Marketing Success
Marketing Success is a Michigan-based, founder-owned digital marketing agency founded in 1994 that delivers SEO, PPC, website design, video production, and analytics services to SMB and mid-market clients across ecommerce, healthcare, and other verticals via recurring retainers.
- Company typePrivate
- Founded1994
- HeadquartersTroy, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Marketing Success does
Marketing Success, Inc. is a privately held digital marketing agency founded in 1994 and headquartered in Bloomfield Hills, Michigan. The company delivers end-to-end digital marketing services centered on ecommerce growth and SMB online visibility, including website design and development on WordPress, Shopify, and BigCommerce; SEO and conversion rate optimization; paid media management across Google Ads, Google Shopping, Facebook, and Instagram; Google Business Profile management; video production; and reporting with call tracking. Its technology stack is built on third-party SaaS platforms (ahrefs, Semrush, Bigstock) and certified partner ecosystems (Google Partner, Facebook Marketing Partner, BigCommerce Certified, Shopify Partner), with a proprietary 7-step "Marketing Success Method" workflow guiding engagements.
The business operates a sales-led, quote-based go-to-market with inside-sales phone outreach and a website quote-request form that captures budget tiers ranging from $2,500 to over $100,000 monthly. Revenue is generated primarily through recurring monthly retainer subscriptions for ongoing digital marketing services and one-time fees for website design and audit projects, with disclosed budget tiers up to $100,000+ for both monthly marketing and design engagements. Marketing Success serves a diversified horizontal base of 1,000+ lifetime customers across healthcare, retail, automotive, financial services, and other verticals, with case-study outcomes including a 1106.9% lead generation lift for The Motor Enclave, 483% conversion growth for Macomb Spine Care, and a 103.92% ROAS improvement for Seats and Stools. Ownership appears founder-led (Jeff Jacobs is referenced as owner in client testimonials), with no disclosed external investment, parent company, or M&A activity.
Marketing Success firmographics
Firmographics- Name
- Marketing Success
- Legal name
- Marketing Success, Inc.
- Website
- https://marketingsuccess.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Marketing Success is a Michigan-based, founder-owned digital marketing agency founded in 1994 that delivers SEO, PPC, website design, video production, and analytics services to SMB and mid-market clients across ecommerce, healthcare, and other verticals via recurring retainers.
- Ownership category
- akta.pro rank
Marketing Success industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Mobile & App Performance Marketing (UA, App Store Ads) (BPAFACAF)
- akta.pro secondary industry
- Product & Growth Marketing Strategy (MPAAAFAE)
Keywords
Where Marketing Success is headquartered
LocationHeadquarters
- HQ city
- Troy
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Marketing Success business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Digital Marketing Services: Ongoing retainer-based digital marketing services including SEO, PPC, website design, Facebook Ads, GBP Management, video production, and reporting/call tracking. Revenue is generated through recurring monthly service fees based on client budget tiers.
- Website Design & Development: Custom website design and development services for ecommerce and digital platforms. Design budgets offered from $5,000 to over $100,000, suggesting project-based one-time fees.
- SEO and PPC Audits: Standalone audit services for SEO and PPC campaigns, offered as a separate service line to assess and optimize existing digital marketing efforts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level marketing services for businesses with limited digital marketing budgets |
| Subscription | Monthly | Mid-market digital marketing programs |
| Subscription | Monthly | Upper mid-market and growing businesses seeking comprehensive digital marketing |
| Subscription | Monthly | Established businesses with significant digital marketing investment |
| Subscription | Monthly | Enterprise-level digital marketing partnerships |
| Subscription | Monthly | Large-scale or multi-brand digital marketing programs |
| One time/ perpetual license | Pay-as-you-go | Custom website design projects ranging from standard to premium enterprise builds |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Marketing Success product offering
Product offeringCore offering
Marketing Success is a digital marketing agency that delivers ecommerce website design, SEO, conversion rate optimization, Google and Facebook paid advertising, video production, GBP management, and reporting/call tracking for businesses. The firm also provides standalone SEO and PPC audit services. Engagements are structured around a proprietary seven-step Marketing Success Method and are delivered through monthly retainer subscriptions or one-time website design projects.
