Bromarkt
- Company typePrivate
- Founded2016
- HeadquartersLodz, Poland
- Headcount1–10
- GTM typeB2C
- OfferingServices
Bromarkt firmographics
Firmographics- Name
- Bromarkt
- Legal name
- Bromarkt Mateusz Kasprzak
- Website
- https://bromarkt.pl
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Bromarkt is headquartered
LocationHeadquarters
- HQ city
- Lodz
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
Bromarkt business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D
Revenue model
- Furniture and home goods retail: Bromarkt generates revenue through the direct sale of furniture, textiles, and lighting products to consumers via its e-commerce platform. Products include wardrobes, beds, sofas, chairs, tables, blankets, curtains, and lamps sold at one-time purchase prices. The company does not appear to offer subscription services; revenue is generated entirely through individual transaction purchases with multiple payment options including installments and buy-now-pay-later.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing with installment options |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Bromarkt product offering
Product offeringCore offering
Bromarkt is a Polish online retailer selling furniture, home textiles, interior lighting, and mattresses directly to consumers through its e-commerce storefront at bromarkt.pl. The product range covers wardrobes, beds, sofas, corner sofas, tables, chairs, kitchen and bathroom furniture, blankets, quilts, throws, towels, lamps, chandeliers, and mattresses, offered under styles such as Boho, Scandinavian, Modern, Loft, and Glamour. The company complements product sales with delivery, room carrying, and assembly services and supports purchases via installments (up to 20x0%) and buy-now-pay-later options.
Product overview
Bromarkt is an online furniture and home goods store operating as a single unified e-commerce platform. The product portfolio consists of three interconnected core categories: (1) Furniture (Meble) - the largest category encompassing wardrobes, beds, upholstered furniture (sofas, corner sofas, armchairs), tables, chairs, desks, office furniture, bathroom furniture, and modular systems; (2) Textiles (Tekstylia) - blankets, quilts, throws, towels, and bathroom mats; and (3) Lighting (Lampy) - interior lamps including pendant, ceiling, wall, floor, and table lamps. The platform also offers complementary categories including mattresses, kitchen countertops, sliding doors, and furniture accessories. Additional services include delivery and furniture assembly. The store features room-based navigation (Salon, Kuchnia, Pokój dziecka, Sypialnia, Przedpokój, Łazienka, Biuro) allowing customers to shop by room.
Differentiator
Problem solved
Functional benefit
Products and services
- Furniture (Meble) Core furniture assortment (wardrobes, beds, sofas, corner sofas, tables, chairs, cabinets, kitchen and bathroom furniture, modular systems) for Polish residential consumers furnishing their homes.
- Home Textiles (Tekstylia) Home textile assortment including blankets, quilts, throws/bedspreads, towels, bathroom mats, and chair covers available in multiple materials, sizes, colors, and styles (Boho, Rustic, etc.) for Polish residential customers.
- Interior Lighting (Lampy) Interior lighting products including pendant, ceiling, wall, chandelier, plafond, floor, table, spot, night, and desk lamps for residential use.
- Mattresses (Materace) Sleep products including bonell spring, pocket spring, coconut, foam, topper, and viscoelastic mattresses, plus bed frames, for residential consumers.
- Kitchen Countertops (Blaty kuchenne) Kitchen countertop surfaces and materials for residential kitchen installations.
- Sliding Doors (Drzwi przesuwne) Space-saving sliding door systems for wardrobes and room dividers in residential settings.
- Delivery and Assembly Services (Usługi dodatkowe) Add-on services covering safe furniture delivery, carrying into the customer's room, and on-site furniture assembly, offered to residential customers at checkout.
Companies that use Bromarkt
Customer profileSegments1 record
Ideal customer profiles1 record
Bromarkt technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Bromarkt partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- KlarnacoreKlarna provides buy-now-pay-later payment services allowing customers to purchase products and pay in installments or defer payment. Klarna branding appears on product pages as a payment option.
- PayPocorePayPo enables buy-now-pay-later functionality allowing customers to purchase and pay later with the option to split payments or pay in installments without additional costs.
- Credit AgricolecoreCredit Agricole provides installment financing (Raty CA) enabling customers to purchase furniture on credit with installment plans. Prominently featured as a payment option on the website.
- Santander Consumer Bank (eRaty)coreSantander Consumer Bank provides eRaty installment financing allowing customers to purchase on credit with installment payment options.
