What LSEO does

LSEO is a privately held, full-service digital marketing agency founded in 2014 and headquartered in Wilkes-Barre, Pennsylvania, operating a dual-track business that combines professional services with a proprietary SaaS platform. The professional services portfolio spans traditional SEO (Enterprise, Local, Technical, eCommerce), Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), content marketing, link building, paid media (Google Ads, Meta/Instagram, ChatGPT Ads), and WordPress web design and development, delivered through project-based and retainer engagements. The firm also operates LSEO AI, an enterprise-grade AI Visibility Platform launched in December 2025 that tracks how brands appear, perform, and are cited across six or more AI search and answer engines (ChatGPT, Gemini, Perplexity, Google AI), offered with a freemium 7-day trial and monthly subscription.

The company serves a deliberately broad customer spectrum from solopreneurs and SMBs to Fortune 500 enterprises, with named clients including PayPal, ESPN, Ring, Redfin, eBay, Penn State University, and Ice Barrel spanning finance, security, sports media, real estate, e-commerce, education, and consumer products. Revenue is generated through two primary streams: agency professional services (project and retainer) and a recurring SaaS subscription for the AI platform, with a white-label channel extending reach through partner agencies. Go-to-market is sales-led for enterprise clients via consultative selling led by CEO Jimmy T. Martin and Founder Kris Jones, complemented by product-led growth for the SaaS platform. The firm claims over $500 million in client revenue generated, 40+ years of collective leadership experience, and recognition including a 2026 Top GEO Agency designation from Google alongside media coverage in Forbes, Bloomberg, Fast Company, The New York Times, The Today Show, and Good Morning America.

Name

LSEO

Legal name

LSEO

Website

https://lseo.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

LSEO is a privately held digital marketing agency founded in 2014 in Wilkes-Barre, Pennsylvania, offering SEO, Generative Engine Optimization, paid media, and content services alongside an AI Visibility SaaS platform, serving SMBs and Fortune 500 clients including PayPal, ESPN, and Ring.

Ownership category

akta.pro rank

Headquarters

HQ city

Wilkes Barre

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Marketing Services: Full-service digital marketing agency offering SEO, GEO, AEO, paid media, content marketing, link building, technical SEO, and web design services. Revenue generated through project-based work, retainer agreements, and ongoing service partnerships. Offerings range from one-time audits to comprehensive full-service partnerships.
2. AI Visibility Platform Subscription: SaaS platform for AI search tracking with free 7-day trial and subscription model for ongoing access to AI citation monitoring and insights.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

LSEO is an AI-powered digital marketing agency that sells full-service performance marketing engagements (SEO, GEO, AEO, paid media, content marketing, link building, web design, and performance branding) and a proprietary SaaS platform called LSEO AI that tracks and optimizes brand visibility across AI-powered search and answer engines such as ChatGPT, Gemini, Perplexity, and Google AI. Services are delivered to brands ranging from solopreneurs and SMBs to Fortune 500 companies via project work, retainers, and subscription.

Product overview

LSEO is an award-winning AI-powered performance marketing agency offering a dual-track portfolio: (1) LSEO AI, an enterprise-grade AI Visibility Platform that tracks, analyzes, and optimizes brand presence across AI-powered search and answer engines including ChatGPT, Gemini, Perplexity, and Google AI, featuring live tracking across 6+ AI engines, real-time citation monitoring, and prompt-level insights; and (2) a comprehensive suite of digital marketing services including Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), traditional SEO (Enterprise SEO, Technical SEO, Local SEO, eCommerce SEO), Content Marketing, Link Building, SEO Audits, Performance Branding, Paid Media/Google Ads Management, and WordPress Web Design & Development. LSEO also publishes industry-specific GEO guides for Finance & Professional Services, Legal, eCommerce/Retail, and SaaS/Tech as thought leadership resources. The company serves clients ranging from Main Street businesses to Fortune 500s including PayPal, ESPN, Ring, Redfin, and eBay, with over 10 years of experience and recognition from Forbes, Search Engine Journal, and other major publications.

