Asgard Alliance Software
Asgard Alliance Software is a private Montreal-based Acumatica ISV partner that develops and sells native Acumatica ERP add-ons — most notably Asgard Labels and Asgard Cloud Print — plus GoFormz, EDI, and rebate modules, serving Acumatica customers across manufacturing, distribution, and regulated industries in the US and Canada.
- Company typePrivate
- Founded2018
- HeadquartersMontréal, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Asgard Alliance Software does
Asgard Alliance Software (legal entity Asgard Alliance Inc.) is a private Montreal-based software firm founded in 2018 that develops native add-on modules and integration services for the Acumatica ERP platform. The company is led by founder and Acumatica Developer MVP Stéphane Bélanger and operates with a small team (1–10 employees) of Acumatica-certified developers. Its core product is Asgard Labels, a native Acumatica labeling solution that allows users to define and print ZPL/EPL-compatible labels with 1D/2D barcodes and rule-based conditional logic directly from any Acumatica screen, complemented by Asgard Cloud Print (a hosted remote printing service built on PrintNode infrastructure) and additional modules including a GoFormz digital forms integration, a B2B/EDI messaging module, and a Vendor Rebate module for distributors.
The company monetizes through a combination of subscription licensing for Asgard Labels, recurring/managed services for Asgard Cloud Print, and project-based professional services for custom Acumatica development, API integration, and implementation work. Pricing is quote-based and not publicly disclosed, with multi-year license subscription terms per the EULA. Distribution is primarily consultative direct enterprise sales targeting companies already invested in Acumatica ERP, supplemented by listing on the Acumatica Marketplace, a free-consultation booking flow, and channel partnerships with Acumatica VARs such as Net At Work and ProServe Solutions. The customer base is concentrated in the United States with bilingual (English/French) coverage supporting Canadian and US Acumatica accounts, and spans verticals including electromechanical components, cannabis production, and lake management/restoration.
Asgard's competitive positioning rests on its native (non-external) Acumatica integration, in-house Acumatica MVP credentials, and a small but vertically specialized product portfolio addressing label printing, cloud printing, digital forms, EDI, and rebate management — all unified by deep Acumatica platform knowledge rather than by scale, capital, or proprietary AI/ML capabilities. The business is organically funded with no disclosed institutional capital, parent company, or M&A activity.
Asgard Alliance Software firmographics
Firmographics- Name
- Asgard Alliance Software
- Legal name
- Asgard Alliance Inc.
- Website
- https://asgardalliance.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Asgard Alliance Software is a private Montreal-based Acumatica ISV partner that develops and sells native Acumatica ERP add-ons — most notably Asgard Labels and Asgard Cloud Print — plus GoFormz, EDI, and rebate modules, serving Acumatica customers across manufacturing, distribution, and regulated industries in the US and Canada.
- Ownership category
- akta.pro rank
Asgard Alliance Software industry classification
Industry- Product category
- ERP Add-on Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Vendor & Contract Management (Software/Cloud) (BPAEAOAD)
Keywords
Where Asgard Alliance Software is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Asgard Alliance Software business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Software Licensing (Asgard Labels): Subscription-based licensing model for Asgard Labels solution. Non-exclusive, non-transferable limited license. Includes maintenance upgrades and bug fixes during the term.
- Professional Services: Customization, integration, consulting, and technical support services. Includes Acumatica implementation, API integrations, business process consulting, and one-on-one technical support.
- Asgard Cloud Print: Hosted printing service using PrintNode infrastructure for remote label and document printing capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | License subscription with support services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Asgard Alliance Software product offering
Product offeringCore offering
Asgard Alliance Software develops and sells native add-on modules for the Acumatica ERP platform, most notably Asgard Labels (a label design and printing solution) and Asgard Cloud Print (a hosted remote printing service). The company also provides Acumatica customization, API integration, and implementation services, and integrates third-party tools such as GoFormz digital forms and B2B/EDI document exchange modules with Acumatica.
