What Biepi does

Biepi S.r.l. is an Italian manufacturer of professional espresso machines, hot beverage dispensers, and bar equipment, founded in 2003 and headquartered in Castel Rozzone (BG), less than 30 miles from Milan. The company designs and produces its portfolio entirely in-house at its Italian facility, with a stated headcount of approximately 25 employees. Its product range includes multi-group professional espresso machines (MC-1, MC-E, MC-1 Barista PRO, UPTOWN), the semi-professional Sara, capsule/pod machines (MC-A), soluble and hot chocolate beverage machines (Atena, D08, Aura, Maya, DZ12), and complementary bar equipment such as grinders, glasswashers, and milk frothers. Differentiated technical features include patented innovative systems, independent brewing groups with PID temperature control, smartphone-adjustable temperature, E61 lever brewing groups, nanotechnology-treated surfaces, and 3M DI-NOC dry wood matte finishes. Biepi is ISO 9001:2015 certified and holds multiple registered patents.

The company's commercial model is exclusively B2B, generating revenue through direct sales of professional equipment to coffee roasters, equipment distributors, baristas/restaurateurs, hotels, and coffee shop/restaurant/hotel chains. Pricing is quote-based via website inquiry forms rather than publicly listed, consistent with multi-year commercial equipment sales. Biepi also serves as the exclusive Italian distributor for GBG brand products, extending its portfolio into slush machines, soft serve ice cream, cold beverages, and chocolate warmers. The company markets internationally through a multi-language website (Italian, English, German, Vietnamese, Polish, Chinese) and a content blog ("Wake Up!"), targeting foodservice buyers across Europe and select non-European markets. Its registered share capital is €100,000 and no external funding rounds, acquisitions, or parent company relationships are disclosed.

Name

Biepi

Legal name

BIEPI S.R.L.

Website

https://biepi.net

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Biepi is an Italian manufacturer founded in 2003 that designs, produces, and distributes professional espresso machines, hot beverage dispensers, capsule/pod machines, and bar equipment, selling B2B to coffee roasters, distributors, hotels, and foodservice operators across Europe and select international markets.

Ownership category

akta.pro rank

Product category

Commercial Coffee Equipment

akta.pro primary industry

Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Professional espresso machines
• Commercial coffee equipment
• Hot beverage dispensers
• Bar equipment manufacturing
• Capsule pod machines

Headquarters

HQ city

Castel Mella

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Professional Coffee Machine Sales: Sale of professional espresso machines and hot beverage dispensers to coffee shops, restaurants, hotels, and equipment distributors

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Biepi designs, manufactures, and distributes professional espresso machines, hot beverage dispensers, capsule/pod machines, and complementary bar equipment entirely at its facility in Castel Rozzone, Italy. Its product lines serve coffee shops, restaurants, hotels, roasters and equipment distributors with hardware engineered for high-volume, consistent beverage preparation. The company also acts as the exclusive Italian distributor for GBG brand slush, soft serve, and chocolate warming equipment.

Product overview

Biepi designs, produces, and distributes professional coffee machines and hot beverage equipment entirely manufactured in Italy. The product portfolio includes professional espresso machines (MC-1, MC-E, Sara, MC-1 Barista PRO, UPTOWN), commercial pod/capsule machines (MC-A), hot beverage machines for soluble drinks (Atena, D08, Aura, Maya, DZ12), and bar equipment accessories (coffee grinders, cup washers, milk frothers). The company also distributes GBG branded slush and ice cream machines. All products are designed and developed in-house with locally-sourced materials, ensuring 100% Made in Italy quality.

