Sports and Cultural Association of Central Switzerland

What Sports and Cultural Association of Central Switzerland does

Sports and Cultural Association of Central Switzerland (Sport- und Kulturverein Zentralschweiz) is a Swiss non-profit association (Verein) founded in 2017 and headquartered in Ennetbürgen, Nidwalden. It produces original ice-based theatrical performances that combine figure skating, dance, videomapping projections, live music, and aerial acrobatics, positioning itself as a "world's first Swiss own production" in this hybrid format. Its active portfolio includes "Skatedance – Das Lichtmusical," "Christmas On Ice," "Christmas Jazz meets Dolder Sports," and the "Shadow Skaters" brand, while a planned "SHADOW Ice Musical" was cancelled due to COVID-19 disruption.

The association generates revenue through ticket sales distributed via Ticketcorner.ch, supplemented by corporate sponsorships — most notably Nidwaldner und Luzerner Kantonalbank — and, since the COVID-19 shock, by crowdfunding campaigns. It serves general consumer audiences (families and event-goers) primarily in the German-speaking Central Switzerland region, staging productions at tier-1 Swiss venues including BOSSARD Arena Zug, St. Jakob-Arena Basel, Mall of Switzerland Ebikon, and Dolder Eisfeld. Operations rely on technical-production partner V-Tech Veranstaltungstechnik GmbH and an in-house creative team spanning skating, aerial, dance, and videomapping disciplines, with reported headcount of 51–100 reflecting a mid-sized, event-driven production operation.

Name

Sports and Cultural Association of Central Switzerland

Legal name

Sport- und Kulturverein Zentralschweiz

Website

https://skvzs.ch

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Swiss non-profit association (founded 2017, Ennetbürgen) producing original ice-based theatrical shows combining figure skating, videomapping, dance, aerial acrobatics, and live music for consumer audiences across Central Switzerland venues.

Ownership category

akta.pro rank

Product category

Live Entertainment Production

NAICS

Dance Companies (71112), Other Performing Arts Companies (711190)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Dance Festivals & Dance Series (MPAGADAJ)

akta.pro secondary industry

Holiday, Seasonal & Christmas Markets (MPAGAFAL)

Keywords

• Ice theatrical performances
• Live event production
• Figure skating shows
• Videomapping entertainment
• Cultural association management

Headquarters

HQ city

Ennetbürgen

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Live Event Tickets: Revenue from ticket sales for ice theatrical performances and musical shows, distributed through Ticketcorner.ch platform.
2. Sponsorship and Corporate Partnerships: Corporate sponsorship revenue for large-scale cultural events, though significantly impacted by COVID-19 pandemic with sponsorship income insufficient during the crisis period.
3. Crowdfunding: Crowdfunding campaigns to support event production costs, such as the campaign on funders.ch for the ice musical production.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

The association produces and performs large-scale ice theatrical musicals and seasonal ice shows that combine figure skating, dance, aerial acrobatics, a live music band, and videomapping technology. Its flagship production, "Skatedance – Das Lichtmusical," is a modern retelling of Charles Dickens' "A Christmas Carol" staged at multiple Swiss arenas. It also delivers smaller seasonal productions such as "Christmas On Ice" and the virtual streamed event "Christmas Jazz meets Dolder Sports," plus a specialty Shadow Skaters performance team.

Product overview

The Sports and Cultural Association of Central Switzerland (Sport- und Kulturverein Zentralschweiz) operates primarily as an event production organization rather than a technology company. Their core offerings center on ice-based theatrical performances, combining figure skating, dance, music, and visual technology. The main product is 'Skatedance - Das Lichtmusical,' a large-scale ice musical featuring live performances, videomapping technology, and a seven-piece live band. The portfolio also includes seasonal events like 'Christmas On Ice' and the virtual 'Christmas Jazz meets Dolder Sports' format created during the pandemic. The organization also maintains specialized performance teams including Shadow Skaters for unique shadow-effect ice performances. These products are produced independently rather than as a modular software platform.

