Lucky's burger and brew

What Lucky's burger and brew does

Lucky's Burger and Brew is a privately held, independently operated American casual-dining restaurant group headquartered in Roswell, Georgia. The company operates two dine-in locations in the Atlanta metropolitan area: its flagship at 1144 Alpharetta St. in Roswell and a second site inside Marietta Square Market. Its menu centers on burgers, sandwiches, chicken, wings, and sides, with signature items such as the Georgia Dawg Pounder (voted Best Burger Atlanta), the Double Stacker, the Undertaker, and the French Poodle Chicken, supported by a craft beer program. The brand leans heavily into a dog-friendly identity and community-driven positioning, hosting recurring events including an annual Anniversary Summer Bash with a dog contest that benefits the Golden Retriever Rescue of Atlanta.

The underlying technology footprint is minimal. Online ordering for to-go and delivery is delivered through Popmenu's third-party SaaS platform, and the company runs a 'Become Lucky's Friend' email membership program for event updates, offers, and loyalty rewards. No proprietary software, mobile app, or AI/ML capabilities are disclosed. Core operations remain labor-intensive dine-in service with manual event bookings handled directly with management.

The business model is straightforward restaurant economics: per-cover unit pricing on food and beverage (menu items ranging roughly $4-$14), plus ancillary revenue from private event hosting and catering for groups of 10 to 100 guests. The customer base is entirely consumer-facing — local families, individuals, pet owners, and small private-event hosts — with no B2B or enterprise accounts. Distribution is omnichannel within the two locations (in-restaurant, online ordering for pickup and delivery, and direct event booking), and geographic reach is confined to the Atlanta suburbs of Georgia.

Name

Lucky's burger and brew

Legal name

Lucky's Burger and Brew

Website

https://luckysburgerandbrew.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Lucky's Burger and Brew is a privately held, two-location casual-dining restaurant group in suburban Atlanta (Roswell and Marietta Square Market) serving burgers, sandwiches, wings, and craft beer to local families, pet owners, and small private-event guests.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurant

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Casual Dining Restaurants (THAFACAB)

Keywords

• Casual dining restaurant
• Burger restaurant
• Craft beer selection
• Event hosting services
• Catering services

Headquarters

HQ city

Roswell

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Dine-in food and beverage sales: Traditional restaurant revenue from serving food and drinks to dine-in customers at physical locations
2. Online to-go and delivery orders: Digital ordering through Popmenu platform for customer pickup and delivery orders
3. Private event hosting and catering: Revenue from hosting private events, parties, and catering services for groups of 10-100+

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Lucky's Burger and Brew operates two full-service casual dining restaurants in the Atlanta metropolitan area (Roswell and Marietta Square Market) serving burgers, sandwiches, salads, wings, sides, and craft beer. Beyond dine-in service, the business provides online to-go and delivery ordering through the Popmenu platform, hosts private events for groups of 10–100, and offers catering at its Marietta location.

Product overview

Lucky's Burger and Brew is an American restaurant with two locations (Roswell and Marietta Square Market) in Georgia, operating as a single unified brand offering dine-in, to-go, and delivery services. The core product is their food and beverage menu featuring burgers, sandwiches, chicken items, wings, and sides, with signature items including the Georgia Dawg Pounder (voted Best Burger Atlanta), Double Stacker, Undertaker, and French Poodle Chicken. Additional services include event hosting for groups of 10-100 guests and catering. The online ordering system is powered by Popmenu integration. The restaurant also hosts special events including the annual dog contest benefiting Golden Retriever Rescue of Atlanta.

Differentiator

Problem solved

Functional benefit

Named customers1 record

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Golden Retriever Rescue of AtlantaminorOthersCharitable beneficiary of annual dog contest events, including the 2nd Cutest Dog Contest at Lucky's 16th Anniversary Summer Bash. The restaurant organizes and hosts these events to raise funds and awareness for the rescue organization.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BurgerFi: BurgerFi is a burger-specialty chain selling burgers, fries, shakes, and related sides. Its service model is more limited than Lucky's, but its core menu and customer proposition are directly comparable.
• Shake Shack: Shake Shack is a premium burger-and-shake chain with dine-in, pickup, and delivery exposure. It is a direct category peer, though its national scale and limited-service operations differ from Lucky's local casual-dining model.
• Five Guys: Five Guys is a scaled burger chain built around customizable burgers, fries, and shakes. It overlaps strongly with Lucky's burger-led demand, although it has a broader footprint and more limited full-service model.
• Wahlburgers: Wahlburgers combines signature burgers, casual dining, and alcoholic beverages in a restaurant setting. It competes for the same family and group occasions and has a comparable bar-enabled burger concept.
• Wayback Burgers: Wayback Burgers is a burger-focused chain offering burgers, fries, shakes, and related sides. It is relevant for the same product category and consumer occasions, though it operates more heavily through a limited-service model.
• Hopdoddy Burger Bar: Hopdoddy operates full-service burger bars centered on creative burgers, fries, shakes, and beverages. Its premium casual positioning and dine-in experience are closely aligned with Lucky's.
• Ted's Montana Grill: Ted's Montana Grill is a burger-focused casual-dining chain with a broad American menu and adult beverage program. Its full-service setting, signature burgers, and group-dining orientation closely match Lucky's offering.
• Farm Burger: Farm Burger is an Atlanta-area burger concept known for premium burgers, fries, shakes, and casual dine-in service. It is highly comparable by geography, product focus, customer base, and local-burger positioning.

Broad incumbents

• Twin Peaks Restaurants: Twin Peaks is a full-service restaurant and sports-bar concept with burgers, beer, events, and group dining. It overlaps with Lucky's beverage-led, event-capable casual dining proposition but has a broader sports-bar orientation.
• The Varsity: The Varsity is an established Atlanta institution centered on burgers, fries, and drinks. Although it is larger and more fast-service-oriented, it competes directly for the same regional burger traffic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/luckysburger
• Facebookfacebook.com/LuckysBurgersAndBrewRoswell

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lucky's burger and brew