Non Solo Verde

What Non Solo Verde does

Non Solo Verde (legal entity NON SOLO VERDE DI GARIGLIO WALTER & C. SNC) is a regional Italian landscaping and horticultural services firm headquartered in Piobesi Torinese, in the province of Turin, Piedmont. The company designs, builds, and maintains gardens and green areas for private homeowners, condominium associations, businesses, and public entities in the Turin and Cuneo provinces, with no disclosed operations outside this regional footprint. Its portfolio spans garden and green-area design and construction, irrigation system installation, ongoing green-area maintenance, and tree pruning with aerial platforms.

The company's distinguishing asset is vertical integration through its wholly-owned agricultural subsidiary Il Filo d'Erba, which cultivates two proprietary turf varieties (Rustico, an 85% Festuca arundinacea / 15% Poa pratensis mix, and Foglia Fine, a 100% Poa pratensis mix) on its own farm, harvesting mature sod that can be walked on immediately after installation. It also holds an authorized Husqvarna Automower reseller and installer relationship, providing smart-lawn-care hardware, perimeter-wire installation, programming, and after-sales support. The technology stack is intentionally traditional: manual service delivery, agricultural cultivation, irrigation hardware, and consumer-grade robotic mowers, with no proprietary software platform, app, or AI components disclosed.

Commercially, the firm is a sales-led, direct-to-customer operation with no intermediary distribution. Pricing is quote-based and not publicly disclosed. Customer acquisition runs through its own website, Facebook and Instagram profiles, a content-marketing blog, and direct telephone/WhatsApp contact with three named partners (Walter C., Mauro G., Walter G.). The legal structure is an SNC partnership with no external investors, no funding history, and no disclosed revenue, anchoring it as a privately-held, family-style regional services business.

Name

Non Solo Verde

Legal name

NON SOLO VERDE DI GARIGLIO WALTER & C. SNC

Website

https://nonsoloverdepiobesi.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Non Solo Verde is a regional landscaping and horticultural services firm in Piedmont, Italy, designing, building, and maintaining gardens, irrigation systems, and green areas for private, condominium, business, and public clients in the Turin and Cuneo provinces. It also cultivates and sells rolled turf through its subsidiary Il Filo d'Erba and installs Husqvarna Automower robot mowers.

Ownership category

akta.pro rank

Product category

Landscaping Services

NAICS

Landscaping Services (561730), Landscaping Services (56173), Nursery and Floriculture Production (11142)

SIC

Agricultural Services (700), Agricultural Production-Crops (100), Lawn & Garden Tractors & Home Lawn & Gardens Equip (3524)

akta.pro primary industry

Residential Landscaping & Lawn Care (BPABADAB)

akta.pro secondary industries

Commercial Landscaping & Grounds Maintenance (BPABADAA), Sod, Turfgrass & Groundcover Production (AFAGAHAL), Tree & Shrub Fertilization & Plant Health Care (PHC) (HSAIAGAG), Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB)

Keywords

• Landscaping services
• Garden design
• Turf grass production
• Irrigation systems
• Tree pruning

Headquarters

HQ city

Piobesi Torinese

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Prato a rotoli (turf grass) production and sales: The company grows and harvests turf grass in its own agricultural facility (Il Filo d'Erba), sells it in roll/ slab form, and provides professional installation. Revenue is generated from the sale of turf rolls and installation labor.
2. Garden and green area design and realization services: Design and construction of private gardens, public green spaces, condominium areas, corporate parks, vertical gardens, play areas, and sports fields. Revenue is earned through project-based professional service fees.
3. Husqvarna robot lawn mower sales and installation: Sale and professional installation of Husqvarna Automower robot lawn mowers, including perimeter wire laying, configuration, and programming. The company also provides ongoing maintenance and support for the robots.
4. Green area maintenance services: Ongoing maintenance contracts for green areas including grass cutting, aeration, pruning, leaf collection, and fertilization for private and condominium clients in Turin.
5. Irrigation system design and installation: Design and installation of custom irrigation systems (automatic, drip, underground, and rainfall systems) for gardens, sports fields, nurseries, and public spaces, with associated maintenance services.
6. Tree pruning services: Pruning of high-rise and low-rise trees including safe removal, controlled felling, and branch disposal for private and public clients in Turin and Cuneo.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Non Solo Verde designs, constructs, and maintains private, condominium, corporate, and public gardens and green areas in the Turin and Cuneo provinces of Italy. The company produces and sells rolled turf grass (prato a rotoli) at its own Il Filo d'Erba agricultural facility, supplies and installs custom irrigation systems, performs tree pruning, and sells and installs Husqvarna Automower robotic lawn mowers as an authorized channel partner.

Product overview

Non Solo Verde operates as a comprehensive, service-oriented landscaping business offering a unified portfolio of garden and green area services. The core offering centers on the production and sale of rolled sod (prato a rotoli) cultivated at the company's own farm Il Filo d'Erba, complemented by design and construction of gardens and green areas, irrigation system installation, green area maintenance, tree pruning, and Husqvarna robotic lawn mower installation. The two rolled turf sub-products—Prato a Rotoli Rustico and Prato a Rotoli a Foglia Fine—serve as the foundational raw material for the company's installation and landscaping services. All services are delivered as bundled offerings to private, condominium, corporate, and public clients in the Turin and Cuneo provinces.

