Djla Marketing & Communications

What Djla Marketing & Communications does

Djla Marketing & Communications is a privately held, full-service creative marketing agency headquartered at 1223 Wilshire Blvd. #452 in Santa Monica, California, founded in 1998 by principal partners Jackie Horlick (Principle & Creative Director) and Scott Doughty (Partner & Creative Director). The firm delivers branding, digital, broadcast, print, and collateral services to a diverse client base spanning national clothing brands (NYDJ, Liverpool Los Angeles, Lisette L Montreal, Sympli, Up! Pants, Swing Control Golf Wear, I Love Tyler Madison), retail (Sarah Leonard Fine Jewelers, Evelyn & Arthur, Seven Clover Premium Cannabis), entertainment industry services (Cast & Crew), federal government (TSA under the Department of Homeland Security), nonprofit healthcare philanthropy (City of Hope), and music and live entertainment. The company operates with a custom team assembly model, pairing a small in-house core with a curated network of A-list creative, marketing, and media professionals scaled to each project, supported by vendor partners including PROD24 (video production), TypeCraft (commercial printing), SunnyByte (web development), Marilyn Freeman & Associates (promotional merchandise), and GEO Network (entertainment advisory).

The service portfolio encompasses corporate brand identity design, trade show and product launch campaigns, national media planning and buying, TV/radio commercials, digital and social media advertising, event branding, and complete retail launch packages. Government work includes a national public-safety awareness campaign for General Aviation airports. The agency is not a technology platform company; its deliverable is creative output produced by human talent and partner vendors, with no proprietary software, AI/ML capabilities, APIs, patents, or external funding disclosed.

Djla generates revenue through professional service fees on a project-based and retainer basis, with pricing provided via a quote request form on the company website rather than published rate cards. Distribution is direct and consultative, with the principal partners engaged hands-on with every account. The firm is privately held with no disclosed external investment, parent company, or subsidiaries, and operates with 1-10 employees across markets in California, Florida, South Carolina, New Mexico, and nationally in the United States.

Name

Djla Marketing & Communications

Legal name

djla Marketing & Communications

Website

https://dj-la.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Djla Marketing & Communications is a privately held, Santa Monica-based full-service creative agency providing branding, digital, broadcast, print, and collateral services to fashion brands, retailers, entertainment services companies, government agencies, and nonprofits.

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

Keywords

• Brand design services
• Marketing communications
• Video production agency
• Creative agency services
• Advertising campaign services

Headquarters

HQ city

Santa Monica

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Marketing & Communications Services: Project-based and retainer-based creative services including branding, digital, broadcast, print, and collateral. Services range from full-service campaigns to individual deliverables such as corporate logos. Revenue is generated through professional service fees tailored to project scope.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Djla Marketing & Communications is a multidisciplinary creative agency delivering full-service marketing and communications spanning branding, digital, broadcast, print, and collateral across traditional and digital platforms. The firm assembles custom teams of A-list creative, marketing, and media professionals for each client project, with principal partners (Jackie Horlick and Scott Doughty) personally hands-on with every account. Services are delivered as project-based or retainer engagements covering logo and brand design, advertising campaigns, video production, trade show materials, national media planning and buying, and nonprofit event branding.