Differentiator

Problem solved

Functional benefit

Brands

• Das Lichtmusical: The flagship production combining figure skating, dance, music, visual arts (videomapping), and live band performances. A modern interpretation of Charles Dickens' 'A Christmas Carol' described as the world's first Swiss original production of its kind.
• Skatedance
• SHADOW

Products and services

• Skatedance – Das Lichtmusical A large-scale ice musical production combining figure skating, dance, aerial acrobatics, live music, and light technology with videomapping on ice. A modern interpretation of Charles Dickens' "A Christmas Carol" featuring Swiss talent in visual arts, videomapping, dance, music composition, acting, and figure skating, performed at major Swiss arenas.
• Christmas On Ice A seasonal Christmas-themed ice show featuring young Swiss ice skating talent combined with live music performances, presented at outdoor venues or shopping mall ice rinks.
• Christmas Jazz meets Dolder Sports A virtual live event combining Christmas jazz standards performed by a live band (vocals, piano, saxophone, keyboard, drums) with young ice skaters performing original choreography, streamed to viewers at home.
• Shadow Skaters A specialized ice skating performance team featuring shadow-skating technique where skaters perform choreographed routines combined with lighting and visual effects to create shadow-like visual effects.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• V-Tech Veranstaltungstechnik GmbHcoreTechnology or Integration · 8 September 2020Event technology partner for the ice musical productions. The organization actively supported this partner during the COVID-19 pandemic through a crowdfunding campaign due to significant financial challenges in the event technology sector.
• Mall of Switzerland EbikonminorOthersVenue partner for outdoor ice performances and Christmas shows at the mall's outdoor ice rink location.
• Dolder SportsminorStrategic or Co-development PartnerPartnership for the Christmas Jazz meets Dolder Sports event featuring live music and figure skating performances at the Dolder ice rink.
• Ticketcorner.chcoreChannel Partner/ Reseller/ DistributorPrimary ticketing platform partner for ticket sales to ice theatrical performances and events.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Russian Ice Stars: Touring ice show featuring former competitive skaters performing narrative and themed productions. Closely aligned with SKVZS in that it markets dramatic ice productions to mainstream audiences, often in European arenas.
• Revolution on Ice: International ice show produced by Evgeni Plushenko combining championship skating with theatrical production. Comparable to SKVZS as a themed theatrical ice show, though typically anchored by celebrity skating talent.
• Holiday on Ice: Long-established international touring ice entertainment show combining figure skating with theatrical staging. Closely comparable to SKVZS in format (live ice shows with music and choreography) and audience (family/casual entertainment), though far larger and globally touring.
• The Imperial Ice Stars: International ice ballet company performing narrative-driven theatrical productions on ice. Comparable in that it fuses classical/dance choreography with competitive-level figure skating for theatrical audiences, mirroring SKVZS's narrative-ice approach.
• Disney on Ice (Feld Entertainment): Mass-market touring ice show franchise based on Disney IP. Directly comparable as a live ice theatrical production targeting families and holiday-season audiences; SKVZS operates in a similar niche but on a much smaller scale and with proprietary rather than licensed IP.
• Art on Ice: Swiss-based annual ice show in Zurich pairing world-class figure skaters with live music performers. The closest geographic and format-based peer to SKVZS — both combine elite skating with live music and theatrical staging in the Swiss market, often with overlapping audiences.

Emerging players

• Ice Theatre of New York: New York-based nonprofit dedicated to ice as an expressive art form, commissioning choreographers and dancers for ice performance. Comparable as a peer in the ice-as-artistic-medium niche SKVZS occupies, though smaller in scale and US-based.

Broad incumbents

• Cirque du Soleil: Global leader in multi-disciplinary live theatrical entertainment combining acrobatics, dance, music, and technology. Comparable as a benchmark for the multi-art-form theatrical format SKVZS pursues, though Cirque operates at vastly larger scale and across many non-ice genres.
• Stage Entertainment: European live entertainment producer of large-scale musicals and theatrical productions. Comparable as a producer of narrative theatrical experiences in major European venues — adjacent business model to SKVZS though not ice-based.
• Le Rêve – The Dream (Wynn Las Vegas): Resident aquatic theatrical production combining acrobatics, dance, and immersive staging. Useful as a benchmark for immersive multi-element theatrical productions similar in spirit to SKVZS's videomapping-driven ice shows, though fixed-venue and non-ice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sport-und-kulturverein-zentralschweiz

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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