Wintonbury Hills Golf Course

What Wintonbury Hills Golf Course does

Wintonbury Hills Golf Course is a single-location public golf facility located at 206 Terry Plains Road in Bloomfield, Connecticut, approximately 15 minutes from Hartford. The facility is built around a 6,711-yard, par-70 championship layout designed by Pete Dye, opened in 2005 as his first championship design in New England. The course combines open links-style and traditional tree-lined holes, and is Audubon International Cooperative Sanctuary certified. The facility is owned by the Town of Bloomfield (municipal ownership) and operated under management by Indigo Sports, LLC, a Troon Golf affiliated company headquartered in Reston, Virginia.

The facility generates revenue across eight distinct streams: green fees (resident and non-resident, weekday and weekend, with twilight and moonlight rates), cart rentals ($22/18 holes, $12/9 holes), annual passes/memberships ($500 junior to $3,750 family for full 7-day access), golf instruction by PGA Master Professional Ciaran Carr with K-VEST 3D analysis ($120 single lesson, $500 five-lesson package), pro shop merchandise, on-site restaurant 'The Tap Inn', golf outings and tournament hosting for groups of 16-144 players, and digital gift cards. Distribution is conducted through direct-to-consumer channels including website booking, mobile app (Gallus Golf platform), phone reservations, walk-up, and on-site retail.

The company serves six identifiable customer segments: general public golfers, Connecticut residents (eligible for discounted rates), golf league members (Wintonbury Ladies League, Wintonbury Men's Golf Association), group outings and events (corporate, charity, association), golfers seeking instruction, and annual pass holders. Marketing is conducted through the company website, mobile app, email newsletters, social media (Facebook, X, Instagram, YouTube), Google Reviews, and direct sales for group events. The course is supported by integrations with Gallus Golf (mobile app), GHIN/USGA (handicap posting), and Google/iCalendar/Outlook (calendar subscriptions).

Name

Wintonbury Hills Golf Course

Legal name

Wintonbury Hills Golf Course (operated by Indigo Sports, LLC)

Website

https://wintonburyhillsgolf.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Wintonbury Hills Golf Course is a municipal public golf facility in Bloomfield, Connecticut, offering a 6,711-yard Pete Dye-designed 18-hole course, instruction, annual passes, a pro shop, restaurant, and event hosting for general public golfers, Connecticut residents, leagues, and corporate groups.

Ownership category

akta.pro rank

Product category

Public Golf Course

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Clubs & Club Fitting Retail (CRAMAGAA)

Keywords

• Public golf course
• Golf instruction
• Golf tournaments
• Annual golf membership
• Golf shop retail

Headquarters

HQ city

Bloomfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Green Fees: Revenue from daily play green fees for 9-hole and 18-hole rounds, with weekday and weekend pricing for residents and non-residents, including twilight and moonlight rates.
2. Annual Passes/Memberships: Annual pass programs including Full (7 Day), Senior Weekday (5 Day), Twilight (7 Day), and Junior passes available to Connecticut residents with optional unlimited cart add-ons.
3. Cart Rentals: Golf cart rental fees: $22 per player for 18 holes, $12 per player for 9 holes.
4. Golf Instruction: Professional golf lessons from PGA Master Professional Ciaran Carr, including single lessons at $120 and 5-lesson packages at $500 with video and K-VEST 3D analysis.
5. Pro Shop Merchandise: Sales of golf apparel, equipment, balls, gloves, shoes, and rental clubs through on-site golf shop and online store.
6. Restaurant (The Tap Inn): On-site restaurant serving breakfast, lunch, and dinner with made-to-order dishes and beverages, open to both golfers and the public.
7. Golf Outings and Events: Hosting corporate events, charity outings, tournaments, and group events with comprehensive tournament management services.
8. Gift Cards: Digital gift cards available for purchase online, emailed to recipients with personalized messages.

Pricing tiers

Go-to-market motion4 records

Distribution channels9 records

Marketing channels11 records

Core offering

Wintonbury Hills Golf Course operates a 6,711-yard, par-70 Pete Dye-designed public championship golf course in Bloomfield, Connecticut. The facility offers daily-fee golf play, golf instruction with K-VEST 3D analysis, tournament and outing hosting for groups of 16-144 players, annual passes/memberships, an on-site pro shop and online merchandise store, a restaurant (The Tap Inn), practice facilities, and a GPS-enabled mobile app for tee time booking.

