Advantage Services

What Advantage Services does

Advantage Services is a privately-held IT services and web development firm founded in 1997 and headquartered in Fort Lauderdale, Florida. The company provides managed IT services, custom website development, Microsoft Office 365 cloud migration, and technology consulting to small and medium businesses, positioning its full-service IT offering at a price point below a single full-time employee salary. Its technology stack centers on WordPress and Shopify for web development, the Microsoft Office 365 ecosystem for cloud services, and proprietary tooling including ASNET Agent, a zero-footprint endpoint monitoring program deployed across client networks.

The company has developed a notable vertical specialization in the marine/yacht brokerage industry, serving enterprise clients with custom WordPress websites integrated with multiple MLS systems (Lightspeed API, IYBA/Yachtr.com, Boats Group, and Yatco). Its broader client portfolio spans nonprofits, government organizations, professional services firms, and luxury real estate companies, with several client relationships spanning decades. The firm operates a content-driven marketing approach, maintaining an active blog since 2015 covering IT, cybersecurity, and web design topics, and employs a consultative, sales-led go-to-market model targeting the South Florida business community and the broader Southeast U.S. marine industry.

With 11-50 employees and no disclosed external funding, Advantage Services operates as a founder-owned boutique firm (Jubal Inman, President; Michael Cummins, SVP/Founding Partner; Jeff Carroll, PM/Cloud Services). Revenue is derived from a mix of recurring managed IT services contracts, project-based web development engagements, and cloud migration professional services. The company holds GDPR and CCPA privacy compliance certifications and maintains a Microsoft partnership for cloud services delivery.

Name

Advantage Services

Legal name

Advantage Services

Website

https://advantageservices.net

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Advantage Services is a Fort Lauderdale-based IT services and web development firm founded in 1997, providing managed IT support, custom websites, and Office 365 cloud migration to small and medium businesses, with a vertical specialization in the marine/yacht brokerage industry.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Custom Computer Programming Services (541511), Other Computer Related Services (541519), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370), Services-Miscellaneous Business Services (7380)

akta.pro primary industry

Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC)

akta.pro secondary industry

IT Asset Lifecycle Services (Procure-to-Retire) (BPAEAOAF)

Keywords

• Managed IT services
• Web development services
• Cloud migration services
• Technology consulting
• Microsoft Office 365

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. IT Services & Support: Managed IT services providing full IT department capabilities to businesses for less than the cost of one full-time employee. Includes ongoing technical support, infrastructure management, and technology strategy.
2. Web Design & Development: Custom website development including responsive design, SEO optimization, and ongoing retained services. Projects range from custom WordPress to Shopify e-commerce and yacht brokerage MLS integrations.
3. Office 365 / Cloud Migration: Migration and implementation services for Microsoft Office 365 including Exchange Online, OneDrive, SharePoint, and Teams. Revenue derived from implementation and ongoing support services.
4. Consulting & Projects: Technology consulting to help businesses turn strategies into reality through modern technology solutions. Includes project-based engagements for specific technology implementations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Advantage Services provides managed IT services, technology consulting, and custom web development to small and medium businesses in South Florida, priced as a full IT department replacement for less than the cost of a single full-time employee. The company specializes in Microsoft Office 365 cloud migration, custom WordPress and Shopify website builds, and yacht brokerage MLS integrations serving the marine industry vertical.

Product overview

Advantage Services is an IT services and web development company offering a unified portfolio of technology solutions centered around managed IT services, web development, and cloud services. The core offerings include IT Services & Support (full IT department capabilities), Consulting & Projects (technology strategy implementation), Web Development (custom WordPress websites), and Office 365 cloud migration services. The company specializes in serving the marine/yacht industry with specialized yacht brokerage website solutions featuring MLS integrations (Lightspeed API, IYBA/Yachtr.com, Boats Group, Yatco). Digital marketing and cloud migration services complement the core offerings. Founded in 1997 with over 25 years of experience, the company operates from Fort Lauderdale, Florida.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Services & Support Managed IT services providing full IT department capabilities including infrastructure strategy, technical support, network monitoring via proprietary ASNET Agent, and ongoing technology management for businesses priced below a single full-time employee salary.
• Consulting & Projects Technology consulting services helping businesses translate strategy into reality through modern technology solutions and project-based implementation engagements.
• Web Development Custom website design and development services building responsive, SEO-friendly, and user-friendly professional websites on WordPress, Shopify, and custom CMS platforms with ongoing retained optimization services.
• Office 365 Cloud Services Migration, implementation, and management services for Microsoft Office 365 including Exchange Online, OneDrive for Business, SharePoint Online, and Microsoft Teams to help businesses transition from local hardware to Microsoft cloud infrastructure.
• Yacht Brokerage Website Solutions Specialized website development for yacht brokerages featuring integrations with multiple MLS systems including Lightspeed API, IYBA/Yachtr.com, Boats Group, and Yatco for real-time inventory management and luxury brand presentation.
• Digital Marketing SEO optimization and digital marketing services including SEO, social media, email marketing, and content creation integrated with web development to ensure search engine friendly and user-friendly website performance.
• Cloud Migration Services Migration services to move businesses from local hardware and single-use licensing to Microsoft cloud infrastructure, with supporting consulting on cloud strategy and infrastructure transitions.

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature3 records

Partnerships

One partnership is on record.

• MicrosoftcoreTechnology or IntegrationMicrosoft partner providing Office 365 cloud services including Exchange Online, OneDrive, SharePoint Online, and Microsoft Teams. The company helps businesses migrate to Microsoft cloud infrastructure and provides ongoing support for Microsoft products.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• TekStream Solutions: Florida-based IT managed services and cloud consulting firm serving small and mid-market businesses with Office 365 migration and managed IT support - directly comparable service offering and overlapping Florida SMB target market.
• LAN Infotech: Fort Lauderdale-based IT consulting and managed services firm providing Microsoft cloud services, IT support, and web development to South Florida SMBs - direct local competitor in Advantage Services' core geography and service mix.
• Big Drop Inc: Custom web design and development agency with strong WordPress practice and digital marketing services - directly comparable in custom website development for SMB clients with emphasis on SEO-friendly, user-friendly designs.
• Razor Rank: Florida-based digital marketing and web design agency providing SEO, web development, and digital marketing services - comparable regional Florida digital agency serving small to medium businesses with similar GTM approach.
• Thrive NextGen: Managed IT services and cybersecurity provider focused on SMB and mid-market clients with Microsoft 365 and cloud expertise - directly comparable in managed IT offerings, SMB client focus, and recurring-revenue business model.
• TheeDesign: Web design and digital marketing agency offering custom WordPress sites with SEO and full-service digital marketing - comparable in custom website development, SEO optimization, and SMB-focused service approach.

Regional players

• Bayshore Solutions: Tampa-based digital agency specializing in custom WordPress web design, SEO, and digital marketing for Florida businesses - comparable in custom web development services for SMBs but located in a different Florida region and without IT services overlap.

Broad incumbents

• NetGain Technology: National managed IT services, cloud, and cybersecurity firm serving SMB and mid-market across multiple industries - comparable in SMB-focused managed IT and cloud migration services at larger national footprint.
• Magna5: National managed IT services, cybersecurity, and cloud hosting provider for SMB and mid-market - comparable in SMB-focused managed IT and cloud migration services but at broader geographic scale with deeper security portfolio.
• Dataprise: National managed IT services and cloud consulting firm serving SMB and mid-market with Microsoft 365 and cybersecurity offerings. Directly comparable to Advantage Services' managed IT and Office 365 practices but at much larger national scale and broader service portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/asnet_solutions

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advantage Services