Chorley FC

What Chorley FC does

Chorley Football Club is a private, community-owned English football club based in Chorley, Lancashire, founded in 1875 (with 1883 cited in firmographic records) and currently competing in the Vanarama National League North, the sixth tier of the English football pyramid. The club plays its home matches at Victory Park Stadium (commercially branded Grant Store Victory Park Stadium), where it also operates ancillary hospitality and event venues — the Paul Mariner's Lounge, Sanctum Garden Studio Suite, and Victory Park Social Club — that are hired out for functions and corporate use. The first-team squad is led by manager Andy Preece (appointed May 2022) and assistant manager Chris Anderson (appointed July 2022), with on-pitch support from the Chorley FC Foundation and Magpie Trust on youth and community programs.

The club's commercial offering spans match-day ticketing (individual and 2026/27 season tickets via tickets.chorleyfc.com and the Kayana ticketing platform), licensed merchandise (kits and apparel distributed through The Team Stop), a digital Football Manager 26 product sold as a £26 emailed code, match-day hospitality and player sponsorship packages, and recurring lottery schemes (Black & White Lottery and Preeey's Budget Booster / Company Scheme). Sponsorship is anchored by Puma (kit supply), Grant Store (stadium naming rights), Vanarama (league naming rights), Mitre (match balls), and a long tail of local Lancashire businesses (Specsavers Chorley, Enterprise Rent-A-Car, ATH Vodka, R.M Security, JMC Virtual Admin Solutions, The Cannon Run). Marketing is conducted via the club website, X/Twitter, Facebook, Instagram, YouTube (Chorley TV), email newsletter, an annual pre-season tour in Alicante, and dedicated sponsor-spotlight blog content.

Operationally, Chorley FC is a small private entity (51-100 employees) with no disclosed financials, no funding rounds, no institutional ownership, and no parent company. It serves a primarily Lancashire-based supporter base across three addressable segments — local community fans (primary), local businesses and sponsors, and youth/families — with revenue mechanics distributed across transaction fees (tickets, merchandise, facility hire), recurring subscriptions (lotteries, sponsorship retainers), and one-time licenses (digital game, merchandise).

Name

Chorley FC

Legal name

Chorley Football Club

Website

https://chorleyfc.com

Company type

Private

Founded year

1875

Operating status

Operating

Headcount range

51–100 employees

Short description

Chorley FC is a private English semi-professional football club based in Chorley, Lancashire, competing in the Vanarama National League North (Tier 6). It serves a local community of supporters, SMB sponsors, and youth players through match-day tickets, merchandise, hospitality, lotteries, and facility hire at Victory Park Stadium.

Ownership category

akta.pro rank

Product category

Professional Football Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sporting Goods Retailers (45911)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

Keywords

• Professional football club
• Match day tickets
• Club merchandise
• Match day hospitality
• Stadium facility hire

Headquarters

HQ city

Chorley

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Match Day Revenue: Revenue from match day ticket sales, hospitality packages, and food/beverage at Victory Park Stadium
2. Merchandise Sales: Sale of club merchandise including kits, apparel, and accessories through The Team Stop online shop and physical locations
3. Sponsorship & Partnerships: Commercial sponsorship from official partners and sponsors including kit suppliers (Puma), stadium naming rights (Vanarama/Grant Store Victory Park), and local business sponsors
4. Facility Hire: Rental of club facilities including the Paul Mariner's Lounge, Sanctum Garden Studio Suite, Victory Park Social Club, and conference/function spaces
5. Lottery Schemes: Weekly lottery programs including Black & White Lottery and PREECY's Budget Booster/Company Scheme
6. Digital Products: Sale of Football Manager game codes at £26.00 per unit

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Chorley FC is a professional football club competing in the Vanarama National League North (Tier 6 of English football), selling match day tickets and season tickets, official club merchandise through The Team Stop retail partner, match day hospitality packages, and venue hire at Victory Park Stadium. The club also operates supporter lottery schemes (Black & White Lottery and PREECY's Budget Booster) and sells an officially licensed Football Manager 26 digital game code.

Product overview

Chorley FC operates as a football club in the Vanarama National League North, offering a portfolio of products and services centered around match day experiences and supporter engagement. The club sells ticketing products (individual match tickets and season tickets), official merchandise (kits and apparel through retail partners), and match day hospitality packages. A notable distinct product is the official Football Manager 26 video game license, allowing fans to manage the club in the popular simulation game. Additional offerings include facility hire for events and supporter lottery schemes that contribute to club funding.