Differentiator

Problem solved

Functional benefit

Products and services

• MC-1 Professional espresso machine with microprocessor-controlled programmable dosing for coffee and hot water, available in 1, 2, or 3 group and 2-group compact versions with automatic or semi-automatic options, targeting coffee shops, restaurants and hotels.
• MC-E Minimalist design professional espresso machine with 1 or 2 groups, available in different colors and finishes, with an optional feature display, targeting design-conscious cafés and hospitality venues.
• Sara Semi-automatic espresso machine with professional E61 lever brewing group, suitable for home or café use, available in multiple versions with customizable accessories and finishes.
• MC-1 Barista PRO Improved version of the MC-1 with independent brewing groups designed to achieve the ideal temperature for each group, delivering high performance and energy savings with PID temperature control.
• UPTOWN Elegant 2 or 3 group professional espresso machine designed by WhyNot Design, combining satin-finished steel and wood side panels with a matte black body for a modern elegant look, targeting premium hospitality venues.
• MC-A Fast and sturdy professional espresso machine with independent groups for pods and capsules, designed for small cafés, restaurants and businesses with lower coffee consumption needs.
• Atena / Atena Up Professional machine for dispensing barley, ginseng and other soluble beverages for bars, cafés and hotels.
• D08 Professional machine for instant coffee, cappuccino and other soluble beverages in commercial foodservice environments.
• Aura New generation professional soluble beverage machine with retroilluminated front panel frame and logo, targeting commercial venues serving barley, ginseng and other soluble hot drinks.
• Maya Professional hot chocolate beverage machine designed for commercial use in bars, cafés and hotels.
• DZ12 Professional hot chocolate beverage machine designed for commercial foodservice use.
• Coffee Grinders (Macinadosatori) Professional coffee grinders with next-generation micrometric adjustment for rapid, precise grinding and dosing of coffee beans in commercial bar settings.
• Cup and Glass Washers (Lavabicchieri e Lavatazzine) Professional glasswashers ensuring rapid, safe washing of cups and glasses, manufactured in Italy for commercial bar use.
• Milk Frothers (Montalatte) Professional milk frothers constructed in metal and stainless steel for easy preparation of milk foam for cappuccinos in commercial bar settings.
• GBG Granitori and Cold Beverage Equipment GBG branded professional slush machines, soft serve ice cream machines, cold beverage dispensers and traditional chocolate warmers distributed exclusively by Biepi on the Italian market.

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• GBGcoreChannel Partner/ Reseller/ DistributorBiepi is the exclusive distributor of GBG brand products in the Italian market. GBG products include professional slush machines, soft serve ice cream machines, cold beverage dispensers, and traditional bain-marie chocolate warmers, complementing Biepi's coffee equipment offerings.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• De'Longhi: Large multinational Italian small-appliance manufacturer with a broad espresso and coffee machine portfolio (home and prosumer). Broader incumbent reference point showing the scale ceiling and category dynamics Biepi competes within.

Direct peers

• La Marzocco: Italian premium and professional espresso machine manufacturer serving cafes, roasters, and households worldwide. Closest direct peer to Biepi in terms of country of origin, professional-channel focus, and customization/finishes (e.g., Linea Mini customization program).
• Rancilio Group: Italian maker of professional espresso machines (Classe, Specialty) plus coffee grinders. Directly competes with Biepi in the same professional espresso category and similar foodservice/hospitality buyer base.
• Nuova Simonelli: Italian heritage manufacturer of professional espresso machines (Appia, Aurelia, Mythos) sold through coffee roaster and distributor channels. Directly comparable in product mix, B2B foodservice GTM, and Made-in-Italy premium positioning.
• Rocket Espresso: Italian-designed professional and semi-professional espresso machines (R58, R60V, Fausto). Comparable on the semi-professional/crossover segment where Biepi's Sara and MC-A compete.
• Slayer Espresso: Premium espresso machine maker specializing in high-end lever and saturated brew group machines for specialty coffee. Comparable on the high-margin, customization-driven end of Biepi's UPTOWN/Barista PRO portfolio.
• Sanremo Coffee Machines: Italian manufacturer of professional espresso machines targeted at specialty coffee shops and roasters. Closely comparable on professional-channel focus, Made-in-Italy identity, and customization for barista-driven venues.
• Astoria (CMA Macchine per Caffè): Italian professional espresso and beverage equipment manufacturer with broad model lineup. Comparable to Biepi across multiple espresso SKUs plus complementary hot-beverage/bar equipment, and overlapping roaster and distributor channels.

Emerging players

• Lelit: Italian maker of prosumer and semi-professional espresso machines (Bianca, Mara, Anna). Adjacent peer targeting the crossover home/professional segment relevant to Biepi's Sara line.
• Profitec: German specialty espresso machine brand with Italian-built product lines (Pro 600, Pro 700). Comparable on the semi-professional/prosumer E61-style lever segment relevant to Biepi's Sara and Barista models.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Biepi