What Pelemix does

Pelemix (legally Pelremix Ltd) is an Israel-headquartered, privately held manufacturer of coconut coir-based growing media for professional horticulture. Founded in 1999 and based in Kiryat Gat, the company produces a comprehensive portfolio of coco coir substrates including grow bags, grow slabs, open tops, loose blends, bricks, blocks, bales, and grow cubes, alongside branded solutions such as CoirFlex (premium grow bags with temperature optimization and microperforations launched at Fruit Logistica 2026), Puretech (grow bags with filters), and GROWSLABS. Its technical differentiation is grounded in coco particle size engineering — balancing pith, chips, and fiber fractions to deliver optimal air-water curves for specific crops such as strawberries and blueberries — combined with OMRI-listed organic credentials.

Pelemix operates seven fully owned manufacturing facilities across India, Sri Lanka, Thailand, and Spain, with a global workforce exceeding 550 employees and active sales in more than 30 countries. In 2023 it acquired Israeli growing media manufacturer Even-Ari Green Ltd. (now Pelemix Green), and in 2025 it opened a new husk processing and drying facility in Sri Lanka and signed strategic distribution agreements with Sun Gro Horticulture (EMEA and Asia) and EarthSense Morocco. The go-to-market is a hybrid model: direct enterprise sales to professional growers, channel partners and exclusive regional distributors, plus an online quote request portal. The company serves vegetable, berry, nursery, flower, cannabis, and hobby horticulture segments globally. Revenue is generated from hardware sales of substrate products; no specific pricing is publicly disclosed and customers are directed to request quotes. The company is privately held with no disclosed institutional investors, parent entity, or public filings.

Name

Pelemix

Legal name

Pelremix Ltd

Website

https://pelemix.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Pelemix is a private Israeli manufacturer of coconut coir growing media substrates — grow bags, slabs, open tops, loose blends, bricks, and grow cubes — serving professional vegetable, berry, nursery, flower, cannabis, and hobby horticulture growers across more than 30 countries via seven owned facilities in India, Sri Lanka, Thailand, and Spain.

Ownership category

akta.pro rank

Product category

Horticultural Growing Media (Coco Coir Substrates)

NAICS

Fertilizer and Compost Manufacturing (32531)

SIC

Chemicals & Allied Products (2800)

akta.pro primary industry

Substrates & Growing Media (Coco, Rockwool, Peat Alternatives) (AFAAAHAF)

akta.pro secondary industry

Coconut & Date Palm Plantations (Coconuts, Dates) (AFAGACAH)

Keywords

• Coco coir substrates
• Coconut coir grow bags
• Horticultural growing media
• Professional substrate solutions
• Hydroponic grow slabs

Headquarters

HQ city

Kiryat Gat

HQ country

Israel

HQ region

Middle East

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Coco Coir Substrate Products: Pelemix generates revenue through the manufacture and sale of coconut coir growing media products including grow bags, grow slabs, open tops, loose blends, bricks, blocks, bales, and grow cubes. Products serve vegetables, soft fruits, nurseries, flowers, ornamental plants, and cannabis sectors. Revenue is derived from product sales to professional growers and distributors globally.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Pelemix manufactures and sells 100% natural coconut coir-based growing media substrates for professional horticulture. The product portfolio includes grow bags, grow slabs, open tops, loose blends, bricks/blocks/bales, grow cubes, and specialized propagation solutions serving vegetables, soft fruits, berries, nurseries, flowers, ornamentals, and cannabis cultivation. Products are produced at 7 fully owned manufacturing facilities in India, Sri Lanka, Thailand, and Spain, and distributed to professional growers in 30+ countries through direct sales and channel partners.

Product overview

Pelemix is a provider of coco coir substrate products for professional horticulture, offering a comprehensive portfolio of growing media solutions including grow bags (Coco Coir Grow Bags, Grow Bags for Strawberries, Grow Bags for Vegetables, Puretech), Grow Slabs, Fit to Pot, Open Tops, Loose/Blend, Bricks/Blocks/Bales, and Grow Cubes. The product line serves vegetables (tomatoes, cucumbers, bell peppers, eggplants), berries (blueberries, raspberries, blackberries, strawberries), nurseries, flowers and ornamentals, and cannabis cultivation. Products are designed for both hobby and professional growers, emphasizing sustainable, 100% natural raw materials with applications across global horticulture markets.