Differentiator

Problem solved

Functional benefit

Products and services

• LSEO AI (AI Visibility Platform) Enterprise-grade SaaS platform that tracks, analyzes, and optimizes how brands appear, perform, and are cited across AI-powered search and answer engines such as ChatGPT, Gemini, Perplexity, and Google AI. Provides live tracking across 6+ AI engines, real-time citation monitoring, prompt-level insights, competitor comparison, and visibility gap identification for marketing leaders and brand teams.
• Generative Engine Optimization (GEO) Services Service that optimizes client content for citation within AI-generated answers on platforms like ChatGPT, Google AI Overviews, and Perplexity, helping brands earn AI-driven recommendations and references.
• Answer Engine Optimization (AEO) Services Service that optimizes content to be featured in AI answer engines and featured snippets, complementing GEO work to maximize brand presence in AI-driven answer surfaces.
• SEO Consulting Services Strategic SEO consulting engagements for businesses seeking expert guidance on search optimization strategy, prioritization, and execution.
• Link Building Services High-quality backlink acquisition and digital PR campaigns designed to build client domain authority and search rankings.
• Enterprise SEO Services SEO programs tailored for Fortune 500s and large-scale enterprises, addressing complex sites, multi-region needs, and competitive verticals.
• Content Marketing Services Conversion-focused content creation and content marketing strategy designed to attract, engage, and convert target audiences.
• SEO Audits Comprehensive SEO audits to identify technical issues, content gaps, and optimization opportunities for client websites.
• Local SEO Local search optimization including Google Business Profile management to drive discovery for location-based businesses.
• Visitor Intelligence Services Analytics and intelligence services for understanding website visitors and informing optimization decisions.
• Technical SEO Technical search engine optimization covering site speed, site structure, and schema markup to improve crawlability and ranking.
• eCommerce SEO SEO services specifically designed for e-commerce websites and online retailers to drive organic product discovery and sales.
• Paid Media Services Paid advertising campaign management including paid search, display ads, and paid social for client acquisition.
• Google Ads Management Google Search and Display advertising campaign management for clients targeting high-intent audiences.
• ChatGPT Ads Management Advertising services for ChatGPT ad placements and emerging AI-powered ad platforms, extending paid media into AI surfaces.
• WordPress Web Design & Development Custom WordPress website design, development, and optimization services supporting SEO and conversion goals.
• Performance Branding Brand strategy, visual identity, positioning, narrative engineering, tone and voice guidelines, ICP development, and digital-first content services that integrate brand work with performance marketing.

Quantifiable outcome

• $500M+ client revenue generated
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Semrush: Leading SEO SaaS platform that also offers agency services and content marketing tools. Directly comparable to LSEO because both sell SEO tooling plus services, and Semrush is the most likely incumbent to add AI-citation tracking features that compete with LSEO AI.
• WebFX: Full-service digital marketing agency offering SEO, paid media, content, and web design with proprietary marketing automation (MarketingCloudFX). Closely comparable to LSEO as a similarly positioned performance marketing agency with proprietary tech layering on agency services.
• Moz: Established SEO software suite (Domain Authority, link index, Moz Pro) with a parallel agency/services arm. Comparable to LSEO in target buyer (in-house marketers plus agencies) and in building software + services hybrid revenue.
• Ahrefs: Premium SEO and content marketing platform competing for the same enterprise and SMB buyers as LSEO. Highly relevant because Ahrefs has deep R&D and is positioned to extend its keyword/ backlink analytics into AI-search visibility, mirroring LSEO AI.
• Neil Patel Digital: SEO and digital marketing agency led by a high-profile founder with strong thought leadership, similar in GTM profile to LSEO (founder brand + agency services). Direct overlap in SEO consulting, content marketing, and paid media offerings.
• First Page Sage: SEO agency specializing in thought-leadership-driven content for enterprise and SaaS clients. Closely comparable to LSEO's content marketing and performance branding offerings, particularly for SaaS/Tech and enterprise segments.
• BrightEdge: Enterprise SEO platform with content optimization and search analytics; strong overlap with LSEO's enterprise SEO services and a likely mover to add AI-search visibility features competing with LSEO AI.
• Conductor: Enterprise SEO and content intelligence platform serving Fortune 500 CMOs. Comparable to LSEO's enterprise SEO segment and likely to compete in the same AI-visibility RFPs as the GEO category matures.
• HigherVisibility: Award-winning SEO and digital marketing agency competing for similar SMB and mid-market clients as LSEO. Comparable service mix (SEO, paid media, web design) and similar reliance on agency accolades for demand generation.

Emerging players

• iPullRank: Technical SEO and content engineering agency with strong overlap in advanced SEO, AI-driven content, and enterprise SEO consulting. Comparable to LSEO's technical SEO and GEO/AEO services for sophisticated enterprise buyers.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/lseocom
• Facebookfacebook.com/LSEOcom

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LSEO