What Next Level Financial Solutions does

Next Level Financial Solutions is a UK-based financial advisory firm operated as a sole proprietorship by George Saunders, trading under that business name from a single office in Woodley, Reading, Berkshire. The firm is an appointed representative of The On-Line Partnership Limited, which is authorised and regulated by the Financial Conduct Authority (FRN 192638), and provides FCA-regulated advice across three core service areas: mortgages, protection, and insurance. Services are delivered through qualified advisers via phone, email, contact-form intake, and in-person consultations, with the firm explicitly restricted to clients within the UK.

The product surface is broad and segmented: mortgages span first-time buyer, remortgage, buy-to-let, commercial mortgages (including care homes, leisure, retail, office, industrial and bridging finance), and secured loans; protection covers life assurance, critical illness, income protection, ASU, business protection, business loan protection, and trusts; and insurance covers buildings, contents, and a landlord-specific product with bundled rent guarantee, legal expenses, and home emergency cover. There is no proprietary technology stack — the firm relies on the IRESS mortgage platform to power its Mortgage Finder and Best Buy comparison tools on the website, and partners with CETA Insurance Ltd, Inter Partner Assistance SA, and DAS Legal Expenses Insurance Company Limited for landlord insurance components.

Revenue mechanics follow the standard UK mortgage broking model: procuration commissions from lenders on arranged mortgages, optionally supplemented by client-paid fees or a fee-and-commission combination. Protection and insurance products are arranged as advisory services with individually negotiated fees. Pricing is not publicly disclosed. The firm takes a whole-of-market approach, searching across multiple lenders and insurers for each client, and targets a hybrid mix of consumer personas (first-time buyers, remortgagers, buy-to-let investors, families seeking protection, landlords) and a smaller business-segment for commercial mortgages and business protection. There is no evidence of external institutional investment, venture or private equity funding, M&A activity, or geographic expansion outside England.

Name

Next Level Financial Solutions

Legal name

George Saunders trading as Next Level Financial Solutions

Website

https://nextlevelfs.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Next Level Financial Solutions is a UK financial advisory firm based in Reading, operated as a sole proprietorship, that provides whole-of-market mortgage, protection, and insurance advice to individual consumers and small commercial clients across England under FCA authorisation via The On-Line Partnership Limited.

Ownership category

akta.pro rank

Product category

Mortgage Brokerage and Financial Advisory

NAICS

Mortgage and Nonmortgage Loan Brokers (522310), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Loan Brokers (6163), Mortgage Bankers & Loan Correspondents (6162)

akta.pro primary industry

Comprehensive Financial Planning (FSAEAAAA)

akta.pro secondary industries

Mortgage Comparison, Marketplace & Rate-Shopping Platforms (FSALABAJ), Mortgage Refinance & Rate/Term Intermediation (FSAEAEAC), Debt & Structured Finance / Mortgage Brokerage (BPAJABAK)

Keywords

• Mortgage brokerage
• Financial advisory services
• Protection insurance
• Buy-to-let mortgages
• Commercial mortgages

Headquarters

HQ city

Reading

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Mortgage Advisory Commission: The firm accepts commission from lenders when arranging mortgages for clients. This is a standard practice in the UK mortgage broking industry where lenders pay procuration fees to brokers.
2. Client Fees: Clients can choose to pay a fee directly for mortgage advisory services, or opt for a combination of fee and commission from the lender.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Next Level Financial Solutions is a UK-based whole-of-market financial advisory firm that brokers mortgage, protection, and insurance products for individual consumers and small businesses. The firm searches across multiple lenders and insurers to source first-time buyer mortgages, remortgages, buy-to-let mortgages, commercial mortgages, secured loans, life assurance, critical illness cover, income protection, and buildings, contents, and landlord's insurance. Services are delivered through qualified advisers via phone, email, and in-person consultations.