Product overview
Marketing Success is a digital marketing agency offering a unified portfolio of services centered on e-commerce growth and digital marketing. The company provides e-commerce-focused solutions including website design, SEO, conversion rate optimization, Google Shopping Ads, and Facebook Shopping Ads, complemented by broader digital services such as website design, SEO, Google Ads, Facebook Ads, video production, and reporting/call tracking. Additional offerings include SEO and PPC audits for performance assessment. The service lines work together to provide end-to-end digital marketing support from website development through paid advertising and analytics.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 1106.9% improvement in Facebook lead generation for The Motor Enclave luxury automotive client
- +3 more outcomes
Companies that use Marketing Success
Customer profileNamed customers57 records
Segments3 records
Ideal customer profiles3 records
Marketing Success technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Marketing Success partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- GooglecoreMarketing Success holds official Google Partner status and Google-Ads Certified credentials, indicating certified expertise in Google Ads platform management, SEO integration, and digital advertising services for clients.
- Facebook (Meta)coreMarketing Success holds official Facebook Marketing Partner status, enabling access to advanced Facebook advertising tools, insights, and support for managing client social media campaigns.
- BigCommercecoreMarketing Success is a BigCommerce Certified Partner, authorized to design, develop, and manage ecommerce websites on the BigCommerce platform for clients.
- ShopifycoreMarketing Success is a Shopify partner with expertise in designing and developing ecommerce storefronts on the Shopify platform for clients seeking online retail solutions.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Marketing Success competitors and assessment
Company assessmentDirect peers
- WebFX: Full-service digital marketing agency serving SMB and mid-market clients with SEO, PPC, web design, and ecommerce services — direct competitor to Marketing Success on service portfolio and target customer.
- Ignite Visibility: Performance digital marketing agency offering SEO, paid media, social, and email services to mid-market clients — closely comparable service mix and SMB/mid-market focus.
- Disruptive Advertising: PPC and digital advertising agency focused on paid media management and lifecycle marketing for mid-market clients — directly comparable on performance advertising core.
- KlientBoost: Performance marketing agency specializing in PPC, paid social, and conversion rate optimization for SaaS and ecommerce — comparable on performance-led paid acquisition services.
- Thrive Internet Marketing Agency: Full-service digital marketing agency delivering SEO, PPC, web design, and social media to SMB clients across diverse verticals — directly comparable in service breadth and SMB positioning.
- Directive: B2B and ecommerce performance marketing agency offering SEO, paid media, and content strategy to mid-market clients — overlapping mid-market paid media positioning.
- Coalition Technologies: Ecommerce-focused digital agency offering web design, SEO, and PPC for online retailers — strong overlap with Marketing Success's ecommerce service line.
- SmartSites: Full-service digital agency providing web design, SEO, PPC, and ecommerce services to SMB and mid-market clients — direct competitor in the SMB digital marketing space.
- OuterBox: Ecommerce digital marketing agency specializing in SEO, PPC, and web design for Shopify and Magento retailers — directly comparable ecommerce focus.
Broad incumbents
- Tinuiti: Large independent digital marketing agency offering paid media, SEO, and analytics across the full funnel — operates at a larger scale than Marketing Success but overlaps in performance marketing services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Marketing Success social profiles
Digital presenceMarketing Success financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marketing Success leadership team
Management profileNumber of profiles
Marketing Success funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marketing Success M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marketing Success
What does Marketing Success do?
Marketing Success is a digital marketing agency that delivers ecommerce website design, SEO, conversion rate optimization, Google and Facebook paid advertising, video production, GBP management, and reporting/call tracking for businesses. The firm also provides standalone SEO and PPC audit services. Engagements are structured around a proprietary seven-step Marketing Success Method and are delivered through monthly retainer subscriptions or one-time website design projects.
Is Marketing Success a public or private company?
Marketing Success is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Marketing Success founded?
Marketing Success was founded in 1994. It employs 11 to 50 people.
Where is Marketing Success based?
Marketing Success is headquartered in Troy, United States, in the North America region.
How does Marketing Success make money?
Three revenue lines are on record. Digital Marketing Services are the primary driver. The others are website Design & Development and SEO and PPC Audits.
Who are Marketing Success's main competitors?
Direct peers on record are WebFX, Ignite Visibility, Disruptive Advertising, KlientBoost, Thrive Internet Marketing Agency, Directive, Coalition Technologies, SmartSites and OuterBox. Tinuiti is listed as a broad incumbent.
Does Marketing Success have an API?
No public API is recorded for Marketing Success.
What industry is Marketing Success in?
Marketing Success's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAF, Mobile & App Performance Marketing (UA, App Store Ads), with a secondary code of MPAAAFAE, Product & Growth Marketing Strategy. Its NAICS code is 54181 and its SIC code is 7311.