Funktion Events

What Funktion Events does

Funktion Events is a UK-based group events company founded in 2007, operating as a trading name of Funktion Leisure Limited (registered in England and Wales, company number 06221319). The company organizes activities and packages for groups across the UK and Europe, with four primary verticals: hen parties (55,000+ planned lifetime), stag do weekends (12,000+ across 73 destinations), birthday and general group events, and corporate team building. It positions itself as the UK's No.1 mobile activity company with 50+ unique experiences delivered directly to customer venues (homes, cottages, Airbnbs), including cocktail making, life drawing, pamper parties, dance classes, perfume workshops, and buff butlers. It also operates a curated supplier network of activity providers, instructors, and therapists.

The company's core technology is an online booking platform centered on the My Events VIP area — a group management tool handling invitations, individual payment collection, automated reminders, itinerary sharing, and group chat. The platform integrates with Worldpay for payment processing, WhatsApp for messaging, and Skyscanner for flight comparison. The company is ABTA-bonded (membership Y6501), providing regulated financial protection for package holiday bookings. The platform is self-serve for consumer bookings with phone support, while the corporate team building segment runs a faster-paced sales motion (30-minute quote turnaround) supported by named case studies with AstraZeneca, KPMG, Deloitte, Google, Hilton, Pfizer, Bristol-Myers Squibb, Lidl, Scottish FA, Strutt & Parker, Bladonmore, LAKA, and Bradford College.

Revenue is generated primarily through transaction fees on activity bookings (mobile activities priced £21-£55 per person, premium experiences like Bake with a Legend at £950 flat, with 30-minute quote turnaround for corporate). A secondary revenue stream comes from a £25 commission per booking paid by self-catering accommodation partners for qualified referrals. The company has cumulatively sent 400,000+ people on events since 2007 and maintains a 4.9/5 Trustpilot rating. Geographic footprint spans the UK plus 10 European countries (Spain, Czech Republic, Germany, Hungary, Ireland, Latvia, Netherlands, Poland, Portugal). The company is privately held, founder-owned, with no disclosed institutional funding.

Name

Funktion Events

Legal name

Funktion Leisure Limited

Website

https://funktionevents.co.uk

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Funktion Events is a UK-based group events company founded in 2007 that organizes hen parties, stag dos, corporate team building, and group activities across the UK and Europe, serving both consumer groups and B2B clients with 50+ mobile activities delivered to venues.

Ownership category

akta.pro rank

Product category

Group Event Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events (7113)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Party Venue Sourcing & Booking Services (HSACACAL)

akta.pro secondary industries

Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI), Party Invitations, Stationery & Guest Management (HSACACAK)

Keywords

• Group event planning
• Mobile activity services
• Hen party packages
• Stag do events
• Corporate team building

Headquarters

HQ city

Chester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Activity Bookings: Direct sales of mobile and venue-based activities to consumer groups (hen parties, stag dos, birthdays). Customers book individual activities or packages with group organizers managing payments through the My Events platform. Pricing varies by activity type and group size.
2. Hen Party Packages: Pre-configured and custom hen party packages combining activities, accommodation options, and nightlife. Includes mobile activities that come to the customer's venue (home, cottage, Airbnb).
3. Corporate Team Building: B2B team building events for corporate clients including activities, venues, and full event management. Case studies with major companies like AstraZeneca, KPMG, Deloitte.
4. Partner Referrals: Commission earned from self-catering accommodation partners who refer customers. Partners receive £25 fixed commission per activity booked.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Funktion Events organises group events across the UK and Europe, including hen parties, stag dos, adult group activities, and corporate team building events. The company delivers 50+ mobile activities (such as cocktail making, life drawing, pamper parties, dance classes, perfume making, and buff butlers) directly to the customer's venue (home, cottage, or Airbnb), and also offers destination packages across 73 UK and European locations. Bookings are managed through the proprietary My Events VIP Area platform, which supports individual payments, invites, group chat, and itinerary access.

Product overview

Funktion Events is a UK-based group events company founded in 2007, operating as part of Funktion Leisure Limited. The company offers four core event categories: Hen Party Packages, Stag Do Packages, Group Events, and Team Building activities. The company provides over 50 unique mobile activities that come to the customer's venue, including cocktail making, life drawing, pamper parties, dance classes, and more. Additionally, the business offers accommodation referrals through party houses and integrates flight search via Skyscanner. The My Events VIP Area serves as the core booking and event management platform, enabling customers to send invitations, collect individual payments, coordinate schedules, and communicate with groups. The company is ABTA-bonded (membership Y6501) and has organised over 400,000 people on events since inception.

