Werk21
Werk21 is a Berlin-based, owner-operated digital agency that builds and hosts Drupal and open-source web, collaboration, and AI-infrastructure solutions for German NGOs, government, and civil-society organizations.
- Company typePrivate
- Founded2000
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Werk21 does
Werk21 is a Berlin-based, owner-operated German digital agency founded in 2000 that builds and operates open-source web infrastructure for civil-society, NGO, government, and political-organization clients. Its core stack is Drupal, delivered alongside complementary open-source platforms including BigBlueButton (video conferencing), Nextcloud (collaboration), and open-source geospatial services. The firm operates as a Drupal Gold Partner and Acquia partner, and maintains BSI IT-Grundschutz and ISO 27001 certifications that qualify it for German public-sector and regulated institutional tenders.
Werk21's product surface spans implementation and maintenance of Drupal sites, dedicated hosting of 350+ servers, SEO and design services, and — more recently — a dedicated AI server product and a DrupalAI offering built on RAG and vector database patterns. In January 2025 the firm aligned its service catalog to Drupal CMS (the Starshot-era out-of-the-box distribution), targeting mid-market public-sector refresh cycles. The team is led by three managing directors — Johannes Stahl (CEO), Jan Kellermann (CTO/founder), and Susanne Fritsche (project management and graphics) — with a developer base of approximately 15.
The business model is a hybrid of project-based implementation work, recurring managed hosting, and long-tail support and maintenance contracts, sold primarily into German civic and public-sector buyers. Revenue is not publicly disclosed and the firm is privately held (GmbH) and bootstrapped. Pricing is anchored on institutional RFPs and multi-year hosting agreements rather than standardized self-serve tiers.
Werk21 firmographics
Firmographics- Name
- Werk21
- Legal name
- werk21 GmbH
- Website
- https://werk21.de
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Werk21 is a Berlin-based, owner-operated digital agency that builds and hosts Drupal and open-source web, collaboration, and AI-infrastructure solutions for German NGOs, government, and civil-society organizations.
- Ownership category
- akta.pro rank
Werk21 industry classification
Industry- Product category
- Web Development and Open-Source Hosting Services
- NAICS
- Computer Systems Design and Related Services (5415), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- DevOps Consulting & Transformation (BPAEAKAA)
Keywords
Where Werk21 is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
Werk21 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Website Development and Hosting: Custom Drupal website development, migration, and ongoing hosting services on proprietary servers in Germany. Long-term client relationships with maintenance and support contracts.
- BigBlueButton Video Conferencing: Data protection compliant video conferencing with share packages (€29/month) and dedicated server options (from €120/month). Recurring subscription revenue with monthly billing.
- AI Server Solutions: Dedicated AI servers with chat, RAG search, and vector database. Entry price from €385/month. Professional services for configuration and integration.
- Nextcloud Hosting: Self-hosted Nextcloud collaboration platform hosting in Germany with data protection compliance.
- Server Operation and Maintenance: Complete server management including web servers, mail servers, DNS, backups, security monitoring with SLAs from 8/5 to 25/7.
- Drupal Update Service: In-house update team evaluating and deploying security updates for Drupal core and modules with monitoring.
- Geo & Map Services: Self-hosted map servers, routing services, and geocoding based on OpenStreetMap data.
- Professional Services (Design, SEO, Support): UX/UI design, SEO optimization, support services, and consulting.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | BigBlueButton Share Package - Shared server with unlimited rooms and participants |
| Subscription | Monthly | BigBlueButton Dedicated Server - Exclusive server with full admin access |
| Subscription | Monthly | Dedicated AI Server - Entry level configuration |
| Unit Pricing | Pay-as-you-go | Accessibility Testing - System analysis with written report |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels5 records
Werk21 product offering
Product offeringCore offering
werk21 designs, develops, hosts, and maintains Drupal-based websites, portals, and digital platforms for civil society organizations, political institutions, government agencies, and NGOs. The offering combines custom Drupal development with a portfolio of self-hosted open-source solutions (BigBlueButton video conferencing, Nextcloud collaboration, Geo/Map services, AVideo, and a Dedicated AI Server) running on the company's own servers in Germany, delivered as a full-service agency engagement plus ongoing managed hosting and support contracts.
Product overview
Werk21 is an open-source service provider offering online solutions for civil society, politics, and government. The portfolio centers on Drupal as the core CMS platform (including Drupal CMS launched Jan 2025 for rapid implementation), complemented by collaboration and communication tools (Nextcloud for file sharing, BigBlueButton for video conferencing, AVideo for video hosting), digital sovereignty infrastructure (own servers in Germany, geo/map services), and AI capabilities (Dedicated AI Server, DrupalAI integration, Workflow Automation). Services span the full lifecycle including Development, Hosting/Server Operation, Maintenance, SEO, Design/UX-UI, and Support. The offering is characterized by digital sovereignty, data protection (GDPR), accessibility (BITV/WCAG), and security (BSI Grundschutz) as core principles.
