UK Business Buddy
- Company typePrivate
- Founded2014
- HeadquartersOxford, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
UK Business Buddy firmographics
Firmographics- Name
- UK Business Buddy
- Legal name
- UK Business Buddy
- Website
- https://ukbusinessbuddy.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where UK Business Buddy is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
UK Business Buddy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Merchant Services Referral/Commission: UK Business Buddy earns commission from payment processor providers when businesses switch to recommended solutions. They work with 7 acquiring banks for comparisons. The service is free to customers - UK Business Buddy charges the payment providers.
- Business Associate Referral Fees: Self-employed telemarketers earn £50 per contract signed that results from their appointment setting. Associates earn based on contracts gained and receive passive income when contracts renew.
- Business Funding Sourcing: Acts as a sourcing service for merchant cash advances, connecting businesses with funding providers. They do not charge brokers fees - they source deals from trusted providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free cost comparison service for businesses |
| Unit Pricing | Pay-as-you-go | Telemarketer payment per contract |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
UK Business Buddy product offering
Product offeringCore offering
UK Business Buddy provides a free, no-obligation cost comparison service that analyses independent UK businesses' merchant services and card payment statements against a panel of 7 acquiring banks to identify savings. It then supplies the recommended card payment hardware, integrated POS systems, mobile/GPRS card terminals, and merchant cash advance funding, charging payment providers via commission rather than the end customer.
Product overview
UK Business Buddy is a card payment solutions and business funding provider offering a unified suite of services centered around merchant services cost reduction. The core offering is Card Payment Solutions, which encompasses Face to Face (in-house card payments), Payments By Phone or Online, and Take Payments When Out And About (mobile payments). These are complemented by POS Systems as an add-on product and Business Funding through merchant cash advances. The company operates through a network of Business Associates who provide cost comparisons, installations, and ongoing support to independent UK businesses.
Differentiator
Problem solved
Functional benefit
Products and services
- Card Payment Solutions (Cost Comparison Service)
Companies that use UK Business Buddy
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles2 records
UK Business Buddy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
UK Business Buddy partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Perks DirectcorePartnership with Perks Direct provides all UK Business Buddy customers and their staff with access to high-street and lifestyle discount vouchers including weekly shop discounts, clothes, sporting wear, days out, meals out, and entertainment vouchers.
- 7 Acquiring BankscoreUK Business Buddy has partnerships with 7 acquiring banks worldwide trusted providers for payment processing comparisons. These banks do not advertise online and are not accessible through price comparison sites.
- Accountancy and Bookkeeping FirmsminorAccountancy and bookkeeping partners who refer clients to UK Business Buddy for payment processing and business funding solutions.
- Breweries and Food Service CompaniesminorBreweries and food service companies within UK Business Buddy's trusted business network for hospitality sector referrals.
- Commercial Energy ProvidersminorCommercial energy partners who provide business energy solutions through UK Business Buddy's broker network.
- Commercial Insurance ProvidersminorCommercial insurance partners for business insurance solutions within the UK Business Buddy network.
- Commercial Telecoms ProvidersminorTelecommunications partners providing business phone and internet solutions through the UK Business Buddy referral network.
- Financial Advisors and Mortgage BrokersminorFinancial advisors and mortgage brokers in the UK Business Buddy trusted network who may refer clients seeking business funding or payment solutions.
- PR and Marketing AgenciesminorPR and marketing agency partners within the business community who share UK Business Buddy's ethos for independent businesses.
- Web and Graphic Design AgenciesminorDesign partners who can be introduced to UK Business Buddy customers needing website or branding services.
- Independent OxfordminorUK Business Buddy is a member of Independent Oxford, a business directory showcasing independent retailers in Oxfordshire, contributing guest blog posts and participating in online community networking.
Scale indicators4 records
UK Business Buddy competitors and assessment
Company assessmentDirect peers
- takepayments: UK card payment solutions provider supplying terminals, processing, and merchant services to SMBs. Closely comparable as a UK-focused merchant services intermediary earning revenue from card processing and related SMB financial services.
- Dojo: UK-based card payment provider targeting small and mid-sized businesses with terminals and merchant services. Directly comparable to UK Business Buddy on UK SMB customer base and card payment processing focus.
- Handepay: UK merchant services provider and card payment specialist serving SMBs across hospitality, retail, and services. Directly comparable to UK Business Buddy on customer profile (UK SMBs), offering (card processing comparison/switching), and commission-based economics.
- Card Cutters: UK merchant services comparison and brokerage firm helping businesses reduce card payment costs. Closely comparable to UK Business Buddy's value proposition — free cost comparison, refer-and-earn model, and SMB-centric GTM.
- Love Your Payments: UK merchant services broker providing free card payment cost reviews and switching for SMBs. Same comparison-led, commission-based model and customer segment as UK Business Buddy.
Broad incumbents
- Square (Block): Global SMB payment processor and POS provider. Broad incumbent in the same SMB card payment category UK Business Buddy serves, but with proprietary hardware/software and direct customer acquisition.
- SumUp: Global fintech offering card readers and payment processing to SMBs. Comparable to UK Business Buddy on UK SMB payments, but is a direct processor rather than a broker/aggregator and represents a potential disintermediation threat.
- Zettle by PayPal: Card reader and payment processing service for SMBs widely used in the UK. Direct competitor in the UK SMB card payment space; relevant peer due to overlap in target customer and product category.
- Worldpay: Large global merchant acquirer providing card processing to UK businesses. Comparable as a counterparty / supply-side partner to UK Business Buddy's 7-acquirer network and as a broad incumbent in UK SMB card processing.
- Tyl by NatWest: UK card payment services arm of NatWest, offering merchant acquiring and POS to SMBs. Overlaps with UK Business Buddy on UK SMB payment processing and POS, but operates as a broad incumbent bank-affiliated provider rather than a boutique broker.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
UK Business Buddy social profiles
Digital presenceUK Business Buddy financial estimates
Financial estimateRevenue estimate
Valuation estimate
UK Business Buddy leadership team
Management profileNumber of profiles
Profiles1 record
UK Business Buddy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UK Business Buddy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UK Business Buddy
What does UK Business Buddy do?
UK Business Buddy provides a free, no-obligation cost comparison service that analyses independent UK businesses' merchant services and card payment statements against a panel of 7 acquiring banks to identify savings. It then supplies the recommended card payment hardware, integrated POS systems, mobile/GPRS card terminals, and merchant cash advance funding, charging payment providers via commission rather than the end customer.
Is UK Business Buddy a public or private company?
UK Business Buddy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was UK Business Buddy founded?
UK Business Buddy was founded in 2014. It employs 1 to 10 people.
Where is UK Business Buddy based?
UK Business Buddy is headquartered in Oxford, United Kingdom, in the Europe region.
How does UK Business Buddy make money?
Three revenue lines are on record. Merchant Services Referral/Commission is the primary driver. The others are business Associate Referral Fees and business Funding Sourcing.
Who are UK Business Buddy's main competitors?
Direct peers on record are takepayments, Dojo, Handepay, Card Cutters and Love Your Payments. Broad incumbents are Square (Block), SumUp, Zettle by PayPal, Worldpay and Tyl by NatWest.
Does UK Business Buddy have an API?
No public API is recorded for UK Business Buddy.