What Eventication does

Eventication is a Belgium-based cloud SaaS platform that provides event organizers with an integrated suite for managing crew, volunteers, accreditation, and inventory. The product is organized into three core modules — Crew Management (automated onboarding, planning, and payment tracking for staff and volunteers), Accreditation (approval workflows with zone-based access control), and Stock (inventory assignment and track-and-trace across zones, suppliers, press, and crew) — delivered through a responsive web application with QR-code authentication. The company self-describes as 'Made in Europe' and lists 9 events on its public events directory at the time of review, indicating an early-stage operational footprint.

Name

Eventication

Legal name

Eventication

Website

https://eventication.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Eventication is a Belgium-based SaaS platform that helps event organizers manage crew, volunteers, accreditation, and stock through three integrated modules delivered via a responsive web app.

Ownership category

akta.pro rank

Headquarters

HQ city

Machelen

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Platform Subscription: The platform appears to operate on a subscription model for event organizers, with a free trial option available. Organizers can request a free trial to access crew management, accreditation, and stock management features.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Eventication is a SaaS platform that helps event organizers manage crew, volunteers, accreditation, planning, and suppliers in one place. The product combines three modules—Crew Management (automated onboarding, planning, and payment tracking for crew and volunteers), Accreditation (request approval and zone-based access control), and Stock (item assignment and track-and-trace for event inventory). It is sold to event organizers via subscription with a free trial, while volunteers can register free to attend events.

Product overview

Eventication is an all-in-one event management platform designed for event organizers to manage crew, volunteers, accreditation, planning, and suppliers. The platform consists of three integrated modules: Crew Management (for automating crew/volunteer onboarding and payment tracking), Accreditation (for managing access control and zone assignments), and Stock (for inventory tracking and supplier management). These modules work together within a unified platform to streamline event operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Crew Management A module that automates onboarding and planning of crew and volunteers, enabling one-click reward distribution and providing a clear payment overview to reduce administrative workload for event organizers.
• Accreditation A module for managing accreditation requests through approval, rejection, and personalization workflows, with zone assignment capabilities to enhance event security and reduce queue times for event organizers.
• Stock A module for adding event inventory items and assigning them to zones, suppliers, press, and crew, with full track-and-trace functionality for all stock items at events.

Quantifiable outcome

• Saves up to 80% of time on crew and volunteer onboarding and planning

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor.

• Start it @KBCminorGTM or Marketing PartnerStart it @KBC is a startup accelerator or support program associated with KBC Bank Belgium. Eventication is listed as a proud partner, suggesting participation in the startup ecosystem and potential access to mentorship, resources, or co-marketing opportunities.
• Lab of TomorrowminorStrategic or Co-development PartnerLab of Tomorrow appears to be an innovation or startup lab. Eventication is listed as a proud partner, indicating alignment with innovation-focused initiatives and potential collaborative development or pilot opportunities.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Eventbrite: Eventbrite is a large-scale ticketing and event management platform serving organizers worldwide. It overlaps with Eventication's event-organizer customer base and self-serve SaaS delivery model, though its core focus is ticketing rather than crew/accreditation/stock operations.
• Cvent: Cvent is a leading enterprise event management and meetings platform. It addresses a similar organizer persona as Eventication but at the enterprise/MICE end of the market with a much broader feature set, including venue sourcing and large-scale registration.

Direct peers

• Bizzabo: Bizzabo is an event experience platform offering registration, marketing, and on-site tools for event organizers. It is a direct SaaS competitor to Eventication in the B2B event management software category, with overlapping features around accreditation and event operations.
• Swapcard: Swapcard provides an event platform with registration, networking, and on-site tools for trade shows and conferences. It shares Eventication's B2B SaaS model and overlap in accreditation and attendee management for live events.
• Whova: Whova provides event apps and management software for conferences and festivals, including registration, scheduling, and attendee engagement. It competes directly with Eventication for the same SMB/mid-market event organizer segment with self-serve onboarding.
• Accelevents: Accelevents is an end-to-end event management platform covering registration, ticketing, and on-site check-in. It targets similar event organizers to Eventication with a comparable self-serve, modular SaaS offering.
• EventMobi: EventMobi offers event apps and experiential event technology for organizers across North America and Europe. It targets a similar organizer persona and overlaps with Eventication's on-site accreditation and attendee engagement functionality.
• Swoogo: Swoogo is event management software focused on registration, logistics, and data for corporate events. It serves the same organizer buyer as Eventication and competes on workflow automation and accreditation/registration features.

Emerging players

• Hubilo: Hubilo is an event and webinar platform with registration, engagement, and analytics features. It overlaps with Eventication in the event-tech SaaS category, particularly for virtual and hybrid events where accreditation and attendee workflows matter.
• Eventbrite (Volunteer/Staffing angle via volunteermatch-style platforms): While not a perfect match, the volunteer-organization two-sided dynamic mirrors volunteer-recruitment platforms that connect event organizers with volunteer labor — a core part of Eventication's value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInbe.linkedin.com/company/eventication
• Instagraminstagram.com/eventication

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eventication