What Coldwell Banker Island Vacations does

Coldwell Banker Island Vacations is a privately held, full-service vacation rental property management and brokerage operator founded in 2001 and headquartered in Kihei, Maui. The company manages over 300 vacation rental properties across Hawaii's four major islands — Maui, Kauai, Big Island, and Oahu — operating as a franchise affiliate of the global Coldwell Banker real estate network. The portfolio spans condos, private homes, villas, and luxury oceanfront residences concentrated in resort communities such as Wailea, Kaanapali, Kapalua, Princeville, Poipu, the Kona-Kohala Coast, and Waikiki.

Revenue is generated primarily through management service fees on booked stays, supplemented by booking transaction fees, cleaning fees, reservation fees, non-refundable damage waivers, optional travel insurance commissions, beach equipment rentals, and ancillary referrals through a concierge partnership. Pricing is dynamic and applied across 300+ online booking channels including Airbnb and VRBO, alongside the company's own direct booking site. The operations stack runs on the TrackHS property management platform, which underpins the guest portal and owner portal and integrates reservation, pricing, distribution, and back-office accounting workflows.

The customer base is a long tail of individual leisure travelers and families booking short-term stays, served by a parallel long tail of Hawaii property owners — including single homeowners and multi-property investors — seeking professional management. The 5-office footprint (Kihei as headquarters; Kailua-Kona, Waimea, Lihue, and Honolulu as island offices) supports 24/7 on-island guest and owner relations, and an owner retention rate of 98% signals operational stickiness. The company is led by General Manager Amanda Franta and has no disclosed institutional backing or funding rounds.

Name

Coldwell Banker Island Vacations

Legal name

Coldwell Banker Island Vacations

Website

https://cbislandvacations.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Coldwell Banker Island Vacations is a privately held, Hawaii-based vacation rental property management company founded in 2001 that manages 300+ properties across Maui, Kauai, Big Island, and Oahu for individual property owners, distributing inventory across 300+ booking channels and earning management and transaction fees from guests.

Ownership category

akta.pro rank

Product category

Vacation Rental Management

NAICS

Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Full-Service Vacation Rental Property Management (BPAJAIAA)

akta.pro secondary industries

Owner Services, Reporting & Portfolio Administration (THAMAKAI), Vacation Rental Marketing & Distribution Management (OTAs/Direct Booking) (BPAJAIAK), Resort & Branded Residence Vacation Rental Management (BPAJAIAE)

Keywords

• Vacation rental management
• Hawaii vacation rentals
• Property management services
• Short-term rental booking
• Vacation property marketing

Headquarters

HQ city

Kihei

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Vacation Rental Management Fees: Manages over 300 vacation rental properties on behalf of property owners, generating revenue through management service fees. Property owners are attracted by professional marketing (professional photography, distribution across 300+ booking platforms with dynamic pricing), maintenance, housekeeping, accounting, and 24/7 guest support services. The company takes a commission or service fee from bookings.
2. Booking Transaction Revenue: Facilitates bookings for vacation rental properties across Maui, Kauai, Big Island, and Oahu. Revenue is generated through booking transaction fees, cleaning fees, reservation fees, and non-refundable damage waivers charged to guests.
3. Equipment Rentals: Offers ancillary revenue through beach equipment rentals (beach chairs, wagons, coolers, umbrellas, boogie boards) delivered to guest rooms or available for pickup at local office.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Manages and markets over 300 vacation rental properties across four Hawaiian islands (Maui, Kauai, Big Island, Oahu) on behalf of property owners, with full-service management covering listing, dynamic pricing across 300+ booking channels, reservations, housekeeping, maintenance, and owner reporting. Also operates direct-to-consumer booking through cbislandvacations.com powered by the TrackHS platform, plus ancillary offerings such as travel insurance referrals and beach equipment rentals.

Product overview

Coldwell Banker Island Vacations operates a vacation rental management platform that manages over 300 properties across four Hawaiian islands: Maui, Kauai, Big Island, and Oahu. The offering consists of the Vacation Rental Management Platform (powered by TrackHS) as the central infrastructure, with island-specific rental portfolios (Maui, Kauai, Big Island, Oahu) as the primary product categories. Supporting service modules include Property Management Services for homeowners (covering marketing, pricing, maintenance, and accounting), Property Evaluation for new owner onboarding, Travel Insurance (via Red Sky Sun Trip Preserver), Equipment Rentals, an Owner Portal, and Blue Hawaiian Concierge activity bookings. Properties are distributed across Airbnb, VRBO, and 300+ additional online booking channels. The company has operated since 2001.

