Wayotec

What Wayotec does

Wayotec GmbH is a privately held German company founded in 2005 (originally as Hartmann IT & Softwareentwicklung GmbH, reorganized in 2017 under its current name after operating as Tribotronik UG), headquartered in Bruckmühl, Bavaria. The company operates two related business lines from a single small, bootstrapped team controlled by the founding Hartmann family. The first is a custom software development practice serving small and medium-sized enterprises and private individuals across industries including aerospace, construction, and automotive, using Java, VisualBasic, PHP, JavaScript, and MySQL/PostgreSQL/MSSQL databases to deliver database-connected applications, Android apps, web applications, and hardware-near programming projects, priced with fixed maximum contracts.

The second line is the Wayotron robotics product family, built on a Raspberry Pi 3 platform. The base Wayotron is a freely programmable autonomous robot; the Wayotron·Action variant is positioned for corporate events and private celebrations with games such as RoboBall, flag racing, and robot hockey; and the Wayotron·Science variant targets schools and educational institutions with curriculum-aligned programming courses. A complementary Robot-Parcours (obstacle course) accessory line is also sold. Revenue is generated through a mix of project-based software development fees, hardware sales of Wayotron robots and parcours, rental of robots for events, and on-site educational workshops delivered at schools and institutions such as Junioruni Wuppertal and Porsche Museum Stuttgart.

Go-to-market is sales-led for software services (direct outreach with personal account managers) and event-driven for robotics (trade show presence at Spielwarenmesse Nuremberg, Forscha Munich, and Make Munich, plus partnerships with an event services reseller, Spiel & Sport Team GmbH, and recurring educational institution partnerships). The operating geography is restricted to Germany (primarily Bavaria), with no global footprint claim. The company holds a registered trademark for the Wayotron brand, maintains GDPR-compliant data processing, and operates with no external funding, parent company, or subsidiaries.

Name

Wayotec

Legal name

Wayotec GmbH

Website

https://wayotec.de

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Custom Software Development & Educational Robotics

NAICS

Computer Systems Design and Related Services (54151)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Services-Computer Programming Services (7371)

akta.pro primary industry

IoT, Sensors & Embedded Systems (Arduino/Raspberry Pi) Programs (EDAMADAI)

akta.pro secondary industries

Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA), Party Games, Activities & Interactive Entertainment (HSACACAJ)

Keywords

• Custom software development
• Educational robotics
• Software engineering services
• Robot rental services
• Programming education

Headquarters

HQ city

Unterhaching

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Custom Software Development: Development of tailored software solutions for small and medium-sized enterprises and private individuals, including database integration, web applications, Android apps, and hardware-near programming. Projects are priced with fixed maximum prices and include thorough testing and documentation.
2. Robot Sales (Wayotron): Sale of Wayotron robots and Robot Parcours (customizable carpentry robot courses) primarily targeting educational institutions, event companies, and private robot enthusiasts.
3. Robot Rental for Events: Rental of Wayotron robots with accompanying games for corporate events, family celebrations, and company anniversaries. Includes game formats such as RoboBall, flag racing, and robot hockey.
4. Educational Workshops: On-site programming courses and workshops using Wayotron robots at schools and educational institutions, including the Junioruni Wuppertal and Porsche Museum Stuttgart summer programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Wayotec GmbH develops custom software for small and medium-sized enterprises and private individuals, including database-connected applications, web applications, Android apps, and hardware-near programming. The company also designs, manufactures, and rents proprietary Wayotron robots (Raspberry Pi 3-based autonomous programmable robots) for educational institutions, corporate events, and family celebrations, alongside on-site programming workshops.

Product overview

Wayotec GmbH offers two main product lines: robotics products under the Wayotron brand and custom software development services. The Wayotron product family includes the core Wayotron robot (Raspberry Pi 3-based programmable autonomous robot), the Wayotron·Action variant for event entertainment (featuring robot games like RoboBall and hockey), and the Wayotron·Science variant for educational use in schools. The Robot-Parcours accessory line provides obstacle courses for the Wayotron robots. On the software side, the company provides bespoke software development services including database-connected applications, Android app development, web applications, and hardware-near programming for Industry 4.0 projects, using technologies such as Java, VisualBasic, PHP, JavaScript, and various database systems.