Differentiator

Problem solved

Functional benefit

Brands

• CoirFlex: Premium grow bag for precision agriculture combining specialized coconut substrate with advanced grow bag design featuring temperature optimization and oxygen-enhancing microperforations. Available in HydroMax, RunFlow, and Hybrid formats.
• Puretech
• GROWSLABS

Products and services

• Coco Coir Grow Bags State-of-the-art coco coir grow bags designed for optimal vegetable and soft fruit cultivation, supplied to professional horticulture growers.
• Grow Bags for Strawberries Specialized coco coir grow bags designed to simplify strawberry cultivation, tailored to strawberry root zone requirements.
• Grow Bags for Vegetables Coco coir grow bags offering a variety of coir mixes to meet specific vegetable cultivation needs, including tomatoes, cucumbers, bell peppers, and eggplants.
• Puretech Grow Bags with Filters Grow bags with built-in filters designed to maximize efficiency in coco coir cultivation, providing enhanced drainage and irrigation control.
• CoirFlex Grow Bag Premium grow bag line combining specialized coconut coir substrate with temperature optimization and oxygen-enhancing microperforations, available in HydroMax, RunFlow, and Hybrid formats for precision agriculture and professional growers.
• Grow Slabs (GROWSLABS) Slab-format coco coir growing solutions designed to fit various crop requirements for professional horticulture.
• Fit to Pot Customizable coco substrate solutions designed to fit various pot configurations for nursery and ornamental growers.
• Open Tops Efficient and tailor-made coco coir solutions in an open-top configuration for various crop types, supplied to professional horticulture growers.
• Loose / Blend Coco Coir Mixes Custom blends and loose coco coir substrates for growers seeking tailored mixtures for specific crop and system requirements.
• Bricks / Blocks / Bales Compressed coco coir products in brick, block, and bale formats that redefine growing mediums for horticulture use.
• Grow Cubes Coco coir cubes providing balanced substrate tailored to specific crop needs, used by nursery and propagation growers.

Quantifiable outcome

• Up to 15% increase in yield per cycle with CoirFlex grow bags
• +1 more outcomes

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Sun Gro Horticulture Ltd.coreChannel Partner/ Reseller/ Distributor · 1 December 2025Pelemix signed a strategic distribution agreement with Sun Gro Horticulture, one of North America's leading suppliers of growing media. Under this partnership, Pelemix distributes Sun Gro's peat moss products and peat-based mixes across Europe, the Middle East, Africa, and Asia, expanding its portfolio of high-end professional substrates. The alliance combines Pelemix's global reach and coco coir expertise with Sun Gro's reputation for high-quality peat moss products.
• EarthSense MoroccocoreChannel Partner/ Reseller/ DistributorPelemix signed an exclusive distribution agreement with EarthSense Morocco. The partnership aims to offer coir-based substrates and strengthen Pelemix's position in the Moroccan market through EarthSense's local distribution capabilities.
• Even-Ari Green Ltd. (EAG)coreStrategic or Co-development PartnerPelemix acquired Israeli-based Even-Ari Green Ltd., a growing media manufacturer. The deal deepened Pelemix's footprint in Israel and expanded its ability to serve both hobby and professional horticulture markets. The acquired entity was renamed Pelemix Green, enhancing Pelemix's position in the global coir substrates market.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Dutch Plantin: Dutch-based global manufacturer of coco coir substrates (grow bags, slabs, blocks) for professional horticulture. Closely comparable to Pelemix in product portfolio, customer base (vegetables, berries, flowers), and worldwide distribution.
• RioCoco: Sri Lankan producer of coco peat-based substrates serving greenhouse and hydroponic growers across multiple continents. Comparable to Pelemix as a coir-substrate specialist with shared raw-material sourcing base.
• Coco Green: Sri Lanka-headquartered coir substrate manufacturer with growing-bag and loose-mix products for professional horticulture. Direct competitor to Pelemix in coir substrates for soft fruit and vegetable growers.
• SMSC Exports (Subhashini Coir): Indian manufacturer of coco peat products including grow bags, blocks, and bales for horticulture. Comparable to Pelemix as a South Asian coir substrate exporter targeting greenhouse growers globally.
• FibreDust: Producer of coir-based substrates and growing media based in India, supplying commercial horticulture customers in the U.S. and Europe. Competes with Pelemix in coco-peat grow bags and propagation products.

Broad incumbents

• Sun Gro Horticulture: One of North America's largest suppliers of professional growing media, with peat, bark, and coir-based products. Now a distribution partner of Pelemix (EMEA/Asia), Sun Gro is also a broad incumbent peer across the growing-media category.
• Klasmann-Deilmann: European leader in peat-based growing media with expanding wood-fiber and coir offerings. Competes with Pelemix's coir substrates in the professional vegetable and soft-fruit substrate market.
• Premier Tech: Diversified manufacturer of growing media, peat, and horticultural inputs with global reach. Overlaps with Pelemix across professional horticulture substrates and crop-specific formulations.
• Jiffy Products International: Global supplier of propagation and growing media including coir-based products, peat pellets, and grow blocks. Comparable to Pelemix in nursery, propagation, and protected-cultivation substrate segments.

Emerging players

• Ayka Coco: Sri Lankan coco coir products company serving greenhouse, hydroponic, and home-garden markets. Emerging direct competitor to Pelemix in coir-based grow media exports.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/pelemix_mexico
• Facebookfacebook.com/Pelemix-Mexico-383613878747271
• LinkedInlinkedin.com/company/pelemix-usa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pelemix