Differentiator

Problem solved

Functional benefit

Products and services

• Hen Party Packages & Activities Organised hen party events and activities across the UK and Europe, including mobile activities delivered to the customer's venue, destination packages, and themed celebrations for female groups celebrating pre-wedding events. ABTA-bonded with individual payment system.
• Stag Do Packages & Activities Organised stag do events and activities across 73 destinations in the UK and Europe, including adventure activities, themed experiences, and weekend packages for male groups celebrating pre-wedding events. ABTA-bonded with individual payment system.
• Group Events Group day, night, and weekend activities for adults across the UK, suitable for birthday parties, girly weekends, lads weekends away, and work socials.
• Corporate Team Building Fully managed corporate team building events across the UK, including indoor, outdoor, treasure hunts, evening activities, food and drink experiences, charity events, virtual team building, and unusual team building. Includes free venue finding, 30-minute quote turnaround, and clients such as AstraZeneca, KPMG, Google, and Deloitte.
• Mobile Cocktail Making Expert mixologists come to the customer's venue to teach cocktail making, including all drinks, equipment, and professional instruction. Sessions run 90 minutes for 6-20 people at £39.95 per person.
• Mobile Life Drawing Nude male life model comes to the venue with all drawing materials. Sessions include teaching basic sketching before poses. The most popular mobile activity, with over 2,000 sessions run across the UK at £27.50 per person.
• Mobile Pamper Party Professional therapists come to the venue with massage tables, towels, and premium products. Each guest receives a 20-minute treatment including massage, facial, manicure, or pedicure. Priced at £32.50 per person.
• Buff Butlers Hot butlers wearing just an apron serve drinks, play games, and entertain guests at the customer's venue. Available for day and evening sessions, with the option to hire multiple butlers. Priced at £195 per session (reduced from £214).
• Mobile Dance Party Professional choreographer teaches fully choreographed dance routines with 40+ themes including 90s pop, Beyoncé, Spice Girls, and current chart hits. Sessions run 60-90 minutes for groups of 8-20 at £26 per person.
• Perfume Making Professional perfume consultant helps guests create their own signature fragrance by blending 21 different scent notes. Each guest leaves with a 50ml bottle; the bride receives a complimentary gift.
• Personal Chef Service Experienced chef comes to the accommodation to create restaurant-quality meals. The chef handles all preparation, cooking, and cleanup while guests relax.
• Mobile Chocolate Making Chocolatier brings everything needed to create luxury chocolates. Guests melt, dip, and decorate their own chocolate bars and truffles, taking home their creations in premium packaging.

Quantifiable outcome

• Saves £20-40 per person on travel costs (based on UK taxi fare analysis)
• +3 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• ABTA (Association of British Travel Agents)coreStrategic or Co-development PartnerABTA bonded membership (Y6501) providing financial protection for package holiday bookings. Members adhere to ABTA's Code of Conduct and provide assistance when travel plans face disruption. ABTA was founded in 1950 and represents over 1200 travel companies.
• SkyscannerminorGTM or Marketing PartnerFlight comparison tool integration on website to help customers find best deals on flights for European hen/stag weekends and group trips. Skyscanner rated 'Best Flight Comparison Site' by Which?
• Self-Catering Accommodation PartnerscoreChannel Partner/ Reseller/ DistributorReferral partnership with 100s of self-catering properties including cottages, lodges, party houses, and Airbnbs. Property owners refer guests to Funktion Events for mobile activities and earn £25 commission per activity booked. Partners include major platforms and independent operators.
• STAA (Sports Tours Association)minorStrategic or Co-development PartnerGoverning body association for sports tourism and activity providers. Listed as one of the governing bodies alongside ABTA.
• WorldpaycoreTechnology or IntegrationSecure payment processing provider for card transactions. Customers can pay by debit or credit card through the secure online payment area. Full card details are not stored by Funktion Events.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Airbnb Experiences: Global platform letting locals host paid mobile experiences (cocktail classes, life drawing, dance workshops) direct to consumers. Represents a structural disintermediation risk by connecting end-users to instructors without an operator like Funktion Events.
• Red Letter Days: Long-standing UK experience-day retailer offering giftable activities including mobile cocktail classes and dance workshops. Overlaps with Funktion Events on activity inventory but serves gifting buyers rather than hen/stag organisers.
• Virgin Experience Days: Established UK gift-experience marketplace selling vouchers for mobile and venue-based experiences (cocktail making, dance classes, etc.). Competes with Funktion Events' mobile activities but operates as a broader gift/aggregator model rather than hen/stag specialist.

Direct peers

• DesignaVenture: UK corporate events and team-building company delivering tailored away days, conferences and incentive programmes. Overlaps with Funktion Events on B2B managed-event services and corporate customer profile.
• Eventurous: UK corporate team-building and group event agency offering managed events, activity packages and venue sourcing. Directly competes with Funktion Events' corporate / team-building arm for enterprise clients like AstraZeneca and KPMG.
• GoHen: One of the largest UK hen party operators, offering pre-built and bespoke hen packages across UK and European destinations. Funktion Events explicitly runs a 'Booked with GoHen?' alternative page, indicating direct customer overlap and head-to-head competition in the same niche.
• Last Night of Freedom: UK stag do specialist offering activity, nightlife and accommodation packages across UK and Europe. Closely comparable in product offering, target customer (best man / stag organiser), and ABTA-style package structure.
• StagWeb: UK-focused stag do organiser with similar package-based model across European destinations. Funktion Events features a 'Booked with StagWeb?' alternative page, confirming direct rivalry in the stag weekend market they serve.
• Wildgoose Events: UK provider of treasure hunts, team building and group experiences for corporate clients. Comparable mobile/app-based team-building proposition targeting the same corporate HR and away-day buyers that Funktion Events serves.

Regional players

• Into The Blue: UK experience-day retailer offering vouchers for activities, events and short breaks, primarily serving the domestic UK market. Comparable in activity inventory and consumer base but lacks Funktion Events' hen/stag specialisation and European destination reach.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/funktion-events

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Funktion Events