What Faresin Industries does

Faresin Industries Spa is an Italian manufacturer of agricultural and industrial machinery headquartered in Breganze, Province of Vicenza, and founded in 1973 by current President Sante Faresin. The company operates as a privately held Società per Azioni with a stated share capital of €3,000,000 and combines a family-business heritage with international group operations, reaching customers globally through subsidiaries, distributors, and dealers, and supporting localized digital presence in nine languages including dedicated European English, North American English, German, French, Spanish, Polish, Russian, Chinese, and Arabic sites.

The company's core product portfolio comprises three lines: Carri Miscelatori (feed mixer wagons) available as self-propelled, trailed, or stationary configurations with capacities from 5 to 46 cubic meters and one to three vertical or horizontal mixing augers; Sollevatori Telescopici (telehandlers) with boom lengths from 6 to 17 meters and lifting capacities from 2.6 to 7 tons; and the FULL ELECTRIC line launched in 2018 covering fully electric variants of both mixer wagons and telehandlers. These products are differentiated by a layered technology stack including the AI FEEDING artificial-intelligence system that integrates mixer-weighing data with broader farm data sources, NIR Analysis for real-time monitoring of the bovine feed chain, the Ecotronic automation platform, Farmatics telematics for remote machine monitoring, and Farm Manager Web for farm data management. The ERAMIX research project, funded in 2023 by the Italian Ministry of Enterprises and Made in Italy with €3.35 million in combined grant and subsidized loan and developed with the University of Padova and Service Group R&D, extends the roadmap into electric and robot-driven autonomous mixing technologies.

Faresin monetizes primarily through B2B hardware sales of agricultural equipment via its global dealer and distributor channel, supplemented by an aftermarket ecosystem that includes a used-equipment platform (used.faresin.com), an online spare-parts shop, the Faresin Academy training program, extended warranty programs, and technical assistance. Pricing is quote-based and not publicly disclosed, consistent with engineered capital-equipment sales to dairy farms, livestock operations, and industrial material-handling customers. The company is currently expanding its European footprint through strategic distribution partnerships signed in 2026 with Bergerat Monnoyeur for the French telehandler market and with Zeppelin Danmark for Denmark.

Name

Faresin Industries

Legal name

Faresin Industries Spa

Website

https://faresindustries.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

51–100 employees

Short description

Faresin Industries is an Italian agricultural machinery manufacturer founded in 1973, producing feed mixer wagons and telehandlers enhanced with AI, NIR sensing, telematics, and electric powertrains for dairy, livestock, and industrial customers through a global dealer network.

Ownership category

akta.pro rank

Headquarters

HQ city

Vicenza

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Agricultural Equipment Sales: Manufacture and sale of mixer wagons (self-propelled, trailed, stationary) and telescopic handlers for agricultural and industrial use. Products include one, two, or three auger models with vertical or horizontal mixing, capacities from 5 to 46 cubic meters, and telescopic handlers with boom lengths from 6 to 17 meters and lifting capacities from 2.6 to 7 tons.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Faresin Industries manufactures and sells agricultural machinery, principally feed mixer wagons (self-propelled, trailed or stationary, with 5 to 46 cubic meter capacities) and telehandlers (boom lengths 6 to 17 meters, lifting capacities 2.6 to 7 tons), including a fully electric product line launched in 2018. The machinery is sold with proprietary precision-farming technologies (AI FEEDING, NIR Analysis, Ecotronic, Farmatics telematics) and supported by after-sales services including spare parts, training, and extended warranty. The company distributes globally through subsidiaries, distributors, and dealers.

Product overview

Faresin Industries is a manufacturer of agricultural machinery with three core product lines: Carri Miscelatori (feed mixers), Sollevatori Telescopici (telehandlers), and Full Electric. The feed mixers come in self-propelled, trailed or stationary configurations with capacities from 5 to 46 cubic meters. Telehandlers offer boom lengths from 6 to 17 meters with lifting capacities from 2.6 to 7 tons. The Full Electric line (launched 2018) provides fully electric versions of both product categories. These products are enhanced by proprietary technologies including AI FEEDING for farm data integration, NIR Analysis for real-time feed monitoring, Ecotronic for machine automation, and Farmatics telematics for remote monitoring. The company also offers comprehensive services including assistance, spare parts, training (Academy), and extended warranties.