Differentiator
Problem solved
Functional benefit
Products and services
- Drupal Web Development Open-source CMS and framework for building content-driven websites with networking of content across pages, optimized for politics, government, associations, and NGOs and supporting enterprise-scale deployments with extensive module ecosystems. Werk21 uses Drupal plus the Symfony framework to deliver custom websites, relaunches, and platform builds.
- Drupal CMS Quick-Implementation Solution Quick-implementation Drupal CMS solution using pre-configured Recipes in a modular building block system, designed for rapid, cost-efficient deployment by associations, NGOs, and small organizations.
- BigBlueButton Data-Protection-Compliant Video Conferencing GDPR-compliant hosted BigBlueButton video conferencing with live chat, screen sharing, presentations, video, whiteboard, polls, and breakout rooms, operated on werk21's own servers in Germany, with monthly subscription Share (€29/month) and Dedicated (from €120/month) options.
- Nextcloud Hosting Self-hosted Nextcloud collaboration platform hosted on werk21's own servers in Germany with multi-layered encryption, file access control, and authentication protection, including extensions for document collaboration, chat, audio/video, task management, and group calendars.
- Geo & Map Services Self-hosted mapping services based on OpenStreetMap data offering tile servers (bitmap/vector), routing services for cars, bicycles, and pedestrians, and geocoding, operated on werk21's own servers in Germany for digital sovereignty.
- AVideo Hosting Open-source AVideo video hosting platform with features comparable to major video platforms, installed on dedicated servers and configured to customer requirements, including website integration.
- Dedicated AI Server Dedicated server with user interface for chat, RAG search, and vector database operated in Germany on AI-optimized hardware, with starting price of €385/month. Features include chat, document upload, vector databases, LLM support, API interfaces, GPU support, and GDPR-compliant operation.
- Drupal Update Service Subscription service in which werk21's in-house team evaluates and deploys all Drupal core and module updates, using proprietary centralized monitoring software to detect problems early and reconstruct system changes when necessary.
- Hosting and Server Operation Managed hosting and exclusive server operation for web servers, mail servers, DNS, backups, and security monitoring in ISO 27001 certified, BSI-Grundschutz-compliant data centers, with SLAs from 8/5 to 24/7.
- Drupal Development Services Custom Drupal development services including new module development, customizations to existing modules, BITV-compliant frontend solutions, and backend feature development.
- SEO Services Search engine optimization using latest technology, editorial SEO experience, and clean coding to achieve strong organic rankings for client websites.
- UX/UI Design Services Modern UX and UI web design focused on intuitive, user-friendly, and aesthetically appealing interfaces with clear navigation, consistent layouts, and responsive designs across devices.
- Support Services Ongoing in-house support delivered by Acquia-certified Drupal administrators and experts, with SLA options from 8/5 to 24/7 and response times under one hour.
Quantifiable outcome
- Complete migration of umweltbundesamt.de with 29 content types, 24,000+ nodes, 42,000+ media objects - possibly largest Drupal system in German-speaking region
- +2 more outcomes
Companies that use Werk21
Customer profileNamed customers12 records
Segments6 records
Ideal customer profiles4 records
Werk21 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability9 records
Feature5 records
Werk21 partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Studio GOODcoreCooperation partner for full website relaunch projects, particularly for German Center for Infection Research (DZIF) and Umweltbundesamt projects. Studio GOOD develops the graphic concept while werk21 handles technical implementation.
- Drupal e.V. (German Drupal Association)coreWerk21 is a member of Drupal e.V., the German Drupal community association. Managing director Johannes Stahl serves on the board. The association promotes Drupal use and development and creates networks of users and developers.
- Drupal AssociationcoreCertified Gold Partner supporting the permanent existence of Drupal. Active community member maintaining several modules in the Drupal ecosystem.
- Allianz für Cybersicherheit (Cybersecurity Alliance)coreParticipant in the Cybersecurity Alliance of the Federal Office for Security in Information Technology (BSI). Part of efforts to strengthen cybersecurity in Germany.
- Open Source Business Alliance (OSB Alliance)coreMember alongside 240+ companies promoting open source as standard in public administration. Open source and open standards are fundamental for digital sovereignty.