Differentiator

Problem solved

Functional benefit

Brands

• Wayotron: Markenname für Spiel- und Bildungsroboter. Frei programmierbare, autonome Roboter auf Basis des Raspberry Pi 3, entwickelt für Bildung und Freizeit.
• Wayotron·Action
• Wayotron·Science

Products and services

• Wayotron A freely programmable, autonomous robot based on Raspberry Pi 3, designed for education and entertainment. Features programmable capabilities for teaching IT and programming skills to students along with interactive robot games for events.
• Wayotron·Action Event-focused variant of the Wayotron robot offering robot games for parties and corporate events. Includes games such as RoboBall (robot soccer), flag racing, and robot hockey, suitable for all age groups.
• Wayotron·Science Education-focused variant of the Wayotron robot designed for schools and educational institutions. Comes with a tailored program for teaching programming skills from elementary to vocational school levels, including curriculum-aligned courses.
• Roboter-Parcours Robot obstacle course accessories for Wayotron robots. High-quality carpenter-made designs available in different sizes, customizable for individual preferences.
• Individuelle Softwareentwicklung (Custom Software Development) Custom software development services for small and medium-sized businesses and private individuals. Includes database-connected applications, Android app development, hardware-near programming, and Industry 4.0 project support. Projects delivered in Java, VisualBasic, PHP, JavaScript, JSP, with MySQL/MariaDB, PostgreSQL, and MSSQL databases.
• Android App-Entwicklung (Android App Development) Android mobile application development service, including robot control applications for the Wayotron platform.
• Robot Rental for Events Rental of Wayotron robots with accompanying games for corporate events, family celebrations, and company anniversaries, delivered through direct booking or via event partner Spiel & Sport Team GmbH.
• Educational Workshops On-site programming courses and workshops using Wayotron robots at schools and educational institutions, including Junioruni Wuppertal and Porsche Museum Stuttgart summer programs.

Quantifiable outcome

• First Wayotrone produced in 2017, enabling product launch at Spielwarenmesse
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Spiel & Sport Team GmbHminorChannel Partner/ Reseller/ DistributorEvent management company that conducts robot entertainment events using Wayotec's Wayotron robots for various corporate clients. Wayotrone have participated in multiple events organized by this partner.
• Jondos DigitalagenturminorImplementation/ SI/ Consulting PartnerDigital agency collaboration on multiple PHP, MySQL, JQuery, JavaScript, JEE, Drupal, Docker projects in Linux environments. Wayotec has worked with Jondos on various client projects.
• Junioruni WuppertalcoreStrategic or Co-development PartnerEducational institution offering regular robotics and programming courses with Wayotron robots since 2020. Courses include 'Robotik und 3D-Druck - ein unschlagbares Duo' for children aged 11-14.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Wonder Workshop: Wonder Workshop (Dash and Dot robots) targets elementary STEM education with programmable robots and curriculum. Direct comparable in the programmable K-12 robotics segment where Wayotron·Science operates.
• Makeblock: Makeblock produces STEAM education robotics kits (mBot, Codey Rocky) built on Raspberry Pi and Arduino-compatible platforms, targeting schools and makers. Direct overlap with Wayotron in programmable educational robotics, though Makeblock operates globally with broader product portfolio.
• fischertechnik: fischertechnik offers German-made construction and robotics kits (ROBOTICS, Computing line) for schools and hobbyists. Comparable to both Wayotron·Science (educational programmable robotics) and Robot-Parcours (carpentry-built modular course structures).
• Sphero: Sphero produces programmable educational robots (Sphero Bolt, Indi) for K-12 classrooms and consumer markets. Competes directly with Wayotron·Science in STEM education while also serving consumer/fun segments similar to Wayotron·Action.

Emerging players

• Adafruit Industries: Adafruit sells Raspberry Pi, Arduino, and electronics kits for makers and educators. Operates in the same open-platform educational electronics space as Wayotron, with comparable maker-community customer overlap.
• Pimoroni: Pimoroni designs Raspberry Pi-based kits, accessories, and educational electronics. Shares the Raspberry Pi platform foundation with Wayotron and serves the maker/education community with comparable product philosophy.
• Kano Computing: Kano produces build-it-yourself computer and coding kits for children. Comparable to Wayotron in providing hands-on programmable computing kits targeting the same K-12 STEM education market.

Broad incumbents

• LEGO Education (Mindstorms): LEGO Education offers programmable robotics kits (Mindstorms, Spike) for K-12 STEM education. While a much larger and broader incumbent, it competes with Wayotron·Science in the same classroom robotics segment and benefits from a global distribution network Wayotec lacks.

Others

• Spielwarenmesse eG: The organizer of Spielwarenmesse Nuremberg, the toy fair where Wayotec debuts new products. Relevant as a distribution and visibility channel rather than a direct competitor, but is the primary platform through which Wayotron reaches toy retailers across Europe.

Regional players

• Calliope gGmbH: Calliope provides mini-computers (Calliope mini) for German classroom STEM education. Comparable as a regional educational-computing platform targeting the same German school segment as Wayotron·Science.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/embed/CyOwraWN9ts
• LinkedInlinkedin.com/company/wayotec-gmbh

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wayotec