Differentiator

Problem solved

Functional benefit

Brands

• Leader PF: Mixer wagon product series including PF1.20, PF2.26 Plus, PF2.28 Plus, and PF Plus 2.28 models with Ecomix technology.
• FULL ELECTRIC
• Farmatics
• Ecotronic
• AI FEEDING
• NIR Analysis

Products and services

• Carri Miscelatori (Feed Mixers) Self-propelled, trailed, or stationary feed mixer wagons with one, two, or three vertical or horizontal mixing augers, offering mixing capacities from 5 to 46 cubic meters. Designed for dairy and cattle farms requiring consistent ration quality, integrated with proprietary AI FEEDING, NIR Analysis, and Ecotronic technologies.
• Sollevatori Telescopici (Telehandlers) Agricultural and industrial telescopic handlers with boom lengths from 6 to 17 meters and lifting capacities from 2.6 to 7 tons, used for material handling and lifting operations across farming and industrial sites.
• Full Electric Line Fully electric variants of Faresin's feed mixers and telehandlers, launched in 2018 to provide sustainable, zero-emission agricultural machinery for dairy and livestock operations.
• After-Sales Services (Assistance, Spare Parts, Faresin Academy, Extended Warranty) A bundle of post-sale services including technical assistance (Assistenza), spare parts supply (Ricambi), training via Faresin Academy, and extended warranty programs (Estensione Garanzia) for Faresin product owners.

Quantifiable outcome

• Mixing capacities from 5 to 46 cubic meters
• +1 more outcomes

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Zeppelin DanmarkcoreChannel Partner/ Reseller/ Distributor · 1 June 2026Faresin Industries and Zeppelin Danmark signed a strategic distribution agreement for telescopic handlers in Denmark. This partnership strengthens Faresin's international presence and expands Zeppelin Danmark's product offering in the Danish market.
• Bergerat MonnoyeurcoreChannel Partner/ Reseller/ Distributor · 1 May 2026Bergerat Monnoyeur and Faresin Industries signed a strategic partnership to develop the telescopic handler market in France. Bergerat Monnoyeur is a key player in the French market representing the Faresin brand for telescopic handlers.
• Service Group R&DminorStrategic or Co-development PartnerExternal specialist partner collaborating with Faresin R&D team on the ERAMIX project for electric and robot-driven mixing technologies. Service Group R&D also conducts Life Cycle Assessment (LCA) environmental impact quantification for the project.
• University of Padova (Università degli Studi di Padova)minorStrategic or Co-development PartnerAcademic partner supporting Faresin's R&D activities in the ERAMIX project, contributing industrial research and experimental development expertise for future sustainable agriculture technologies.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Manitou Group: French global leader in telehandlers/material handling equipment with a significant agricultural telehandler line; competes directly with Faresin's telescopic handler business and serves overlapping customers.
• Merlo S.p.A. Italian manufacturer of telehandlers (telescopic handlers) for agricultural and industrial applications, with overlapping product specs and dealer channels to Faresin's Sollevatori Telescopici line.
• Dieci S.r.l. Italian telehandler specialist serving agricultural and industrial markets with comparable lifting capacities, competing head-to-head with Faresin's telehandler range.
• Trioliet B.V. Dutch manufacturer of mixer wagons, self-propelled feed mixers, and feeding robots, directly comparable to Faresin's feed mixer business and a leading European specialist in this niche.
• Storti S.p.A. Italian manufacturer of mixer wagons and feed mixers for livestock farming, with comparable product range and customer base to Faresin's Carri Miscelatori line.
• SILOKING Mayer Maschinenbau GmbH: German specialist in mixer wagons, self-propelled feed mixers, and automated feeding technology for dairy and beef operations, competing directly with Faresin in the European mixer wagon segment.
• Seko Industries S.r.l. Italian-based maker of feed mixers and ration preparation equipment for dairy and beef farms, directly competing with Faresin in the livestock mixer wagon category.
• KUHN Group (Bucher Industries): Major European agricultural machinery manufacturer with a substantial feed mixer and livestock equipment portfolio; broader and larger than Faresin but overlapping product and customer set.

Broad incumbents

• CLAAS KGaA mbH: Large German agricultural machinery manufacturer covering harvesting, tractors, and livestock equipment; broader portfolio than Faresin but overlaps in dairy-livestock customer base and European dealer channel.
• JCB (Telehandler / Ag division): Global construction and agricultural equipment OEM with a widely distributed telehandler range; competes with Faresin on agricultural telehandlers but is far broader in scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Faresindustries
• Facebookfacebook.com/FaresinIndustriesSpa
• LinkedInlinkedin.com/company/faresin-industries-s-p-a-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faresin Industries