What Mapal does

Mapal (doing business as Mapal Agro) is an Israel-based manufacturer of polypropylene-based hydroponics drainage and water-recycling systems for commercial soil-less cultivation, founded in 1986 and jointly owned by Kibbutz Mevo Hamma and Gazit Industries. The company is headquartered at its manufacturing facility in Mevo Hamma, Israel, and produces a portfolio of troughs, PVC gutter systems (210mm and 110mm variants), grow bag drainage collection systems, drainage spacers in multiple height variants, V/U rain gutters for greenhouse moisture control, metal elevations for elevated cultivation, and supporting accessories (rivets, clips, laces, ribs). Products are engineered for UV resistance, steam sterilization (MPS) resistance, and chemical/acid resistance, and are compatible with diverse substrates including volcanic soil, coir-coco peat, perlite, rock wool, and peat. The core functional value proposition is enabling hydroponic growers to collect, reuse, and recycle drainage water and nutrients across crop applications including tomatoes, cucumbers, peppers, lettuce, herbs, strawberries, berries, cut flowers, and cannabis.

Mapal generates revenue through the manufacture and sale of agricultural hardware to commercial hydroponics growers globally. Pricing is not publicly disclosed; sales are facilitated through a dual-channel go-to-market model consisting of direct factory sales from the Israeli headquarters to large commercial growers and Turn Key project companies, alongside an international network of regional distributor representatives covering at least 18 countries across the Middle East, Europe, Africa, Latin America, North America, and Asia Pacific. Multilingual product catalogues (in Japanese, Russian, French, English, Romanian, Turkish, Spanish, and Chinese) and dedicated country-level websites support this distribution model. Key certifications include ISO 9001, IQNET ISO, REACH compliance, and Euro 1 Approved Exporter status, which facilitate access to regulated European markets.

The company serves three primary customer segments: commercial hydroponics growers requiring drainage and nutrient recycling, greenhouse operators executing turnkey soil-less projects, and specialty crop producers cultivating vegetables, herbs, berries, cut flowers, and cannabis. Customer-segment evidence points to a low-concentration revenue profile with sales distributed across many regional distributors of varying sizes rather than dependent on any single end-customer. The business is mature (38+ years of continuous operation), privately held under a kibbutz-industrial joint ownership structure, and operates with no disclosed venture funding, acquisitions, or public revenue figures.

Name

Mapal

Legal name

Mapal

Website

https://mapalagro.com

Company type

Private

Founded year

1986

Operating status

Operating

Short description

Mapal (Mapal Agro) is an Israel-based manufacturer of polypropylene hydroponics drainage, gutter, and trough systems that enable commercial growers to collect, reuse, and recycle drainage water and nutrients across vegetables, berries, herbs, cut flowers, and cannabis globally.

Ownership category

akta.pro rank

Headquarters

HQ city

Mevo Hamma

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agricultural Hardware Sales: Mapal manufactures and sells polypropylene-based hydroponics drainage systems, troughs, gutters, spacers, and related agricultural hardware to commercial growers globally. Products are sold directly and through a network of international distributors and representatives.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Mapal manufactures and sells polypropylene-based hydroponics drainage and water collection systems, including PVC gutter systems, flexible-dimension troughs, grow bag drainage collection systems, drainage spacers, rain gutters, and metal elevation supports. Products are designed for commercial hydroponics growers and greenhouse operators to collect, reuse, and recycle drainage water and nutrients in soil-less cultivation of vegetables, strawberries, herbs, cut flowers, and cannabis.

Product overview

Mapal is a manufacturer of hydroponics soilless drainage systems, founded in 1986 and jointly owned by kibbutz Mevo Hamma and Gazit Industries. The product portfolio centers on polypropylene-based agricultural solutions for soil-less culture cultivation. The core offerings include PVC Gutter Systems (210mm and 110mm variants) for vegetables, strawberries, and herbs; Trough Systems with flexible dimensions for various drainage configurations; and Grow bag Drainage Collection Systems. Supporting these are specialized accessories including Drainage Spacers (60mm, 200, 300, 20x20, 45mm), V/U Rain Gutters for greenhouse moisture control, Metal Elevations for elevated cultivation, System Accessories (rivets, clips, laces, ribs), and Polypropylene Containers. All products are designed to enable hydroponic growers to collect, reuse, and recycle drainage water and nutrients, with durability features including UV resistance, steam sterilization (MPS) resistance, and chemical/acid resistance. The company operates globally with distributors and turnkey project partners across Mexico, India, Russia, Spain, Eastern Europe, South Africa, Kenya, Israel, France, Australia, Turkey, and Ethiopia.

Differentiator

Problem solved

Functional benefit

Products and services

• PVC 210 mm Gutter System
• PVC 110 mm Gutter System
• Trough Systems
• Grow bag Drainage Collection Systems
• Drainage Spacer
• V Rain Gutter (VRG/URG)
• Metal Elevations
• System Accessories
• Polypropylene Container

Quantifiable outcome

• Drainage water recycling - enables growers to collect, re-use and/or recycle drainage water & nutrients

Named customers11 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered regional and core.

• Ch. KlavarisregionalChannel Partner/ Reseller/ DistributorCyprus representative handling Mapal product sales and distribution in the Cyprus market. Contact: [email protected], F. (+357) 26322154, M. (+357) 99655185.
• AGRIPLASTregionalChannel Partner/ Reseller/ DistributorIndia representative - 'The Experts of Plastics in Agriculture'. Contact: Shubhankar Dutta Gupta, Mobile: +91 9980995210, [email protected].
• VEGTECHregionalChannel Partner/ Reseller/ DistributorSouth Africa representative - supplier of greenhouses, shadenet houses, tunnels, turn key under cover agricultural projects and all accessories. Contact: Ann Isralls, [email protected].
• Pelemix SpainregionalChannel Partner/ Reseller/ DistributorSpain representative - Producers of High Quality Cocopeat & Hydroponics systems. Contact: Gabriela Giambuzzi, [email protected].
• OREV ApSregionalChannel Partner/ Reseller/ DistributorDenmark representative - Professionelle vandingsanlæg (professional irrigation systems). Contact: [email protected].
• AMIRAN (BALTON)regionalChannel Partner/ Reseller/ DistributorKenya representative. Contact: Jedidah Mbithi, Mobile: +254 791427576, [email protected].
• PLANTADORregionalChannel Partner/ Reseller/ DistributorColombia representative. Contact: Adriana Orjuela, Mobile: 3208406406, [email protected].
• Bosman van Zaal SAregionalChannel Partner/ Reseller/ DistributorNetherlands representative. Contact: Erna du Plessis, [email protected].
• ELGONregionalChannel Partner/ Reseller/ DistributorKenya representative. Contact: Martin Mulele, Nairobi, phone: 254 20 6534410 / 254 20 2399998, [email protected].
• Ag-Novation LLCregionalChannel Partner/ Reseller/ DistributorUSA representative - professional irrigation systems. Contact: Ron Dvir, [email protected], M: 610-509-3879.
• Zhang Zhipin (Mapal China Representative)regionalChannel Partner/ Reseller/ DistributorChina representative. Contact: Mobile: 13780818130, [email protected].
• Turn Key Project CompaniescoreStrategic or Co-development PartnerMapal works with many Turn Key project companies around the world including Mexico, India, Russia, Spain, Eastern Europe, South Africa, Kenya, Israel, France, Australia, Turkey, and Ethiopia for complete greenhouse project deployments.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Market position

Competitive moat4 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mapal