Differentiator

Problem solved

Functional benefit

Products and services

• Hawaii Vacation Rentals Core vacation rental offering covering over 300 properties across the four major Hawaiian islands (Maui, Kauai, Big Island, Oahu) for individual leisure travelers and families seeking self-catered accommodations including condos, private homes, and villas across resort communities.
• Property Management Services Full-service vacation rental property management for homeowners, including professional photography, marketing across 300+ booking channels, dynamic pricing, guest management, maintenance coordination, professional cleaning, and accounting/reporting. Available across Maui, Kauai, Big Island, and Oahu.
• Maui Vacation Rentals Vacation rental properties on Maui spanning resort areas including Wailea, Kihei, Kaanapali, Kapalua, Lahaina, and Maalaea, including luxury beachfront residences, condos, and private homes managed across resort complexes.
• Kauai Vacation Rentals Vacation rental properties on Kauai covering Princeville, Poipu, Kapaa, and surrounding areas, including resort condos and villas across the island's south shore and east side.
• Big Island Vacation Rentals Vacation rental properties on Hawaii's Big Island covering the Kona-Kohala Coast, including Kailua-Kona, Waikoloa, Mauna Lani, and Hualalai resort areas.
• Oahu Vacation Rentals Vacation rental properties on Oahu centered in the Waikiki area of Honolulu, including properties at Royal Garden at Waikiki, Tradewinds Plaza, and Waikiki Banyan.
• Luxury Stays A curated collection of premium vacation rental properties positioned as luxury accommodations across Hawaii's islands, encompassing high-end beachfront residences and resort villas including Ho'olei and Wailea Beach Villas.
• Property Evaluation A free evaluation service for prospective property owners to assess the rental revenue potential of their Hawaii vacation property, collecting property details and amenities to connect owners with the management team for onboarding.
• Travel Insurance (Red Sky Sun Trip Preserver) Optional travel insurance offered through Red Sky Sun Trip Preserver, providing trip cancellation, trip interruption, travel delay, baggage delay, medical expense, emergency medical evacuation, and rental car damage coverage for guests booking direct.
• Equipment Rentals Beach equipment rental service offering beach chairs, wagons, coolers, umbrellas, and boogie boards delivered to rental units. Available for pre-arrival delivery or in-person pickup at the local office.

Quantifiable outcome

• 98% property owner retention rate
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

One partnership is on record.

• Blue Hawaiian ConciergeminorGTM or Marketing PartnerBlue Hawaiian Concierge is referenced as the company's preferred partner for Hawaii activities and excursions, including water adventures, helicopter tours, land tours, luaus, and cultural experiences. The company directs guests to Blue Hawaiian Concierge for booking activities, creating a referral partnership that enhances the guest experience.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Kona Coast Vacations: Big Island-focused vacation rental manager; comparable regional operator sharing the same island inventory and guest pool.
• Elite Pacific Properties: Hawaii luxury real estate and vacation rental firm with island-wide coverage; overlapping inventory, owner base, and luxury guest segment.
• Hawaii Life Vacations: Hawaii vacation rental management arm of Hawaii Life real estate; competes for the same property owners and guests across multiple Hawaiian islands.
• Suite Paradise: Hawaii-focused vacation rental management company; competes for the same Maui and Kauai inventory, owners, and guests within the state.

Direct peers

• Vacasa: Large-scale professional vacation rental manager operating across the US and internationally; directly comparable business model with full-service property management, dynamic pricing, and multi-channel distribution.
• Evolve: Vacation rental management company offering full-service management with nationwide coverage; comparable in that it handles marketing, distribution, and owner services on a fee basis.
• TurnKey Vacation Rentals: Full-service vacation rental manager operating in US leisure destinations with professional photography, dynamic pricing, and 24/7 guest support; directly analogous operating model.

Broad incumbents

• Marriott Homes & Villas: Marriott's professionally managed vacation rental program offering whole-home stays in resort destinations including Hawaii; larger incumbent competing for the same luxury guests.
• Airbnb: Largest vacation rental marketplace globally and a key distribution channel for CBIV's portfolio; competing platform for direct guest bookings.
• Expedia (VRBO): Major vacation rental marketplace under Expedia Group and a primary distribution channel for the company's properties; competing platform for owner acquisition and direct bookings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@coldwellbankerislandvacati8765
• Facebookfacebook.com/CBIslandVacations
• Instagraminstagram.com/cbislandvacations

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coldwell Banker Island Vacations