Aim

What Aim does

Aim (Accelerate Indiana Municipalities), operating legally as the Indiana Association of Cities and Towns, is a nonpartisan private nonprofit membership association that serves as the official voice of municipal government in Indiana. Founded originally as IACT and rebranded to Aim in 2016, the organization represents more than 460 Indiana cities and towns of all sizes, providing legislative advocacy before the Indiana General Assembly, education and networking events (including the annual Aim Ideas Summit, Clerk-Treasurers School, Mayors Institute, and Municipal Law Seminar), policy expertise, and communications services such as The Terminal newsletter and the Hometown Innovations podcast and magazine.

Aim does not operate as a technology company and offers no software product. Its service portfolio is delivered through in-person events, webinars, publications, and direct member engagement, supported by a small staff (11–50 employees) based at its Indianapolis headquarters at 125 W. Market Street. The organization generates revenue primarily through recurring municipal membership dues and a tiered Corporate Membership Program for businesses, agencies, nonprofits, and universities, supplemented by sponsorship packages and a portfolio of Endorsed Programs (e.g., BMO Harris p-Card, CGI Digital, American Fidelity, HomeServe) that provide value-added services to members.

The organization is governed by a Board of Directors representing member municipalities, with no parent company or external equity backing. Recent strategic focus (2025–2026) has centered on opposing Senate Enrolled Act 1 property tax reform, advancing the Municipal Unit Strategic Taskforces (MUST) initiative, and engaging on House Enrolled Act 1210 local income tax restructuring — reinforcing its core regulatory advocacy value proposition.

Name

Aim

Legal name

Indiana Association of Cities and Towns

Website

https://aimindiana.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Aim (Accelerate Indiana Municipalities) is a nonpartisan nonprofit membership association representing more than 460 Indiana cities and towns, providing legislative advocacy, education, training, networking events, and communications services. It generates revenue through municipal and corporate membership dues plus endorsed vendor programs.

Ownership category

akta.pro rank

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Municipal Membership Dues: Aim generates revenue through membership dues from Indiana cities and towns. The organization represents more than 460 municipal members of all sizes.
2. Corporate Membership Program: A tiered Corporate Membership Program allows businesses, agencies, nonprofits, universities, and other organizations to join Aim. Corporate members work closely with Aim staff to ensure their expertise is maximized for the benefit of municipal members.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Aim is a private nonprofit membership association that represents more than 460 Indiana cities and towns through legislative advocacy before the Indiana General Assembly, professional education and training events (e.g., Aim Ideas Summit, Clerk-Treasurers School, Municipal Law Seminar, Newly Elected Officials Training), networking programs, budgeting assistance, and a portfolio of endorsed programs delivered through strategic partners. The organization also operates a Corporate Membership program that gives businesses, agencies, nonprofits, and universities structured access to municipal decision-makers.

Product overview

Aim (Accelerate Indiana Municipalities) is a nonpartisan membership organization serving as the official voice of municipal government in Indiana. Formerly known as the Indiana Association of Cities and Towns (IACT), Aim is a 125-year-old organization representing more than 460 municipal members of all sizes. Aim provides advocacy services before the Indiana General Assembly, education and networking events (including the annual Aim Ideas Summit, Clerk-Treasurers School, and various workshops), budgeting assistance and resources, a municipal directory, publications (Hometown Innovations Magazine, The Terminal newsletter), podcasts (Hometown Innovations Podcast, Run Like a Girl Podcast, Market Street to Main Street legislative podcast series), webinars, and endorsed programs that offer specialized products and services to member municipalities. Aim does not offer a software product or technology platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Municipal Membership Recurring membership program for Indiana cities and towns that provides access to legislative advocacy before the Indiana General Assembly, education and training events, networking opportunities, budgeting assistance, and endorsed programs.
• Corporate Membership Program Tiered membership program for businesses, agencies, nonprofits, and universities that provides structured engagement with Aim's 460+ municipal members and visibility with municipal decision-makers in Indiana.
• Aim Ideas Summit Annual flagship conference hosted by Aim that convenes municipal and corporate members to discuss municipal innovation, policy, and best practices across Indiana.
• Clerk-Treasurers School Specialized training event aimed at municipal clerks and treasurers, providing professional development on financial administration and statutory responsibilities.
• Legislative Dinner Annual advocacy event that connects Aim's municipal members with Indiana state legislators to advance legislative priorities.
• Mayors Institute Leadership development program designed for mayors of Indiana cities and towns, focused on executive municipal leadership skills.
• Municipal Law Seminar Legal training seminar covering Indiana municipal law for municipal officials, attorneys, and administrators.
• Newly Elected Officials Training Onboarding training program for newly elected municipal officials that covers core duties, governance responsibilities, and orientation to Indiana municipal government.
• Aim Medical Trust Medical benefits and health insurance service available to Aim municipal members, operated as an adjacent service to the core association membership.
• Endorsed Programs Curated portfolio of programs endorsed by Aim and delivered through partner organizations, providing Aim member municipalities with vetted services such as procurement cards, ordinance codification, insurance, prescription assistance, residential repair plans, emergency alerts, benefits administration, and video production.

Quantifiable outcome

• Eight Indiana municipalities made U.S. News and World Report's list of Best Places to Live rankings in 2026
• +2 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core.

