Schenck School
The Schenck School is a nonprofit K-6 school in Atlanta that provides specialized dyslexia education using its proprietary Schenck School Reading Model anchored in the Orton-Gillingham Approach, supported by ReadSource teacher training, S.H.I.N.E. free tutoring, summer camps, adult literacy, and an active multi-generational alumni network.
- Company typePrivate
- Founded1959
- HeadquartersAtlanta, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Schenck School does
The Schenck School is a private, nonprofit K-6 elementary school in Atlanta (282 Mt. Paran Road, NW) founded in 1959 by dyslexia-education pioneer David Schenck. It is the oldest elementary school serving dyslexic learners in the United States and operates as an independent nonprofit governed by a Board of Trustees under Head of School Dr. Kara A. Loftin. The school's core technology is the proprietary Schenck School Reading Model, anchored in the Orton-Gillingham Approach, comprising five essential elements: Learning Environment, Decoding and Encoding, Phonological and Phonemic Awareness, Writing, and Reading Comprehension. All instruction is delivered with a 5:1 student-teacher ratio and multisensory methods (seeing, saying, hearing, writing), with related services in speech-language therapy, occupational therapy, and counseling. Typical enrollment is 2-3 years, with structured outplacement to mainstream schools.
The school monetizes primarily through K-6 tuition set at $47,900 for 2026-2027 ($3,000 deposit, pay-in-full or 11-month plan), supplemented by fee-based one-on-one tutoring at $105 per 50-60 minute session, summer enrichment (Summer Adventures Camp at $1,750-$2,050 per 3-week track, plus $250-$275/week Afternoon Adventures), and a multi-tier Annual Fund (Cornerstone Club from $20,000+ down to Friend under $249). The Annual Fund and the Georgia GOAL Scholarship Program (a state-approved SSO converting tax credits into scholarships) bridge tuition to the actual cost of education; approximately 25% of students receive financial aid at an average 2024-2025 award of $23,193, with $1.3M distributed annually. Annual Gala/Auction fundraising and the Georgia Private School Tax Credit round out the revenue base.
Beyond the K-6 campus, the school operates four affiliated programs: ReadSource (a 2013-launched nonprofit subsidiary providing Orton-Gillingham teacher training and literacy outreach), S.H.I.N.E. (free one-on-one tutoring for ages 5-15 meeting financial criteria), the Adult Dyslexia Program (launched 1999 with Goizueta Foundation funding, max class size 10, $100 course fee), and community partnerships including Purpose Built Schools Atlanta. Customer segments span tuition-paying K-6 families with dyslexic children, under-resourced metro Atlanta families with struggling readers, dyslexic adults, and educators seeking structured-literacy certification. Go-to-market is sales-led via the Ravenna admissions platform, augmented by event-driven Summer Adventures, community-led ReadSource outreach, and an active alumni network spanning ages 8 to 80+ that drives referrals across generations.
Schenck School firmographics
Firmographics- Name
- Schenck School
- Legal name
- The Schenck School
- Website
- https://schenck.org
- Company type
- Private
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Schenck School is a nonprofit K-6 school in Atlanta that provides specialized dyslexia education using its proprietary Schenck School Reading Model anchored in the Orton-Gillingham Approach, supported by ReadSource teacher training, S.H.I.N.E. free tutoring, summer camps, adult literacy, and an active multi-generational alumni network.