Product overview

Next Level Financial Solutions is a UK-based financial advisory firm offering three core service areas: Mortgages (including first-time buyer, remortgage, buy-to-let, commercial, and secured loan products), Protection (life assurance, critical illness, income protection, ASU, business protection, trusts), and Insurance (buildings, contents, and landlord's insurance). The company operates as a whole-of-market broker, searching multiple lenders and insurers to find appropriate products for individual client circumstances. All services are provided through qualified financial advisers with FCA regulation.

Differentiator

Problem solved

Functional benefit

Products and services

• Mortgages Whole-of-market mortgage broking covering first-time buyer, remortgage, buy-to-let, commercial, and secured loan products, with impartial advice from qualified advisers.
• First Time Buyer Mortgages
• Remortgage
• Buy To Let Mortgages
• Commercial Mortgages
• Secured Loans
• Protection
• Life Assurance
• Critical Illness Cover
• Income Protection
• Accident Sickness and Unemployment (ASU) Insurance
• Business Loan Protection
• Business Protection
• Trusts
• Insurance
• Buildings Insurance
• Contents Insurance
• Landlord's Insurance

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• The On-Line Partnership LimitedcoreStrategic or Co-development PartnerThe firm operates as an appointed representative of The On-Line Partnership Limited, which is authorised and regulated by the Financial Conduct Authority (FRN 192638). This regulatory relationship is fundamental to the firm's ability to provide financial advisory services in the UK.
• CETA Insurance LtdminorChannel Partner/ Reseller/ DistributorLandlord's insurance products are sourced through CETA Insurance Ltd. This provides the firm with access to specialized landlord insurance products for their buy-to-let client segment.
• Inter Partner Assistance SAminorChannel Partner/ Reseller/ DistributorHome emergency cover is provided by Inter Partner Assistance SA, administered by HomeServe Claims Management Limited, as part of landlord's buildings insurance policies. Provides up to £150 towards call-outs or repairs for emergencies.
• DAS Legal Expenses Insurance Company LimitedminorChannel Partner/ Reseller/ DistributorLegal expenses, rent guarantee and eviction of squatters cover is handled by DAS Legal Expenses Insurance Company Limited on behalf of the firm. Covers irrecoverable costs and fees for tenancy disputes and unpaid rent up to £50,000.
• UK Commercial Lenders NetworkcoreChannel Partner/ Reseller/ DistributorThe firm has relationships with both high street lenders and specialist intermediary lenders across the UK for commercial mortgages. With over 10 years of relationship building, they can access 100% funding for certain professional status borrowers and 75-80% LTV for general commercial property transactions.

Scale indicators1 record

Recent moves6 records

Expansion highlights3 records

Peers

• Sesame Network (part of Sesame Bankhall Group):

Broad incumbents

• Openwork Partnership: Large UK financial advice network supporting hundreds of appointed representatives offering mortgage, protection, and investment advice. Highly relevant because Next Level operates as an appointed representative — Openwork is a potential acquirer, network partner, or competitive network alternative.
• Quilter Financial Planning: UK wealth management and advice business with a large network of appointed representatives offering mortgage, protection, and investment advice. Comparable structure (appointed representatives) and product breadth (mortgages + protection + financial planning).

Direct peers

• Better.co.uk: UK whole-of-market mortgage broker providing advice across residential and BTL products with a digital-first funnel. Same product categories (mortgage, remortgage, BTL) and intermediation revenue model.
• Trussle: UK online mortgage broker using technology to match borrowers to lenders across the whole market. Comparable in intermediation activity and customer segments, though with a more digital proposition.
• Habito: UK digital mortgage broker and lender offering whole-of-market mortgage advice plus its own mortgage products. Competes in the same mortgage intermediation category with a technology-led proposition, contrasting with Next Level's traditional advisory model.
• London & Country Mortgages: One of the largest UK whole-of-market mortgage brokers, offering impartial advice across residential, BTL, and remortgage products. Directly comparable business model: intermediary arrangement with multiple lenders, fee or commission payment options, and similar first-time buyer / remortgage / BTL segmentation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/next-level-financial-solutions-limited

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Next Level Financial Solutions