Product overview
Asgard Alliance Software is an Acumatica ISV Partner offering a portfolio of add-on modules and integration services for Acumatica ERP. The core product is Asgard Labels, a native labeling solution that enables direct label printing from any Acumatica screen using existing ERP data. Supporting products include Asgard Cloud Print (a remote printing service for label output) and a GoFormz Integration (for digital form automation). Additional modules include the B2B Messaging Module (EDI/AS2/AS4 document exchange) and Vendor Rebate Module (distributor rebate calculation). The portfolio is unified by deep Acumatica integration, with all products sharing the same implementation approach of being built on and within the Acumatica platform.
Differentiator
Problem solved
Functional benefit
Brands
- Asgard Labels: Automated labeling solution integrated with Acumatica for shipping, inventory, warehouse management, and product labels with support for 1D/2D barcodes and multiple printing languages (ZPL, IPL, EPL).
- Asgard Cloud Print
Products and services
- Asgard Labels A native Acumatica labeling solution that enables users to define and print labels directly from any Acumatica screen. Supports 1D/2D barcodes, conditional rules, multiple printing languages (ZPL, IPL, EPL), and uses existing Acumatica data for inventory, shipping, warehouse, and employee badge labeling. Targets distribution, manufacturing, inventory management, and retail supply companies.
- Asgard Cloud Print A hosted cloud printing service that enables remote label printing for Asgard Labels users. Uses PrintNode infrastructure to send print jobs to any printer on the customer's network, with native support for RAW printing (ZPL/EPL) on Zebra, DYMO, and other label and barcode printers.
- GoFormz Integration An integration service connecting GoFormz digital forms with Acumatica ERP. Allows field teams to complete digital forms on mobile devices, auto-populate fields with Acumatica data, and automatically route completed forms and data to corresponding Acumatica records with custom approval workflows.
- B2B Messaging Module A format/middleware-agnostic EDI module for Acumatica that enables sending and receiving any document type. Supports Acumatica document handlers (Sales Order, Invoice, Shipment, Quote, Purchase Order, etc.) and master data handlers, and can exchange messages via HTTP(S), SFTP, FTP(S), SMTP(S), AS2, and AS4 protocols.
- Vendor Rebate Module A complete Acumatica-integrated solution for distributors to calculate and accrue vendor rebates on products sold. Allows setup, validation, accrual, reporting, and debit memo generation for each vendor and period.
- Acumatica Customization and Implementation Services Custom Acumatica ERP development, API integration, implementation, business process consulting, and one-on-one technical support delivered by certified Acumatica developers. Targets companies already invested in Acumatica that need customizations beyond out-of-the-box ERP functionality.
Quantifiable outcome
- Reduced label printing time from 127 hours to 20 hours per week for Pure Sunfarms
- +2 more outcomes
Companies that use Asgard Alliance Software
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Asgard Alliance Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Asgard Alliance Software partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- AcumaticacoreAsgard Alliance is an Acumatica ISV Partner and certified Acumatica developer. They develop and sell Asgard Labels as a native Acumatica solution. All developers are Acumatica certified with an MVP Developer on staff. Company specializes in Acumatica ERP customization, API integration, and implementation services.
- GoFormzcoreAsgard Alliance has partnered with GoFormz to provide digital forms integration with Acumatica. They create GoFormz workflows, custom forms, and provide implementation services for the integration. The partnership enables field data collection, automated form uploads, and pre-populated forms with Acumatica data.
- Net At WorkcoreDevelopment services partnership where Asgard Alliance provides software development capabilities for Net At Work's Acumatica customers. Collaborative tool-based development for creating customer solutions.
- ProServe Solutions LLCminorConsulting partner relationship for Acumatica-based development and implementation services.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Asgard Alliance Software competitors and assessment
Company assessmentDirect peers
- BTerrell Group: Acumatica consulting partner that delivers ERP implementation and custom development. Comparable as a competing provider of Acumatica customization services to the same mid-market customer segment.
