Konix

Name

Konix

Legal name

Konix

Website

https://konix-interactive.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Gaming Accessories / Gaming Hardware

NAICS

Hobby, Toy, and Game Retailers (45912), Hobby, Toy, and Game Retailers (459120), Gift, Novelty, and Souvenir Retailers (459420)

SIC

Retail-Hobby, Toy & Game Shops (5945), Electronic Components & Accessories (3670)

akta.pro primary industry

Console/Handheld Accessories (Docks, Cases, Stands, Skins) (CRACAOAJ)

akta.pro secondary industry

Gaming Collectibles, Merchandise & Toys Retail (CRACAFAI)

Keywords

• Gaming accessories
• Gaming peripherals
• Licensed merchandise
• Console accessories
• PC gaming hardware

Headquarters

HQ city

Pantin

HQ country

France

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Hardware Sales: Sale of gaming accessories including headsets, controllers, mice, keyboards, gaming chairs, monitors, cooling pads, mouse pads, and carrying cases for PC, PlayStation, Xbox, and Nintendo platforms.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Konix designs, manufactures and distributes gaming peripherals (headsets, controllers, mechanical and membrane keyboards, gaming mice, gaming chairs, monitors, laptop cooling pads, mouse pads, headset stands, microphones, LED lighting, chargers, cables, carry cases) for PC, PlayStation, Xbox, and Nintendo Switch/Switch 2 platforms. In parallel, it produces and distributes officially licensed branded merchandise under more than 20 entertainment, anime, sports, and tabletop gaming licenses (Naruto, Hello Kitty, Jujutsu Kaisen, One Piece, My Hero Academia, Boruto, Spy x Family, Stranger Things, Wednesday, Magic: The Gathering, Dungeons & Dragons, Pac-Man, FFF, Paris Saint-Germain, Hasbro, UFC, Alchemy). All Konix products are sold under the Konix brand plus three sub-brands (Drakkar, Mythics, Unik) and include warranties of up to three years.

Product overview

Konix is a French gaming accessories company with 30 years of industry experience, offering a comprehensive portfolio of physical gaming peripherals and licensed merchandise. The product ecosystem centers on core gaming equipment (headsets, controllers, mice, keyboards, monitors, gaming chairs, desks) alongside specialized accessories (cooling solutions, mouse pads, cables, carry cases, lighting). The company operates three proprietary sub-brands: Drakkar (Viking-themed PC gaming focus), Mythics (console gaming accessibility), and Unik (differentiated design aesthetics). Konix differentiates through an extensive licensed merchandise program spanning anime franchises (Naruto, Boruto, My Hero Academia, Jujutsu Kaisen, One Piece), pop culture properties (Hello Kitty, Stranger Things, Wednesday), sports brands (FFF, Paris Saint-Germain), tabletop gaming (Dungeons & Dragons, Magic: The Gathering), and arcade classics (Pac-Man, Hasbro). All products carry up to 3-year warranties and are distributed through major European retail channels. The company does not offer software, AI, or API products—focusing entirely on physical hardware and branded merchandise.

Differentiator

Problem solved

Functional benefit

Brands

• Drakkar: PC gaming brand with Viking-inspired black and red aesthetic.
• Mythics
• Unik

