What Novosoft does

Novosoft, LLC is a privately held US software company (headquartered per firmographics in Louisville, United States, with a US contact office in California and engineering/R&D based in Russia) that develops and sells cross-platform data protection, enterprise management, and document conversion software. Its portfolio centers on Handy Backup, a plug-in-based backup and recovery platform available in Standard, Professional, Small Business, Server Network, and Android editions supporting Windows and Linux, databases (MS SQL, MySQL, MariaDB, PostgreSQL, Oracle, IBM DB2, Lotus), virtual machines (Hyper-V, VMware, VirtualBox), cloud storage (Amazon S3, Google Drive, Dropbox, OneDrive, Box), email (Exchange, Outlook, Gmail via IMAP), and protocols (FTP/SFTP/FTPS, WebDAV, NAS). The NERPA product line is a modular ERP/EAM/CRM/SCADA/ECM/Metrology platform with ISO 9001, ISO 9004, and ISO 55000 compliance-oriented modules, complemented by Handy Password (password manager) and RTF to XML Converter.

The company monetizes primarily through one-time perpetual software licenses sold via direct website downloads and a global network of authorized resellers and OEM/white-label partners (requiring 100+ license purchases for rebranding and custom plug-in development), with a smaller recurring revenue tail from NERPA ERP subscriptions, extended support contracts, and its proprietary HBDrive Remote Backup Service hosted in a secured US data center. Go-to-market combines direct enterprise sales (technical demos, implementation support) with self-serve 30-day trials for SMBs and consumers, content/SEO marketing across multiple product-specific websites, and partnership programs for resellers and technology partners (Microsoft, Oracle, MySQL/Oracle, IBM). Customer segments span enterprise organizations, SMBs, individual users, power producing companies using NERPA for metrology, manufacturing/industrial enterprises, healthcare organizations requiring HIPAA-aligned backup, and software development outsourcing clients. Notable enterprise references include MMC Norilsk Nickel, General Electric, Siemens, Motorola, and Royal Canin. The company holds Microsoft Silver ISV and Oracle Partner status and has previously achieved Microsoft Gold Partner status alongside IBM DB2 and Lotus certifications.

Name

Novosoft

Legal name

Novosoft LLC

Website

https://novosoft.net

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Novosoft, LLC is a US-based software company that develops cross-platform data backup (Handy Backup), modular ERP and asset management software (NERPA), password management, and document conversion utilities, sold via perpetual licenses, subscriptions, and an OEM/reseller channel to enterprises, SMBs, and individual users worldwide.

Ownership category

akta.pro rank

Product category

Data Backup and Enterprise Software

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Configuration & Change Management (Backup/Restore/Compliance) (HDAFAMAB)

Keywords

• Data backup software
• Enterprise asset management
• ERP software solutions
• Password management tools
• Document conversion utilities

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Software Licensing: Novosoft generates revenue primarily through selling software licenses. Products include Handy Backup (multiple editions), NERPA ERP, and RTF to XML Converter. The company offers lifetime licenses for major product versions with no hidden fees or commissions.
2. Professional Services: Revenue from implementation services, technical support, training, and consulting. Extended product support packages are available for purchase, including priority issue resolution, onsite help, and system integration services.
3. Customization and Rebranding: The company offers product customization and OEM white-label services for dedicated resellers, including customizing editions and developing extra plug-ins. Requirements include purchasing more than 100 licenses.
4. Remote Backup Service: Novosoft provides a proprietary Remote Backup Service (HBDrive) offering secure online data storage with strong encryption and Secure FTP protocol.
5. Partnership Programs: Revenue from authorized resellers who distribute Novosoft products, including discounts, promotional materials, and marketing support.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Novosoft develops and sells integrated technology solutions including the Handy Backup suite of data backup, recovery and synchronization software available in multiple editions; the NERPA modular enterprise resource planning and asset management system with specialized modules for ERP, EAM, metrology, CRM, SCADA and ECM; the RTF to XML document conversion utility; and the Handy Password password manager. The company sells perpetual software licenses, subscription-based ERP and online backup services, and offers product customization, OEM rebranding, and partner/reseller distribution.

Product overview

Novosoft offers a portfolio of enterprise and consumer software solutions centered on two main product lines: Handy Backup for data protection and NERPA for enterprise management. Handy Backup is a comprehensive, unified data backup and recovery platform available in multiple editions (Standard, Professional, Small Business, Server Network) supporting cloud storage, databases, virtual machines, email systems, and network resources. The NERPA system is a modular ERP and EAM platform consisting of core modules for asset management, ERP, CRM, metrology/gauge calibration management, SCADA, and ECM, with options to purchase individual modules. Additional products include Handy Password (password management), RTF to XML Converter (document conversion), Remote Backup Service (cloud backup), and Disaster Recovery utility (system imaging).

