HUM ENERGIA
Hum Energia Renovável is a Rio de Janeiro-based solar energy company that owns solar plants, installs local rooftop/terrain systems, and intermediates energy supply with utilities to offer discounted electricity to condominiums and businesses, plus EV charging services.
- Company typePrivate
- Founded2016
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What HUM ENERGIA does
Hum Energia Renovável is a Brazil-based, Rio de Janeiro-focused renewable energy company that operates a vertically-integrated solar energy platform. The company owns and operates centralized solar plants (Usinas Solares), delivers on-site rooftop and terrain solar installations (Geração Local), and offers a hybrid combined model (Energia Integrada), intermediating energy supply with local electricity concessionaires so customers can receive bill discounts without managing infrastructure themselves. Its primary customer segments are residential condominiums and commercial businesses in Rio de Janeiro, with secondary targets of individual consumers and communities.
The company's technology stack centers on owned generation assets paired with a smart consumption-monitoring system that tracks usage and contract performance. A free online savings simulator (by CEP/CEPU and current utility operator) functions as the primary digital lead-generation mechanism, while WhatsApp and a dedicated client portal (Área do Cliente) handle sales engagement and post-sale support. Hum has also extended into adjacent infrastructure with Mobilidade Elétrica, an EV charging sub-brand running on a dedicated web application.
Commercially, Hum runs a sales-led go-to-market motion with direct outreach to condominiums and commercial accounts, quote-based pricing tied to customer consumption profiles, and monthly recurring energy supply contracts. The company has no disclosed funding, no public headcount, no named customer logos, and no certifications or regulatory registrations in the source material; headline scale metrics on the website (plant count, customer count, savings generated) appear as placeholders, limiting external verification of operating scale.
HUM ENERGIA firmographics
Firmographics- Name
- HUM ENERGIA
- Legal name
- Hum Energia Renovável
- Website
- https://humenergia.com.br
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hum Energia Renovável is a Rio de Janeiro-based solar energy company that owns solar plants, installs local rooftop/terrain systems, and intermediates energy supply with utilities to offer discounted electricity to condominiums and businesses, plus EV charging services.
- Ownership category
- akta.pro rank
HUM ENERGIA industry classification
Industry- Product category
- Solar Energy Services
- NAICS
- Solar Electric Power Generation (221114)
- SIC
- Cogeneration Services & Small Power Producers (4991)
- akta.pro primary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
- akta.pro secondary industries
- Solar PV Power Plant EPC (Utility-Scale) (EUAEAAAG), Distributed Generation (DG) Solar & Small Wind (EUAMAJAD)
Keywords
Where HUM ENERGIA is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
HUM ENERGIA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Solar Energy Supply: Hum generates energy through their solar plants and intermediates supply with utility concessionaires. Customers receive discounts on their electricity bills in exchange for contracting solar energy capacity. Revenue is derived from energy supply contracts with condominiums, businesses, and residential customers in Rio de Janeiro.
- Local Solar Installation Services: Customized rooftop or terrain solar panel installations providing energy independence and predictable energy costs for customers. One-time installation service with ongoing energy generation benefits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Customized energy solutions with pricing based on individual consumption |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
HUM ENERGIA product offering
Product offeringCore offering
Hum Energia generates solar energy through its own solar plants and intermediates supply with local utility concessionaires so customers receive discounted electricity without managing infrastructure. It also designs and installs customized rooftop and terrain solar systems (Geração Local) and combines both approaches into an integrated hybrid offering (Energia Integrada). The portfolio is rounded out by an electric vehicle charging sub-brand (Mobilidade Elétrica) accessible via a dedicated web application.
Product overview
Hum Energia is a renewable energy company offering a modular platform of solar energy solutions in Rio de Janeiro. The portfolio consists of three interconnected core products: Usinas Solares (utility-scale solar plants with grid connection and energy intermediation), Geração Local (distributed rooftop/land solar installations), and Energia Integrada (a hybrid approach combining both). The company also offers electric mobility services through its Mobilidade Elétrica product. Additional supporting services include continuous humanized support, smart consumption monitoring, and an online economy simulator. The platform is designed to simplify the energy transition for residential customers, businesses, and communities.
Differentiator
Problem solved
Functional benefit
Brands
- Mobilidade Elétrica: Electric mobility charging solution offered by Hum Energia, accessible via a dedicated web application.