Products and services

• Gaming Headsets Over-ear and on-ear gaming headsets with integrated microphones, available for PC, PlayStation, Xbox, and Nintendo Switch platforms; include the Nexus line (Camo and Rose variants) with HD audio.
• Gaming Controllers Game controllers for PC, PlayStation, Xbox, and Nintendo Switch platforms, including licensed anime designs (e.g., Spy x Family) and PS5 controller accessories.
• Gaming Keyboards Mechanical and membrane gaming keyboards including premium licensed Naruto Shippuden editions with mechanical switches, designed for PC gamers.
• Gaming Mice High-precision gaming mice including premium licensed Naruto Shippuden editions with optimized sensors for competitive PC gaming.
• Gaming Monitors Gaming displays including the Cosmos 165Hz (32-inch curved VA panel, 165Hz refresh, FreeSync, VESA compatible) and Orion gaming monitors, available for PC and console gaming.
• Gaming Chairs Ergonomic gaming seating with licensed franchise designs including Hello Kitty, One Piece, Boruto junior models, and other anime/pop culture themes.
• Gaming Desks Specialized gaming workstations and desks with LED lighting options, including the One Piece licensed edition featuring franchise-themed designs.
• Gaming Mouse Pads Gaming mouse pads in M and XXL sizes with licensed anime artwork, featuring microfiber surfaces, rubber non-slip bases, stitched edges, and anti-fray reinforced contours.
• Cooling Pads and Fans Laptop and console cooling solutions including the Stormur cooling pad (4x140mm fans, 1200 RPM, adjustable speed, 3 height positions, red LED) and RGB LED models for PS5.
• Chargers and Cables Official charging solutions including a Nintendo Switch 2 compatible charger (1.5m cable) and universal cable kits for gaming devices.
• Carry Cases and Bags Protective cases, backpacks, and bags for consoles and gaming equipment, including the Switch 2 starter kit and FFF-branded Switch 2 protective case with tempered glass screen protection.
• Headset Holders and Stands Headset stands and holders including dual-headset stands with USB ports and RGB backlighting, available in FFF, My Hero Academia, and PS5-specific designs.
• Gaming Microphones Gaming microphones for streaming and communication, USB-connected for studio-quality audio capture.
• LED Lighting and Display Cases LED ambient lighting solutions including USB-powered acrylic RGB display cases for figurines with 8-color lighting and touch controls, providing dust-protected showcase.
• Floor Mats Protective floor mats to prevent damage from gaming chairs, available in licensed designs including Paris Saint-Germain and Drakkar Kattegat editions.
• TCG Accessories (Sleeves, Deckboxes, Albums) Trading Card Game protection products including premium sleeves, deck boxes, and collector albums (3x3 binder format) for Magic: The Gathering, Dungeons & Dragons and other TCG players.
• Licensed Lifestyle Merchandise (Mugs, Keychains, Bags) Collectibles and lifestyle merchandise including mugs, heat-change mugs, keychains, tote bags and shopping bags featuring licensed characters (Spy x Family, Hello Kitty, Naruto, etc.).
• Nintendo Switch 2 Starter Kit Complete accessory bundle for Nintendo Switch 2 including sturdy carry case, tempered glass screen protector, and comfort accessories, compatible with Switch 2, Switch, and Switch OLED.
• Stormur Laptop Cooling Pad Laptop cooling solution under the Drakkar sub-brand with 4x140mm fans at 1200 RPM, adjustable speed, 3 height positions, carrying handle, red LED backlighting, fits laptops 13-17.3 inches.
• RGB Display Case for Figurines USB-powered acrylic display box with 8-color RGB lighting and touch controls for showcasing collectible figurines with dust protection.
• Drakkar (PC Gaming Sub-brand Line) Sub-brand line of PC gaming products featuring a Viking-inspired black and red aesthetic, including laptop cooling pads, mouse pads, and accessories designed for PC gamers.
• Mythics (Console Gaming Sub-brand Line) Sub-brand line for console gaming designed for accessibility and user-friendliness, including headsets, controllers, cooling solutions, and accessories for all console gamers.
• Unik (Differentiated Design Sub-brand Line) Sub-brand product line offering unique gaming accessories with differentiated design aesthetics for style-conscious gamers.
• Naruto Shippuden Licensed Product Line Full range of Naruto Shippuden licensed gaming accessories including mouse pads (Orange, Akatsuki, Fight versions), premium mechanical keyboard, gaming mouse, floor mats, controllers, and gaming chairs.
• Spy x Family Licensed Product Line Anime license featuring Spy x Family characters; products include mouse pads (M, XXL), controller for Switch/PC, mugs (regular and heat-change), and keychains featuring Anya and family characters.
• FFF (French Football Federation) Licensed Product Line French Football Federation branded gaming accessories including mouse pads (XXL, M Black, M Blue), headset holder with dual USB and RGB, protective Switch case with tempered glass.
• PS5 DualSense External Battery Pack External battery accessory designed for PS5 DualSense controller to extend gaming session battery life.

Quantifiable outcome

• Up to 3-year product warranty

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Logitech G: Premium gaming peripherals division of Logitech covering keyboards, mice, headsets, and racing equipment. Overlaps directly with Konix's mechanical keyboards, gaming mice, and headset product lines, with substantially larger R&D and global brand investment.
• Turtle Beach: Established global leader in gaming headsets and console accessories with extensive retail distribution and first-party platform relationships. Comparable on headset/console accessory category overlap, though operating at materially larger scale and broader geographic reach.
• HyperX: Gaming peripherals division (under HP since 2021) covering headsets, keyboards, mice, and accessories. Comparable product overlap and console/PC cross-platform positioning, with larger marketing budget and global retail scale.
• SteelSeries: Danish-headquartered gaming peripherals brand with strong headset, keyboard, and mouse presence. Comparable on Danish/European heritage and premium peripherals positioning, with broader global distribution.
• Razer: Global premium gaming peripherals brand spanning keyboards, mice, headsets, chairs, and laptops. Comparable product categories across Konix's core gaming hardware lines, with a premium-tier positioning that competes with Konix at the high end.

Emerging players

• Mad Catz: Relaunched gaming peripherals brand offering controllers, headsets, and accessories for PC and console. Comparable on gaming accessory product categories and licensed product collaborations, operating at a smaller scale than global incumbents post-restructuring.

Direct peers

• PowerA: US-based gaming accessories specialist known for officially licensed console controllers and accessories across Nintendo, Xbox, and PlayStation. Directly comparable on licensing-heavy business model and platform-specific accessory positioning, though with stronger North American retail presence.
• Nacon (Bigben Interactive): French-headquartered gaming accessories and peripherals company under Bigben Interactive. Most directly comparable peer: similar European market base, multi-platform accessory catalog (controllers, headsets, accessories), licensed gaming product lines, and active sports IP partnerships (cycling, football).
• Snakebyte: German gaming accessories brand offering multi-platform peripherals, carry cases, controllers, and licensed product collaborations. Closely comparable on product breadth, European distribution model, and licensed-IP merchandising approach.

Regional players

• Speedlink: German gaming accessories brand offering headsets, controllers, keyboards, mice, and console accessories across European retail. Closely comparable on European market focus, price-point positioning, and multi-platform accessory breadth.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/KonixInteract
• YouTubeyoutube.com/channel/UCiBwNjI8ZlvURIIOSfC3vZg/featured
• Facebookfacebook.com/KonixInteract
• LinkedInlinkedin.com/company/konix-interactive
• Instagraminstagram.com/konixinteractive
• TikToktiktok.com/@konix_interactive

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Konix