Think Web

What Think Web does

Think Web, operating under the brand Piensaenweb, is a Zaragoza-based web design and digital marketing agency founded on January 2, 2003, by Enrique Acosta and Antonio Viñuales. The company delivers custom WordPress-based websites, e-commerce stores, and complex web projects, alongside a broad stack of adjacent services including SEO/SEM, social media management, geomarketing, corporate video, mobile app design, and digital strategy consulting. Its technical foundation is built on WordPress with Bricks Builder as the primary page builder (migrated from Elementor in 2022), supplemented by marketing automation using n8n, structured data (Schema.org) implementation for AI search readability, and a proprietary Web Performance Optimization (WPO) methodology claimed to deliver 30–40% page-weight reductions and 47% LCP improvements.

Revenue is generated through a hybrid model: one-time project fees for web design and development, recurring monthly subscriptions for hosting (€7.50 Basic / €15 Potent) and WordPress maintenance, professional services fees for SEO/SEM/social media, and a white-label "factory" channel where Piensaenweb delivers development work for 15+ agencies and freelancers under their own brand. It also operates a franchise model for brand exploitation in new Spanish provinces and Latin American countries, and in 2024 became an authorized "agente digitalizador" for Spain's Kit Digital and Kit Consulting government subsidy programs, opening a subsidized channel to SMEs and self-employed professionals. The company reports 1,000+ projects completed and 300+ active clients across SMB segments (PYMES, micro-businesses, entrepreneurs, institutions, agencies), with no disclosed external investors and a 1–10 employee headcount suggesting a lean operating structure.

Name

Think Web

Legal name

Piensa En Web, S.L.

Website

https://piensaenweb.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Think Web (Piensaenweb) is a Zaragoza-based web design and digital marketing agency, founded 2003, that builds WordPress/Bricks Builder websites and offers SEO, hosting, maintenance, and white-label development for SMBs, agencies, and franchises in Spain and Latin America.

Ownership category

akta.pro rank

Product category

Web Design and Digital Marketing Services

NAICS

Graphic Design Services (541430), Media Buying Agencies (541830)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Graphic Design & Visual Content Production (BPAFAIAC)

akta.pro secondary industries

Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA), Social Media Management, Scheduling & Community Tools (BPAMALAJ)

Keywords

• Web design services
• WordPress development
• SEO optimization
• White-label web design
• Digital marketing agency

Headquarters

HQ city

Zaragoza

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Web design and development projects: One-time fees for design and development of websites, online stores, and custom web projects. Projects are priced based on complexity and scope, with services including wireframing, SEO audit, content creation, and quality control validation by 3 designers.
2. Web hosting services: Recurring monthly subscription for web hosting with two tiers: Basic at 7.50 EUR/month (2GB storage, monthly backups) and Potent at 15 EUR/month (10GB storage, weekly backups), both including SSL certificates and unlimited traffic.
3. WordPress maintenance and technical support: Recurring maintenance services for WordPress websites, including security updates, performance monitoring, technical support, and plugin management.
4. Google Ads / SEM management: Fees for managing Google AdWords campaigns for clients, including campaign planning, execution, optimization, and reporting.
5. Social media management: Ongoing social media strategy, content creation, posting, community management, and advertising campaign design across platforms like Facebook, Instagram, and Twitter.
6. SEO and positioning services: Search engine optimization services including content marketing, HTML optimization, UX improvement, and ongoing SEO strategy execution.
7. Web consulting and strategy: Web consulting services helping clients innovate digitally, including digital strategy, commercial plan definition, SaaS selection, and international marketing strategy.
8. Branded/white-label services: Piensaenweb acts as a factory for agencies and freelance designers, delivering services under their brand. They offer the option to bill end clients directly or through Piensaenweb, serving the partner's client base.
9. Geomarketing pack: Geolocation and local SEO services including setup, configuration, and positioning of business profiles for local discovery across mapping systems.
10. Corporate video production: Production of corporate videos that summarize and communicate a company's essence, values, and services.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Think Web (Piensaenweb) is a Zaragoza-based web design and digital marketing agency that designs and develops custom WordPress websites, online stores, and complex web projects, primarily using Bricks Builder with documented performance gains. It bundles these builds with recurring hosting, WordPress maintenance, SEO/SEM, social media management, geomarketing, corporate video, and web consulting, and additionally acts as an authorized agent for Spain's Kit Digital and Kit Consulting subsidy programs. The firm also operates a white-label factory for agencies and a franchise program in Spain and Latin America.

