Chilton Real Estate

What Chilton Real Estate does

Chilton Real Estate, operating as The Chilton Team, is a residential real estate brokerage team founded in 2009 by Lance and Anne Chilton in Barrie, Ontario. The team operates as a satellite under the RE/MAX Hallmark Chay Realty franchise at 218 Bayfield St, Barrie, and serves residential home buyers and sellers across Simcoe County, including Barrie, Oro-Medonte, Springwater, Innisfil, and Orillia. The team's core offering consists of full-service buyer and seller representation, augmented by digital tools (a Home Finder Program with priority off-market listing access, mortgage calculator, home evaluation service, and a 'What Your Neighbour Sold For' comparable sales tool) and educational buyer resources including a downloadable Buyer's Guide and exclusive buyer reports.

The business is built on a traditional real estate commission model where agents earn fees on completed transactions, with Canadian residential commissions typically ranging 3-7%. The team comprises four to five agents including Lance Chilton (lead broker, 17 years experience, CLHMS designation), Anne Chilton (owner), Leann Hammond (SRES designation, joined 2017), and Joe Bubel (former Credit Suisse and KKR finance professional, joined 2017). Specialized credentials support two niche focuses: luxury and high-value property representation (CLHMS) and later-life move services for seniors (SRES). Marketing is conducted through the team website, email, video property showcases, and the RE/MAX referral network.

The team's go-to-market is sales-led, relationship-driven local brokerage with no disclosed external institutional investment. Brand credibility is anchored by an unbroken string of national RE/MAX sales awards since 2009, including the Platinum Award, Chairman's Award, and Lifetime Achievement Award. The team has no proprietary technology platform, no AI/ML capabilities, and no disclosed revenue figures, operating as a high-touch local service business whose defensibility rests on franchise affiliation, agent credentials, and sustained award-winning production within a defined regional geography.

Name

Chilton Real Estate

Legal name

RE/MAX Hallmark Chay Realty

Website

https://thechiltonteam.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Chilton Real Estate (The Chilton Team) is a residential real estate brokerage team operating under RE/MAX Hallmark Chay Realty in Barrie, Ontario, serving home buyers and sellers across Simcoe County through four to five agents with specialized luxury and senior client credentials.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Luxury & High-End Residential Brokerage (BPAJAAAC)

akta.pro secondary industries

Residential Real Estate Teams & Agent Networks (Team-Based Brokerage) (BPAJAAAL), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE), Buyer Representation Services (BPAJAAAJ)

Keywords

• Residential real estate brokerage
• Home buying services
• Home selling services
• Property marketing
• Luxury home sales

Headquarters

HQ city

Barrie

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Real Estate Sales Commissions: Traditional real estate commission model where agents earn fees on completed property transactions (both buying and selling). The team represents clients in residential property transactions across Simcoe County, including single-family homes, luxury estates, waterfront properties, and investment properties.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

The Chilton Team is a full-service residential real estate brokerage operating under RE/MAX Hallmark Chay Realty, representing buyers and sellers of single-family homes, luxury estates, waterfront properties, and investment properties across Simcoe County, Ontario (Barrie, Oro-Medonte, Springwater, Innisfil, Orillia). Services span property search, showings, negotiation, transaction management, professional marketing with video production, and post-closing support.

Product overview

The Chilton Team is a full-service real estate brokerage operating under RE/MAX Hallmark Chay Realty. Their offering consists of core buying and selling services supplemented by digital tools and educational resources. The main products are their residential buying and selling services covering the Simcoe County market. Supporting these are the Home Finder Program (providing exclusive off-market listings access), the Mortgage Calculator, Home Evaluation service, and 'What Your Neighbour Sold For' market research tool. The team also provides educational resources including the Buyer's Guide and a suite of Exclusive Buyer Reports covering topics like home buying mistakes, expenses, and offer pricing strategies. All services are delivered by licensed real estate professionals including brokers, agents, and specialists.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Buying Services Full-service buyer representation including property search, home viewings, offer negotiation, and closing support across Simcoe County. Includes pre-approval guidance, market analysis, and MLS listing access.
• Real Estate Selling Services Comprehensive seller representation including property valuation, marketing strategy development, listing presentation, professional video production, and transaction management from listing through closing.
• Home Finder Program Priority access service providing buyers with exclusive off-market and private listings before public availability, with personalized property matching and priority alerts.

Quantifiable outcome

• Unbroken string of national RE/MAX sales awards since 2009
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• RE/MAX Hallmark Chay RealtycoreChannel Partner/ Reseller/ DistributorThe Chilton Team operates under the RE/MAX Hallmark Chay Realty brokerage, providing MLS listing access, brand recognition, and the full suite of national sales awards through the RE/MAX network. This affiliation provides marketing resources, referral network, and established brand credibility.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• eXp Realty (Canada): Cloud-based brokerage model with a growing agent base in Ontario; represents the disruptive commission model that pressures traditional team-based brokerages like Chilton.
• Engel & Völkers (Ontario): European-rooted luxury brokerage expanding in Ontario; comparable to Chilton's luxury positioning and CLHMS-driven higher-value deal mix.

Direct peers

• Sotheby's International Realty Canada: Luxury-focused brokerage network active in Ontario's premium markets including cottage country; directly comparable to Chilton's luxury segment given their CLHMS designation and high-end listings.
• Keller Williams Experience Realty: Keller Williams brokerage with presence in Barrie and surrounding Simcoe County, comparable as a competing team-based residential brokerage with similar commission-only economics.
• Century 21 B.J. Roth Realty: Regional Century 21 affiliate operating in the Simcoe County/Muskoka corridor; comparable as a competing residential brokerage team network targeting the same buyer and seller pool.
• Royal LePage Locations North: Direct competitor in Simcoe County, offering full-service residential brokerage across the same Barrie, Oro-Medonte, Springwater, Innisfil, and Orillia submarkets with team-based agent structures.
• Coldwell Banker The Real Estate Centre: Coldwell Banker affiliate serving Simcoe County and the broader Ontario cottage-country market; comparable as a competing full-service residential brokerage targeting similar segments.

Broad incumbents

• RE/MAX Ontario-Atlantic Canada: National RE/MAX franchise network; comparable as the broader incumbent whose brand and infrastructure Chilton leverages, and which many competing teams in Simcoe County also operate under.
• RE/MAX Hallmark Chay Realty: The parent brokerage franchise under which The Chilton Team operates. Provides MLS access, brand, and shared service infrastructure; comparable as the immediate competitive and operating environment.

Regional players

• Right at Home Realty: Ontario-focused independent brokerage competing for residential agents and clients in adjacent Greater Toronto and cottage-country markets; comparable in business model and segment focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TheChiltonTeam
• Facebookfacebook.com/TheChiltonTeam
• LinkedInlinkedin.com/company/the-chilton-team

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chilton Real Estate