for employers and businesses. For individuals, the company provides Wealth Management and Insurance products. The platform also includes an AI Hub resource for workforce transformation guidance. Services are delivered through a combination of technology-enabled tools and human expertise, serving over 100,000 clients nationwide.
Differentiator
Problem solved
Functional benefit
Brands
- OneDigital Investment Advisors LLC: Affiliate providing investment advisory services offered exclusively in the United States
Products and services
- Employee Benefits
Companies that use Praxis Consulting
Customer profileSegments2 records
Ideal customer profiles2 records
Praxis Consulting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Praxis Consulting partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights6 records
Praxis Consulting competitors and assessment
Company assessmentDirect peers
- Lockton: Lockton is the world's largest independent insurance brokerage, with substantial U.S. employee benefits and retirement consulting practices serving mid-to-large employers comparable to Praxis's stated target market.
- OneDigital: OneDigital (Digital Insurance LLC) is a national employee benefits, insurance, HR, and retirement plan consulting firm serving over 100,000 clients. It is the most directly comparable benefits broker/consulting platform and is referenced in the operational data tied to this record.
- Hub International: Hub International is a North American insurance brokerage with substantial employee benefits and retirement plan consulting capabilities, serving mid-market and large employers across multiple regions.
- USI Insurance Services: USI is a large U.S. insurance brokerage and consulting firm with a national employee benefits and retirement plan practice serving mid-to-large employers, directly comparable to Praxis Consulting's target market and service scope.
- CBIZ: CBIZ provides benefits, insurance, retirement plan, and HR consulting services to mid-market businesses across the U.S., directly overlapping with Praxis's mid-to-large employer focus.
- NFP (an Aon company): NFP is a leading U.S. insurance broker and consultant offering employee benefits, retirement plan advisory, and HR consulting to mid-market and large employers. Now part of Aon, it competes directly with Praxis in retirement and benefits advisory.
Broad incumbents
- Aon: Aon is a global professional services firm with major U.S. retirement and health consulting practices serving large employers, providing a broad-incumbent reference point for retirement plan advisory services.
- Brown & Brown: Brown & Brown is a diversified insurance brokerage and risk management firm with a large employee benefits and retirement plan division, offering overlapping advisory services across the U.S.
- Mercer (Marsh McLennan): Mercer is a global consulting leader in health, wealth, and career advisory with a deep U.S. retirement and investment consulting practice serving mid-to-large employers, providing a broad-incumbent benchmark.
- WTW (Willis Towers Watson): WTW is a global advisory firm with a significant retirement and benefits consulting practice serving large employers, comparable as a higher-scale incumbent in the same advisory categories.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat4 records
Key risks3 records
Key highlights3 records
Customer concentration
Praxis Consulting social profiles
Digital presencePraxis Consulting compliance and trust
Trust signalCompliance1 record
Praxis Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Praxis Consulting leadership team
Management profileNumber of profiles
Praxis Consulting subsidiaries and ownership
Company hierarchySubsidiaries1 record
Praxis Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Praxis Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Praxis Consulting
What does Praxis Consulting do?
Praxis Consulting is a retirement plan consulting firm that delivers employee benefits, HR consulting, insurance and risk management, retirement plan services, professional employer organization (PEO) services, executive benefits, and financial education to mid-to-large size businesses. For individuals, the firm also provides wealth management, insurance, and financial guidance, uniting benefits, workforce, insurance, and financial strategies into one provider model backed by a team of former founders and business owners.
Is Praxis Consulting a public or private company?
Praxis Consulting is a private company. It is classified as corporate owned and is currently operating.
When was Praxis Consulting founded?
Praxis Consulting was founded in 1988. It employs 1 to 10 people.
Where is Praxis Consulting based?
Praxis Consulting is headquartered in Sacramento, United States, in the North America region.
How does Praxis Consulting make money?
One revenue line is on record: benefits Administration & HR Consulting Services.
Who are Praxis Consulting's main competitors?
Direct peers on record are Lockton, OneDigital, Hub International, USI Insurance Services, CBIZ and NFP (an Aon company). Broad incumbents are Aon, Brown & Brown, Mercer (Marsh McLennan) and WTW (Willis Towers Watson).
Does Praxis Consulting have an API?
No public API is recorded for Praxis Consulting.
What industry is Praxis Consulting in?
Praxis Consulting's product category is Employee Benefits and HR Consulting. Its primary akta.pro industry code is FSAEADAC, Employee Benefits Brokerage & Consulting, with a secondary code of BPAHAGAG, HR Technology (HRIS/HCM) Advisory & Implementation. Its NAICS code is 541612 and its SIC code is 6411.