- Ownership category
- akta.pro rank
Schenck School industry classification
Industry- Product category
- Special Education Services
- NAICS
- Educational Support Services (611710), Educational Services (611), Elementary and Secondary Schools (611110)
- SIC
- Services-Educational Services (8200)
- akta.pro industry
- Literacy Intervention & Dyslexia Support Programs (Gen Ed)Education/K–12 / Primary & Secondary Education/K–12 Special Programs (Gifted, ESL/ELL, Remedial, RTI/MTSS)Literacy & Reading Intervention (Phonics, Fluency, Comprehension)Education/Special Education & Learning Support Services/Specialized Tutoring & Academic Intervention (Remediation)Dyslexia & Structured Literacy (Orton-Gillingham) TutoringEducation/Tutoring & Test Preparation/Special Needs & Learning Differences Tutoring (IEP/504, Dyslexia, ADHD)Literacy & Numeracy Intervention (Reading/Math Support)Education/K–12 / Primary & Secondary Education/K–12 Educational Support Services (Tutoring & Counseling)
Keywords
Where Schenck School is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Schenck School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Tuition: Primary revenue stream from tuition for K-6 specialized dyslexia education. 2026-2027 tuition is $47,900 with a $3,000 deposit required upon acceptance. Two payment options: pay in full or 11-month installment plan.
- Summer Adventures Camp: Enrichment academic camps for rising 1st-8th graders. On-campus Reading Adventures (1st-2nd grade) costs $2,050; online Reading Adventures (3rd-5th) costs $1,750; Literature & Creative Writing Adventures costs $1,975. Camp dates June 8-26, 2026.
- Tutoring Services: One-on-one and small group tutoring for dyslexic students using Orton-Gillingham approach. Session rate of $105 per 50-60 minute session, typically twice weekly. $25 non-refundable application fee.
- Annual Fund and Donations: Tax-deductible contributions supporting financial aid, faculty enrichment, and operating costs. Leadership giving levels from $20,000+ (Cornerstone Club) to under $249 (Friend). Bridge funding between tuition and actual cost of education.
- Auction and Gala: Annual fundraising event with sponsorship opportunities ranging from $750 (Lane Sponsor) to $7,500 (Perfect Game Sponsorship). Event scheduled for February 7, 2026 at The Painted Pin in Atlanta.
- Georgia Private School Tax Credit: Through Georgia GOAL Scholarship Program, donors receive Georgia state income tax credits while supporting financial aid. Tax credit limits: single filers $2,500, married joint $5,000, individual pass-through $20,000, C Corps 75% of tax liability.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Kindergarten through 6th Grade Tuition 2026-2027 |
| Unit Pricing | Pay-as-you-go | Reading Adventures On-Campus (Rising 1st-2nd Grade) |
| Unit Pricing | Pay-as-you-go | Reading Adventures Online (Rising 3rd-5th Grade) |
| Unit Pricing | Pay-as-you-go | Literature & Creative Writing Adventures (Rising 3rd-5th Grade) |
| Unit Pricing | Pay-as-you-go | Afternoon Adventures |
| Usage-based | Pay-as-you-go | Individual Tutoring Sessions |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Schenck School product offering
Product offeringCore offering
The Schenck School delivers K-6 specialized education for students with dyslexia using the proprietary Schenck School Reading Model anchored in the Orton-Gillingham Approach. The school offers a 2-3 year remediation program with a 5:1 student-teacher ratio, supplemental services including tutoring, summer camps, after-school care, and an adult literacy program, as well as teacher training through its ReadSource non-profit arm.
Product overview
The Schenck School operates a unified educational program centered on its core K-6 dyslexia remediation school, supplemented by several related programs and extensions. The flagship is the intensive 2-3 year K-6 educational program using the proprietary Schenck School Reading Model anchored in the Orton-Gillingham Approach. This core is supported by the Summer Adventures Camp (offering literacy-focused camps both on-campus and online for broader community access), ReadSource (the school's non-profit teacher training and community outreach arm), the S.H.I.N.E. free tutoring program, the Adult Dyslexia Program, and fee-based dyslexia tutoring services. The portfolio is designed to provide comprehensive literacy education to dyslexic learners at all ages while extending the school's methodology to educators and the broader community.
Differentiator
Problem solved
Functional benefit
Brands
- ReadSource: A non-profit launched by The Schenck School as a means for sharing the reading expertise with other educators who serve children who struggle learning to read. Provides training programs and community partnerships.