Product overview

Djla Marketing & Communications is a multidisciplinary design company offering a single unified service rather than a modular software platform. Their core offering encompasses full-service marketing and communications spanning branding, digital, broadcast, print, and collateral across traditional and digital platforms. The company operates a flexible business model assembling custom creative teams for each client project. Key service offerings include Logo/Brand Design for visual identity development, Music & Live Entertainment Marketing for artists and performers, B2B Entertainment Marketing for industry clients like Cast & Crew, Fashion Brand Marketing for emerging clothing brands, Government Awareness Campaigns, Retail Launch Services, and Corporate Philanthropy Marketing for nonprofit fundraising events.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-Service Marketing & Communications Comprehensive marketing and communications services spanning branding, digital, broadcast, print, and collateral. The firm assembles a custom team of creative, marketing, and media professionals for each client project and scales from full-service campaigns to individual deliverables.
• Logo and Brand Identity Design Logo and visual identity design services including typography selection, color palette development, and brand guidelines creation for consistent communication across all platforms. Delivered for clients needing either a standalone corporate logo or a full visual identity system.
• Music & Live Entertainment Marketing Visual identity and promotional services for solo musicians, bands, and live performance organizers, including promotional artwork, social media campaigns, event branding, and fundraising concert materials.
• B2B Entertainment Marketing Marketing services for entertainment industry B2B clients including branding, logo design, product launches, ad campaigns, trade shows, national media planning and buying, sales videos, reference manuals, and promotional items.
• Fashion Brand Marketing Fashion brand growth and scaling services for emerging brands entering national and international markets, including photography, outdoor advertising, signage, and trade show materials such as booth graphics and posters.
• Government Awareness Campaigns National awareness campaign development for government agencies including branding and messaging strategy for public safety initiatives, exemplified by work for the TSA, Department of Homeland Security.
• Retail Launch Services Complete retail launch services including logo design, in-store point of sale materials, signage, banners, social media ads, and package design to support new retail openings.
• Corporate Philanthropy & Nonprofit Event Marketing Fundraising event branding and production services for nonprofit organizations, including save-the-dates, gala invitations, tribute journals, golf tournament materials, and digital and print collateral.
• Broadcast & Streaming Commercial Production Production of TV and streaming commercials for retail and fashion brands, exemplified by work for upscale boutiques.
• Radio Advertising & Ongoing E-blast Production Radio advertising, in-store promotions, event materials, and ongoing email blast production for retail clients with long-term engagement.

Named customers16 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Marilyn Freeman & AssociatesminorStrategic or Co-development PartnerLos Angeles-area branding and promotional products consultancy that helps clients conceptualize and source custom branded merchandise, apparel, and promotional gifts. Works closely with clients on brand-aligned creative branded items.
• GEO Network (Greg Okun)minorStrategic or Co-development PartnerManagement and advisory firm specializing in strategic partnerships and marketing solutions. Brokers collaborations between brands and entertainment partners including AEG and Live Nation. Develops sponsorship activations connecting talent, brands, and audiences.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• 72andSunny: El Segundo-headquartered global creative agency and one of the largest independent agencies in LA. Overlaps with djla's full-service creative, brand, and campaign capabilities but operates at a much larger scale with global brand clients.
• TBWA\Chiat\Day: Los Angeles flagship of the TBWA global creative network, providing advertising, brand strategy, and media services. Comparable offering to djla across creative, digital, and broadcast, but as part of a global holding-company network with substantially more resources.
• MullenLowe: Los Angeles office of the global MullenLowe creative network, providing integrated advertising, branding, and media services. Overlaps directly with djla's full-service creative and media-buying capabilities at significantly larger scale.
• Saatchi & Saatchi LA: Los Angeles office of the global Saatchi & Saatchi creative network, delivering advertising, branding, and integrated marketing services. Directly comparable creative offering to djla but operating within a global holding-company structure at materially larger scale.

Direct peers

• David & Goliath: El Segundo/Los Angeles-based independent creative and advertising agency offering full-service brand strategy, creative, and media capabilities for major consumer brands. Highly comparable to djla in terms of LA location, independent ownership, and full-service creative offering, though at meaningfully larger scale.
• Sensis Agency: Los Angeles-based boutique cross-cultural marketing and advertising agency providing integrated creative, digital, and media services. Similar in size profile and service offering to djla, with comparable emphasis on cultural-fit brand work and multi-channel campaigns.
• WongDoody: Los Angeles/Seattle-based creative and media agency offering brand, advertising, and integrated marketing services. Comparable to djla in service offering, with similar emphasis on brand storytelling, digital, and multi-channel campaign execution.
• Envision Creative: San Diego-based full-service boutique creative agency offering branding, advertising, digital, print, and video services. Highly comparable to djla as a Southern California boutique with similar service breadth and senior-led client engagement model.
• RPA (Rubin Postaer and Associates): Santa Monica-headquartered full-service advertising agency with deep California roots. Closely comparable to djla in geography, full-service capabilities (creative, media, digital), and longstanding client relationships with consumer brands.
• The Pollack Group: Los Angeles boutique public relations, marketing, and creative agency. Comparable to djla as a Southern California full-service creative/marketing shop serving consumer, lifestyle, and nonprofit clients with senior-led engagement teams.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/djlaMrktng
• LinkedInlinkedin.com/company/djla-advertising

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Djla Marketing & Communications