Products and services
- Usinas Solares (Solar Plants)
Companies that use HUM ENERGIA
Customer profileSegments4 records
Ideal customer profiles3 records
HUM ENERGIA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
HUM ENERGIA partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
HUM ENERGIA competitors and assessment
Company assessmentEmerging players
- Solfácil: Brazilian solar financing marketplace that connects installers with end customers and capital providers. Compares as a partial overlap on solar customer acquisition and Brazilian residential solar economics, though its model is marketplace/financing rather than owned generation.
- Portal Solar: Brazilian solar marketplace and content platform for residential solar leads and quotes. Comparable on customer acquisition dynamics for distributed solar in Brazil and on serving similar SMB/condominium buyer profiles.
- Zletric: Brazilian EV-charging network and platform operator. Comparable on Hum's Mobilidade Elétrica sub-brand, addressing the same Brazilian e-mobility customer base and overlapping potential condominium/commercial host sites.
Broad incumbents
- Enel Brasil: Major Brazilian distribution and generation utility (Enel Group subsidiary) with renewable generation and customer-facing energy solutions. Broad incumbent peer overlapping on solar generation supply and commercial/condominium customer engagement in Brazil.
- Neosolar: Established Brazilian retailer and distributor of solar equipment and turnkey kits for off-grid and on-grid installations. Compares as a broader incumbent operating across the full distributed solar value chain that Hum targets, with significantly larger scale.
- Auren Energia: Large Brazilian integrated energy utility with significant renewable generation assets and B2B energy supply operations. Comparable as a much larger incumbent in the same energy supply market Hum addresses for commercial customers.
Direct peers
- Blue Sol Energia Solar: Brazilian solar EPC and installation company serving residential and commercial clients with on-site PV installations. Comparable as a direct competitor for Hum's Geração Local offering, with the same distributed solar target customers.
- Sunne: Brazilian solar-energy-as-a-service company that sells subscriptions to centralized solar plant generation credits, very similar to Hum's Usinas Solares intermediation model. Compares on customer segment (B2B/B2C in Brazil), recurring revenue model, and city-level rollout strategy.
- Reverde Energia: Brazilian distributed solar startup providing energy supply contracts and solar subscription for residential and commercial customers. Direct peer to Hum's intermediation-led model with overlapping customer pains (electricity bill reduction) and product structure.
Others
- Light S/A: Distribution concessionaire serving Rio de Janeiro state with whom Hum must intermediate to deliver energy bill discounts. Not a direct competitor but a critical ecosystem relationship that defines Hum's operating model and regulatory interface.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
HUM ENERGIA social profiles
Digital presenceHUM ENERGIA financial estimates
Financial estimateRevenue estimate
Valuation estimate
HUM ENERGIA leadership team
Management profileNumber of profiles
HUM ENERGIA funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HUM ENERGIA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HUM ENERGIA
What does HUM ENERGIA do?
Hum Energia generates solar energy through its own solar plants and intermediates supply with local utility concessionaires so customers receive discounted electricity without managing infrastructure. It also designs and installs customized rooftop and terrain solar systems (Geração Local) and combines both approaches into an integrated hybrid offering (Energia Integrada). The portfolio is rounded out by an electric vehicle charging sub-brand (Mobilidade Elétrica) accessible via a dedicated web application.
Is HUM ENERGIA a public or private company?
HUM ENERGIA is a private company. It is classified as unknown and is currently operating.
When was HUM ENERGIA founded?
HUM ENERGIA was founded in 2016. It employs 11 to 50 people.
Where is HUM ENERGIA based?
HUM ENERGIA is headquartered in São Paulo, Brazil, in the Latin America region.
How does HUM ENERGIA make money?
Two revenue lines are on record. Solar Energy Supply is the primary driver. The others are local Solar Installation Services.
Who are HUM ENERGIA's main competitors?
Emerging players on record are Solfácil, Portal Solar and Zletric. Broad incumbents are Enel Brasil, Neosolar and Auren Energia. Direct peers are Blue Sol Energia Solar, Sunne and Reverde Energia. Light S/A is listed as an others.
Does HUM ENERGIA have an API?
No public API is recorded for HUM ENERGIA.
What industry is HUM ENERGIA in?
HUM ENERGIA's product category is Solar Energy Services. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of EUAEAAAG, Solar PV Power Plant EPC (Utility-Scale). Its NAICS code is 221114 and its SIC code is 4991.