B2 Consulting

Name

B2 Consulting

Legal name

B2 Consulting LLC

Website

https://b2consulting.com

Company type

Private

Founded year

1997

Operating status

Closed

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Marketing Consulting Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

B2B/ABM Creative Agencies (MPAAAAAI)

akta.pro secondary industries

Customer, Marketing & Sales Consulting (BPAHACAG), B2B / Account-Based Marketing (ABM) Strategy Consulting (MPAAAFAM)

Keywords

• Marketing consulting services
• Brand identity development
• Corporate communication strategy
• Print collateral production
• Web development services

Headquarters

HQ city

Mill Creek

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Consulting Services: Marketing and communication consulting services including identity development, print materials, web/interactive development, sales tools, and writing services. Works with clients on project development and management.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

B2 Consulting LLC is a marketing and communication consulting firm that helps businesses build innovative marketing and communication programs. The firm provides services across five categories — Identity, Print, Web/Interactive, Sales Tools, and Writing — applied through a four-phase process (Discover, Direction, Deliver, Document) to develop and execute integrated marketing plans for client companies.

Product overview

B2 Consulting LLC is a traditional marketing and communications consulting firm that provides strategic services to help businesses build innovative marketing and communication programs. Their service offering is not a software product but rather a consulting engagement model. Based on a strong background of marketing and communications, they maximize identity with integrated marketing activities. The company offers services across five main categories: Print (direct mail, brochures, event collateral, press kits, advertising), Web/Interactive (web development, direct email, presentations), Sales Tools (marketing kits, sales event materials, sales force education tools), Identity (logos, corporate letterhead systems, information graphics), and Writing services. They also offer a process methodology with four phases: Discover, Direction, Deliver, and Document. Their specific expertise spans high technology, the built environment, professional services, and non-profit marketing sectors. They have worked with marketing, sales, finance, and communications executives on budgeting, designing, and executing extensive marketing plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Identity Development Services

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Spiral CreativecoreStrategic or Co-development PartnerB2 Consulting teams with Spiral Creative to launch WBAT Online - an initiative supporting women business owners.
• Netrex Secure SolutionscoreStrategic or Co-development PartnerMultiple project collaborations including visual identity, tradeshow systems, message strategy, special events, and merger overview presentations.
• US Small Business AdministrationcoreStrategic or Co-development PartnerCollaboration on Women's Business Advisory Team Reference Guide and WBAT Online initiative supporting women business owners.
• Web EliteminorOthersSuccess Stories case study collaboration.
• DCCIminorOthersBrand awareness campaign 'It's All About MEE!' and methodology graphics project.

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Direct peers

• LSEO: B2B SEO and content marketing agency with integrated digital marketing services. Comparable as a digital-first B2B marketing services firm competing for the same integrated marketing budget as traditional agencies.
• Yes&: B2B marketing agency offering brand, content, digital, and demand generation services. Comparable as a full-service B2B agency with similar integrated marketing communications positioning and mid-size footprint.
• Brafton: Full-service content marketing agency providing content strategy, writing, design, and integrated marketing services. Comparable as a similarly-scoped marketing services firm with a multi-disciplinary creative and writing offering aimed at B2B clients.
• Ironpaper: B2B marketing agency offering inbound marketing, content, branding, and demand generation with an embedded/extension model. Comparable in approach and in operating as a partner-extension to B2B marketing teams.
• Walker Sands: Mid-size B2B marketing and communications agency offering integrated services spanning PR, creative, content, and demand generation. Comparable to B2 Consulting as a similarly-positioned B2B marketing/communications consultancy serving technology and professional services clients.
• SmartBug Media: B2B marketing agency providing content, demand generation, branding, and martech services. Comparable as a full-service integrated marketing firm targeting mid-market and enterprise B2B technology and professional services clients.
• TopRank Marketing: B2B marketing agency focused on content, SEO, and integrated demand generation for enterprise technology clients. Comparable in delivering integrated marketing programs and acting as an embedded partner to B2B technology marketers.
• Godfrey: B2B marketing and communications agency with practice areas spanning brand, content, PR, and digital. Directly comparable in offering integrated marketing communications services to enterprise B2B clients across technology and industrial verticals.
• Velocity Partners: B2B marketing agency specializing in technology and complex sales audiences, offering content, branding, and ABM services. Directly comparable in serving technology clients with integrated marketing programs and a similar vertical focus.

Emerging players

• Tilt Metrics: Smaller B2B marketing consultancy offering strategy, content, and demand generation services. Comparable as a similarly-sized B2B marketing services competitor competing for the same mid-market integrated marketing engagements.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/b2-consulting-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about B2 Consulting