Marked Branding Agency

What Marked Branding Agency does

Marked Branding Agency (MarkedBA) is a privately held creative services firm founded in 2018 by Markesha Burnett and headquartered in Philadelphia, Pennsylvania. The firm operates a unified service offering that bundles brand strategy, visual identity design, graphic and digital design, photography, videography, social media management, and email/digital marketing — explicitly positioned to replace the need for multiple specialized vendors. Its product surface is organized around two engines: project-based engagements (Brand Guide + Logo, Brand Strategy & Audit, Website Design, eBook/Infographic/Merchandise design, Collateral, custom photography, custom videography) and tiered monthly retainers for content production ($750-$3,000/month) and social media management ($1,250-$4,500/month), with add-on services including drone footage, Meta ad management, and newsletter management.

The firm's go-to-market is sales-led and direct: prospective clients submit inquiries via a website contact form that collects business description, desired services, timeline, and budget tier (Under $1,000; $1,000-$3,000; $3,000-$5,000; $5,000+). Marketing channels are limited to a website portfolio with case studies plus organic social profiles on Instagram, Facebook, and LinkedIn; client testimonials indicate a meaningful referral contribution. Customer evidence is spread across multiple verticals — nonprofits (YESPhilly, Mason Meals, Frontline Millionaires University, AAHIVM/LAARC), education (CollegeThoughts, Tuskegee CAENS, Zeta Phi Beta Rho Chi Zeta), tourism (Tuskegee Historic Tours), apparel (PND Made It, Mended Hearts Clothing), and SMBs — with documented multi-year engagements and quantified client outcomes such as $80K+ event revenue, $60K+ in GoFundMe funds raised, 78.3% newsletter open rates, and 1,500+ families reached via mailers. The technology stack is limited to Adobe Creative Suite; there are no proprietary platforms, API products, or disclosed AI capabilities. The firm is founder-owned and bootstrapped, with 1-10 employees and no external funding, partnerships, M&A, or subsidiary structure disclosed.

Name

Marked Branding Agency

Legal name

Marked Branding Agency

Website

https://markedba.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Marked Branding Agency is a Philadelphia-based, founder-owned creative services firm providing branding, design, photography, videography, and social media management to nonprofits, educational institutions, healthcare organizations, and small businesses via project fees and monthly retainers.

Ownership category

akta.pro rank

Product category

Branding & Creative Services

NAICS

Graphic Design Services (541430), Commercial Photography (541922), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Visual Identity & Brand Design Systems (BPAFAEAC)

akta.pro secondary industries

Packaging & Brand Identity Creative Agencies (MPAAAAAN), Prepress, Plate-Making & Artwork Services (IMALAKAM)

Keywords

• Brand strategy services
• Visual identity design
• Media production services
• Social media management
• Creative design services

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Branded Content & Creative Services: Project-based services including branding frameworks, visual identity design, logo design, marketing collateral, and merchandise design. Revenue generated through one-time project fees based on scope.
2. Retainer Packages - Content Production: Monthly recurring retainer packages (The Spark at $750/mo, The Momentum at $1,500/mo, The Empire at $3,000/mo) providing ongoing photography and videography content production with varying levels of deliverables.
3. Retainer Packages - Digital Marketing: Monthly social media management and digital marketing retainers (Digital Pulse at $1,250/mo, Growth Engine at $2,500/mo, Brand Authority at $4,500/mo) covering strategy, content creation, platform management, and email marketing.
4. Media Production: Photography and videography services billed hourly (Photography: $600-$2,000 for 3-8 hours; Videography: $750-$2,300 for 3-8 hours).
5. à la Carte Add-Ons: Individual add-on services including drone footage ($250+), email newsletter management ($200+/month), Meta ad management ($500+/month), additional reels ($150 each), and event coverage ($500+).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

MarkedBA is a creative services agency that unifies brand strategy, visual identity design, and media production under one roof. It sells brand strategy and audits, logo and brand guide packages, website and collateral design, custom merchandise design, plus ongoing photography, videography (including drone footage), and social media management. Services are delivered either as one-time project fees (e.g., Brand Guide + Logo starting at $1,000; Photography from $600) or as monthly retainer packages for content production and digital marketing.

Product overview

Marked Branding Agency is a creative services agency offering a unified suite of branding, design, marketing, and media production services. Core offerings include brand strategy and identity development (Brand Guide + Logo, Brand Strategy & Audit), visual design services (Website Design, eBook Design, Infographic Design, Merchandise Design, Collateral/Flyers, Logo Design), marketing services (Email Marketing, Social Media Management, Social Media Ads, Social Media Campaigns, Event Marketing), and media production (Photography with sub-services for brand content, events, lifestyle, and special occasions; Videography including professional filming, editing, and motion graphics; Drone Footage). Services are delivered à la carte or through tiered monthly retainer packages: The Spark ($750/mo), The Momentum ($1,500/mo), and The Empire ($3,000/mo) for content production; and Digital Pulse ($1,250/mo), Growth Engine ($2,500/mo), and Brand Authority ($4,500/mo) for social media management. Add-on services include drone footage, email newsletter design, Meta ad management, additional reels, and event coverage.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 50+ tours hosted via client website over 2+ years
• +6 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators15 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Mother Design: Independent creative agency focused on brand identity, graphic design, and campaign creative for mission-driven organizations — comparable to MarkedBA's nonprofit and education vertical emphasis.
• Huemor: Mid-sized creative agency offering branding, web design, and digital marketing for B2B and consumer brands — overlaps directly with MarkedBA's brand strategy + website design + digital marketing stack.
• Red Antler: Boutique branding and design agency serving startups and emerging consumer brands with identity, strategy, and creative production — directly comparable to MarkedBA's positioning and SMB/startup target market.
• Franke: Creative agency providing brand strategy, advertising, and content production with retainer-style client relationships — comparable in service breadth and SMB-to-mid-market positioning.
• Mekanic: Boutique brand strategy and design studio serving emerging and mid-sized companies — directly comparable to MarkedBA's startup/emerging brand segment and design-led identity work.
• Ayokay: Full-service creative agency providing branding, photography, videography, and social media management for SMBs and consumer brands — closely overlaps MarkedBA's integrated service model and retainer structure.
• Emotive Brand: B2B brand strategy agency delivering positioning, identity systems, and messaging frameworks — directly comparable to MarkedBA's Brand Strategy & Audit and Brand Guide + Logo offerings.

Broad incumbents

• Wieden+Kennedy: Large independent creative agency offering brand strategy, advertising, and content at global scale — represents the upper-end incumbent landscape MarkedBA could potentially grow into, though operating at vastly larger budgets.

Emerging players

• Manual: Independent creative agency with strong brand identity and campaign execution focus — comparable in offering though typically larger engagement scale than MarkedBA's SMB retainer model.
• Ruckus Marketing: Full-service NYC agency providing branding, web design, video production, and social media for SMBs and startups — directly overlaps MarkedBA's integrated service and SMB target.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MarkedBa
• Instagraminstagram.com/wixstudio
• Xx.com/MarkedBA_
• LinkedInlinkedin.com/company/markedba

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marked Branding Agency