• Baker Tilly Municipal AdvisorscoreStrategic or Co-development PartnerOne of Aim's four Strategic Partners. Baker Tilly Municipal Advisors is an expert in municipal government and dedicated partner providing advice, expertise, and meaningful support. The partnership has been active for at least ten years.
• DLZcoreStrategic or Co-development PartnerOne of Aim's four Strategic Partners. DLZ provides municipal expertise as a dedicated partner with advice, expertise, and meaningful support. The partnership has been active for at least ten years.
• Ice MillercoreStrategic or Co-development PartnerOne of Aim's four Strategic Partners. Ice Miller provides legal and municipal expertise as a dedicated partner with advice, expertise, and meaningful support. The partnership has been active for at least ten years.
• Taft LawcoreStrategic or Co-development PartnerOne of Aim's four Strategic Partners. Taft Law provides legal expertise as a dedicated partner with advice, expertise, and meaningful support. The partnership has been active for at least ten years.
• CGI DigitalcoreStrategic or Co-development PartnerProvides the Aim Community Showcase Video Program, creating professional online video content for Aim member municipalities at no cost to the municipality. Part of Aim's Endorsed Programs since 2021.
• BMO Harris BankcoreStrategic or Co-development PartnerProvides the Aim Procurement Card (p-Card) Program through a 16-state consortium in partnership with the Illinois Association of School Business Officials. The program offers zero fees and rebates back to participating cities and towns based on pooled spend.
• American Fidelity Assurance CompanycoreStrategic or Co-development PartnerEndorsed program providing municipalities with cost management, administrative support, benefit enhancements, enrollment support, and healthcare reform assistance. Experts in healthcare reform education.
• American Legal PublishingcoreStrategic or Co-development PartnerEndorsed program providing ordinance codification, supplementation, CD-ROM publishing, Internet hosting, and meeting minutes imaging services to municipalities and counties. Serving since 1934.
• Bliss McKnight, Inc.coreStrategic or Co-development PartnerEndorsed program managing and operating insurers dedicated to providing risk-related solutions to small to mid-size local governments in Indiana, Illinois, and Wisconsin.
• Indiana Drug CardcoreStrategic or Co-development PartnerFree statewide prescription assistance program helping Indiana residents afford prescription medications. Available to uninsured and underinsured participants, as well as those with Health Savings Accounts, High-Deductible Plans, and Medicare Part D.
• HomeServecoreStrategic or Co-development PartnerEndorsed program providing residential repair service plans. Partners with over 1,300 municipalities and utilities across North America, serving more than 4.6 million customers through over 9.6 million protection plans.
• REACH AlertcoreStrategic or Co-development PartnerEndorsed program providing personalized emergency alert notification service helping administrators and municipal officials communicate timely information to customized groups via text, voice call, and email.
• Black Municipal OfficialscoreOthersAffiliate group representing Black municipal officials in Indiana
• Indiana Association of City EngineerscoreOthersAffiliate group representing city engineers across Indiana municipalities
• Indiana Conference of MayorscoreOthersAffiliate group representing mayors of Indiana cities
• Indiana League of Municipal Clerks and TreasurerscoreOthersAffiliate group supporting municipal clerks and treasurers
• Indiana Municipal Lawyers AssociationcoreOthersAffiliate group representing municipal lawyers across Indiana
• Indiana Municipal Management AssociationcoreOthersAffiliate group for municipal management professionals
• Municipal Finance Officers AssociationcoreOthersAffiliate group for municipal finance officers
• Redevelopment Association of IndianacoreOthersAffiliate group for community and economic development professionals
• Youth Councils NetworkcoreOthersAffiliate network engaging youth in municipal leadership

Scale indicators3 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• Texas Municipal League: The Texas Municipal League is a statewide association representing Texas cities and villages, providing advocacy, training, and member services. It is the most direct functional peer to Aim, with the same state-level municipal league model applied in a different state.
• Illinois Municipal League: The Illinois Municipal League is a statewide association of Illinois municipalities providing advocacy, education, and member resources. It is functionally equivalent to Aim in scope and service model, serving a neighboring Midwestern state.
• Ohio Municipal League: The Ohio Municipal League is a statewide association representing Ohio municipalities through legislative advocacy, training programs, and member services. It is a close structural and operational peer to Aim in another Midwestern state.
• League of California Cities: The League of California Cities is a statewide association representing California's 482 cities through advocacy, education, and member services. It is a direct functional peer to Aim, with the same municipal league structure at a much larger scale.
• Michigan Municipal League: The Michigan Municipal League is a statewide nonpartisan association serving Michigan's cities and villages with advocacy, education, and member services. It mirrors Aim's model of state-level municipal representation, training events, and policy advocacy.

Broad incumbents

• National Association of Counties: The National Association of Counties is the national organization representing county governments. It is an adjacent peer to Aim, as both serve sub-state government entities with advocacy, training, and member services, though Aim focuses on cities and towns while NACo focuses on counties.
• National League of Cities: The National League of Cities is the umbrella advocacy and membership organization for municipal governments across the United States. It is comparable to Aim as a municipal advocacy association, but operates nationally rather than focusing on a single state.
• International City/County Management Association: ICMA is an international association of professional city and county managers, providing training, credentialing, and member services. It overlaps with Aim's mission of supporting municipal professional development and governance excellence.

Regional players

• Indiana Association of School Business Officials: IASBO is a statewide Indiana association of school business officials that, like Aim, partners with BMO Harris Bank on a procurement card program. It is an adjacent peer sharing Aim's Indiana footprint and the school-focused analog to municipal advocacy and services.
• Indiana Chamber of Commerce: The Indiana Chamber of Commerce is a statewide business advocacy organization operating in Indiana. While it represents businesses rather than municipalities, it shares Aim's Indiana-only footprint and statewide policy advocacy role, making it an adjacent peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/aimindiana
• Facebookfacebook.com/AimIndiana
• LinkedInlinkedin.com/company/aimindiana

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aim