Differentiator

Problem solved

Functional benefit

Products and services

• Football Manager 26 Official Chorley FC licensed edition of the Football Manager video game sold as a digital code delivered via email, allowing gamers to manage Chorley FC within the Football Manager simulation. Priced at £26.00 per unit.
• Season Tickets 26/27 Season ticket packages for the football season granting access to all home league matches at Victory Park stadium for supporters.
• Match Day Tickets Individual match day tickets for home and away fixtures in the Vanarama National League North, sold online and at the stadium entrance.
• Club Shop Merchandise Official club merchandise including home and away kits for the current season, training wear, and supporter apparel sold through The Team Stop retail partner.
• Match Day Hospitality Hospitality packages for match days including facility access, catering, and premium seating at Victory Park stadium for corporate and individual guests.
• Facility Hire Rental of club facilities including the Sanctum Garden Studio Suite, Paul Mariner's Lounge, and Victory Park Social Club for corporate events, conferences, and private functions.
• Lottery Schemes Supporter lottery programs including PREECY's Budget Booster/Company Scheme and the Black & White Lottery to raise funds for the football club.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered minor and core.

• JMC Virtual Admin SolutionsminorGTM or Marketing Partner · 24 June 2026Flexible administrative and business support services provider continuing to support the club; helps clients save time and improve efficiency
• R.M SecurityminorGTM or Marketing Partner · 23 June 2026Construction site security company continuing to support the football club; recognised as a trusted name providing security solutions
• ATH VodkaminorGTM or Marketing PartnerOfficial partner providing vodka products; ATH Vodka logo displayed on club partner section
• The Cannon RunminorGTM or Marketing PartnerOfficial partner; logo displayed on club partner section
• Grant StorecoreGTM or Marketing PartnerStadium naming rights sponsor; Victory Park known as Grant Store Victory Park Stadium
• PumacoreGTM or Marketing PartnerOfficial kit supplier for Chorley FC; provides match kits and training wear
• The Team StopcoreChannel Partner/ Reseller/ DistributorOfficial merchandise retailer for Chorley FC club shop products
• VanaramacoreGTM or Marketing PartnerLeague sponsor for National League North; branding appears on league materials
• DAZNminorGTM or Marketing PartnerStreaming partner for National League North matches
• Enterprise Rent-A-CarminorGTM or Marketing PartnerOfficial partner logo displayed on club website
• MitreminorGTM or Marketing PartnerBall supplier for Chorley FC match balls
• Specsavers ChorleyminorGTM or Marketing PartnerLocal optician sponsor with logo displayed on club partner section
• Magpie TrustcoreStrategic or Co-development PartnerOfficial charity trust of Chorley FC; linked as magpiestrust.org for community outreach and charitable activities
• Chorley FC FoundationcoreStrategic or Co-development PartnerOfficial charitable foundation of the club (chorleyfcfoundation.co.uk) for community programs and youth development

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hereford FC: Phoenix community-owned Tier 5/6 English football club with a similar history-rich fan identity, supporter-led funding mechanisms, and tier-6 sponsorship economics.
• Spennymoor Town: National League North side with comparable stadium, ticket pricing, and community-partnership-driven commercial model. A useful benchmark on operational cost structure.
• Darlington FC: Historic northern club currently competing in the National League North, with a comparable long heritage, community ownership structures, and Tier 6 commercial dynamics.
• South Shields FC: Ambitious non-league club that has cycled through Tier 5/6 with a comparable community-anchored fan model and stadium hire for non-matchday events — a direct comparability on growth strategy.
• AFC Fylde: Fellow National League North club operating out of Lancashire with comparable tier-6 economics, matchday-driven revenue, and community-focused supporter model. Closest on-pitch competitor in Chorley's divisional set.
• Scarborough Athletic: Northern National League North side with a comparable matchday ticket, hospitality, and merchandise revenue mix, competing for sponsor dollars in a similarly small regional catchment.
• Kidderminster Harriers: Established Tier 5/6 club in the National League/North system with a similarly sized fan base, stadium-led revenue model, and comparable commercial sponsorship categories.
• Curzon Ashton: Manchester-area non-league football club that competes around the National League North / Tier 6 boundary with a similar community-led operating model and local sponsorship mix.

Regional players

• Blyth Spartans: North East non-league club with comparable fan scale and tier-6 economics, useful for cross-regional benchmarking of sponsorship yields and matchday revenue per supporter.

Broad incumbents

• Chester FC: Community-owned phoenix club a tier or two above Chorley with a longer operational track record; useful precedent for community-led governance, facility hire, and lottery-based fundraising at scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/chorleyfc
• YouTubeyoutube.com/@chorleyfctv
• Facebookfacebook.com/ChorleyFC
• Instagraminstagram.com/chorley_fc
• LinkedInlinkedin.com/company/chorley-fc

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chorley FC