Product overview

Wintonbury Hills Golf Course operates as a single-location public golf facility offering a comprehensive golf experience centered around its Pete Dye-designed championship course. The product portfolio includes the core 6,711-yard par-70 course, supported by golf instruction services using K-VEST 3D technology, a fully-stocked golf shop with online store, The Tap Inn restaurant, practice facilities with driving range, and a mobile app for tee time booking and score tracking. Additional services include annual passes/memberships, golf leagues (Ladies League, WMGA), tournament management for groups of 16-144 players, and gift cards. The course is managed by Indigo Sports LLC under the Troon Golf brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Wintonbury Hills Golf Course A 6,711-yard, par-70 Pete Dye championship golf course offering public daily-fee play, located in Bloomfield, Connecticut, for resident and non-resident golfers.
• Golf Lessons with K-VEST 3D System

Quantifiable outcome

• 6,711-yard par-70 championship course rated #1 public in Connecticut and #40 in U.S.
• +2 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Indigo Sports, LLC / Indigo Golf PartnerscoreOthersSite management company and property manager for Wintonbury Hills Golf Course. Indigo Sports is headquartered at 12700 Sunrise Valley Dr, Suite 300, Reston, Virginia 20191. Owns the facility name, logos, images, and trademarks used on the website. Operates the course under Troon Golf's management network.
• Troon GolfcoreTechnology or IntegrationGolf course management company providing operational infrastructure, mobile app technology (Gallus Golf platform), Troon Rewards loyalty program, online booking systems, and digital services. Privacy Policy governed by Troon Golf, LLC headquartered in Scottsdale, Arizona.
• Audubon InternationalcoreStrategic or Co-development PartnerEnvironmental certification body that recognized Wintonbury Hills as a Cooperative Sanctuary. The certification demonstrates the course's commitment to environmental protection, natural resource conservation, and wildlife habitat provision.
• Wintonbury Men's Golf Association (WMGA)minorOthersAffiliate golf association operating at Wintonbury Hills with member tournaments, club championships, and weekly competitive events. Members pay $225 annual fee plus greens fees.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• TPC Boston: Troon-managed, public-access championship course in Norton, MA. Closely comparable on management platform (Troon), premium daily-fee positioning, championship pedigree, and New England geography.
• Tunxis Plantation Country Club: Public-access course in Farmington, CT, also designed by Pete Dye. Directly comparable geography (Hartford County), designer pedigree, public-access model, and amenitized clubhouse offerings make it Wintonbury's closest in-state competitor.
• Stanley Golf Course: Public course in New Britain, CT, near Hartford. Directly competes for the same Hartford-area public golfer and resident-pass market as Wintonbury.
• Chambers Bay: Public/municipal championship links-style course in University Place, WA, ranked among top US municipal courses. Comparable as a nationally ranked municipal venue with similar event-hosting and recognition profile.
• Bethpage Black Course: Iconic New York State municipal championship public course. Comparable as a top-ranked municipal course with strong national reputation, public-access model, and similar outing/event business mix.
• Lyman Orchards Golf Club: Public 36-hole facility in Middlefield, CT, with course-side restaurant, pro shop, and event hosting. Comparable Connecticut public-access golf business with multiple amenity revenue streams.
• Timberlin Golf Club: Public course in Berlin, CT. Comparable mid-priced Connecticut public-access venue competing for the same resident discretionary rounds and outings business.
• The Tradition at Wannamoisett: Highly ranked municipal/public-access course in Rumford, RI, designed by Donald Ross. Comparable as a premier New England public-access championship venue with strong national rankings and similar target customer (resident golfers, outings).

Broad incumbents

• TPC Scottsdale: Troon-managed, public-access flagship TPC course with major championship exposure. Comparable on management platform and public-access premium model, but operates at a substantially larger scale and broader geographic draw.

Regional players

• Pinehills Golf Club: Public-access 36-hole facility in Plymouth, MA. Comparable premium daily-fee New England public course competing for the regional discretionary golfer within driving distance of the Hartford market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WintonburyHillsGolfCourse
• LinkedInlinkedin.com/company/wintonbury-hills-golf-club

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wintonbury Hills Golf Course