Differentiator

Problem solved

Functional benefit

Brands

• Il Filo d'Erba: In-house agricultural company owned by Non Solo Verde, specializing in the cultivation and production of turfgrass/sod for sale and installation.

Products and services

• Produzione e Vendita di Prato a Rotoli (Rolled Turf Production and Sale) Production and sale of rolled sod / turf grass cultivated at the company's own Il Filo d'Erba farm, delivered mature with 1.5 years of growth and ready for immediate installation. Available in rustic (Prato a Rotoli Rustico) and fine-leaf (Prato a Rotoli a Foglia Fine) varieties. Customers include private homeowners, condominium associations, contractors, and sports field operators.
• Progettazione e Realizzazione Giardini ed Aree Verdi (Garden and Green Area Design and Construction) Design and construction of private, condominium, corporate, and public gardens and green areas. Includes modern, classic, zen, Mediterranean, and eco-sustainable garden styles, plus corporate parks, vertical gardens, play areas, and sports fields. Clients are private homeowners, condominium associations, businesses, and public entities.
• Progettazione e Realizzazione Impianti di Irrigazione (Irrigation System Design and Installation) Design and installation of custom irrigation systems including automatic, drip, buried, and rain sprinkler configurations for gardens, sports fields, nurseries, and public spaces. Includes associated maintenance services.
• Manutenzione Aree Verdi (Green Area Maintenance) Ongoing maintenance contracts for green areas including lawn mowing, aeration, pruning, leaf collection, and fertilization for private and condominium properties in the Turin area.
• Potatura Piante (Tree Pruning Services) Pruning of high-trunk and low-trunk trees using aerial platforms, including tree safety securing, controlled felling, and branch disposal for private and public clients in the Turin and Cuneo areas.
• Installazione Robot Tagliaerba Husqvarna (Husqvarna Automower Robot Lawn Mower Sales and Installation) Sale and professional installation of Husqvarna Automower robotic lawn mowers, including perimeter wire laying, configuration, programming, and after-sales maintenance and support. Delivered as an authorized channel partner for the Husqvarna brand in the province of Turin.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• HusqvarnacoreChannel Partner/ Reseller/ DistributorNon Solo Verde is an authorized seller and installer of Husqvarna Automower robot lawn mowers in the province of Turin. The partnership involves the sale of Husqvarna products, professional installation including perimeter wire laying and robot configuration, and ongoing maintenance and support services. The company has collaborated with Husqvarna for many years and is positioned as a trusted local point of sale for the brand.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• PratiPiu (Prato pronto): Italian producer and installer of rolled turf (prato a rotoli), directly competing with Non Solo Verde's Il Filo d'Erba business. Both cultivate mature turf, deliver rolls to customers, and offer installation across Italian regions.
• Verde Tappeti Erbosi: Italian grower and installer of natural rolled turf grass, directly comparable to Non Solo Verde's core turf production and installation service.
• Verde Sport Italia: Italian company specializing in sports field and large green area construction, including turf installation and irrigation. Comparable to Non Solo Verde's sports field installation and irrigation system offerings.

Regional players

• Mantovana Giardini: Italian regional landscaping company providing garden design, maintenance, and irrigation services. Comparable to Non Solo Verde's full-service model, though operating in different Italian regions.
• Quadrifoglio Verde Giardini: Italian landscaping firm offering garden design, construction, and maintenance services. Comparable to Non Solo Verde's broader landscaping portfolio, though typically serving different regional markets.

Broad incumbents

• Giardineria Italiana (franchise network): Italian franchise network for garden maintenance and landscaping services. Comparable to Non Solo Verde in recurring maintenance and garden care services, with a broader national footprint.
• Bottos 1848 Sementi: Italian turf seed and turf-related products producer with a deep catalog of turf grass varieties. Comparable to Non Solo Verde because they supply similar turf grass inputs into the Italian market, though Bottos focuses on seed while Non Solo Verde sells mature rolled turf.
• Vivai Battisti: Italian nursery and landscaping services provider with garden design, plant supply, and green area maintenance offerings. Comparable in service mix to Non Solo Verde, with broader nursery production.
• Husqvarna Italia (Automower dealers): Husqvarna's Italian dealer and installer network for Automower robotic mowers. Comparable to Non Solo Verde as a regional Husqvarna robot mower partner, sharing the same product distribution and installation model.

Emerging players

• Clorofilla Garden Center: Italian garden center and landscaping services provider offering design, planting, and maintenance. Comparable to Non Solo Verde in residential garden services, with a stronger retail-garden-center layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/nonsoloverdepiobesi
• Instagraminstagram.com/nonsoloverdepiobesi/?igsh=eWcyaDhtZTZvMHZm
• LinkedInlinkedin.com/company/non-solo-verde

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Non Solo Verde