- S.H.I.N.E.
- Summer Adventures
Products and services
- The Schenck School K-6 Program Core K-6 educational program for students with dyslexia, providing evidence-based remediation using the Orton-Gillingham Approach and Schenck School Reading Model for 2-3 years before transitioning to mainstream educational settings. Includes math, science, social studies, art, music, physical education, and specialized services such as speech-language therapy, occupational therapy, and counseling.
- Summer Adventures Camp Three-week summer enrichment program for rising 1st-8th graders offering literacy skill development through multiple tracks (Reading Adventures on-campus and online, Middle Learning Adventures, Literature & Creative Writing Adventures, Morphology Intensive), with an Afternoon Adventures add-on. Open to current students, alumni, and broader community regardless of dyslexia diagnosis.
- Dyslexia Tutoring Program One-on-one and small group Orton-Gillingham-based tutoring for dyslexic students, available to both enrolled and non-enrolled students. Sessions are 50-60 minutes at $105 each, typically twice weekly, with online and in-person delivery options.
- After School Programs (Phoenix Fun, Homework Lab, Aftercare) After-school offerings including Phoenix Fun skill-building activities, Homework Lab structured academic support for grades 2-6, and Aftercare supervised campus time. Available to currently enrolled students.
- Adult Dyslexia Program Phonics-based, multi-sensory adult education program teaching dyslexic adults to read. Maximum class size of 10 students with a $100 course fee and scholarships available.
- ReadSource Teacher Training Professional development and certification training for educators, tutors, and therapists in the Orton-Gillingham Approach and structured literacy methods. Includes workshops, courses, and community outreach partnerships, and is described as the gold standard for teacher training in literacy education.
- S.H.I.N.E. Community Tutoring Program Free one-on-one tutoring program (Schenck Helping Individuals in Need Excel) serving metro Atlanta children ages 5-15 with documented reading challenges who meet financial criteria. Uses the Orton-Gillingham Approach with twice-weekly sessions.
Quantifiable outcome
- Students complete 2-3 year program before transitioning to mainstream schools
- +2 more outcomes
Companies that use Schenck School
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Schenck School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Schenck School partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- The Painted PinminorVenue partner for The Schenck School Auction and Gala event on February 7, 2026. Atlanta entertainment venue hosting the annual fundraising event.
- ReadSourcecoreReadSource (formerly The Dyslexia Resource Trust) is a non-profit launched by The Schenck School in 2013 to share reading expertise with other educators. It has become the gold standard for teacher training in literacy education and has partnered with Purpose Built Schools Atlanta to offer remedial literacy education to students in Atlanta Public Schools.
- The Academy of Orton-Gillingham Practitioners and EducatorscoreDavid Schenck, founder of The Schenck School, was one of the original fellows when the Academy was founded in 1997. The Academy sets standards for Orton-Gillingham training and certification.
- Purpose Built Schools AtlantacorePartnership through ReadSource to provide tutoring and literacy support to students in Atlanta Public Schools. Extends the school's mission and impact beyond its own campus into the broader community.
- Georgia GOAL Scholarship ProgramcoreState-approved Student Scholarship Organization (SSO) enabling Georgia residents to redirect state tax liability to support financial aid at The Schenck School. Tax credit donations converted to scholarship dollars for deserving students.
- Georgia Department of EducationcoreParticipates in Georgia Special Needs Scholarship program providing scholarships for qualifying students with IEPs or 504 Plans to attend The Schenck School.
- Diversified Trust CompanyminorCustodian for gift of appreciated securities and stock transfers. Donors can make wire transfers of stock gifts through Diversified Trust for tax-efficient charitable giving.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Schenck School competitors and assessment
Company assessmentDirect peers
- The Kildonan School: Private school in Amenia, NY dedicated to educating dyslexic students using the Orton-Gillingham approach. Direct peer with a closely aligned mission, methodology, and target population.
