Interactive Intelligence
- Company typePrivate
- Founded1990
- HeadquartersIndianapolis, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
Interactive Intelligence firmographics
Firmographics- Name
- Interactive Intelligence
- Legal name
- Interactive Intelligence
- Website
- https://inin.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Acquired
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
Interactive Intelligence industry classification
Industry- Product category
- Contact Center as a Service (CCaaS)
- NAICS
- Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH)
Keywords
Where Interactive Intelligence is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Interactive Intelligence business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Platform Subscription: Cloud-based software platform subscription providing access to CX and WEM capabilities. Delivered as SaaS with weekly feature releases and continuous innovation included in subscription.
- Professional Services: Implementation, deployment, and consulting services to support enterprise customers in adopting and optimizing the Genesys Cloud platform
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise plans with custom pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Interactive Intelligence product offering
Product offeringCore offering
Interactive Intelligence (now part of Genesys) delivers the Genesys Cloud CX platform, a cloud-native SaaS solution that combines customer experience (CX) and workforce engagement management (WEM) capabilities on a single codebase. The platform unifies AI-powered virtual agents, copilots, journey orchestration, omnichannel routing, speech analytics, and quality/performance tools into a pre-integrated microservices architecture for enterprise contact center operations.
Product overview
Genesys offers a unified, modern SaaS platform called Genesys Cloud CX built on a single codebase of pre-integrated microservices. The platform combines customer experience (CX) and workforce engagement management (WEM) capabilities with native AI services. Key products include AI-powered virtual agents and copilots for automation, AI Studio for building conversational workflows, and Knowledge for knowledge management. The platform supports multiple digital channels including web messaging, WhatsApp, email, and social media, along with traditional voice services, automatic call distribution (ACD), and IVR. Workforce optimization features include conversational intelligence (speech/text analytics), quality assurance, employee performance management, and workforce forecasting. Journey management capabilities encompass analytics, orchestration, and predictive engagement. All capabilities are accessible through an open API-first architecture, no-code orchestration tools, and the AppFoundry Marketplace for prebuilt integrations and applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Genesys Cloud CX Modern AI-powered experience orchestration SaaS platform providing customer experience and workforce engagement management (WEM) on a single codebase. Built for enterprise contact center operations across voice, digital, and social channels, with native AI, virtual agents, copilots, journey orchestration, and open APIs.
- AppFoundry Marketplace An expansive marketplace offering prebuilt solutions, applications, and integrations from Genesys and third-party partners that extend platform capabilities for enterprise customers.
Quantifiable outcome
- 35% productivity increase reported by TCC Round Room after consolidating from 3-4 systems to single Genesys Cloud platform
Companies that use Interactive Intelligence
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
Interactive Intelligence technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature7 records
Interactive Intelligence partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- AppFoundry Marketplace PartnerscoreExpansive marketplace ecosystem of pre-built applications and integrations extending Genesys Cloud functionality. Partners develop and distribute solutions that complement core platform capabilities.
- Global System IntegratorscoreStrategic partnerships with global system integrators for enterprise implementation and deployment services. Partners provide consulting expertise for large-scale CX transformation projects.
- Strategic Alliance PartnersflagshipFlagship strategic alliances enabling businesses to achieve unique CX goals through collaborative partnerships. Includes co-development, joint go-to-market, and integration partnerships.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Interactive Intelligence competitors and assessment
Company assessmentDirect peers
- Talkdesk: Talkdesk is a cloud-native CCaaS vendor with AI-driven automation, virtual agents, and workforce tools, competing head-to-head with Genesys Cloud for enterprise CX transformation deals.
- 8x8: 8x8 provides cloud contact center, voice, chat, and video as an integrated platform serving enterprise and mid-market customers with the same seat-based subscription model and omnichannel coverage as Interactive Intelligence.
- Five9: Five9 is a leading cloud CCaaS platform offering voice, digital channels, virtual agents, and workforce engagement, targeting the same enterprise and mid-market CX buyers as Interactive Intelligence/Genesys with a comparable SaaS subscription model.