- Crestwood Associates: ERP consulting and custom-development firm with deep Acumatica practice. Comparable as a competing source of Acumatica customization, integration, and add-on services for the same mid-market customer base.
- Velixo: Acumatica-certified ISV focused on financial reporting, budgeting, and BI extensions built natively on Acumatica. Directly comparable as a small, Acumatica-exclusive ISV selling subscription add-ons through the Acumatica Marketplace.
- Solver: Cloud BI and corporate performance management vendor with Acumatica-certified integration. Comparable because it monetizes ERP data through native Acumatica extensions via a similar ISV/marketplace go-to-market approach.
- Net At Work: Acumatica VAR and consulting partner that also develops Acumatica-native solutions. Comparable because it operates in the same Acumatica ecosystem, serves the same customer profile, and is referenced in Asgard's data as both a partner and a peer.
- ToPoint Group: ERP consulting firm with a focused Acumatica practice delivering implementation and custom development. Comparable as a competing Acumatica partner competing for similar mid-market implementation and customization engagements.
- MetaViewer (AvidXchange): AP automation solution with deep Acumatica integration, now part of AvidXchange. Comparable because it sells a native Acumatica add-on that automates back-office document workflows, overlapping with Asgard's B2B Messaging and labeling offerings.
- ProServe Solutions LLC: Acumatica implementation and development partner referenced in Asgard's partnership data. Directly comparable as a small Acumatica-focused services and custom-development firm competing for similar mid-market Acumatica customization work.
- IIG (Independent Implementers Group): Acumatica-focused consulting and implementation partner that also develops Acumatica-native solutions. Directly comparable as an Acumatica-exclusive services and ISV firm competing for similar deals and marketplace listings.
Broad incumbents
- Avalara: Large-scale tax compliance SaaS with certified integrations across multiple ERPs including Acumatica. Comparable as a broad incumbent offering pre-built regulatory compliance add-ons that overlap with Asgard's regulated-industry labeling and EDI workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Asgard Alliance Software social profiles
Digital presenceAsgard Alliance Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
Asgard Alliance Software leadership team
Management profileNumber of profiles
Profiles1 record
Asgard Alliance Software funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Asgard Alliance Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Asgard Alliance Software
What does Asgard Alliance Software do?
Asgard Alliance Software develops and sells native add-on modules for the Acumatica ERP platform, most notably Asgard Labels (a label design and printing solution) and Asgard Cloud Print (a hosted remote printing service). The company also provides Acumatica customization, API integration, and implementation services, and integrates third-party tools such as GoFormz digital forms and B2B/EDI document exchange modules with Acumatica.
Is Asgard Alliance Software a public or private company?
Asgard Alliance Software is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Asgard Alliance Software founded?
Asgard Alliance Software was founded in 2018. It employs 1 to 10 people.
Where is Asgard Alliance Software based?
Asgard Alliance Software is headquartered in Montréal, Canada, in the North America region.
How does Asgard Alliance Software make money?
Three revenue lines are on record. Software Licensing (Asgard Labels) is the primary driver. The others are professional Services and asgard Cloud Print.
Who are Asgard Alliance Software's main competitors?
Direct peers on record are BTerrell Group, Crestwood Associates, Velixo, Solver, Net At Work, ToPoint Group, MetaViewer (AvidXchange), ProServe Solutions LLC and IIG (Independent Implementers Group). Avalara is listed as a broad incumbent.
Does Asgard Alliance Software have an API?
No public API is recorded for Asgard Alliance Software.
What industry is Asgard Alliance Software in?
Asgard Alliance Software's product category is ERP Add-on Software. Its primary akta.pro industry code is BPAEAOAD, Vendor & Contract Management (Software/Cloud). Its NAICS code is 541511 and its SIC code is 7371.