- The Lab School of Washington: Private school in Washington, D.C. for students with learning differences including dyslexia and ADHD. Direct peer operating a similar model of specialized K-12 education for students with language-based learning disabilities.
- The Gow School: Private boarding/day school in South Wales, NY specifically serving students with dyslexia and language-based learning disabilities. Direct peer sharing the Orton-Gillingham approach and serving a similar student demographic.
- Landmark School: Private school in Prides Crossing, MA serving students with language-based learning disabilities including dyslexia. Direct peer offering a comparable specialized K-12 program with structured literacy instruction.
- The Craig School: Private school in Mountain Lakes, NJ serving students with language-based learning disabilities including dyslexia. Direct peer—Schenck's Head of School Dr. Kara Loftin previously led The Craig School, and both schools share the Orton-Gillingham methodology and similar student profiles.
- Eagle Hill School: Private school with locations in Hardwick, MA (and Greenwich, CT; Southport, CT) serving students with language-based learning disabilities, including dyslexia. Direct peer with overlapping Orton-Gillingham-based methodology and similar tuition model.
- The Forman School: Private school in Litchfield, CT for students with learning differences including dyslexia and ADHD. Direct peer operating a college-preparatory program for students with language-based learning disabilities.
Broad incumbents
- Lindamood-Bell Learning Processes: National provider of evidence-based literacy instruction and learning intervention services for students with dyslexia and other learning challenges. Broad incumbent operating learning centers and school partnerships nationwide, overlapping with Schenck's tutoring and intervention offerings.
- Wilson Language Training: Massachusetts-based provider of structured literacy curricula (Wilson Reading System) aligned with Orton-Gillingham principles. Broad incumbent in the same dyslexia remediation category, serving schools and districts nationally rather than operating as a single specialized school.
Others
- Academy of Orton-Gillingham Practitioners and Educators (AOGPE): Professional organization that sets training and certification standards for Orton-Gillingham practitioners, of which Schenck's founder David Schenck was an original fellow. Ecosystem partner that validates the credentials Schenck's faculty and ReadSource-trained teachers pursue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Schenck School social profiles
Digital presenceSchenck School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Schenck School leadership team
Management profileNumber of profiles
Profiles9 records
Schenck School subsidiaries and ownership
Company hierarchySubsidiaries1 record
Schenck School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Schenck School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Schenck School
What does Schenck School do?
The Schenck School delivers K-6 specialized education for students with dyslexia using the proprietary Schenck School Reading Model anchored in the Orton-Gillingham Approach. The school offers a 2-3 year remediation program with a 5:1 student-teacher ratio, supplemental services including tutoring, summer camps, after-school care, and an adult literacy program, as well as teacher training through its ReadSource non-profit arm.
Is Schenck School a public or private company?
Schenck School is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Schenck School founded?
Schenck School was founded in 1959. It employs 101 to 250 people.
Where is Schenck School based?
Schenck School is headquartered in Atlanta, United States, in the North America region.
How does Schenck School make money?
Six revenue lines are on record. Tuition is the primary driver. The others are summer Adventures Camp, tutoring Services, annual Fund and Donations, auction and Gala and georgia Private School Tax Credit.
Who are Schenck School's main competitors?
Direct peers on record are The Kildonan School, The Lab School of Washington, The Gow School, Landmark School, The Craig School, Eagle Hill School and The Forman School. Broad incumbents are Lindamood-Bell Learning Processes and Wilson Language Training. Academy of Orton-Gillingham Practitioners and Educators (AOGPE) is listed as an others.
Does Schenck School have an API?
No public API is recorded for Schenck School.
What industry is Schenck School in?
Schenck School's product category is Special Education Services. Its primary akta.pro industry code is EDAJAGAF, Literacy Intervention & Dyslexia Support Programs (Gen Ed), with a secondary code of EDAKADAA, Literacy & Reading Intervention (Phonics, Fluency, Comprehension). Its NAICS code is 611710 and its SIC code is 8200.