California Bakery

Name

California Bakery

Legal name

CB TASTE S.R.L.

Website

https://californiabakery.it

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Full-Service Restaurants (722511), Baked Goods Retailers (445291)

SIC

Retail-Eating Places (5812)

akta.pro industry

PRIMARYTHAFAFAG

Cafe-Bakeries (Bakery + Coffee/Foodservice)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bakeries & Patisseries

Keywords

• American brunch restaurants
• Casual dining services
• Restaurant franchising
• Bakery and desserts
• American comfort food

Headquarters

HQ city

Milano

HQ country

Italy

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Food and Beverage Sales: Direct restaurant sales of American-style food and beverages to consumers at multiple physical locations. Revenue generated from brunch, breakfast, lunch, dinner, and aperitivo services. Menu includes pancakes, bagels, burgers, sandwiches, cheesecakes, and other American desserts.
2. Franchising: Franchise fees from entrepreneurs opening California Bakery locations in new cities. Minimum investment requirement of >50,000 EUR.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

California Bakery operates an American-style diner and brunch restaurant chain in Milan and Lugano, serving breakfast, brunch, lunch, dinner, aperitivo, and late dinner across multiple owned locations. The menu features signature American items including pancakes, NY-style bagels, burgers, sandwiches, cheesecakes (notably NY Cheesecake), Red Velvet Cake, and a kids menu. In 2023 the company launched the CB Garden & Lounge concept adding an American lounge bar, indoor garden, street food corner, American winery, and cocktail program.

Product overview

California Bakery operates as a unified restaurant brand offering American brunch and sweets in Milan, with two distinct formats: the core California Bakery restaurants serving traditional American diner cuisine (pancakes, bagels, burgers, cakes) across multiple locations, and the newer CB Garden & Lounge concept which expands the offering to include an American lounge bar experience with cocktails, an American winery featuring Californian wines, and a street food corner. The company was founded over 20 years ago and operates under CB TASTE S.R.L.

Differentiator

Problem solved

Functional benefit

Brands

• CB Garden & Lounge: A new concept store featuring an American lounge bar with a spectacular indoor garden, a brand new menu made in USA, and an exciting cocktail list. Also serves as an American winery where customers can pair tapas and mac n' cheese with Californian wines and American beers.

Products and services

• California Bakery restaurant dining American-style diner and brunch restaurant service offering breakfast, brunch, lunch, dinner, aperitivo, late dinner, takeaway, and delivery across multiple owned locations in Milan and Lugano. The menu features pancakes, NY-style bagels, burgers, sandwiches, signature cheesecakes (NY Cheesecake), Red Velvet Cake, and a Kids Menu, with Daily, Brunch, Healthy, and Lunch sub-menus. Targeted at families, young professionals, tourists, and general consumers in Milan and Lugano seeking authentic American comfort food and all-day breakfast.
• CB Garden & Lounge concept store

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• HEURA FoodminorOthersHEURA Food plant-based products are used in the Garden & Lounge menu for vegan options including vegan chicken strips. Available as substitute for chicken in various dishes.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• TGI Fridays: American casual dining chain with European presence. Comparable as a broader American-themed casual dining concept serving burgers, cocktails, and family-style meals in international markets.
• Hard Rock Cafe: Iconic American-themed restaurant chain operating globally. Comparable as an established American hospitality brand serving burgers, cocktails, and experiential dining in major European cities including Italy.
• Big Mamma Group: Large Italian restaurant group operating multiple American-inspired and Italian trattoria concepts. Comparable as an Italy-based restaurant operator that has scaled multiple themed dining brands.

Direct peers

• Five Guys: American burger chain with established Italy presence. Directly comparable as a US-origin casual dining concept that has expanded into the Italian market, competing in the same burger and casual American food category as California Bakery.
• IHOP: American pancake and brunch chain. Closely comparable to California Bakery's signature offerings (pancakes, all-day breakfast, brunch experience) and represents the original American category California Bakery adapted for Italy.
• Denny's: Classic American diner chain known for all-day breakfast and 24/7 service. Closely mirrors California Bakery's American diner positioning, all-day breakfast offering, and brunch heritage.
• God Save The Food: Milan-based brunch and casual dining concept with American influences. Directly comparable as a competitor in the Milan brunch market targeting similar young professional and family demographics.
• PaneBurro e Salame: Italian restaurant chain offering American-style comfort food and brunch concepts. Comparable as a domestic Italian operator in the same American-inspired casual dining category.

Regional players

• Fratelli La Bufala: Italian restaurant chain with multiple locations. Comparable as a scaled Italian casual dining operator with multi-location presence, though focused on Italian cuisine rather than American concept.
• Honest Burger: UK-based American-inspired burger chain. Comparable in category (American-style burgers and brunch) though operating in a different European geography than California Bakery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/californiabakery
• Instagraminstagram.com/californiabakery
• LinkedInlinkedin.com/company/california-bakery-italy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about California Bakery