Differentiator

Problem solved

Functional benefit

Brands

• Handy Backup: Complete utility for data backup, recovery and synchronization between modern data sources and storage types.
• NERPA ERP
• NERPA EAM
• RTF to XML Converter
• Handy Password

Products and services

• Handy Backup Complete utility for data backup, recovery and synchronization between modern data sources and storage types, including databases, virtual machines, cloud storage, email systems, and servers. Supports hot and cold backup modes, disk imaging, and bare metal recovery. Available in multiple editions (Standard, Professional, Small Business, Server Network) for individual users, SMBs, and enterprises.
• NERPA EAM Modular information system for accounting and management of industrial enterprise assets covering full cycle of asset management operations including financial, reference and reporting information. Includes modules for equipment accounting, monitoring, MRO cost planning, repair management, and reporting.
• NERPA ERP Enterprise resource planning system organized as modular integrated software with option to purchase only required modules. Modules of NERPA ERP control and organize enterprise business processes. Available as cloud solution or on-premise. Imports and exports data in popular formats including Excel.
• NERPA Metrology Software Metrology asset management software for automation of business processes, data workflow and control operations in sphere of metrological supplement including gauge calibration and report creation. Supports ISO 9001:2008, ISO 9004:2010, ISO 55000:2014 standards and CIM open standard data model.
• RTF to XML Converter Utility for converting rich-text format (RTF) documents into modern readable or printable formats including TXT, DOC/DOCX, PDF, XML, HTML, AWT, MIF, SVG, PostScript and many others.
• Handy Password Multifunctional password manager with multi-user password database, combined form filler and bookmark manager for secure password storage and automatic web form filling. Includes offline cards feature and password generator.
• Handy Backup Remote Backup Service (HBDrive) Proprietary online backup service providing secure online data storage with strong encryption and Secure FTP protocol. Data center located in secured underground shelter in USA. Supports ODBC databases, DB2, Exchange, and Oracle online backup.
• Handy Backup for Android Data backup and restore utility for Android-based phones bundled with Online Backup Service support for smartphone data protection.
• Handy Backup Disaster Recovery Free standalone USB-based bootable utility based on Slax 9 with Windows-like GUI for creating or restoring hard drive images for any operating system, including bare metal recovery. Supports both Legacy (MBR) and UEFI boot types.

Quantifiable outcome

• Reduction of maintenance and repair costs while keeping equipment reliability
• +4 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration27 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Oracle CorporationcoreStrategic or Co-development Partner · 24 September 2009Novosoft partnered with Oracle Corporation (Nasdaq:ORCL) to deliver high-quality backup solution for users of Oracle databases. Partnership announced September 2009.
• digitalSafeminorStrategic or Co-development Partner · 5 November 2004Novosoft signed agreement with digitalSafe to develop a special customized Handy Backup version with improved security of online data transfer using Secure FTP protocol with strong RSA encryption for digitalSafe services.
• MicrosoftcoreTechnology or IntegrationNovosoft holds Microsoft Silver Independent Software Vendor (ISV) status for extended support of Microsoft server-level software. Previously achieved Gold Partner status with ISV/Software Solutions Competency based on Handy Backup certification for Windows Server 2008 and Windows 7.
• OraclecoreTechnology or IntegrationNovosoft maintains Oracle Partner status for many years due to using Oracle products and developing plug-ins to access Oracle databases. Handy Backup includes certified Oracle backup capabilities.
• MySQLcoreTechnology or IntegrationNovosoft is part of MySQL DevConnect organization which helps integrating MySQL solutions to different business processes and tasks. Handy Backup provides MySQL database backup support.
• IBMcoreTechnology or IntegrationPartnership with IBM includes 'Ready for IBM DB2 Data Server' and 'Ready for IBM Lotus' technical certifications for Handy Backup. Novosoft provides backup solutions for IBM Lotus servers and IBM DB2 data servers.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• 1C Company: 1C is the dominant Russian-origin ERP platform with modular architecture (ERP, accounting, document management) directly parallel to NERPA ERP, including comparable customization for local compliance needs — and a relevant comparison given Novosoft's Russia-based engineering.
• NAKIVO: NAKIVO provides VMware/Hyper-V backup and site recovery with similar feature positioning to Handy Backup Server Network, targeting SMB and mid-market enterprise customers with comparable subscription pricing models.
• MSP360 (CloudBerry Lab): MSP360 (formerly CloudBerry) sells backup software built around cloud storage destinations (S3, Azure, B2) and a heavy channel/OEM focus — directly analogous to Handy Backup's cloud-storage integrations and reseller program.
• EaseUS: EaseUS offers consumer and SMB backup/recovery software (Todo Backup) with comparable one-time perpetual licensing and tiered editions, competing head-to-head with Handy Backup Standard/Professional for the same price-sensitive buyer.
• Veeam Software: Veeam is the dominant enterprise backup and data-management vendor with comparable VM/cloud/database backup capabilities (Hyper-V, VMware, AWS, Azure) directly overlapping Handy Backup Server Network. It competes for the same enterprise and SMB buyers with a much larger sales channel and product velocity.
• Acronis: Acronis sells backup, disaster recovery, and cyber-protection software with similar OEM/white-label and service-provider programs. It directly competes with Handy Backup across SMB and enterprise backup, including similar cloud-storage destinations and ransomware protection.

Broad incumbents

• Veritas Technologies: Veritas (formerly Symantec/Backup Exec) is an established enterprise backup incumbent offering NetBackup and Backup Exec with broad database, OS, and cloud support directly competing with Handy Backup's enterprise tier.
• Commvault: Commvault is an enterprise data-protection incumbent whose broader portfolio (backup, archive, disaster recovery, cloud) overlaps Handy Backup Server Network at the enterprise tier, particularly for database (Oracle, SQL, DB2) and VM backup workloads.
• Rubrik: Rubrik is a cloud-native data-management and enterprise backup vendor competing for the same mid-to-large enterprise database and VM workloads, with substantially larger engineering and capital resources.
• SAP Business One: SAP Business One is a modular mid-market ERP with comparable target customer (industrial SMEs/manufacturing) and asset-management capabilities that overlap with NERPA ERP/EAM, particularly in regulated industrial verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/novosoft

Compliance13 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Novosoft