Product overview

Piensaenweb is a web design and digital marketing agency based in Zaragoza, Spain, founded in 2003. The company offers a comprehensive portfolio of web services centered around WordPress development, including custom website design, e-commerce stores, and complex web projects. Their core product stack includes web hosting services (Basic at €7.5/month and Potent at €15/month), digital strategy consulting, SEO/SEM marketing, and social media management. The company operates as an authorized agent for Spanish government digitalization programs (Kit Digital and Kit Consulting). They also provide white-label services for agencies and freelancers, as well as a franchise program for web professionals. Their technical expertise includes Bricks Builder for WordPress optimization, web performance (WPO), and accessibility standards implementation.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Mobile load time improved from 3.7s to 1.9s on 4G after migration to Bricks Builder
• +8 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• AJE Zaragoza (Young Entrepreneurs Association)coreStrategic or Co-development Partner · 1 January 2019Active collaboration with one of the most influential business associations in Aragon. Piensaenweb led a complete website redesign (2019-2024), transforming a large volume of outdated content into a fast, clear, visually engaging site. The project involved a multidisciplinary content team led by AJE Zaragoza director Noemí Ruíz Toledo, with multi-layered content architecture allowing all AJE members to edit their own profiles.
• Alberto Aragón (Branding)minorStrategic or Co-development PartnerGraphic designer and collaborator who created the corporate image and designed two websites for Cealmaq (2015-present). Worked on the Mapa para pensar brand identity and other visual design projects.
• Daniel Blas / Ohmywork.orgminorStrategic or Co-development PartnerGamification expert who provided training to the Piensaenweb team on gamification applied to business, contributing to the development of the 'La Familia de Piensaenweb' loyalty program.
• Piensaenweb partner agencies and freelancers (15+)coreChannel Partner/ Reseller/ DistributorNetwork of more than 15 agencies, freelance designers, SEO professionals, marketers, and commercial representatives who use Piensaenweb as a white-label 'factory' to deliver web design services under their own brand. Partners range from SEO-focused professionals to freelance programmers who need design support.
• IAF (Instituto Aragonés de Fomento)coreStrategic or Co-development PartnerAragonese Development Institute. Piensaenweb has served as web consultants for the IAF's entrepreneur area for over 15 years, advising entrepreneurs on digital strategy and web presence. This relationship validates the company's expertise in the regional entrepreneurial ecosystem.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Others

• Webflow Agency Partners: Network of certified agencies building on Webflow, representing a structural alternative to WordPress/Bricks Builder for SMB web design. Competes for the same end customers and agency-channel economics but operates a different tech stack.

Broad incumbents

• Accenture Song: Global digital experience and marketing services arm of Accenture, covering web design, SEO/SEM, content, and digital strategy. Same service categories as Piensaenweb but operates at enterprise scale across all industries and geographies.
• WP Engine: WordPress-focused hosting and digital experience platform serving agencies and enterprise brands. Adjacent to Piensaenweb's WordPress/Bricks Builder stack and managed hosting business but at vastly larger scale with platform economics.
• Webedia: Major French/Spanish digital media and agency group with broad content, SEO, and web production capabilities. Overlaps with Piensaenweb on web design and content production but at much larger scale and broader portfolio.

Direct peers

• Human Made: WordPress-focused web agency delivering custom builds, hosting, and enterprise support; directly comparable on the WordPress/Bricks Builder stack and white-label-style partner model.
• InboundCycle: Spanish digital agency specialized in inbound marketing, SEO, and web design for B2B and SMB clients. Comparable service portfolio and customer segment, with deeper emphasis on HubSpot/CRM-driven methodology.
• The Cocktail: Spain-headquartered digital transformation agency offering web, design, and digital marketing services to enterprise clients across Spanish-speaking markets. Closely comparable service mix (web build, SEO/SEM, digital strategy) with broader enterprise footprint.
• 10up: Pure-play WordPress agency offering design, development, hosting, and SEO services. Comparable technology stack (WordPress, performance optimization) and similar recurring-revenue model around managed WP services.
• Making Sense: Spanish-language digital marketing and web development agency with comparable full-stack offerings (web design, SEO, SEM, social, content). Targets SMB and mid-market Spanish-speaking clients, overlapping Piensaenweb's primary segment.

Regional players

• Tribe Argentina: Argentina-based digital agency offering web design, development, and digital marketing with strong Spanish-language coverage. Comparable offerings but operates primarily in Latin America, complementary to Piensaenweb's LatAm franchise expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/piensaenweb
• LinkedInlinkedin.com/company/piensa-en-web

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Think Web