- IdoSellcoreIdoSell provides the e-commerce platform technology powering the Bromarkt online store. The company powers the shopping cart, product catalog, checkout process, and order management system. IdoSell badge is displayed in the footer.
- EUROFIRANY B.B. Choczyńscy Sp.J.minorEUROFIRANY is a textile manufacturer listed as the responsible party and manufacturer for many blanket and textile products sold on the platform. Located in Żywiec, Poland (Sienkiewicza 81, 34-300 Żywiec). Products include branded blankets like KORAL, TERRIA, CINDY, LORINO, etc.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Bromarkt competitors and assessment
Company assessmentEmerging players
- DUKA: Polish home textile and accessories retailer with a growing online presence. Directly comparable to Bromarkt's textiles category (blankets, towels, curtains) and competes for the same home-styling-oriented Polish consumer.
Others
- Homebook: Polish interior design inspiration and marketplace platform connecting consumers with furniture brands and retailers. Acts as a discovery and demand-generation channel adjacent to Bromarkt's category and customer base.
Broad incumbents
- Agata Meble: Major Polish furniture chain with an online store, broad assortment of furniture and home accessories, and installment financing. Closely comparable catalog and target customer to Bromarkt, with the added advantage of physical showrooms.
- Leroy Merlin (Poland): Major home improvement and home furnishings retailer in Poland. Overlaps with Bromarkt on kitchen furniture, lighting, and storage solutions, though its core category is DIY and building materials rather than full-room furniture.
- JYSK: International discount home furnishings retailer with extensive Polish operations. Overlaps with Bromarkt on mattresses, textiles, lighting, and basic furniture at lower price points, but is much larger and broader in assortment.
- IKEA (Poland): Global furniture giant with a strong Polish retail and online footprint. Directly competes with Bromarkt on wardrobes, beds, sofas, and home textiles, but operates at vastly larger scale, with showrooms and private-label manufacturing that Bromarkt cannot match.
- Black Red White: One of the largest Polish furniture manufacturers and retailers, with both showroom and online channels. Competes with Bromarkt across the full furniture assortment (wardrobes, kitchens, beds, sofas) and benefits from vertical integration Bromarkt lacks.
- Allegro (Furniture category): Poland's dominant marketplace, hosting thousands of furniture sellers and competing on price, selection, and trust (Allegro Pay, Smart). Represents the principal marketplace alternative to Bromarkt's own storefront.
- Empik Home: Polish multi-category retailer with an expanding home and furniture assortment online. Competes with Bromarkt for lifestyle-driven Polish consumers shopping across home, decor, and textiles on a trusted general retail platform.
Direct peers
- Beliani: Pan-European online furniture retailer with a strong Polish-language storefront. Closely comparable to Bromarkt in being a pure DTC e-commerce furniture player offering home delivery across multiple room categories and styles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bromarkt social profiles
Digital presenceBromarkt financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bromarkt leadership team
Management profileNumber of profiles
Bromarkt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bromarkt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bromarkt
What does Bromarkt do?
Bromarkt is a Polish online retailer selling furniture, home textiles, interior lighting, and mattresses directly to consumers through its e-commerce storefront at bromarkt.pl. The product range covers wardrobes, beds, sofas, corner sofas, tables, chairs, kitchen and bathroom furniture, blankets, quilts, throws, towels, lamps, chandeliers, and mattresses, offered under styles such as Boho, Scandinavian, Modern, Loft, and Glamour. The company complements product sales with delivery, room carrying, and assembly services and supports purchases via installments (up to 20x0%) and buy-now-pay-later options.
Is Bromarkt a public or private company?
Bromarkt is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bromarkt founded?
Bromarkt was founded in 2016. It employs 1 to 10 people.
Where is Bromarkt based?
Bromarkt is headquartered in Lodz, Poland, in the Europe region.
How does Bromarkt make money?
One revenue line is on record: furniture and home goods retail.
Who are Bromarkt's main competitors?
DUKA is listed as an emerging player. Homebook is listed as an others. Broad incumbents are Agata Meble, Leroy Merlin (Poland), JYSK, IKEA (Poland), Black Red White, Allegro (Furniture category) and Empik Home. Beliani is listed as a direct peer.
Does Bromarkt have an API?
No public API is recorded for Bromarkt.