- NICE (CXone): NICE's CXone suite delivers cloud contact center, workforce engagement, and AI-powered analytics, directly overlapping Genesys Cloud's CX and WEM capabilities for large enterprise deployments.
Broad incumbents
- Avaya: Avaya remains a large incumbent in enterprise contact center with both on-premises and cloud (Avaya Experience Platform) offerings, competing with Genesys Cloud especially in legacy migration opportunities across large enterprises.
- Microsoft Dynamics 365 Customer Service: Microsoft's Dynamics 365 Customer Service and Contact Center offerings (including partnerships with Genesys, NICE, and others) provide an enterprise CX stack tightly integrated with Teams and the broader Microsoft cloud, making Microsoft a relevant adjacent competitor for large Microsoft-centric accounts.
- Cisco (Webex Contact Center): Cisco's Webex Contact Center delivers cloud CCaaS as part of its broader collaboration portfolio, targeting large enterprises already standardized on Cisco networking and collaboration, and overlapping substantially with Genesys Cloud's enterprise CX use cases.
Emerging players
- Twilio (Twilio Flex / Customer Engagement): Twilio provides programmable communications APIs and a contact center offering (Flex) used by digital-first and custom-built CX applications, giving it partial overlap with Genesys Cloud's digital channel and developer-oriented capabilities.
- Amazon Connect: AWS-native cloud contact center service with deep integration into the AWS ecosystem and growing AI capabilities through Amazon Bedrock/Q, competing with Genesys Cloud especially for cloud-first and digital-native enterprises.
- Vonage (Ericsson) - Contact Center / CX: Vonage, now part of Ericsson, provides cloud communications and contact center APIs/services, competing with Genesys Cloud in mid-market and digital-native segments and increasingly in enterprise unified communications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Interactive Intelligence social profiles
Digital presenceInteractive Intelligence financial estimates
Financial estimateRevenue estimate
Valuation estimate
Interactive Intelligence leadership team
Management profileNumber of profiles
Profiles1 record
Interactive Intelligence funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Interactive Intelligence M&A and investment
M&A and investmentM&A6 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Interactive Intelligence
What does Interactive Intelligence do?
Interactive Intelligence (now part of Genesys) delivers the Genesys Cloud CX platform, a cloud-native SaaS solution that combines customer experience (CX) and workforce engagement management (WEM) capabilities on a single codebase. The platform unifies AI-powered virtual agents, copilots, journey orchestration, omnichannel routing, speech analytics, and quality/performance tools into a pre-integrated microservices architecture for enterprise contact center operations.
Is Interactive Intelligence a public or private company?
Interactive Intelligence is a private company. It is classified as corporate owned and is currently acquired.
When was Interactive Intelligence founded?
Interactive Intelligence was founded in 1990. It employs 1,001 to 5,000 people.
Where is Interactive Intelligence based?
Interactive Intelligence is headquartered in Indianapolis, United States, in the North America region.
How does Interactive Intelligence make money?
Two revenue lines are on record. Platform Subscription is the primary driver. The others are professional Services.
Who are Interactive Intelligence's main competitors?
Direct peers on record are Talkdesk, 8x8, Five9 and NICE (CXone). Broad incumbents are Avaya, Microsoft Dynamics 365 Customer Service and Cisco (Webex Contact Center). Emerging players are Twilio (Twilio Flex / Customer Engagement), Amazon Connect and Vonage (Ericsson) - Contact Center / CX.
Does Interactive Intelligence have an API?
Yes. Genesys Cloud offers an open API-first platform with thousands of APIs, simple integration methods, and modern developer tools. The platform provides rich set of open APIs for composing strategic value at scale, enabling seamless data exchange between Genesys Cloud and other systems. Developer documentation is at developer.genesys.cloud.
What industry is Interactive Intelligence in?
Interactive Intelligence's product category is Contact Center as a Service (CCaaS). Its primary akta.pro industry code is HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration), with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 5132 and its SIC code is 7372.