- Erfolgsfaktor Familie (Family Success Factor)minorNetwork for family-friendly workplaces. werk21 participates in the program offering company tickets for Berlin public transport and Germany tickets for employees.
- IHK Berlin (Berlin Chamber of Industry and Commerce)minorManaging director Jan Kellermann is actively engaged in IHK Berlin as part of commitment to Berlin's creative economy.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Werk21 competitors and assessment
Company assessmentBroad incumbents
- Acquia: Largest commercial Drupal platform company offering managed cloud hosting, professional services, and the full Drupal ecosystem. While Werk21 staff hold Acquia certifications, Acquia is a broader incumbent whose hosted SaaS competes indirectly with Werk21's self-hosted model.
Direct peers
- Amazee Labs: Switzerland-based Drupal and open-source digital agency with global footprint. Comparable in technology stack (Drupal/TYPO3), hosting capabilities, and enterprise client focus, with broader geographic reach than Werk21.
- Lemberg Solutions: Drupal and web development agency with delivery centers in Eastern Europe. Comparable in Drupal development services, though competes more on cost-arbitrage delivery model than on sovereign-infrastructure positioning.
- Annertech: Ireland-based Drupal agency with strong open-source credentials and Drupal Association involvement. Comparable in Drupal-first positioning and digital sovereignty narrative, though operating primarily in Ireland/UK rather than DACH.
- Promet Source: US-based Drupal agency specializing in large-scale enterprise and government Drupal implementations. Comparable in technical depth and enterprise focus, though primarily serving North American public sector clients.
- CTI Digital: UK-based Drupal agency serving enterprise, government, and NGO clients. Comparable in client verticals (public sector, associations) and Drupal-led service model, though substantially larger in headcount.
- Open New Media: Munich-based Drupal agency providing custom Drupal development, consulting, and support. Directly competes with Werk21 in the German Drupal services market, particularly for enterprise and association clients.
- FFW (Five for the Future): Drupal and open-source digital agency with strong Drupal community ties and large-scale enterprise deployments. Comparable in Drupal expertise, hosting capabilities, and customer profile, operating across US and Europe.
- MD Systems: German Drupal agency offering custom Drupal development, hosting, and consulting. Directly competes with Werk21 for German-speaking enterprise and government Drupal engagements and shares similar open-source and digital-sovereignty positioning.
Emerging players
- TYPO3 Association Service Partners: Network of European open-source CMS agencies (predominantly Germany-based) using TYPO3 rather than Drupal. Comparable in serving German public sector and digital sovereignty buyers, often as the main TYPO3 alternative to Drupal in German government procurements.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Werk21 social profiles
Digital presenceWerk21 compliance and trust
Trust signalCompliance12 records
Werk21 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Werk21 leadership team
Management profileNumber of profiles
Profiles8 records
Werk21 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Werk21 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Werk21
What does Werk21 do?
werk21 designs, develops, hosts, and maintains Drupal-based websites, portals, and digital platforms for civil society organizations, political institutions, government agencies, and NGOs. The offering combines custom Drupal development with a portfolio of self-hosted open-source solutions (BigBlueButton video conferencing, Nextcloud collaboration, Geo/Map services, AVideo, and a Dedicated AI Server) running on the company's own servers in Germany, delivered as a full-service agency engagement plus ongoing managed hosting and support contracts.
Is Werk21 a public or private company?
Werk21 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Werk21 founded?
Werk21 was founded in 2000. It employs 11 to 50 people.
Where is Werk21 based?
Werk21 is headquartered in Berlin, Germany, in the Europe region.
How does Werk21 make money?
Eight revenue lines are on record. Website Development and Hosting is the primary driver. The others are bigBlueButton Video Conferencing, AI Server Solutions, nextcloud Hosting, server Operation and Maintenance, drupal Update Service, geo & Map Services and professional Services (Design, SEO, Support).
Who are Werk21's main competitors?
Acquia is listed as a broad incumbent. Direct peers are Amazee Labs, Lemberg Solutions, Annertech, Promet Source, CTI Digital, Open New Media, FFW (Five for the Future) and MD Systems. TYPO3 Association Service Partners is listed as an emerging player.
Does Werk21 have an API?
Yes. The Dedicated AI Server offers API/schnittstellen for connecting existing software, including compatibility with OpenAI or Ollama as well as via Automation Workflow. The BigBlueButton system provides API access for connecting to learning software and other systems via LTI-API.
What industry is Werk21 in?
Werk21's product category is Web Development and Open-Source Hosting Services. Its primary akta.pro industry code is BPAEAKAA, DevOps Consulting & Transformation. Its NAICS code is 5415 and its SIC code is 7371.